Crafted Connections

Katelyn Calhoun

We talk to folks in our community about how they use storytelling to build their community 

  1. EP 64: Alarm-Clock-Free Living with Nikol Toteva

    1H AGO

    EP 64: Alarm-Clock-Free Living with Nikol Toteva

    Episode 64: Alarm-Clock-Free Living with Nikol Toteva Hosted by Katelyn Calhoun Some of the best conversations happen when you're not fully prepared for them. I'll be honest — Nikol was the guest I knew the least going into this episode. We met through Content Club, had crossed paths online, but hadn't really talked. I wasn't on my A-game. We both had too much coffee. And somewhere in the middle of all of that, something just… opened up. That's the episode. Not polished. Not perfectly structured. Just two people who didn't know each other very well, finding out pretty quickly that they had a lot in common — and letting the conversation go wherever it needed to go. Nikol is a fractional chief of staff and virtual assistant who works with international entrepreneurs, managing the complexity behind their businesses and lives. She's lived in Bulgaria, Germany, France, Norway, and Malta. She works without an alarm clock. She once got audited by a government that had no idea what a virtual assistant even was. And she has a phrase — "take a coffee by the sea" — that I am now adopting as a personal life philosophy. This one was so much fun for me. I think it'll be fun for you too. In this episode, we talk about: The alarm-clock-free life — what it actually looks like, why solopreneurs carry the hustle guilt anyway, and what it means to finally give yourself permission to work on your own termsLeaving corporate not because it was bad, but because it just wasn't youWhat a fractional chief of staff actually does — and why the people who need one most often don't know the role exists yetLiving and working across countries: Bulgaria, Germany, France, Norway, Malta — and what each place taught her about herselfThe real behind-the-scenes of a location-independent business: taxes, registrations, and getting audited by a government that can't figure out what you do for a livingWhy impact feels so different when you're working directly with a person, not inside a machineThe moment she and her partner decided to stop moving — and why building a home base finally felt like freedom instead of settlingA few moments that stood out: Early on, Nikol names the fear that most online creators carry quietly: what if I say what I really think and people decide I'm not worth listening to? She didn't just name it — she sat with it. That honesty set the tone for everything that followed.The tax audit story. A Bulgarian government official, deeply confused by the concept of a virtual assistant, ends the call completely fascinated — wanting to know how she does it, how her clients are in Paris and San Francisco, how it all works from a laptop. It's funny. It's also kind of a love letter to the work she's built."Take a coffee by the sea." I can't explain why this hit the way it did. But the simplicity of it — the idea that sometimes the most productive thing you can do is just go be near water with something warm in your hands fills me with all the joy.The conversation about nomadic life eventually becoming its own kind of exhausting. The moment when constant movement stops feeling like freedom and starts feeling like a second job. And how choosing to stay somewhere can be the most expansive decision you make.If this one resonated especially the parts about building a life that fits you even when it doesn't look like the plan, send it to someone who's in that in-between season right now. They'll feel less alone for it. And if you're a solopreneur carrying too much on your own, connect with Nikol on LinkedIn. She occasionally opens spots, and having someone genuinely in your corner changes things. Community Co-Working Monthly Kick-Off Start the month with me! Once a month, on the first business day, we get together on Zoom to close out what just happened, set intentions for what's next, and actually work on something that matters. Quiet focus, real community, and an accountability WhatsApp group to keep the momentum going all month long. It's free. It's monthly. 👉 Sign Up! Need Help Clarifying Your Story? Story Strategy Sessions are designed to help you uncover your narrative, refine your messaging, and build a visibility strategy that actually feels like you. 🎥 Book your session and use code PODCAST for 25% off: https://katelyncalhoun.as.me/story-strategy-session Join the Conversation 📲 Instagram: @CraftedConnectionsPod 📬 DM me and tell me—what format makes you come alive when you communicate? Crafted Connections is lovingly produced by Calhoun Creative Consulting, a strategic storytelling firm helping people and brands tell stories that resonate. 🌟 Subscribe so you don’t miss an episode.  Keep creating. Keep connecting.

