Teacher Business School™: TPT, Homeschool, & Beyond

Lindsay Bowden

The Teacher Business School podcast helps teachers and homeschool moms create and sell their own digital products. Whether you're interested in selling teacher resources on Teachers Pay Teacher (TPT), selling low ticket offers, or selling online courses and memberships, this is the show for you! If you're looking for ways to make passive income, quit your 9-5, start a side hustle, and start earning income that makes an income, give this show a listen!

  1. 23h ago

    126: How to Set Up Your Teachers Pay Teachers (TPT) Store the Right Way

    Thinking about starting a Teachers Pay Teachers (TPT) store but not sure where to begin? In this episode, Lindsay gives you an exclusive look inside Teacher Resource Academy and walks you through the first steps of setting up your TPT store. Whether you haven't opened your store yet or you've been selling for years and want to refresh your setup, you'll learn how to create a strong foundation without getting stuck trying to make everything perfect. Key Discussion Points: [00:01:15] An Inside Look at Teacher Resource Academy Why you don't need to already have a TPT store before joining Teacher Resource Academy and how starting with the right setup can save you from having to go back and make major changes later. [00:03:30] Setting Up Your TPT Seller Account A step-by-step look at getting started on Teachers Pay Teachers, including how to create an account and become a seller. [00:06:15] Basic vs. Premium TPT Seller Accounts Lindsay breaks down the differences between the Basic and Premium seller options, how much of your sales you keep with each, and why she recommends going Premium if you're serious about building your store. [00:09:00] Choosing Your TPT Store Name How to choose a simple, searchable store name without spending too much time trying to create the perfect brand, plus ideas for incorporating your name or niche. [00:12:00] Creating Your TPT Logo or Profile Picture Why Lindsay recommends considering a photo of yourself, how to create a simple profile image in Canva, and why your logo doesn't need to be complicated when you're getting started. [00:16:30] Choosing Your Brand Colors & Fonts Tips for creating a simple brand color palette, using contrast to make your covers and thumbnails easier to read, choosing fonts, and why you shouldn't spend hours agonizing over branding. [00:20:45] Why Lindsay Doesn't Recommend AI-Generated Logos Why an obviously AI-generated logo could affect how buyers perceive your store and some simple alternatives for creating a professional-looking brand. [00:22:30] Setting Up Your TPT Store Banner & Storefront How to create your store banner, what information to include on your storefront, ways to showcase your resources, and the simple finishing touches you need before moving on to creating and listing products. lindsaybowden.com/training Connect further: Join the 1k TPT Challenge: https://lindsaybowden.com/challengeSell Education Workbooks with Amazon KDP: https://lindsaybowden.com/KDPEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! https://www.tiktok.com/@lindsay.bowden and http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.

  2. Aug 5

    125: What I Learned at the 2026 TPT Forward Conference

    The 2026 TPT Forward Conference was filled with exciting announcements, new platform updates, and practical strategies for growing a Teachers Pay Teachers (TPT) store. In this episode, Lindsay shares her biggest takeaways from attending the 2026 TPT Forward conference, including upcoming features that could change how sellers optimize their stores, what Teachers Pay Teachers is doing with AI and search, and the sessions that made the biggest impact on her business. She also shares what's ahead for the Teacher Business School Podcast this season and why she's excited to help teachers build multiple streams of income beyond TPT. Key Discussion Points: [00:01:00] A New Season for Teacher Business School Lindsay shares her journey from classroom teacher to full-time entrepreneur, explains how her business has evolved over the years, and discusses why this season of the podcast will focus not only on Teachers Pay Teachers (TPT), but also on helping teachers build multiple streams of income. [00:07:30] What's Coming This Season A preview of upcoming podcast episodes, including teacher success stories from a variety of niches, conversations about Facebook ads, and strategies for expanding beyond a Teachers Pay Teachers (TPT) store into a complete online business. [00:10:30] The Biggest Teachers Pay Teachers Announcements Lindsay breaks down the major platform updates announced at TPT Forward, including the upcoming keyword research tool, guest checkout, improvements to search, and how Teachers Pay Teachers is preparing for AI-powered search with Answer Engine Optimization (AEO). [00:18:00] Favorite Sessions and Business Takeaways The lessons that stood out most from conference speakers, including fresh ideas for using freebies to increase sales, practical ways to improve products, data-driven decision making, AI tools for business owners, and why learning from other sellers is one of the fastest ways to grow. [00:28:30] Looking Ahead Lindsay shares her excitement for the new podcast season, encourages listeners to send future episode ideas, and reflects on why continuing to learn and adapt is one of the most valuable investments you can make as a teacher business owner. lindsaybowden.com/training Connect further: Join the 1k TPT Challenge: https://lindsaybowden.com/challengeSell Education Workbooks with Amazon KDP: https://lindsaybowden.com/KDPEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! https://www.tiktok.com/@lindsay.bowden and http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.

