518 episodes

Welcome to the Content Is Profit Show.
In here you are going to get the insights, accountability, and drive to create consistently and increase revenue in your business.
After years building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more, we are finally here to bridge the gap between your content and your revenue.
You'll hear from top entrepreneurs, creators, and anything and everything you need to know about content; all this while having a good time. 
The goal of this podcast is simple: entertain, educate, and turn your Content Into Profit.

Content Is Profit BIZBROS

    • Business
    • 4.8 • 80 Ratings

Welcome to the Content Is Profit Show.
In here you are going to get the insights, accountability, and drive to create consistently and increase revenue in your business.
After years building and managing content frameworks, teams and systems with companies like Red Bull, Chet Holmes International, Orangetheory Fitness, F45 Fitness, Jacksonville Wealth Builders and many more, we are finally here to bridge the gap between your content and your revenue.
You'll hear from top entrepreneurs, creators, and anything and everything you need to know about content; all this while having a good time. 
The goal of this podcast is simple: entertain, educate, and turn your Content Into Profit.

    From Sanctioned Fighting to Million Dollar Relationships

    From Sanctioned Fighting to Million Dollar Relationships

    Are you tired of networking that feels like a chore? Or pointless conversations that lead to nothing?
    Our friend Victoria Chanel changes how we think about professional interactions. She doesn't just network; she connects with purpose.
    But, what does that mean, Luis?
    I guess you'll have to listen to today's episode 😎 I promise it is very worth it.
    Victoria walks us through her Million-dollar relationship blueprint.
    It has generated some of the biggest opportunities out there, and is very easy to follow.
    Thank me later.
    Here are some of the #GoldenBoulders we go over:

    How to choose the right events to maximize the opportunities

    How much money to give, or ask, for every referral.

    The 1%, 2% and 3% rule.

    How she ended up on a Yacht after an Ed Mylett's party.

    Her Sanctioned Women Fighting Event that started it all!

    We loved every second of this conversations. It unpacks a lot of value you often don't see successful people talking about.
    Some might say relationships are an art and/or a complicated science. But after today, you will have a blueprint to make them consistently. This will impact your business and life in a very positive way!
    Enjoy!

    Connect with Victoria:
    Facebook
    Instagram

    Connect with Fonzi:
    Facebook
    Instagram
    LinkedIn
    Twitter

    Connect with LUISDA:
    Facebook
    Instagram
    LinkedIn
    Twitter

    Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.
    You can find this episode plus all previous episodes here.
    If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. 

    • 39 min
    The #1 Mistake I See CEO’s Making With Their Team & How To Repair It

    The #1 Mistake I See CEO’s Making With Their Team & How To Repair It

    Hey fam!
    Today we bring you a very special episode. This person has a special place in our hearts.
    Katie has been our coach for the last 2 years allowing us to get to a place of harmony mentally, and in the business. She is an incredible human being that has helped many entrepreneurs and CEO's achieve their business and personal goals.
    Her frameworks allowed so many, including me, to create growth, intention, and opportunities for our clients and team.
    For the first time in a long time, she is opening the doors and her program to many more, and I can'e be more excited!
    She has an incredible background in product design, created and grew her own companies, being featured in the cover of Entrepreneur Magazine, while raising a beautiful family!
    Today she brings the fire and helps us identify the #1 Mistake she sees in CEOs today!
    We also talk about:
    The Unexpected Reason This Is Happening
    How To Repair It With Your Team
    How To Align Them Around Your Vision
    Supporting The Team In Being Accountable
    Powerful Incentives You’re Missing Out On

    We are trully honored to bring you this conversastion today!

    Here is the link to her challenge:
    https://www.empirebuilderslive.com/landing-lc

    Hope to see you there!

    Connect with Katie:
    Facebook
    Instagram
    LinkedIn

    Connect with Fonzi:
    Facebook
    Instagram
    LinkedIn
    Twitter

    Connect with LUISDA:
    Facebook
    Instagram
    LinkedIn
    Twitter

    Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.
    You can find this episode plus all previous episodes here.
    If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. 

    • 48 min
    AI Voices Taking Over & 2024 Audio Growth:

    AI Voices Taking Over & 2024 Audio Growth:

    Recent stats are in.
    They show an incredible trend: 47% of U.S. people aged 12 and up have listened to a podcast in the last month.
    That’s an impressive 12% increase year over year, with a significant increase for female listeners.
    But it's not just podcasts that are gaining ground.
    Online audio consumption is going through the roof, with 90% of people aged 12-34 tuning in over the past month.
    These numbers are signaling a shift in how content is consumed. Good news for us, creators.
    But wait! There is more!
    OpenAI is stepping up the game with groundbreaking voice cloning technology.
    It creates “natural” and “emotive” speech from just 15 seconds of audio. This could revolutionize the way we create, but also seems extremely dangerous!
    They even labeled the technology too risky for wide release during an election year.
    (Can you imagine the Chaos?)
    So, we might have to wait a bit longer....
    Today's last update is all about Google Podcasts shutting down. A reminder of the ever-evolving landscape of modern digital media. Even giants have to pivot and adapt... have you accounted for this on your content creation?
    This brings a few interesting questions: With platforms like YouTube already dominating video and audio, what's the future of specialized podcast platforms? Are we moving towards a more consolidated digital media environment?
    These are some of the things we talk about in today's episode (481).
    Come join the conversation!

    Timestamped Overview:
    00:00 Growing trend in podcasting, easily accessible content.
    04:16 Focusing on show premise and hook efficiency.
    08:37 Reject the danger of cloning in politics.
    10:39 Be cautious with technology, prioritize ethics and sustainability.
    14:03 YouTube content must disclose AI creation process.
    16:39 Creating cost-effective content is popular among creators.

