Anxiously Ambitious

Janette Downie

Hi! I’m Netty, three-time founder, mom, and your host of Anxiously Ambitious. Welcome to the podcast where we embrace imperfection, honour our humanity, and prove you don’t have to have your sh*t together to build something amazing. This is for my fellow deep feelers, sensitive souls, and anxious go-getters trying to grow without completely losing it. Together, we’ll dive into the messiness of ambition, how to balance big dreams with actual self-care (hint: it’s not easy, but it’s worth it) and how to thrive without sacrificing your sanity. Every week, I bring you honest conversations with entrepreneurs, experts, and other beautifully flawed humans who’ve walked this path. We’ll share real stories, practical advice, and maybe even a few laughs, all to help you build a business and a life that feel like you. If this sounds like your kind of space, hit follow and join me as we rewrite what success looks like: messy, meaningful, and entirely your own.

  1. 10/27/2025

    Ellie Steinbrink: Trusting Your Style, Trusting Yourself

    Send us a text In this episode of Anxiously Ambitious, I’m joined by Ellie Steinbrink — Expert Stylist, Personal Brand Coach & Speaker, and the founder of Style Decoded. Ellie spent over 20 years in marketing and branding before realizing she was on the wrong path. In the messy middle of burnout, part-time work, and even insomnia, she followed a nudge she couldn’t ignore: start posting one outfit a day on Instagram. That daily ritual awakened a new career, a new sense of confidence, and eventually became the foundation of her business helping women entrepreneurs align their inside with their outside. We get into what it means to stop hiding behind your clothes, why self-trust is at the core of style, and how the way you get dressed in the morning changes more than your outfit — it changes your day. In this episode, we explore: The moment Ellie heard the “voice” that told her to follow her passion for styleWhy giving yourself grace in the messy middle leads to breakthroughsThe vulnerable truth about standing out vs. blending in as a personal brandThe “closet effect”: how what you wear literally shifts your brain chemistry and daily outcomesPractical ways to clear the overwhelm and reconnect with clothes that make you feel like youWhy style is less about shopping and more about asking: Who is the woman I’m becoming?Guest Bio Ellie Steinbrink is an Expert Stylist, Personal Brand Coach & Speaker. After two decades in marketing, she founded Style Decoded to help women entrepreneurs define and embody their authentic style. Blending psychology, branding, and fashion, she empowers women to stand out, simplify their closets, and feel magnetic in both business and life. Connect with Ellie Website: elliesteinbrink.com Instagram: @style.decoded LinkedIn: Ellie Steinbrink Podcast: The Visibility Shift ✨ Freebie: The Style Mindset Reset What’s holding you back from your next-level self? This free resource helps you uncover the hidden rules you’ve been following about style — and guides you to let go of what no longer serves you, so you can make an incredible and lasting style transformation. Keywords personal branding, women entrepreneurs, self-expression, authentic style, enclothed cognition, confidence, midlife empowerment, brand alignment, personal growth, less is more If you loved this episode: Share it with the friend who always says “I have nothing to wear” — and remind her it’s not about the clothes. It’s about becoming who she already is. Links For You: • Follow me on IG • Follow me on TikTok • Subscribe to my newsletter! • Anxiously Ambitious Website

    48 min
  2. 10/13/2025

    Jana Boyko: The Personal Side of Business

    Send us a text What if the bravest business move isn’t a new offer, but finally listening to yourself? In this episode of Anxiously Ambitious, I’m joined by Jana Boyko: entrepreneur, business coach, and creator of the guided journals Bedside Business Plan and Employee to Entrepreneur. Jana shares how she walked away from a shiny advertising career, navigated a painful early partnership breakdown, and rebuilt a business by choosing boundaries, integrity, and self-trust. We get into what it means to design a business that doesn’t abandon you, how to include yourself in your plan, and why the first step is often to simply start. In this episode, we explore: The moment Jana realized she “couldn’t hear herself” and what she did nextRedefining success so it fits your life, not someone else’s timelineBoundaries 101: saying no, having your own back, and avoiding self-abandonmentHow Bedside Business Plan was born from the question: “What if you could journal a business plan?”Action over perfection and how there’s nothing to “get right”A 20-reasons exercise to quiet self-doubt and build evidence for your next moveGuest Bio: Jana Boyko is an entrepreneur and business coach, and the creator of the guided journals Bedside Business Plan and Employee to Entrepreneur. Her work helps people start and grow businesses in a way that honors both the plan and the person. Connect with Jana: Website: bedsidebusinessplan.com Instagram: @bedsidebusinessplan and @janaboyko LinkedIn: Jana Boyko • Bedside Business Plan Mentioned products: Employee to Entrepreneur (guided journal): Amazon Canada — https://www.amazon.ca/Employee-Entrepreneur-Personal-Entrepreneurship-Hardcover/dp/1777602912 Bedside Business Plan (guided journal): Amazon Canada — https://www.amazon.ca/Bedside-Business-Plan-Inspirational-Encouraging/dp/1777602904 Keywords: entrepreneurship, self care, business planning, personal growth, women in business, holistic entrepreneurship, overcoming self doubt, guided journals, success, leadership If you loved this episode: Share it with the friend who keeps saying “one day.” Then write your first next step. No perfect plan required. Links For You: • Follow me on IG • Follow me on TikTok • Subscribe to my newsletter! • Anxiously Ambitious Website