  3. Jul 29 ·  Bonus

    Teacher Business School Program Success Stories: More Sales, Better Resources, and Bigger Audiences

    What if the encouragement you need to take your next business step came directly from teacher entrepreneurs who have already done it? Throughout the summer, Lindsay shared eight common mistakes Teachers Pay Teachers (TPT) sellers make. To wrap up the season on an encouraging note, this episode highlights real wins from members of several Teacher Business School programs. You’ll hear how teacher entrepreneurs have used step-by-step training, practical templates, and ongoing support to create stronger resources, earn consistent sales, build profitable income streams, and grow engaged email lists. Whether you are opening your first Teachers Pay Teachers (TPT) store, expanding to Amazon KDP, or building your audience through email marketing, these stories offer proof that steady progress is possible. Key Discussion Points: [00:00:41] Celebrating Teacher Entrepreneur Wins Lindsay wraps up the summer series by sharing why she wanted listeners to hear honest experiences and results directly from members of her programs. [00:01:51] Creating and Selling Resources with Confidence Amanda shares how the Resource Academy’s detailed lessons and ready-to-use templates helped her create high-quality products and begin making consistent weekly sales. [00:02:37] Turning Teachers Pay Teachers (TPT) Resources into Amazon Workbooks Jacqueline explains how the Amazon KDP course guided her through converting existing Teachers Pay Teachers (TPT) resources into workbooks and building an additional source of income. [00:03:22] Increasing Teachers Pay Teachers (TPT) Sales and Product Reviews Laura shares how the Teacher Resource Academy supported her through resource creation, uploading, pricing, and improving published products to generate more sales and reviews. [00:04:00] Reaching Four-Figure Months on Teachers Pay Teachers (TPT) Kama describes how clear instructions and ongoing support helped her create profitable resources and grow her Teachers Pay Teachers (TPT) income to more than four figures per month. [00:04:27] Growing an Email List of Ideal Customers Michelle shares how the Subscriber to Sales course helped her start an email list and attract more than 1,000 subscribers who connect with her customers and business mission. Resources Mentioned: Connect further: Join the 1k TPT Challenge: https://lindsaybowden.com/challengeSell Education Workbooks with Amazon KDP: https://lindsaybowden.com/KDPEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! https://www.tiktok.com/@lindsay.bowden and http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.

  4. Jul 22 ·  Bonus

    Summer Series 8: Stop Relying Only on Teachers Pay Teachers (TPT): How Teachers Can Expand with Amazon KDP

