Conversations on Craft

Hayley King

Conversations on Craft is a monthly podcast from Ascent Novel Prize that dives deep into the art, and grit, of writing. Hosted by Hayley King, each episode features conversations with authors and agents who reveal the techniques, habits, and mindset required to become a powerful storyteller. Whether you're beginning a first draft or publishing your tenth novel, you'll find practical advice, inspiration, and honest discussions about what it takes to produce a book that works. If you're serious about the craft or writing, this podcast is for you. Subscribe now and transform your writing, one episode at a time.

  1. Aug 14

    On Literary Horror - with Katie Huttleston

    Conversations on Craft with Katie Huttlestone Katie Huttlestone joins the show to discuss her debut novel, A Healthy Appetite, and the long, collaborative route that led to publication. This episode is especially useful for writers who want a practical look at pitching, querying, competitions, beta readers, editing, and finding the right publishing home. Follow Katie on Instagram Click to purchase A HEALTHY APPETITE Follow Ascent Novel Prize Hayley and Katie also dig into the emotional side of the process, including imposter syndrome, chronic illness, and why community matters so much in a solitary creative life. Key topics In this interview, Katie Huttlestone shares the origin of A Healthy Appetite, a literary horror novel about Hannah, a 30-year-old living with late-stage cancer and the fallout of a phase one medical trial. Katie explains that she writes as a discovery writer, and that her first idea for the novel came from her own experience of cancer and chronic illness. We discuss how the novel changed very little from first draft to finished manuscript, with the main work being expansion, added scenes, and deepening character relationships rather than major structural rewrites. Katie talks about the simple planning method she used early on: a before and after table that mapped her protagonist’s starting state, ending state, and transformation. She shares why the book sits on the border between literary fiction and horror, and why Dead Ink felt like the right home for something spiky and hard to categorise. Katie reflects on the unboxing moment and the emotional reality of seeing her finished copies and cover for the first time. The cover discussion includes why the guinea pig image works as a metaphor for medical testing, and how the pink palette adds flesh, desire, and unease. We discuss how competitions such as the Lucy Cavendish Prize and the Blue Pencil Agency Pitch Prize helped Katie gain external validation and confidence before querying agents. Katie offers a clear view of querying strategy, including batch submissions, keeping a spreadsheet, and using an offer of representation to create momentum with other agents. She explains how she developed her pitch, eventually distilling it into a short, punchy summary focused on character, setting, and crisis. Katie describes the submission process after signing with her agent, including rounds of editor interest, choosing Dead Ink, and the importance of finding a publishing team that felt like the right emotional fit. She shares how feedback, beta readers, critique partners, and editing have all strengthened her work, and why collaboration is energising rather than threatening. Katie also speaks openly about the financial barriers around courses like the Faber course, and why she tries to support other writers wherever she can. The episode closes with practical writing advice, including little and often drafting, letting people in, and staying in touch with the work without pressuring yourself unrealistically. To learn more visit: Ascent Novel prize Music: UJDM0MRSBB0POLNZ

    On Literary Horror - with Katie Huttleston
  2. Jun 22

    On finding what feeds your soul - with Adebola Rayo

    Love writing BUT hate rejection? Then this episode is for you. Most writers face relentless rejection and self-doubt—Rayo’s journey proves resilience can turn passion into impactful change. In this inspiring episode, she shares how she took her storytelling dreams into her own hands, publishing her debut children's book after years of industry setbacks, and turning her personal passion into social impact through innovative initiatives like Karanta Kids and the Tani Series.You'll discover how Rayo navigated her evolution from law student to published author, and the unshakeable confidence that comes from trusting your voice despite industry noise. She reveals the power of storytelling in shaping identity, especially for children of colour, and offers practical advice for writers feeling vulnerable or discouraged by rejection. We break down: The behind-the-scenes story of how her award-winning children’s book Sleepy Guppy Finds Its Voice was crafted, illustrated, and brought to life through community engagement.The significance of representation in children’s literature, and how her organizations are closing the access gap with affordable, culturally relevant stories via digital platforms.The hidden struggles of publishing as a black author and how her own experience with industry prizes like the Faber-Fab Prize fuelled her confidence and persistence.The role of motherhood in deepening her compassion and shaping her voice—leading to more authentic storytelling.Practical tips on building a writing routine amid parenthood, including leveraging voice memos and learning to embrace rejection as part of the journey.Every writer’s path is littered with obstacles, but perseverance and the willingness to craft your own opportunities can make a difference. Whether you’re dreaming of publishing your first book or fighting to see your stories reflected in the world at large, Rayo’s story offers compelling proof that your voice can inspire change, no matter the setbacks. Perfect for aspiring children’s authors or anyone committed to using storytelling as a tool for empowerment and community-building—this conversation will leave you motivated to keep writing, creating, and impacting lives through your words. Rayo is the CEO of the Tani Series and co-founder of Karanta Kids, dedicated to amplifying Black stories for children worldwide. Her debut children's book Sleepy Guppy received high accolades from Faber and Faber, and she’s a passionate advocate for diversity, access, and storytelling’s transformative power. Visit Ascent Novel Prize for more. Visit Tani Series here! RVDUHAKOYQW8GAEG

