Beyond A Million

Brad Weimert

Brad Weimert, founder of Easy Pay Direct, interviews world-class entrepreneurs to explore tactics & strategies to build 8, 9, and 10-figure brands. Learn more at: https://beyondamillion.com/ All business is the same… but nobody really feels that way. The truth is – the BUILDING blocks of business are consistent across the board. Marketing, Sales, Operations, Finance, and Taxes... Apply to all businesses. With more than 30,000 businesses flowing through Easy Pay Direct (and the data behind them), Brad Weimert has found a litany of world-class experts to break down what’s working - and what’s not. With clients like Tony Robbins, Dean Graziosi, Hal Elrod and Grant Cardone, Easy Pay Direct is an amazing pool of knowledge and experience to pull from. Watch, Listen, and learn while you hear experts pull back the curtain and share cutting-edge marketing strategies, the latest sales techniques, the operational tools and tactics that make it all work, and the tax strategies that keep your money in your pocket. Whether you’re pushing through your first startup and learning the ropes, you’re an established 8 or 9-figure brand, or you’ve made an exit and are thinking about your next chapter… Beyond a Million will stretch your mind. Be sure to follow us wherever you get your podcasts so you never miss a new episode!

  1. HACE 3 DÍAS

    196: Why Your Offer Sucks (And How to Fix It) with Jake Setterlun - 8FE

    How do you make an offer so irresistible that you don't even need a sales team to sell it? Jake Setterlun is 29, runs four different companies, and somehow manages to make offer-building look easy. He started out doing Facebook ads for real estate agents, but everything changed when he figured out what makes an offer irresistible. That insight led to The Offer Code, his “Purple Ocean” framework, and multiple agencies doing seven and eight figures. In this episode, we get into how Jake thinks about creating offers that do the selling for you, why most agency owners are still stuck in 2018, and what it really takes to use AI in a way that actually boosts conversions. He also breaks down how he tests new offers, the biggest mistake he made while scaling, and how he rebuilt after stepping away too soon. If you’re an agency owner, or honestly, anyone selling something online… this one’s going to hurt a little. But it’s worth it. Tune in to learn how to make your offer the only one your customer wants to buy.  — This episode is part of the 8FE (8-figure entrepreneur) series, where we talk to entrepreneurs who have already passed the million-dollar mark.  — Key Takeaways: 00:00 Intro 01:47 From concept to money  02:33 Biggest business mistakes in the agency space  06:48 How to get into the agency space  08:47 Jake’s offer code  15:24 Creating the offer  20:12 Changing the game with AI  34:25 Biggest mistakes when implementing AI  37:08 Testing offers  38:54 Traffic sources and marketing strategies  49:36 LinkedIn’s role in the ad ecosystem  53:09 Biggest mistake in the last 5 years  57:02 Advice for aspiring entrepreneurs  58:03 Outro — Additional Resources: 🔹  Jake’s Website: https://jakesetterlun.com/  🔹  Jake on Instagram: https://www.instagram.com/optimizedjake/ — ➡️ Learn more at: https://beyondamillion.com/ ➡️ Watch full episodes here: https://www.youtube.com/playlist?list=PL5hbIUyUb68J3nhHSAGDrmUxX4vgXQ4b8 ➡️ Subscribe to our YouTube channel: https://www.youtube.com/@Beyondamillion?sub_confirmation=1 — Let's Connect: 🔹 IG: https://www.instagram.com/bradweimert 🔹 TikTok: https://www.tiktok.com/@beyondamil 🔹Twitter: https://twitter.com/BradWeimert 🔹 FB: https://www.facebook.com/profile.php?id=100089061999787 --  Beyond A Million is a business podcast that reveals the scaling secrets of 8, 9, and 10-figure entrepreneurs. Every week, we share an exclusive behind-the-scenes look at the best business growth strategies that work.  If you're an entrepreneur or business professional who's looking to level up & continue to scale far beyond the million-dollar mark, this podcast is for YOU! Tune in weekly for new interviews with Easy Pay Direct founder Brad Weimert and business expert guests who absolutely crush it in their area of expertise. Learn world-class marketing and sales tactics with elite-level business strategies in sales, marketing, operations, finance, and wealth building. Be sure to give us a follow wherever you get your podcasts so you never miss a new episode!