    Are you relying too heavily on Teachers Pay Teachers (TPT) for your income? If your Teachers Pay Teachers (TPT) store is your only revenue stream, you could be missing opportunities to build a more stable and scalable teacher business. In this episode, Lindsay continues her Summer Mistakes Series by discussing a common mistake many teacher entrepreneurs make: putting all their eggs in the Teachers Pay Teachers (TPT) basket. While Teachers Pay Teachers (TPT) is an incredible platform, building multiple streams of income can help create more financial security and long-term growth. Lindsay shares why Amazon KDP is her recommended next step after establishing a Teachers Pay Teachers (TPT) store and email list, and how teachers can use it to generate additional passive income while growing their audience. Key Discussion Points: [00:00:41] Continuing the Summer Mistakes Series A recap of the series so far and why understanding common Teachers Pay Teachers (TPT) seller mistakes can help teachers grow their businesses more strategically. [00:01:03] The Problem with Relying Only on Teachers Pay Teachers (TPT) Why depending on a single income source can limit growth and create unnecessary risk for your business. [00:01:28] Building Multiple Streams of Income How creating additional revenue streams can strengthen your business and provide more long-term stability. [00:01:48] Why Amazon KDP Is the Next Best Step The benefits of selling educational workbooks through Amazon KDP and why it's an accessible option for teachers looking to expand. [00:02:41] How Amazon KDP Works An overview of the print-on-demand model and how Amazon handles printing, shipping, and customer fulfillment. [00:03:05] Using KDP to Grow Your Teachers Pay Teachers (TPT) Store How strategically linking your Teachers Pay Teachers (TPT) store inside your workbooks can help attract new customers and increase sales. [00:03:44] Support Inside Teachers on KDP A look at the Teachers on KDP program, success stories from members, and the added benefit of the private community. [00:04:19] You Don't Have to Build Alone How the new Facebook community provides opportunities for feedback, support, and collaboration with other teacher entrepreneurs. Connect further: Join the 1k TPT Challenge: https://lindsaybowden.com/challengeSell Education Workbooks with Amazon KDP: https://lindsaybowden.com/KDPEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! https://www.tiktok.com/@lindsay.bowden and http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.

  5. Jul 15 ·  Bonus

    Summer Series 7: Why Teachers Pay Teachers (TPT) Sellers Should Start an Email List Before Social Media

    Are you ready to grow beyond Teachers Pay Teachers (TPT), but not sure what your next step should be? When you feel like you have your product listings, covers, thumbnails, previews, and product line in place, it can be tempting to jump into social media, Etsy, Amazon KDP, or even your own website. But before you spread your energy across more platforms, there is one business-building step that can make a much bigger impact, starting an email list. In this short summer series episode, Lindsay breaks down why an email list should come before most other expansion strategies for Teachers Pay Teachers (TPT) sellers. She shares why email has been such a key part of her own business growth, how it helps you nurture a warm audience, and why starting sooner can save you a lot of time as your store grows. Key Discussion Points: [00:00:41] Expanding Beyond Teachers Pay Teachers (TPT) the Smart Way Before you branch into social media, Etsy, Amazon KDP, or other platforms, Lindsay explains why an email list is the best next step once your Teachers Pay Teachers (TPT) store foundations are in place. [00:01:19] What Not to Prioritize Before Email A look at the outside platforms and strategies that can wait, including social media, selling on your own website, and joining other Teachers Pay Teachers (TPT) competitor platforms. [00:01:43] Why Email Lists Matter for Teachers Pay Teachers (TPT) Sellers Lindsay shares how building and nurturing a high-quality email list has contributed to her own business growth, both in her coaching business and her Teachers Pay Teachers (TPT) store. [00:02:01] Building a Targeted Audience for Your Resources How Lindsay uses a specific email list segment for people interested in her Algebra 1 and Geometry resources, and why targeted communication can support consistent sales. [00:02:25] When to Start Your Email List You do not need hundreds of products or a huge income stream before starting. Lindsay explains why even sellers with a few sales and some capacity can begin building their list. [00:02:40] Adding Email Sign-Ups Inside Your Resources Why placing your email sign-up link inside your Teachers Pay Teachers (TPT) resources early can save you major time later, especially before your store grows to hundreds of products. [00:03:05] Getting Your Email List Set Up Lindsay introduces Subscribers to Sales, her short, actionable program that walks sellers through the tech, setup, email service providers, domains, and strategy behind starting a list. [00:03:47] Turning Subscribers Into Buyers What kind of freebie to offer, what to email your list each week, what to send new subscribers, and how to attract the right people who are likely to buy from your Teachers Pay Teachers (TPT) store. Connect further: Join the 1k TPT Challenge: https://lindsaybowden.com/challengeSell Education Workbooks with Amazon KDP: https://lindsaybowden.com/KDPEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! https://www.tiktok.com/@lindsay.bowden and http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.