    On finding what feeds your soul - with Adebola Rayo
  3. May 12 ·  Bonus

    On Crafting the Gothic - with A. A. Sekhon - Bonus Episode

    Want to hook your reader with an atmospheric opening? Then this episode is for you! Discover the nuanced process behind writing and publishing a historical gothic novella set in Victorian London with author A.A. Sekhon. From crafting atmospheric openings to navigating the publishing world, Ash shares valuable tips rooted in years of experience. Resources & Links: Waterstones - UK Bookstore Amazon UK Connect with Ash Sekhon: Instagram Main Topics Covered: Ash's unique writing process: balancing organic development and planning Creating atmospheric, tension-filled gothic openings The importance of historical accuracy and detailed research Overcoming self-doubt and rejection in the publishing journey The value of community, mentorship, and strategic publishing options Practical advice for maintaining motivation during writer’s block How revisions and understanding industry standards improve craft In this episode: Ash explains why they prefer starting drafts on paper and type up for editing (0:38) Discussion on favourite gothic authors, including Poe, Stevenson, and Kafka (0:59) The complex process of developing characters Richard and Henry (6:50) Insights into writing a novel over two to three years alongside other commitments (8:23) The significance of historical and cultural research, including Japanese societal observations (20:24) How Ash’s personal history influences their Victorian setting and themes (17:07) The importance of authenticity in language, spelling, and setting to maintain reader immersion (12:02) Practical tips for handling rejection and embracing perseverance (23:49) The strategic decision to choose specific publishing routes to retain rights (32:02) Ash's advice for writers facing doubts, writer’s block, or industry barriers (36:18) Visit Ascent Novel Prize for more or follow us on social media.