    58 min
  2. 25 SEP

    195: MULTI 8 Figure SEO in 2025 and Beyond w/Andy Kolodgie – 8FE

    Is SEO really dead… or are you just doing it wrong? Andy Kolodgie has already built a multi–eight-figure business by mastering SEO in a space most people think is too competitive: real estate. And he’s only 29! Andy started out wholesaling but quickly realized it wasn’t his game. With a background as a Navy software developer, he shifted gears and leaned into his strength – building systems that drive motivated seller leads online. That shift led to Property Leads, which now helps real estate investors scale through SEO. In this episode, Andy explains why SEO for real estate is far less crowded than people think, how Google treats housing searches differently than other industries, why he refuses to scale anything that isn’t sustainable, how he measures lead quality, and what are the red flags he’s learned to spot in partnerships. Have you written off SEO as too crowded… or maybe too old-school? Andy’s story will definitely make you rethink that. Tune in and see why SEO might just be the biggest untapped growth channel left.  — This episode is part of the 8FE (8-figure entrepreneur) series, where we talk to entrepreneurs who have already passed the million-dollar mark.  — Key Takeaways: 00:00:00 Intro 00:01:44 Why real estate SEO isn’t as saturated as you think  00:06:24 Real estate keywords confuse Google’s local vs national intent 00:11:50 The three SEO pillars 00:16:29 AI is killing click volume, but SEO still drives deals 00:21:26 Moving from deals to data 00:34:27 Warm transfers increase close rates and trust with clients 00:42:11 How to allocate time and resources 00:45:20 Ignoring early red flags leads to poor business outcomes 00:54:01 The role of ego in business 01:03:36 When people show you who they are, believe them 01:07:13 Advice for first-time entrepreneurs 01:09:29 How to connect with Andy — Additional Resources: 🔹 Property Leads: https://www.propertyleads.com/andy-kolodgie/  🔹 Andy on Instagram: https://www.instagram.com/andrewkolodgie/?hl=en  🔹 Andy on Facebook: https://www.facebook.com/andykolodgie/   🔹 Andy on LinkedIn: https://www.linkedin.com/in/andy-kolodgie/  — ➡️ Learn more at: https://beyondamillion.com/ ➡️ Watch full episodes here: https://www.youtube.com/playlist?list=PL5hbIUyUb68J3nhHSAGDrmUxX4vgXQ4b8 ➡️ Subscribe to our YouTube channel: https://www.youtube.com/@Beyondamillion?sub_confirmation=1 — Let's Connect: 🔹 IG: https://www.instagram.com/bradweimert 🔹 TikTok: https://www.tiktok.com/@beyondamil 🔹Twitter: https://twitter.com/BradWeimert 🔹 FB: https://www.facebook.com/profile.php?id=100089061999787 --  Beyond A Million is a business podcast that reveals the scaling secrets of 8, 9, and 10-figure entrepreneurs. Every week, we share an exclusive behind-the-scenes look at the best business growth strategies that work.  If you're an entrepreneur or business professional who's looking to level up & continue to scale far beyond the million-dollar mark, this podcast is for YOU! Tune in weekly for new interviews with Easy Pay Direct founder Brad Weimert and business expert guests who absolutely crush it in their area of expertise. Learn world-class marketing and sales tactics with elite-level business strategies in sales, marketing, operations, finance, and wealth building. Be sure to give us a follow wherever you get your podcasts so you never miss a new episode!

    1 h y 10 min
  3. 18 SEP

    194: How a 25-Year-Old Built a $25M Hospitality Empire from Nothing w/ Sava Lelcaj - 8FE

