The Small Business Startup School – Business Notes | Financial Literacy | Retail Psychology – For Professionals & Entrepr

The Small Business Startup School Inc.
  • 5.0 (2)
  • ENTREPRENEURSHIP
  • UPDATED WEEKLY

Starting or buying a small business? While personal circumstances may vary, business patterns remain timeless. On The Small Business Startup School, we explore strategies, insights, and practical solutions to help entrepreneurs confidently navigate their journey. Hosted by Ola Williams—a retail entrepreneur, fintech founder, and certified financial coach with over two decades of experience—this podcast marries financial awareness and retail psychology with optimism to deliver actionable takeaways. Join us to learn, grow, and connect as we uncover the keys to business success. Let’s continue to learn together and be encouraged to keep on connecting!

  1. Veteran Salesman: Tap Into Raw Emotion To seal The Deal | E46

    04/22/2025

    Veteran Salesman: Tap Into Raw Emotion To seal The Deal | E46

    Join Ola as she interviews Glenn Poulos, a veteran salesman and serial entrepreneur. Glenn reveals his journey from a government worker to launching multiple successful sales companies. Discover his insights on why buying established businesses can be more advantageous than starting from scratch. Glenn also delves into his book, 'Never Sit in the Lobby,' offering 57 essential rules for navigating the sales landscape. Learn practical tips on how to transform selling into helping by identifying and solving customer problems, effectively tapping into emotions, and nurturing genuine rapport without being a nuisance. Whether you're in sales or running your own business, Glenn's strategies for dealing with rejection gracefully, actively listening, and ensuring every interaction leaves a positive impression, provides invaluable guidance. Don't miss the chance to learn from Glenn Poulos' wealth of experience and expertise!   Connect with Glenn Poulos: https://glennpoulos.com/about/ Get a copy of ‘Never Sit in the Lobby’: https://a.co/d/eiBzaF6   You're not alone in personal finance. Start here. No shame. No pressure. Just one page at a time.: https://amzn.to/3EjEROn   Schedule a free 1-on-1 call with Ola now: https://bit.ly/OlaWilliamsComplimentaryCall Take Control of Your Money Today!  Discover free resources, personalized coaching, and tools designed to empower you on your journey to financial wellness.  Connect with us at https://bit.ly/wealthEd and start taking charge of your financial future! Get expert resources on estate planning and emergency preparedness here! https://bit.ly/FreeFinanceTools Listen on Apple. Spotify and wherever you podcast: https://wealtheducationforcanadianimmigrants.podbean.com/   Chapters: 00:00 – Meet Glenn Poulos: Serial Entrepreneur & Author 01:20 – Lessons from Building & Selling Multiple Companies 03:00 – Why He Wrote “Never Sit in the Lobby” 05:00 – How to Sell Without Being a Nuisance 07:00 – Selling Is Helping: Listening Over Talking 10:00 – Tapping into Raw Emotion to Seal the Deal 13:00 – What NOT to Do in Sales: Avoiding Fake Rapport 16:00 – How to Handle Rejection & Build Long-Term Trust 18:00 – Knowing When to Persevere or Walk Away 26:00 – Golden Rule: Treat Every Impression as a First Impression

    32 min
  2. Introducing the Wealth Education Podcast

    02/27/2025 · BONUS VIDEO

    Introducing the Wealth Education Podcast

    Welcome to the latest evolution in our commitment to financial literacy! To maximize the adoption of financial literacy that equips professionals and entrepreneurs with personal finance skills, we created a dedicated channel –  Wealth Education Podcast. This platform empowers you with fundamental money skills you need in life: the ability to earn and manage your finances. Whether you're an entrepreneur or a professional, join us on this new platform. Connect with us on YouTube or wherever you podcast for insightful discussions and expert guidance. Learn more @ https://www.youtube.com/@WealthEdFinancialCoachingInc For complimentary financial literacy tools, visit wealth-ed.ca

