Courtside Conversations with Emile

Emile Koorey

Welcome to Courtside Conversations – the podcast that breaks down franchising and business ownership. Each week, we talk to franchise owners and business experts who share real stories and lessons on starting, growing, and running a successful franchise. We’ll cover: ✅ How franchising works and if it’s right for you ✅ The challenges of owning a business—and how to solve them ✅ Proven strategies for growth, marketing, and leadership If you're curious about franchising or owning a business, this podcast is for you!

  1. 6d ago

    How to Get More Local Customers Without Spending More on Ads | EP 93

    Parents buy local—not national. In this live workshop, I share the exact local area marketing system we use to help franchisees consistently generate enquiries, build stronger community awareness, and keep their enrolment pipeline full throughout the year. If you're a franchise owner, small business owner, coach, or service-based business looking to attract more local customers without relying on expensive advertising, this workshop is for you. In this workshop you'll learn: ✅ Why local marketing consistently outperforms broad national campaigns ✅ Low-cost marketing tactics that generate enquiries year-round ✅ The "Social Media Content Engine" we use to create weeks of content in just a few hours ✅ How to produce 10–20 reels per week across Facebook, Instagram, TikTok and YouTube ✅ What makes social media content engaging (and what causes it to flop) ✅ How AI tools can dramatically speed up your content creation process ✅ Practical strategies you can implement immediately in your businessThe goal isn't to work harder—it's to build simple systems that market your business consistently, even when you're busy serving customers. Subscribe to Courtside Conversations for real conversations about franchising, leadership, and building a business worth being proud of.

    43 min

  2. 6d ago

    Every Australian Business Owner Needs to Know What's Happening in July 2026 | EP 92

    🎙️ Welcome to Courtside Conversations with Emile Koorey 🚀 In this episode, we cover: ✅ Payday Super from July 1 — Super must be paid every payday instead of quarterly. ✅ Minimum wage rise + card surcharge ban — Higher wages and no more passing card fees onto customers. ✅ Google reviews + Privacy Act changes — New rules for collecting reviews and updated privacy requirements for businesses. 📺 Want to know more about the new franchise rules every buyer needs to know? Watch our detailed breakdown of what has changed, what it means for franchise buyers, and how these updates could affect your next business investment. New Franchise Rules Every Buyer Needs to Know 👉 https://www.youtube.com/watch?v=ibluuG-wW5w 💡 Whether you're a sports lover, parent, coach, or aspiring entrepreneur, this episode will give you a behind-the-scenes look at what it takes to grow a business that makes an impact. Thinking about owning a business, but don’t want to start from zero? The Franchise Success Blueprint shows how our franchisees launch, grow, and scale a kids basketball business with clear systems and real numbers. Download it and see if it’s the right fit for you. 👉 http://img.mailinblue.com/4221673-573/attachments/LBFranchisePDF.pdf 📲 Connect with Emile: 👉 Facebook: https://www.facebook.com/profile.php?id=61574017446131 👉 Instagram: https://www.instagram.com/emile.koorey 👉 TikTok: https://www.tiktok.com/@emile.koorey 👉 YouTube: https://www.youtube.com/@emilekoorey 👉 LinkedIn: https://www.linkedin.com/in/emile-koorey-little-boomers 👉 Spotify: https://open.spotify.com/show/2Pq5JZMH7MgrG2DcqEUYlJ

    8 min

  3. Jun 24

    Meet Carla: The Story Behind Our Schofields Little Boomers Basketball Franchise | EP 91

    Meet Carla, our Little Boomers Basketball franchisee in Schofields. In this video, she shares her story, why she got into the business, what running her franchise looks like day to day, and the impact it's having on local kids and families. Little Boomers Basketball helps kids build confidence, coordination and a love of the game in a fun, supportive environment. Subscribe for more franchisee stories and behind-the-scenes of building a basketball business.

    6 min

  4. Jun 19

    What Is the Gold Membership at Little Boomers Basketball and How Does It Work? | Live Q&A | EP 90

    In this video, I host a live Q&A session with franchise owners across the Little Boomers Basketball network. We cover what happens when a parent on a quarterly subscription wants to upgrade to Gold mid-term — why they pay the three remaining terms (not a fresh four), how they still get the 16% discount, and why cancelling their membership to start fresh is not the right move. We also cover Allstar Day team structure, why junior comp kids are mixed in with the Mighty Boomers, and an important note on jersey numbers if your team goes above eight players. Additionally, we also cover what to do when a parent with two kids enrolled without the sibling discount — why the locked-in base rate can't be changed in RMS, and what your options are. We wrap up with a reminder about keeping RMS as simple as possible — fewer rules, fewer coupon codes, fewer variations — and why the KISS method is the smartest approach for managing your booking system. Subscribe for more insights on franchising, business growth, and running a successful kids sports program.

