Copywriter on Call®

Sara Gillis

Welcome to Copywriter on Call®—where smart words, good books, and real life all show up in the group chat. Hosted by Sara Gillis—copywriter, English teacher, and mobile bookstore owner—this biweekly show blends copywriting strategy, book talk, and real-life stories from the classroom and beyond. From marketing strategies that feel human to books that keep you up past bedtime, every episode is a reminder that creativity doesn’t fit in a neat little niche—and that’s exactly what makes it magic. Grab your coffee (and that stack of papers to grade), and settle in for honest, funny reflections on writing, reading, teaching, and life as a creative mom.

  1. 01/22/2025 · BONUS

    Changing Things Up: How a Big Move Inspired a Bold Shift with Natasha Sewell

    🗣️FREE QUIZ: UNCOVER YOUR BRAND VOICE TYPE Discover your brand voice type, so that you can feel confident in standing out through your words. https://whatsarasaid.com/quiz ⭐ MEET NATASHA, OWNER OF NPS PHOTOGRAPHY (https://npsphotography.com/): Natasha started her business in 2013 as a posed newborn and family photographer. She went from an in-home studio to opening a 1,000-square-foot studio space in North Carolina. In late 2019, Natasha began transitioning her photography business to Washington, DC and began offering in-home lifestyle photography - a HUGE change. In the midst of a worldwide shutdown, Natasha continued to expand her lifestyle photography offerings and made the move to living full-time in DC. With her background in education/teaching, it was a natural transition to start offering mentoring to other photographers. Natasha launched a course at the end of 2024 and in 2025 will offer retreats in her Palm Springs home. ⭐ MENTIONED IN THIS EPISODE: The Focused Path Retreats: https://npsphotography.com/the-focused-path-retreat/ ⭐ SUBSCRIBE AND LEAVE A REVIEW ON APPLE PODCASTS https://podcasts.apple.com/us/podcast/copywriter-on-call/id1675583578 ⭐SUBSCRIBE AND LEAVE A REVIEW ON SPOTIFY https://open.spotify.com/show/34JSQze17ISQs83SDpIQ6U?si=f5292021ae7b4792&nd=1 CONNECT WITH SARA: 🌐 Website: https://whatsarasaid.com/ 📸 Instagram: https://www.instagram.com/hellosaragillis/ 🎥 YouTube: https://www.youtube.com/@hellosaragillis

    37 min
  2. 10/16/2024

    The Evolution of Email Marketing with Maddie Peschong | E58

    In this episode of the Copywriter on Call podcast, Sara chats with Sioux Falls brand photographer, coach, and photography studio owner Maddie Peschong about how she uses email marketing in her business. She's been a photographer for more than 12 years, and a brand photographer and educator since 2020. Maddie's used email to market her business as a photographer serving local clients and as an educator serving clients virtually, so learning her perspective on email marketing is so helpful! ⭐ MEET MADDIE PESCHONG: Maddie Peschong is a branding photographer and coach who is obsessed with teaching creative entrepreneurs how to build a profitable business by being themselves. Through coaching, digital products, and personal branding photos, she helps women discover their magic so they can stand out in a saturated market, confidently scale their income without trading more time for money, and do only work they love. She is the creator of the Rebrand group coaching program for brand photographers, host of the Take it Personally Podcast, and founder of the White Space Studio in Sioux Falls, SD, a place where creatives can design, dream, and collaborate while developing their own irresistible brands. ⭐ CONNECT WITH MADDIE: Website: https://www.maddiepeschong.com/ Instagram: https://www.instagram.com/maddiepeschong/ Blog: https://www.maddiepeschong.com/blog Free Shot List: https://maddiepeschong.com/shotlist 🗣️ FREE QUIZ: UNCOVER YOUR BRAND VOICE TYPE Discover your brand voice type, so that you can feel confident in standing out through your words. https://whatsarasaid.com/quiz ⭐ SUBSCRIBE AND LEAVE A REVIEW ON APPLE PODCASTS https://podcasts.apple.com/us/podcast/copywriter-on-call/id1675583578 ⭐ SUBSCRIBE AND LEAVE A REVIEW ON SPOTIFY https://open.spotify.com/show/34JSQze17ISQs83SDpIQ6U?si=f5292021ae7b4792&nd=1 CONNECT WITH SARA: 🌐 Website: https://whatsarasaid.com/ 📸 Instagram: https://www.instagram.com/hellosaragillis/ 🎥 YouTube: https://www.youtube.com/@hellosaragillis