  6. Jul 8 ·  Bonus

    Summer Series 6: The Product Line Strategy Every Teachers Pay Teachers (TPT) Seller Needs to Increase Sales

    How strategic are your product lines? If you're uploading resources one by one without a long-term plan, you could be leaving significant revenue on the table. In this episode, we're diving into mistake number six in the summer mistake series: not using product lines strategically. Lindsay explains the difference between a product line and a bundle, shares real examples from successful Teachers Pay Teachers (TPT) sellers, and walks through how to build product lines that lead to higher-ticket sales. You'll also learn how AI can help you organize your existing products and identify your next best-selling bundle in just minutes. Key Discussion Points: [00:00:41] Mistake #6: Not Building Strategic Product Lines Why creating intentional product lines helps you organize your store, increase average order value, and create scalable offers. [00:01:22] A Real Example of a Strong Product Line A look inside Miss Gamification's store and how her choice board resources create a cohesive, easy-to-shop product line. [00:02:01] Resource-Based vs. Topic-Based Product Lines The differences between organizing products by resource type or by topic, and why resource-based product lines often provide more room for growth. [00:03:02] How a Product Line Becomes a Curriculum How customer requests naturally led from individual resources to activities, assessments, complete units, and eventually a full curriculum. [00:04:13] Creating Higher-Ticket Bundles Why mega bundles generate larger sales and how seasonal and holiday resources can become valuable product lines. [00:05:22] Avoid Overlapping Too Many Bundles Common bundling mistakes to avoid and why keeping a clear product organization strategy creates a better customer experience. [00:06:46] Using AI to Plan Your Next Product Line How to use your product statistics and AI to identify your strongest sellers, generate product line ideas, and strategically grow your store. [00:07:29] Product Line vs. Bundle The simple distinction between a product line as a collection of related resources and a bundle as the Teachers Pay Teachers (TPT) product that packages them together. Resources Mentioned: Miss Gamification TPT Store Connect further: Join the 1k TPT Challenge: https://lindsaybowden.com/challengeSell Education Workbooks with Amazon KDP: https://lindsaybowden.com/KDPEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! https://www.tiktok.com/@lindsay.bowden and http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.

  7. Jul 1 ·  Bonus

    Summer Series 5: Stop Losing Sales on Teacher Pay Teachers (TPT), Fix Your Product Previews Today

    Are your Teachers Pay Teachers (TPT) resources missing one of the biggest factors that influences buying decisions? If you don't have a preview on every product in your store, including your bundles, you could be missing out on sales without even realizing it. In this episode, Lindsay explains why previews matter so much, shares data directly from Teacher Pay Teachers (TPT) buyer research, and walks you through a simple process for identifying products that need previews. You'll also see real examples of effective previews for individual resources, bundles, and full curriculum products, along with practical tips you can implement this summer. Key Discussion Points: [00:00:41] Why Product Previews Matter Research from the Teacher Pay Teachers (TPT) Town Hall survey found that 73% of teachers rank detailed previews among their top three purchasing considerations, making previews one of the most important conversion tools in your store. [00:01:22] Find Products Missing Previews Learn how to quickly identify products without previews by using your Teacher Pay Teachers (TPT) Product Statistics dashboard, even if you have hundreds of resources in your store. [00:02:22] Why Bundles Need Their Own Preview Even though bundle listings display previews from individual products, buyers rarely click through dozens of resources. A dedicated bundle preview helps summarize everything included and makes purchasing easier. [00:02:53] Organizing Curriculum Bundles Lindsay explains why she sometimes avoids the bundle tool for large curriculum products and instead creates organized downloadable files while still offering a discounted bundle price. [00:03:31] What Makes an Effective Bundle Preview Discover the essential elements of a high-converting bundle preview, including mockups, product highlights, what's included, unit breakdowns, and customer testimonials. [00:04:39] Preview Strategy for Smaller Bundles See how to structure previews for multi-resource bundles by showcasing each included product, explaining teacher benefits, and helping buyers quickly understand the value. [00:05:29] What to Include in Individual Resource Previews Highlight guided notes, answer keys, differentiation, video lessons, resource features, and other teacher-friendly benefits using both visuals and concise text. [00:06:11] Your Summer Homework Identify every product missing a preview, then create previews for each one using the free Canva template or your preferred design program to help increase future sales. Resources Mentioned: • Free Canva Preview Template • TPT Product Statistics Dashboard Connect further: Join the 1k TPT Challenge: https://lindsaybowden.com/challengeSell Education Workbooks with Amazon KDP: https://lindsaybowden.com/KDPEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! https://www.tiktok.com/@lindsay.bowden and http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.