    22 min

  5. Jun 19

    She Was $5,000 in the Red. One Phone Call Turned Her Business Around. | EP 89

    🎙️ Welcome to Courtside Conversations with Emile Koorey🚀 In this episode, we cover: ✅ Why too many classes too soon is quietly killing your profit — and the one number every franchise owner needs to obsess over ✅ The exact 5 changes one franchisee made to go from -$5,000 to $4,400 in the green in a single term ✅ How tracking where your customers come from (and doubling down on it) can be the simplest marketing move that changes everything 🏀 Want to know what it really costs to start a kids basketball franchise? Check out our detailed breakdown of startup costs, ongoing expenses, and what to expect as a franchise owner: The Real Cost of Starting a Kids Basketball Franchise https://www.youtube.com/watch?v=01pCTkx3EGs 💡 Whether you're a sports lover, parent, coach, or aspiring entrepreneur, this episode will give you a behind-the-scenes look at what it takes to grow a business that makes an impact. Ready to take the next step and see if Little Boomers Basketball is the right fit for you? Book a free discovery call with our founder, Emile Koorey, to chat about your goals, dreams, and available territories near you. 👉 https://calendly.com/emile-koorey/becoming-your-own-boomers-boss 📲 Connect with Emile: 👉 Facebook: https://www.facebook.com/profile.php?id=61574017446131 👉 Instagram: https://www.instagram.com/emile.koorey 👉 TikTok: https://www.tiktok.com/@emile.koorey 👉 YouTube: https://www.youtube.com/@emilekoorey 👉 LinkedIn: https://www.linkedin.com/in/emile-koorey-little-boomers 👉 Spotify: https://open.spotify.com/show/2Pq5JZMH7MgrG2DcqEUYlJ

    9 min

  6. Jun 16

    Meet Luna: She's Under 21 and Runs a 150-Member Basketball Franchise | EP 88

    Luna is one of the youngest entrepreneurs in the entire Little Boomers Basketball network, and her story proves that age is no barrier to building something real.Still under 21 and studying full-time to become a teacher, Luna runs our Parramatta location, which has grown to more than 150 members. She was also one of the very first three franchisees to back the vision, long before it became what it is today.In this video, we celebrate Luna, what she's built at Parramatta, and the example she sets for anyone who's ever wondered if they're "too young" or "too busy" to start.🏀 ABOUT LITTLE BOOMERS BASKETBALLLittle Boomers Basketball helps kids build confidence, coordination, and a genuine love for the game in a fun, supportive environment. Our franchisees come from all walks of life, students, parents, coaches, and career-changers, all building thriving local businesses while making a real difference in their communities.🌟 INTERESTED IN A FRANCHISE OPPORTUNITY?If Luna's story inspired you, you might be the next person to build something special. We're actively looking for passionate people to join our growing network across Australia.Learn more about owning a Little Boomers Basketball franchise and book a Discovery Call to see if it's the right fit for you.👉 https://calendly.com/emile-koorey/becoming-your-own-boomers-boss

    7 min

  7. Jun 12

    The 4.75% Wage Increase Just Landed — Here's What It Means for Your Business | Live Q&A | EP 87

    In this video, I host a live Q&A session with franchise owners across the Little Boomers Basketball network. One franchisee lands her first Gold VIP membership, and we explain how to account for that revenue on your P&L. We also cover handling a parent who wants a single casual class instead of a full term, why makeup classes don't roll over, "hide membership" vs. cancelling an enrolment, and a tricky RMS booking issue where the site shows spots available but says "zero left." Additionally, we also cover invoicing vacation care deposits, daycare free trial follow-up timing, the 4.75% minimum wage increase, and billing issues that come up when transferring members between programs at different price points. These sessions allow the network to stay aligned, address real operational concerns, and ensure each franchisee is confident running their business day to day. It's a behind-the-scenes look at how franchise owners manage enrollments, accounts, and day-to-day operations. If you're a current or aspiring franchise owner, this session provides practical insights on running a smooth, profitable franchise. Subscribe for more insights on franchising, business growth, and running a successful kids sports program.

    23 min

  8. Jun 5

    How the New Merchant Fee Law Is Changing What We Charge | Live Q&A | EP 86

    In this live Q&A, franchisees across the Little Boomers Basketball network get answers on what's changing from October 1 — including why merchant fees are being abolished and what that actually means for your bottom line. We break down the new pricing structure, why the term program has moved to $215 and $205, and how to think about merchant fees as a cost you now absorb rather than pass on. We also cover whether Stripe will lower their fees (spoiler: not guaranteed), and why the daycare pricing stayed the same. Beyond pricing, we get into the real stuff: franchisees share how they're rewarding high-achieving kids at the end of term with special award categories — and how one territory used it to get kids committing to re-enrol before the term even ended. We also tackle uniform feedback, training kit sizing mismatches, coach pants that split at the seams, and an important update to employment contracts now live on the Franchise Resource Centre. Plus: a mandatory cyber security workshop is coming and why, in the age of AI, it matters more than ever. Whether you're navigating pricing changes or looking for ways to keep your kids engaged and coming back, this session has something for every franchisee. Subscribe for more on running a successful kids sports franchise.

    31 min
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About

Welcome to Courtside Conversations – the podcast that breaks down franchising and business ownership. Each week, we talk to franchise owners and business experts who share real stories and lessons on starting, growing, and running a successful franchise. We’ll cover: ✅ How franchising works and if it’s right for you ✅ The challenges of owning a business—and how to solve them ✅ Proven strategies for growth, marketing, and leadership If you're curious about franchising or owning a business, this podcast is for you!

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