    She didn’t have a plan. No investors. Not even a laptop. At 25, Sava Lelcaj had 60 days to figure out her next move after losing the lease on her 10-table café. Most people would’ve played it safe. She didn’t. Instead, she convinced investors, who’d just lost money on the space, to hand her the keys to a 300-seat restaurant. And somehow, it worked. Today, Sava runs a $25M hospitality group with multiple restaurants, guest houses, and a farm. In this episode, she talks us through what it actually looked like to scale with no roadmap, why being underestimated helped her win, and what she’s learned about leadership, mostly the hard way.  Sava didn’t have capital, experience, or a plan. She succeeded through sheer grit and determination alone. Wanna do the same?  Tune in and learn from the best of the best!  — This episode is part of the 8FE (8-figure entrepreneur) series, where we talk to entrepreneurs who have already passed the million-dollar mark.  — Key Takeaways: 00:00 Intro 02:51 The intersection of AI and hospitality  07:17 Sava’s experience with being a female entrepreneur  12:41 There are no bad decisions  19:30 Sava’s sheer will and determination  26:48 From a tiny cafe to a huge restaurant  32:04 Holding on or letting go?  37:43 Leasing vs. buying real estate  41:02 Becoming a good leader 47:38 Advice for aspiring entrepreneurs 53:47 Outro — Additional Resources: 🔹 The Pulpo Group: https://www.thepulpogroup.com/  — ➡️ Learn more at: https://beyondamillion.com/ ➡️ Watch full episodes here: https://www.youtube.com/playlist?list=PL5hbIUyUb68J3nhHSAGDrmUxX4vgXQ4b8 ➡️ Subscribe to our YouTube channel: https://www.youtube.com/@Beyondamillion?sub_confirmation=1 — Let's Connect: 🔹 IG: https://www.instagram.com/bradweimert 🔹 TikTok: https://www.tiktok.com/@beyondamil 🔹Twitter: https://twitter.com/BradWeimert 🔹 FB: https://www.facebook.com/profile.php?id=100089061999787 --  Beyond A Million is a business podcast that reveals the scaling secrets of 8, 9, and 10-figure entrepreneurs. Every week, we share an exclusive behind-the-scenes look at the best business growth strategies that work.  If you're an entrepreneur or business professional who's looking to level up & continue to scale far beyond the million-dollar mark, this podcast is for YOU! Tune in weekly for new interviews with Easy Pay Direct founder Brad Weimert and business expert guests who absolutely crush it in their area of expertise. Learn world-class marketing and sales tactics with elite-level business strategies in sales, marketing, operations, finance, and wealth building. Be sure to give us a follow wherever you get your podcasts so you never miss a new episode!

    54 min
  4. 11 SEP

    193: Billion-Dollar Founder Shares His Secret Weapon From the Swiss Army – 8FE

    What could a Swiss Army officer possibly teach you about building and selling companies worth hundreds of millions? Turns out – everything. Today’s guest, Sam Goodner, took the discipline and precision he learned in the Swiss Army and applied it to entrepreneurship.  He founded Catapult Systems, scaled it through two major recessions, and eventually sold it after 20 years. Later, he helped take Flash Parking from a stuck $3M startup to $100M in revenue and a billion-dollar valuation. Now a mentor at Capital Factory and author of Like Clockwork: Run Your Business with Swiss Army Precision, Sam distills 30 years of lessons into practical principles that help entrepreneurs scale businesses that thrive without them. In this episode, Sam shares why scaling always begins with a sales playbook, how “cloud conversion therapy” won over 100% of skeptical customers, and why annual contingency planning can make your company recession-proof. He also breaks down what it really takes to prepare for a sale years in advance and how unforgettable first-day employee experiences can shape culture for decades. If you’re ready to scale with Swiss Army precision and build a company that runs without you, tune in now.  — This episode is part of the 8FE (8-figure entrepreneur) series, where we talk to entrepreneurs who have already passed the million-dollar mark.  — Key Takeaways: 00:00 Intro 00:02:03 Running a business like clockwork in practice 00:17:00 Curated client experiences turned skeptics into loyal customers 00:25:33 Starting Catapult Systems 00:28:54 Recession-proofing strategies 00:33:49 Separate teams allow multiple ventures under one umbrella 00:38:54 Selling businesses: Define your number and prepare years before exit 00:43:07 Strong EBITDA and audited records maximize company valuation 00:48:17 Choosing investment bankers 00:53:45 “Like Clockwork: Run Your Business With Swiss Army Precision” 00:59:54 First-day experiences build culture and long-term loyalty 01:01:35 Advice to young entrepreneurs 01:05:09 Wrapup — Additional Resources: 🔹 Sam on LinkedIn: https://www.linkedin.com/in/samgoodner 🔹 Sam on X: https://x.com/goodner  🔹 Sam’s book: https://samgoodner.com/ — ➡️ Learn more at: https://beyondamillion.com/ ➡️ Watch full episodes here: https://www.youtube.com/playlist?list=PL5hbIUyUb68J3nhHSAGDrmUxX4vgXQ4b8 ➡️ Subscribe to our YouTube channel: https://www.youtube.com/@Beyondamillion?sub_confirmation=1 — Let's Connect: 🔹 IG: https://www.instagram.com/bradweimert 🔹 TikTok: https://www.tiktok.com/@beyondamil 🔹Twitter: https://twitter.com/BradWeimert 🔹 FB: https://www.facebook.com/profile.php?id=100089061999787 --  Beyond A Million is a business podcast that reveals the scaling secrets of 8, 9, and 10-figure entrepreneurs. Every week, we share an exclusive behind-the-scenes look at the best business growth strategies that work.  If you're an entrepreneur or business professional who's looking to level up & continue to scale far beyond the million-dollar mark, this podcast is for YOU! Tune in weekly for new interviews with Easy Pay Direct founder Brad Weimert and business expert guests who absolutely crush it in their area of expertise. Learn world-class marketing and sales tactics with elite-level business strategies in sales, marketing, operations, finance, and wealth building. Be sure to give us a follow wherever you get your podcasts so you never miss a new episode!