  8. Jun 24 ·  Bonus

    Summer Series 4: The Biggest Teacher Pay Teachers (TPT) Cover and Thumbnail Mistakes (And How to Fix Them)

    Are your Teacher Pay Teachers (TPT) covers and thumbnails helping your resources get noticed, or are they getting lost in the scroll? In week four of the Summer Mistakes Series, Lindsay breaks down one of the most common issues she still sees in the Teacher Pay Teachers (TPT) world: ineffective covers and thumbnails. Even if you've listened to previous episodes on this topic, these mistakes continue to show up across listings and could be costing you clicks and sales. In this episode, Lindsay shares a simple formula for creating stronger covers, explains what should and shouldn't be included, and walks through how to use thumbnails strategically to showcase the value of your resource. Key Discussion Points: [00:00:41] Common Cover and Thumbnail Mistakes Why covers and thumbnails remain one of the biggest areas of improvement for many Teacher Pay Teachers (TPT) sellers and how small design choices can impact visibility and conversions. [00:01:01] The Four-Part Formula for Effective Covers The essential elements every cover should include: a clear topic, the resource type, one to two value-driven features, and strong visuals of the actual resource. [00:02:41] Prioritizing Readability and Visual Clarity How font size, contrast, and simplicity make your cover easier to read and more likely to stop potential buyers from scrolling past. [00:03:23] Using Resource Images Instead of Extra Clip Art Why screenshots and real resource photos are often more effective than decorative clip art, and how to avoid creating a cluttered design. [00:04:26] What to Include on Your Thumbnails How to use thumbnails to highlight what's included, classroom applications, standards alignment, covered topics, and additional resource benefits. [00:07:03] Homework: Learn from Real Cover Makeovers Where to find Lindsay's cover audit series on TikTok and how studying real before-and-after examples can help improve your own listings. Resources Mentioned: • Lindsay's TikTok account (@LindsayBowden) for cover and thumbnail audits • Canva blur feature for protecting answer keys shown in thumbnailsConnect further: Join the 1k TPT Challenge: https://lindsaybowden.com/challengeSell Education Workbooks with Amazon KDP: https://lindsaybowden.com/KDPEarn 3-4 figures per month on TPT | https://lindsaybowden.com/startStart or grow your TPT email list | https://lindsaybowden.com/emailAnd make sure to follow me! https://www.tiktok.com/@lindsay.bowden and http://instagram.com/lindsaybowdenWatch full episodes on Youtube + Subscribe: https://www.youtube.com/@Lindsay.Bowden?sub_confirmation=1 Resources mentioned may contain affiliate links. If you purchase through these links, I may earn a small commission at no additional cost to you. I only recommend products and resources I truly love and use myself.

5
out of 5
234 Ratings

About

The Teacher Business School podcast helps teachers and homeschool moms create and sell their own digital products. Whether you're interested in selling teacher resources on Teachers Pay Teacher (TPT), selling low ticket offers, or selling online courses and memberships, this is the show for you! If you're looking for ways to make passive income, quit your 9-5, start a side hustle, and start earning income that makes an income, give this show a listen!

You Might Also Like