    38 min
  3. 09/15/2025

    Caley Dimmock: Owning Your Story & Building a Personal Brand That Lasts

    Send us a text What does it really mean to “own your story” and how do you decide what’s worth sharing online? In this special live episode of Anxiously Ambitious, recorded at the stunning Greenhouse on Strawberry Lane in Nova Scotia, I sit down with my friend and mentor, Caley Dimmock. Caley is a digital ads expert, educator, and mentor who has built a thriving personal brand rooted in radical transparency, intuition, and storytelling. Together, we dive into what it actually looks like to build a personal brand in 2025. Not just the glossy version, but the vulnerable, messy, deeply human side. Caley opens up about her own process of self-acceptance, how she decides what to share (and what to keep private), and why authenticity isn’t about telling everything but about telling the right things. In this episode, we explore:  – Why “owning your story” is less about arrival and more about process  – The difference between authenticity and full transparency  – How to share online without re-traumatizing yourself  – The role of intuition in business decisions (and how to trust it again)  – Why every founder benefits from a personal brand and how it creates freedom to pivot  – The power of future-self visualization for pushing past fear Guest Bio: Caley Dimmock is a digital ads strategist, educator, and mentor who helps brands and service providers thrive online. Known for her honesty, transparency, and big-picture thinking, Caley works across Meta, Google, TikTok, and more while also teaching others how to take control of their own marketing. She’s passionate about helping entrepreneurs own their stories and create businesses that feel aligned. Connect with Caley: Website: https://caleydimmock.com/ Instagram: @cjdimmock Venue: The Greenhouse on Strawberry Lane Website | Instagram Sponsors: – Made With Local – Benjamin Bridge – Kali Cakes Links For You: • Follow me on IG • Follow me on TikTok • Subscribe to my newsletter! • Anxiously Ambitious Website

    59 min
  4. 07/21/2025

    Evie Tavares: Finding A Voice That Feels Like Your Own

    Send us a text What happens when you leave corporate to find freedom—but end up hustling harder than ever? In this episode of Anxiously Ambitious, I’m joined by Evie Tavares, a copywriter, brand photographer, and creative marketing expert who helps entrepreneurs sell with empathy and show up in a way that feels true. After walking away from a decade in banking during her second maternity leave, Evie set out to build a business on her terms. But like many of us, she found herself repeating old patterns—working late, missing moments, and carrying the guilt she thought she left behind. We explore what it really means to build something sustainable, how to show up without burning out, and why empathy might just be your best marketing tool. In this episode, we explore: – The subtle ways we recreate hustle culture in our own businesses—and how to shift – How Evie found her way back to real freedom (and why it took nearly 3 years) – What empathy-led copywriting actually looks like—and why it works – The power of showing up before you feel confident – Sharing your story online without overexposing yourself – Why your “ordinary” life might be your most powerful brand asset Guest Bio: Evie Tavares is a copywriter and brand photographer helping entrepreneurs market themselves with empathy, clarity, and heart. She’s a mom of two, a former banker turned creative, and passionate about helping others build aligned, human-first businesses. Connect with Evie: Instagram: @evietavaresbranding Website: https://www.evietavaresbranding.ca Links For You: • Follow me on IG • Follow me on TikTok • Subscribe to my newsletter! • Anxiously Ambitious Website

    39 min
  5. 07/14/2025

    Crystal Shadwell: You're Allowed To Want More (Motherhood, Ambition & Saying Yes Before You're Ready)

    Send us a text What happens when you walk into a room before you feel ready, not with confidence, but with curiosity? In this episode of Anxiously Ambitious, I’m joined by Crystal Shadwell. Award-winning educator, speaker, podcaster, and co-founder of Something Beyond Mom for an honest conversation about identity, burnout, and the quiet bravery of saying yes before you feel fully prepared. We talk about what it means to hold multiple roles, how motherhood changes the way we show up in every space, and why asking for help (and saying no) can be the most ambitious thing you do. If you've ever felt the tension between wanting more and trying to do it all… this one will land deep. In this episode, we explore: – The identity shifts no one prepares us for – Why stepping into rooms before you're ready is often exactly what you need – How Crystal reframed ambition without guilt – What she’s learned about confidence through discomfort – Motherhood, work, and the myth of “balance” – Why you're allowed to want more — and have fun while doing it Guest Bio: Crystal Shadwell is an educator, speaker, and podcast host dedicated to empowering women to reconnect with themselves beyond the demands of motherhood. As the co-founder of Something Beyond Mom, Manager of Student Support & Engagement at Laurier, and co-host of The Team Crew Podcast, Crystal creates spaces where self-reflection and ambition can coexist — without the mom guilt. Connect with Crystal Shadwell: Website: www.crystalshadwell.com Instagram: @crystalshadwell Podcast: @teamcrewpodcast Something Beyond Mom: @somethingbeyondmom  Links For You: • Follow me on IG • Follow me on TikTok • Subscribe to my newsletter! • Anxiously Ambitious Website

    47 min
5
out of 5
6 Ratings

About

Hi! I’m Netty, three-time founder, mom, and your host of Anxiously Ambitious. Welcome to the podcast where we embrace imperfection, honour our humanity, and prove you don’t have to have your sh*t together to build something amazing. This is for my fellow deep feelers, sensitive souls, and anxious go-getters trying to grow without completely losing it. Together, we’ll dive into the messiness of ambition, how to balance big dreams with actual self-care (hint: it’s not easy, but it’s worth it) and how to thrive without sacrificing your sanity. Every week, I bring you honest conversations with entrepreneurs, experts, and other beautifully flawed humans who’ve walked this path. We’ll share real stories, practical advice, and maybe even a few laughs, all to help you build a business and a life that feel like you. If this sounds like your kind of space, hit follow and join me as we rewrite what success looks like: messy, meaningful, and entirely your own.