    1 h y 6 min
  5. 4 SEP

    192: Why Passion Alone Can’t Save a Failing Business with Randy Cohen - 8FE

    Have you ever thought saving a dying business might be a fun challenge—or even a legacy move? Randy Cohen did. After building TicketCity into a $100M+ company from just $1,200, he figured reviving Z’Tejas (a beloved Tex-Mex chain in Austin) would be a way to give back and preserve something special. It wasn’t. In this episode, Randy opens up about what really happened when he bought the restaurant chain out of bankruptcy and tried to turn it around. Spoiler: it didn’t work. And the reasons why are something every entrepreneur needs to hear. Randy and I also talk about: What it means to be an owner vs. an operator How ego can wreck even the best intentions Why culture doesn't stick unless you're showing up every single day How COVID became the final gut punch that forced Randy to shut it all down  What it emotionally takes to walk away … and so much more! This one’s raw, real, and loaded with hard-earned wisdom—especially if you’ve ever held on to a business too long or felt the weight of trying to keep it all together. Tune in now.  — This episode is part of the 8FE (8-figure entrepreneur) series, where we talk to entrepreneurs who have already passed the million-dollar mark.  — Key Takeaways: 00:00 Intro 01:40 Why open a restaurant? 08:49 Let’s talk culture 14:36 Investing in a bankrupt business 29:42 When it’s time to sell 34:13 What it emotionally takes to walk away 39:06 The price of not running your own business 47:25 What’s next for Randy? 51:06 The Gathering of Titans 56:03 Advice for entrepreneurs starting out — Additional Resources: 🔹 Randy on Instagram: https://www.instagram.com/randyscottcohen/  — ➡️ Learn more at: https://beyondamillion.com/ ➡️ Watch full episodes here: https://www.youtube.com/playlist?list=PL5hbIUyUb68J3nhHSAGDrmUxX4vgXQ4b8 ➡️ Subscribe to our YouTube channel: https://www.youtube.com/@Beyondamillion?sub_confirmation=1 — Let's Connect: 🔹 IG: https://www.instagram.com/bradweimert 🔹 TikTok: https://www.tiktok.com/@beyondamil 🔹Twitter: https://twitter.com/BradWeimert 🔹 FB: https://www.facebook.com/profile.php?id=100089061999787 --  Beyond A Million is a business podcast that reveals the scaling secrets of 8, 9, and 10-figure entrepreneurs. Every week, we share an exclusive behind-the-scenes look at the best business growth strategies that work.  If you're an entrepreneur or business professional who's looking to level up & continue to scale far beyond the million-dollar mark, this podcast is for YOU! Tune in weekly for new interviews with Easy Pay Direct founder Brad Weimert and business expert guests who absolutely crush it in their area of expertise. Learn world-class marketing and sales tactics with elite-level business strategies in sales, marketing, operations, finance, and wealth building. Be sure to give us a follow wherever you get your podcasts so you never miss a new episode!

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Brad Weimert, founder of Easy Pay Direct, interviews world-class entrepreneurs to explore tactics & strategies to build 8, 9, and 10-figure brands. Learn more at: https://beyondamillion.com/ All business is the same… but nobody really feels that way. The truth is – the BUILDING blocks of business are consistent across the board. Marketing, Sales, Operations, Finance, and Taxes... Apply to all businesses. With more than 30,000 businesses flowing through Easy Pay Direct (and the data behind them), Brad Weimert has found a litany of world-class experts to break down what’s working - and what’s not. With clients like Tony Robbins, Dean Graziosi, Hal Elrod and Grant Cardone, Easy Pay Direct is an amazing pool of knowledge and experience to pull from. Watch, Listen, and learn while you hear experts pull back the curtain and share cutting-edge marketing strategies, the latest sales techniques, the operational tools and tactics that make it all work, and the tax strategies that keep your money in your pocket. Whether you’re pushing through your first startup and learning the ropes, you’re an established 8 or 9-figure brand, or you’ve made an exit and are thinking about your next chapter… Beyond a Million will stretch your mind. Be sure to follow us wherever you get your podcasts so you never miss a new episode!

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