    46 min
  3. 10/02/2024

    Pinterest Strategies for Photographers with Laurel Vines | E56

    On today's episode of the Copywriter on Call podcast, Sara chats with Laurel Vines, brand and Showit web designer and Pinterest manager, all about how photographers can use Pinterest to grow their businesses. 🗣️ FREE QUIZ: UNCOVER YOUR BRAND VOICE TYPE Discover your brand voice type, so that you can feel confident in standing out through your words. https://whatsarasaid.com/quiz ✨ MEET LAUREL VINES OF VINEYARD CREATIVE CO.: Laurel is a brand and Showit web designer specializing in full-funnel marketing and strategic traffic growth through SEO-focused websites and Pinterest marketing for creative service providers and course creators. She's passionate about helping women build a sustainable online businesses through a strong brand identity and long term marketing strategies that will yield abundant results. When she's not on her laptop sipping chai and brainstorming new brands and SEO strategies, she's exploring the midwest with her husband, cuddling her two cats or enjoying a glass of wine and some vintage jazz. CONNECT WITH LAUREL: 🌐 Website: https://vineyardcreativeco.com/ 📸 Instagram: https://www.instagram.com/vineyardcreative.co/ 💻 MENTIONED IN THE EPISODE: FREE Pinterest Strategy Guide: https://vineyardcreativeco.com/pinterest-marketing-strategy-guide Pin Inspector: https://www.pininspector.com/ Laurel's Blog Post: The Best Pinterest SEO Tools for Entrepreneurs: https://vineyardcreativeco.com/blog/pinterest-seo-tools/ ⭐ SUBSCRIBE AND LEAVE A REVIEW ON APPLE PODCASTS https://podcasts.apple.com/us/podcast/copywriter-on-call/id1675583578 ⭐ SUBSCRIBE AND LEAVE A REVIEW ON SPOTIFY https://open.spotify.com/show/34JSQze17ISQs83SDpIQ6U?si=f5292021ae7b4792&nd=1 CONNECT WITH SARA: 🌐 Website: https://whatsarasaid.com/ 📸 Instagram: https://www.instagram.com/hellosaragillis/ 🎥 YouTube: https://www.youtube.com/@hellosaragillis

    37 min
  4. 09/18/2024

    That's So Me: Natasha's Retainer Client Experience | E54

    On this episode, photographer Natasha Sewell, who's based in Washington, D.C., shares her experience working with What Sara Said on retainer. Each month, Sara creates blog content, marketing emails, and other copywriting projects to save Natasha time and help her serve her clients more effectively. ⭐ MEET NATASHA, OWNER OF NPS PHOTOGRAPHY (https://npsphotography.com/): Natasha started her business in 2013 as a posed newborn and family photographer. She operated an in-home studio for three years before opening her 1,000-square-foot studio space in NC. In late 2019, Natasha began transitioning her photography business to Washington, DC and began offering in-home lifestyle photography - a HUGE change. In the midst of a worldwide shutdown, Natasha continued to expand her lifestyle photography offerings and made the move to living full-time in DC. In 2023, Natasha started offering various education opportunities for fellow photographers. ⭐ RESOURCES MENTIONED IN THIS EPISODE: Access Natasha's freebie for photographers: 4 Must-Have Website Resources to Uplevel Your Client Experience! https://npsphotography.com/photography-freebie-website-client-experience/ Learn more about working with Sara on retainer: https://whatsarasaid.com/services/ 🗣️ SARA'S FREE QUIZ: UNCOVER YOUR BRAND VOICE TYPE Discover your brand voice type, so that you can feel confident in standing out through your words. ⭐ SUBSCRIBE AND LEAVE A REVIEW ON APPLE PODCASTS https://podcasts.apple.com/us/podcast/copywriter-on-call/id1675583578 ⭐ SUBSCRIBE AND LEAVE A REVIEW ON SPOTIFY https://open.spotify.com/show/34JSQze17ISQs83SDpIQ6U?si=f5292021ae7b4792&nd=1 CONNECT WITH SARA: 🌐 Website: https://whatsarasaid.com/ 📸 Instagram: https://www.instagram.com/hellosaragillis/ 🎥 YouTube: https://www.youtube.com/@hellosaragillis

    23 min

Trailer

5
out of 5
11 Ratings

About

Welcome to Copywriter on Call®—where smart words, good books, and real life all show up in the group chat. Hosted by Sara Gillis—copywriter, English teacher, and mobile bookstore owner—this biweekly show blends copywriting strategy, book talk, and real-life stories from the classroom and beyond. From marketing strategies that feel human to books that keep you up past bedtime, every episode is a reminder that creativity doesn’t fit in a neat little niche—and that’s exactly what makes it magic. Grab your coffee (and that stack of papers to grade), and settle in for honest, funny reflections on writing, reading, teaching, and life as a creative mom.