    22 sec
  3. Inclusive Entrepreneurship Advocate: Unlocking Wealth for Underserved Entrepreneurs| E45

    12/06/2024

    Inclusive Entrepreneurship Advocate: Unlocking Wealth for Underserved Entrepreneurs| E45

    In this insightful episode of The Small Business Startup School, host Ola Williams sits down with Claudia Scott to explore the fine line between serving historically underserved entrepreneurs and ensuring inclusivity in broader entrepreneurial events. Claudia shares her journey from banking to becoming a passionate advocate for minority entrepreneurs. She emphasizes the importance of building relationships and trust, especially with diverse populations. She discusses her efforts in creating intentional programs that cater to various groups, such as single parents and those with criminal backgrounds, while avoiding further segregation. Listeners gain valuable insights into how Startup Junkie's holistic approach empowers entrepreneurs with resources ranging from Kiva Loans to one-on-one consulting. Claudia highlights the significance of finding community support and mentorship as vital components for entrepreneurial success, urging listeners to reach out without fear to establish meaningful connections and embrace their unique journeys. Do you feel your finances are in shambles? Financial education can help. Join the Wealth-Educated Woman WhatsApp channel for continuous financial wellness learning: https://bit.ly/wealth-ed-woman   Connect with the guest, Claudia Scott: LinkedIn: https://www.linkedin.com/in/claudiapscott/ Startup Junkies: https://startupjunkie.org/ Kiva: https://www.kiva.org/blog/nwa-kiva-1-million-milestone-2023   Connect with the host, Ola Williams: Website: https://bit.ly/olawilliams Linkedin: https://bit.ly/3XojaT6 X: https://bit.ly/3zhpALd Instagram: https://bit.ly/3zgMzWR   Listen on: Apple podcast - https://apple.co/3MCEnUM Spotify - https://spoti.fi/49dQbpY Youtube : https://bit.ly/3Zklkpl   Offers: Youth mental health support: https://bit.ly/kinderoots Micro business owners cash management: https://bit.ly/3SdtgEe

    35 min

  4. 09/27/2024

    Mastering Money Management: Become Rich for The Price of Financial Literacy| E43

    Continuing the series on money management, this episode delves into the essential knowledge about money that everyone needs. I discussed why financial literacy is as crucial as oxygen and how it empowers us to live better. You'll learn practical steps to improve your financial situation, regardless of your current income. Discover why wealth is money not seen, the importance of starting from where you are, and how your money can grow just as fast as your kids. You’ll also learn the significance of treating your current work or business as your primary financial resource. Get inspired by real-life stories and actionable tips that can make a difference in your financial future. Do you have questions or comments? Your feedback ensures that we continue to give you content that adds value to you, fuelling our commitment to providing high-quality content and fostering a community of informed and successful entrepreneurs. Leave your voice note here https://bit.ly/3XzIEyj Connect with the host, Ola Williams: Website: https://bit.ly/3rxixue Linkedin: https://bit.ly/3XojaT6 X: https://bit.ly/3zhpALd Instagram: https://bit.ly/3zgMzWR   Listen on: Apple podcast - https://apple.co/3MCEnUM Spotify - https://spoti.fi/49dQbpY   Offers: Youth mental health support tools: https://bit.ly/3Y9N8w6 Small business owners cash management: https://bit.ly/3SdtgEe A 31-day Affirmation Card Deck: https://bit.ly/45Dt32J

    29 min
  5. Onstage Presence Expert: Overcome Stage Fright with Internal Drive | E44