    On Crafting the Gothic - with A. A. Sekhon - Bonus Episode
  4. May 1

    0n winning Ascent Novel Prize - with Erica Li

    Want to know what it takes to win an international writing competition? Then this episode is for you! Are you an aspiring writer looking for inspiration tips, practical advice on craft, or insight into the publishing world? Erica Li, a celebrated author and winner of the inaugural Ascent Novel Prize, shares her rich writing journey, from researching her family history to completing her debut novel, A Thousand Rivers of Time. Discover her writing routine, how she handles feedback, and her tips for fellow writers striving to refine their craft and navigate the industry. Main Topics Covered: Erica’s inspiration and research process for A Thousand Rivers of Time The role of family history and memory in her storytelling Challenges and strategies in completing and revising her novel Her experience with writing courses, workshops, and networking Practical tips for writers: reading, writing, and seeking feedback Insights into the publishing industry and considerations for debut authors Erica’s future plans for her writing and advice for aspiring writers Timestamps: 00:00 - Introduction to Erica Li and her debut novel 00:38 - Overview of A Thousand Rivers of Time and its themes 01:28 - The research behind Erica’s family history and its influence 02:51 - Themes of loss, memory, and dementia in her story 04:24 - Erica’s previous writing projects and the evolution of her novel 05:44 - The writing timeline and journey of her first draft 08:15 - Changes between her early draft and award-winning manuscript 09:05 - Erica’s daily writing schedule and routines 10:37 - Which parts of writing Erika enjoys the most 11:20 - Her poetic beginnings and development of her writer’s voice 12:44 - Favourite authors and books that influence her writing style 13:51 - The moment Erica discovered she won the Ascent Novel Prize 14:37 - Motivations behind entering writing competitions 15:36 - The impact of writing accolades and courses like Faber Academy 17:03 - Balancing her legal career and writing ambitions 18:01 - Writing alongside her Faber course and adapting her projects 19:23 - The role of beta readers and feedback in shaping her work 21:21 - Experiences with the HarperCollins Author Academy 22:26 - Top tips for aspiring writers: read more, write more, join groups 23:50 - Challenges and resources in navigating the publishing industry 24:23 - Erica’s favourite character and multi-generational storytelling 25:09 - Organizing complex narratives with planning and organic growth 26:36 - Future plans for A Thousand Rivers of Time and the rewriting process 28:20 - Surprising insights about publishing logistics and book length considerations 29:33 - Reflections on reader attention spans and the evolution of book consumption 31:15 - Erica’s advice for writers: persistence, consistency, and self-belief 31:45 - Closing thoughts and encouragement for aspiring authors Visit: ascentnovelprize.com Additional notes: Erica emphasizes the importance of consistent writing, embracing criticism, and the value of networking and ongoing education. Her story is a testament to perseverance and passion for storytelling—valuable lessons for any writer at any stage.

    0n winning Ascent Novel Prize - with Erica Li
  5. Feb 28

    On Writing the Book of your Heart - with Aje Roberts

    In this episode of Conversations on Craft, Hayley King sits down with Aje Roberts, Senior Commissioning Editor at Tor Bramble and judge for the Ascent Novel Prize, for a deep dive into the messy and magical world of publishing. Aje shares what she looks for in submissions, how she builds long‑term author careers, and why intersectional, diverse voices matter more than ever. Learn how to craft a unique hook and discover what happens at an acquisition meeting. We talk tropes (including the infamous “only one bed”), dream acquisitions, book‑to‑screen adaptations, and the reality of working across authors, agents, and editorial teams. R.J. also lifts the curtain on how she scouts new talent, nurtures relationships, and champions writers beyond the debut. Whether you’re querying or a published author, this episode is full of insight, encouragement, and industry clarity.   What we cover •             What a Senior Commissioning Editor actually does •             How submissions stand out in a crowded market •             The role of agents and how the author–agent–editor trio works •             Why fantasy has such a long tail in publishing •             How editors support authors beyond the debut •             Practical steps for championing diverse voices •             Tropes we love (and pretend to hate)   00:00 Introduction to R.J. Robert and Her Role 06:36 Building Relationships with Authors and Agents 09:52 Promoting Diverse Voices in Publishing 12:16 The Balance of Acquiring New Authors 14:35 Advice for Aspiring Writers 16:23 The Editing Process Explained 19:43 Insights into the Acquisitions Meeting 21:51 The Joy of Editing and Book Design 24:56 The Importance of Structural Edits 26:09 Advice for Aspiring Writers 28:06 Writing from Authenticity 30:05 Finding Authors in the Digital Age 31:01 The Instinct for Storytelling 32:32 Crafting Irresistible Hooks 34:52 Believing in Yourself as a Writer 37:07 Navigating the Publishing Landscape 38:31 Trends in the Publishing Industry 40:22 The Balance of Romance and Fantasy 42:13 The Future of Publishing 44:01 Final Thoughts and Encouragement To learn more about Ascent Novel Prize visit Ascent Novel Prize | international writing competition Or follow us on social media: Ascent Novel Prize (@ascent_novel_prize) • Instagram photos and videos

    On Writing the Book of your Heart - with Aje Roberts

About

Conversations on Craft is a monthly podcast from Ascent Novel Prize that dives deep into the art, and grit, of writing. Hosted by Hayley King, each episode features conversations with authors and agents who reveal the techniques, habits, and mindset required to become a powerful storyteller. Whether you're beginning a first draft or publishing your tenth novel, you'll find practical advice, inspiration, and honest discussions about what it takes to produce a book that works. If you're serious about the craft or writing, this podcast is for you. Subscribe now and transform your writing, one episode at a time.