    Connect with Fonzi:
    Facebook
    Instagram
    LinkedIn
    Twitter

    Connect with LUISDA:
    Facebook
    Instagram
    LinkedIn
    Twitter

    Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.
    You can find this episode plus all previous episodes here.
    If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. 

    • 20 min
    3 Factors For Profitable & Sustainable Content & How To Identify

    3 Factors For Profitable & Sustainable Content & How To Identify

    Feeling trapped in the relentless cycle of content creation highs and lows? You're not alone, but there's a light at the end of the tunnel.
    Last week I had a call with one of our good friends and partner in a ¨secret project¨ (might have to listen to find out 😎) Mario Fachini.
    On that call he asked me: "Luis, How do people actually provide results over a long time with their content?"
    And oh boy! My thoughts started to race. This was a moment like the one when we created the Publishing Pyramid Framework.
    We were able to identify 3 big areas that MUST be present for every company and entrepreneur in order to crush it.
    We've seen it across the industry. From Hubspot, to local successful creators an influencers. These 3 elements are always present.
    Now, it is up to you to mix and match. How much are you willing to dive into it in order to provide REAL value to your customers.
    Today you will learn:

    How to actually sustain consistency (the mother of all metrics)

    How to provide consistent results to your audience. The more wins they get, the more YOU win.

    How to actually generate leads for your business.

    That last one is the one we missed for years! Learn from our mistakes 😇
    PS: the name is a work in progress... been watching too much Kill Tony and my inner comedian came out 😂
    We can actually see Fonzi blushing on this one...
    Enjoy!

    Connect with Fonzi:
    Facebook
    Instagram
    LinkedIn
    Twitter

    Connect with LUISDA:
    Facebook
    Instagram
    LinkedIn
    Twitter

    Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.
    You can find this episode plus all previous episodes here.
    If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. 

    • 19 min
    The $30 Million Referral Formula That Never Fails

    The $30 Million Referral Formula That Never Fails

    82% of small businesses claim referrals as their main source of new business, according to studies (Hubspot)
    Yet, most businesses don't know how to consistently get them, let alone engage with them.
    How would you like if we break it down step by step for you? Even with what should we say when asking for one, and even how to structure commissions?
    Lucky day baby!
    That's exactly what we will be doing today with, who is becoming quickly a hall of famer at CIP, Josh Tapp
    FYI, he has been responsible for a lifetime revenue of $30 million just with this one method.
    Here are some of the questions we answer:
    Is it a complex or simple system? (you'll be very pleased)
    What comes after the introduction?
    How do you ensure those referrals turn into tangible $$$ without seeming pushy?
    Do we go after equity or cash in big deals?
    What profit margins should we be aiming towards?
    What events should we be attending to increase our chances for good deals?
    We dive deep people!
    Come and join the conversation.
    See you soon!

    Connect with Josh Tapp:
    Facebook
    Instagram
    LinkedIn
    His Pantheon Community

    Connect with Fonzi:
    Facebook
    Instagram
    LinkedIn
    Twitter

    Connect with LUISDA:
    Facebook
    Instagram
    LinkedIn
    Twitter

    Subscribe to the podcast on Youtube, Apple, Spotify, Google, Stitcher, or anywhere you listen to your podcasts.
    You can find this episode plus all previous episodes here.
    If this episode was helpful, please don’t forget to leave us a review by clicking here, and share it with a friend. 

    • 53 min
    Content Honey Trap & Making your Next (or First) $50,000

    Content Honey Trap & Making your Next (or First) $50,000

    Click here to get access to the event. VIP is Free 🤯
    Imagine mastering a method that positions you as the go-to expert in your field, attracting clients like a magnet.
    That's exactly what Deirdre, Josh Tapp and Joe Giglietti are set to teach in their upcoming event starting on Monday.
    They're pulling back the curtain on creating content that doesn't suck, but actively works to fill your pockets.
    This event is so good (last one was last month) that we decided to bring Deidre and teach us about the Honey Trap Method!
    And not only that, but she also told us why VIP is completely Free. You will never going to believe it.
    Apart from making you more money, everything we talk about today is going to save you a ton of money and resources.
    Enjoy and let us know if you are joining us on Monday!
    Click here to get access to the event. VIP is Free 🤯

    • 20 min

Customer Reviews

4.8 out of 5
80 Ratings

80 Ratings

KatieR_live ,

The Best Biz Duo!

Luis & Fonzi have a gift for story-telling and delivering next level content with their guests. Their podcast is interesting and informative! Add this podcast to your line-up, a must listen!

VincentMorgan17 ,

Great energy with excellent storytelling and advice!

Love Content is Profit! Luis and Fonzi bring such great energy to the show. They’re so fun to listen to, and I always leave with excellent marketing tips that I use in my own creator journey.

Bona and Team Capsho ,

The best in the game!

Luis

Top Podcasts In Business

Money Rehab with Nicole Lapin
Money News Network
The Ramsey Show
Ramsey Network
REAL AF with Andy Frisella
Andy Frisella #100to0
The Dough
Lemonada Media
Young and Profiting with Hala Taha
Hala Taha | YAP Media Network
The Diary Of A CEO with Steven Bartlett
DOAC

You Might Also Like

Marketing Made Simple
Powered by StoryBrand
Online Marketing Made Easy with Amy Porterfield
Amy Porterfield
Business Made Simple with Donald Miller
BusinessMadeSimple.com
Imperfect Action
Steph Taylor
Social Media Marketing Podcast
Michael Stelzner, Social Media Examiner
The Goal Digger Podcast
Jenna Kutcher