    09/20/2024

    Onstage Presence Expert: Overcome Stage Fright with Internal Drive | E44

    In this engaging episode, Loreta Tarozaite, an expert in enhancing onstage presence and on-camera confidence for entrepreneurs and executives, shares invaluable insights into practical habits for connecting with the camera, the psychology behind camera performance, and personal stories that highlight her journey and expertise. As a former TV news anchor and seasoned marketing strategist, Loreta delves into the importance of humanizing brands through video content. She offers tips on overcoming the fear of being on camera. She also discusses the differences between stage and video presence, the role of teleprompters, and the impact of internal drive on mastering video communication. Loreta generously provided a free presence checklist which you can download here:  https://www.loreta.today/executive-company-presence-checklist-complimentary Whether you're an entrepreneur/professional looking to boost your visibility or an executive aiming to enhance your on-camera skills, this episode is packed with actionable advice and inspiration. Tune in to discover how you can elevate your authority and connect with your audience more effectively through the power of video. Do you have questions or comments? Your feedback ensures that we continue to give you content that adds value to you, fuelling our commitment to providing high-quality content and fostering a community of informed and successful entrepreneurs. Leave your voice note here https://bit.ly/3XzIEyj   Connect with the guest, Loreta Tarozaite: Website: https://www.loreta.today/ Linkedin:https://www.linkedin.com/in/loretatarozaite/ Book a meeting: https://calendly.com/loretatarozaite/30min?month=2024-09 Free presence checklist:  https://www.loreta.today/executive-company-presence-checklist-complimentary   Connect with the host, Ola Williams: Website: https://bit.ly/3rxixue Linkedin: https://bit.ly/3XojaT6 X: https://bit.ly/3zhpALd Instagram: https://bit.ly/3zgMzWR   Listen on: Apple podcast - https://apple.co/3MCEnUM Spotify - https://spoti.fi/49dQbpY   Offers: Youth mental health support tools: https://bit.ly/3Y9N8w6 Small business owners cash management: https://bit.ly/3SdtgEe A 31-day Affirmation Card Deck: https://bit.ly/45Dt32J

    58 min
  6. Mastering Money Management: Intro to Financial Literacy | E42

    08/07/2024

    Mastering Money Management: Intro to Financial Literacy | E42

    Welcome to our comprehensive introduction to money management! This episode identifies eight key steps to gain basic financial knowledge. We will navigate through seven detailed learning modules, concluding with an engaging game designed to solidify your understanding. Learn from a certified accountant with over two decades of experience, who shares insights on the psychology of money, the impact of emotional decisions, and practical tips to avoid common financial pitfalls. Discover how to effectively plan, budget, control, and track your cash flow. Understand the nuances of managing debt, leveraging savings, and making sound investments. Explore the importance of asset protection and how to safeguard your financial growth. This episode is packed with actionable advice and tools to help you start your journey towards financial literacy and wealth creation. Do you have questions or comments? Your feedback ensures that we continue to give you content that adds value to you, fuelling our commitment to providing high-quality content and fostering a community of informed and successful entrepreneurs. Leave your voice note here https://bit.ly/3XzIEyj Connect with the host, Ola Williams: Website: https://bit.ly/3rxixue Linkedin: https://bit.ly/3Mbtzwz X: https://bit.ly/3zhpALd Instagram: https://bit.ly/3zgMzWR   Listen on: Apple podcast - https://apple.co/3MCEnUM Spotify - https://spoti.fi/49dQbpY   Offers: Youth mental health support tools: https://bit.ly/3Y9N8w6 Small business owners cash management: https://bit.ly/3SdtgEe A 31-day Affirmation Card Deck: https://bit.ly/45Dt32J More Episode Settings

    17 min
  7. The Spirituality Expert: Recall Memories From Your Future To Discover Your Purpose | E41

    07/18/2024

    The Spirituality Expert: Recall Memories From Your Future To Discover Your Purpose | E41

