CPQ Talk

CPQ Talk

Is manual quoting holding your sales team back? On CPQ Talk, we cut through the noise to bring you practical insights on Configure, Price, Quote (CPQ) and Quoting Software. Geared specifically for sales professionals, each episode uncovers how these powerful solutions integrate with your existing CRM, Accounting, and Procurement systems to streamline workflows and drive efficiency. From the latest industry trends to in-depth solution reviews and comparisons, CPQ Talk is your essential guide to optimizing your sales pipeline. Subscribe today and start closing more deals with confidence!

Episodes

  1. Beyond the Quote: How to Empower B2B Buyers and Transform Your Sales Process

    09/15/2025

    Beyond the Quote: How to Empower B2B Buyers and Transform Your Sales Process

    In today's fast-paced sales landscape, manual quoting errors and slow sales cycles are no longer an option. Welcome to CPQ Talk, the podcast dedicated to helping you streamline your sales process. This episode dives into the fundamental shift in the B2B buying journey, where a staggering 80-90% of buyers have already formed a shortlist of preferred brands before ever engaging with a vendor. We'll explore why traditional quoting methods often fall short and how to transform your quotes from static documents into dynamic, collaborative, and indispensable tools that build trust and drive decisions. Key Takeaways: The Modern Buyer's Reality: Learn about the self-educated buyer who prefers a digital-first, self-service approach for gathering information and making initial purchase decisions. Research shows that 94% of buyers conduct thorough online research before contacting a vendor. Common Quoting Pitfalls: Understand the issues that make quotes miss the mark, including inefficiency, a lack of transparency, and generic offers that fail to capture the complexity of modern products. What Buyers Really Want: Discover the core expectations of today's buyers: clarity, transparency, trust, and a focus on value and outcomes. A striking 57% of B2B software buyers expect ROI within just three months of purchase. Transforming the Quote: Get actionable insights on how to create interactive and collaborative quotes that allow buyers to configure products and see pricing in real time. Frame your quotes in terms of business outcomes and ROI, rather than just a list of costs. The New Standard: The episode emphasizes that the true power of a quote lies in its ability to contribute to the buyer's overall journey, fostering clarity, collaboration, and confidence every step of the way. This transforms a mere transaction into a lasting relationship. Listen on Spotify, Apple Podcasts, YouTube, or wherever you get your podcasts. You can also listen directly at https://cpqtalk.com/.

    17 min
  2. Demystifying Quote-to-Cash: How to Close the Deal and Get Paid Faster

    09/01/2025

    Demystifying Quote-to-Cash: How to Close the Deal and Get Paid Faster

    Picture this: your sales team works hard to close a big deal. The quote is delivered, the customer is excited, but then… everything slows down. Approvals take days, contracts bounce back and forth, and Finance struggles to align the invoice with the original quote. Suddenly, what should have been a quick win drags on for weeks—and cash that should already be in the bank is stuck in limbo. This is the reality of a broken Quote-to-Cash process, and it’s costing companies more than they realize. In this episode of CPQ Talk, we demystify the entire journey, breaking down each step from configuration and quoting, through approvals and contracting, all the way to invoicing and collections. Along the way, we highlight the common pitfalls that derail deals—like discount creep, unclear ownership, and messy handoffs between departments. You’ll also discover practical ways to fix them. We cover how to streamline approvals without losing control, enforce pricing discipline, and keep Sales, Finance, and Operations working in sync. We also explore the key metrics you should be tracking to forecast cash flow and accelerate revenue recognition. If you’ve ever felt the frustration of “closed-won” deals that don’t actually translate to cash, this episode will give you the clarity and tactics you need to close the loop. Listen now and subscribe on Spotify, Apple Podcasts, YouTube, or wherever you get your podcasts. You can also listen directly on the podcast website: https://cpqtalk.com/

    16 min
  3. The AI Advantage: QuoteWerks Web Scripting Unveiled

    08/11/2025

    The AI Advantage: QuoteWerks Web Scripting Unveiled

    Welcome back to CPQ Talk, the podcast dedicated to empowering your sales and revenue operations with cutting-edge Configure-Price-Quote strategies! Get ready to unlock a new era of efficiency and precision in this highly anticipated episode, 'The AI Advantage: QuoteWerks Web Scripting Unveiled.' Have you ever wondered how Artificial Intelligence can truly transform your quoting process from a manual, time-consuming task into a dynamic, intelligent powerhouse? This is where we pull back the curtain! Join us as we explore the incredible synergy between the robust capabilities of QuoteWerks and the transformative power of AI, brought to life through clever web scripting. In this episode, we'll guide you through how AI can be seamlessly integrated into your QuoteWerks environment. Imagine automating complex pricing rules that adapt in real-time, generating personalized proposals that speak directly to your customer's needs, or dynamically configuring product bundles with unparalleled accuracy – all driven by intelligent automation. We'll unveil practical strategies and real-world examples of how web scripting within QuoteWerks acts as the key to unleashing these powerful AI functionalities. Whether you're a sales professional looking for innovative ways to close deals faster, a business leader aiming to streamline your entire quote-to-cash workflow, or simply curious about the future of quoting, this episode is packed with actionable insights. Prepare to discover how to enhance precision, boost productivity, and gain a significant competitive edge by harnessing the AI advantage in your quoting process. Don't just quote, intelligently configure and win! Tune in to CPQ Talk and subscribe now for more expert discussions on sales automation, industry news, and in-depth reviews of CPQ solutions. Let's start closing deals smarter, together! #CPQ #QuotingSoftware #CPQTalk #SalesTech #SalesAutomation #PodcastForSales #QuoteWerks

    15 min

About

Is manual quoting holding your sales team back? On CPQ Talk, we cut through the noise to bring you practical insights on Configure, Price, Quote (CPQ) and Quoting Software. Geared specifically for sales professionals, each episode uncovers how these powerful solutions integrate with your existing CRM, Accounting, and Procurement systems to streamline workflows and drive efficiency. From the latest industry trends to in-depth solution reviews and comparisons, CPQ Talk is your essential guide to optimizing your sales pipeline. Subscribe today and start closing more deals with confidence!