    A former construction company owner turned coach, Mark Scherer, shares his journey of self-discovery and transformation. Mark discusses the pivotal moments that led him to shift careers and how he helps others unlock their potential through consciousness and self-awareness. Mark delves into the fascinating concept of "recalling memories from your future," explaining how this innovative method can provide guidance and clarity in life. He emphasizes the importance of finding one's purpose and offers insights into how childhood experiences can shape our adult lives. The conversation also touches on practical advice for parents on raising secure and imaginative children, overcoming fear and familiar zones, and the role of gratitude in manifesting a fulfilling life. Whether you're an entrepreneur feeling stuck, a parent seeking guidance, or someone looking to improve your self-awareness, this episode offers valuable lessons and inspiration. Do you have questions or comments? Your feedback ensures that we continue to give you content that adds value to you, fuelling our commitment to providing high-quality content and fostering a community of informed and successful entrepreneurs. Leave your voice note here https://bit.ly/3XzIEyj Connect with the guest, Mark Scherer, PhD: https://bookings.encompasslife.com/#/customer/assessment  Socials can be found @quantumleaptechnique   Bonus: Free gift here:  Mark Scherer, PhD (encompasslife.com)   Connect with the host, Ola Williams: Website: https://bit.ly/3rxixue Linkedin: https://bit.ly/3Mbtzwz X: https://bit.ly/3zhpALd Instagram: https://bit.ly/3zgMzWR   Listen on: Apple podcast - https://apple.co/3MCEnUM Spotify - https://spoti.fi/49dQbpY   Offers: Youth mental health support tools: https://bit.ly/3Y9N8w6 Small business owners cash management: https://bit.ly/3SdtgEe A 31-day Affirmation Card Deck: https://bit.ly/45Dt32J

    58 min
  8. The Public Relations Expert: Engage Smaller Trade Associations For Visibility | E40

    07/10/2024

    The Public Relations Expert: Engage Smaller Trade Associations For Visibility | E40

    "Engage smaller trade associations for visibility!" says Public Relations (PR) expert Mickey Kennedy, founder of eReleases.com. With over 25 years of experience, Mickey shares valuable insights on how startups and small businesses can leverage PR to build credibility and visibility. In this episode, you'll learn about the significance of press releases, the importance of storytelling, and how even a small budget can yield significant results. Mickey discusses strategic approaches to PR, including the power of surveys and data to capture media attention. He also emphasizes the value of authenticity and building trust with your audience. Whether you're a startup with limited revenue or an established small business looking to scale, this episode offers practical tips and strategies to enhance your PR efforts. Discover how to create meaningful connections with your audience and stand out in a crowded market. Don't miss this opportunity to gain fresh perspectives on PR and learn how to make your business newsworthy. Tune in now and start your journey towards PR success! Do you have questions or comments? Your feedback ensures that we continue to give you content that adds value to you, fuelling our commitment to providing high-quality content and fostering a community of informed and successful entrepreneurs. Leave your voice note here https://bit.ly/3XzIEyj Connect with the guest, Mickie Kennedy: https://www.ereleases.com https://www.ereleases.com/plan https://x.com/ereleases https://www.facebook.com/ereleases.press.release.distribution https://www.instagram.com/ereleasespr/ https://www.linkedin.com/in/publicity/ Bonus: Mickie has created a free video Master Class on how to create a winning PR strategy, based on the PR campaigns of his most successful clients: https://www.ereleases.com/plan/   Connect with the host, Ola Williams: Website: https://bit.ly/3rxixue Linkedin: https://bit.ly/3Mbtzwz X: https://bit.ly/3zhpALd Instagram: https://bit.ly/3zgMzWR   Listen on: Apple podcast - https://apple.co/3MCEnUM Spotify - https://spoti.fi/49dQbpY   Products: A 31-day Affirmation Cards Deck: https://bit.ly/45Dt32J

    1h 6m
See All (46)

Ratings & Reviews

5
out of 5
2 Ratings

About

Starting or buying a small business? While personal circumstances may vary, business patterns remain timeless. On The Small Business Startup School, we explore strategies, insights, and practical solutions to help entrepreneurs confidently navigate their journey. Hosted by Ola Williams—a retail entrepreneur, fintech founder, and certified financial coach with over two decades of experience—this podcast marries financial awareness and retail psychology with optimism to deliver actionable takeaways. Join us to learn, grow, and connect as we uncover the keys to business success. Let’s continue to learn together and be encouraged to keep on connecting!

Information