    1h 7m
  2. EP 63: SOLO - Great Stories Dig into the Unknown

    MAY 21

    EP 63: SOLO - Great Stories Dig into the Unknown

    Episode 63: SOLO - Great Stories Dig into the Unknown Hosted by Katelyn Calhoun There's this pressure we put on ourselves to have a clean story. A beginning, a middle, an end. Preferably one that makes us look like we had it together the whole time. But what if the unknown drives the story? What if the most interesting thing you can share is the part that you don't have it figured out yet? In this solo episode, Katelyn gets real about perfectionism and storytelling through something deeply personal: the muddy middle after she and her partner Phil sold their house, moved onto a boat, and to document it all on YouTube. It is a time that is equal parts beautiful and humbling. And what she is actively learning from sitting in that uncertainty. This is something you might need to hear too. In this episode, we talk about: Why waiting until your story is "perfect" actually costs you in connection and opportunityThe emotional reality of planning a big life adventure (America's Great Loop) and having to pause it on several occasions What it felt like to hit publish as a documentary filmmaker telling her own story for the first timeWhy great stories don't need a tidy ending; they need a strong driving questionHow Katelyn finally decided to restart her YouTube channel without a resolution to shareWhat happened when she got vulnerable with friends about feeling like she'd "failed" and how it actually deepened those relationshipsHow to start sharing with the raw materials you already haveA few moments that stood out: A friend's quiet reframe: good storytelling has a strong driving question. Suddenly, all the uncertainty became a narrative instead of a liability.The honest admission that telling even close friends she didn't feel ready felt scary. Then being met with warmth instead of judgment changed something in herA nod to last week's guest Te'Jal, who talked about sitting with your lemons before making lemonade and the quiet hope that 18 months of processing might finally be turning into something worth enjoyingCommunity Co-Working Monthly Kick-Off Start the month with me! Once a month, on the first business day, we get together on Zoom to close out what just happened, set intentions for what's next, and actually work on something that matters. Quiet focus, real community, and an accountability WhatsApp group to keep the momentum going all month long. It's free. It's monthly. 👉 Sign Up! Need Help Clarifying Your Story? Story Strategy Sessions are designed to help you uncover your narrative, refine your messaging, and build a visibility strategy that actually feels like you. 🎥 Book your session and use code PODCAST for 25% off: https://katelyncalhoun.as.me/story-strategy-session Join the Conversation 📲 Instagram: @CraftedConnectionsPod 📬 DM me and tell me—what format makes you come alive when you communicate? Crafted Connections is lovingly produced by Calhoun Creative Consulting, a strategic storytelling firm helping people and brands tell stories that resonate. 🌟 Subscribe so you don’t miss an episode.  Keep creating. Keep connecting.

    15 min
  3. EP 62: Sitting with the Lemons with Te'Jal Cartwright

    MAY 14

    EP 62: Sitting with the Lemons with Te'Jal Cartwright

    Episode 62: Sitting with the Lemons with Te'Jal Cartwright Hosted by Katelyn Calhoun Te'Jal is the kind of person who makes her corner of the world the best it can be. We met a year ago in an improv class at Black Box Improv in Dayton, Ohio. And this episode is made from the energy and fun of Improv: Level One. Te'Jal is a story coach, journalist, community builder, mom, soon-to-be wife, and one of the most joy-inducing humans I know. Her work is about getting people to share the stories they've been sitting on. And in this conversation, she shares a few of her own. In this episode, we talk about: What it means to build community from the inside out and how Te'Jal's past experiences with isolation became the seed for everything she doesTe'Jal's work with LORE, her story coaching business, and what happens when everyday people finally get to tell their story out loudFinding out you were adopted at 19 via a Facebook message from a stranger and what it took to actually feel thatThe "don't rush the lemonade" philosophy: sitting with your hard stuff before you try to spin it into something usefulGrowing up in a household where what happens inside stays inside, and how that shapes the way you move through the worldWhy storytelling isn't just an art form, but a way to heal your family lineTe'Jal's grandmother, her deathbed stories, and the inspiration behind LORE's new family history seriesA few moments that stood out: The image of 12-year-old Te'Jal with a suitcase packed, thinking she was moving with her mom — and the Saturday morning when her mom hugged her, cried, and left. Te'Jal says she still goes back to that little girl in meditation. Still gives her a hug. Still tells her she's safe."I cried for like two minutes, and then I moved on." She said it with a laugh. But then she talked about how becoming a mother cracked everything open — and all those unfelt feelings came rushing back. Pandora's box, she called it.The lemon metaphor. Count them. Smell them. Peel them. Don't rush to make the lemonade. I'm never letting that one go.Her grandmother spending her final months telling stories — and Te'Jal realizing, this should have happened while she was still here. That grief became a mission.If this episode hit something in you, send it to someone who needs to hear it too. And if you've been sitting on a story you don't quite know how to tell, check out Te'Jal's work at LORE Storytelling on Instagram @lorestorytelling.  Community Co-Working Monthly Kick-Off Start the month with me! Once a month, on the first business day, we get together on Zoom to close out what just happened, set intentions for what's next, and actually work on something that matters. Quiet focus, real community, and an accountability WhatsApp group to keep the momentum going all month long. It's free. It's monthly. 👉 Sign Up! Need Help Clarifying Your Story? Story Strategy Sessions are designed to help you uncover your narrative, refine your messaging, and build a visibility strategy that actually feels like you. 🎥 Book your session and use code PODCAST for 25% off: https://katelyncalhoun.as.me/story-strategy-session Join the Conversation 📲 Instagram: @CraftedConnectionsPod 📬 DM me and tell me—what format makes you come alive when you communicate? Crafted Connections is lovingly produced by Calhoun Creative Consulting, a strategic storytelling firm helping people and brands tell stories that resonate. 🌟 Subscribe so you don’t miss an episode.  Keep creating. Keep connecting.

    1 hr
  4. EP 61: SOLO - Crafting Connection vs. Just Creating Content

    MAY 7

    EP 61: SOLO - Crafting Connection vs. Just Creating Content

    Episode 61: SOLO - Crafting Connection vs. Just Creating Content  There's a word I keep coming back to when I talk about this show: crafted. I define "connection" as intentional, purposeful, and meaningful. And to make that clear I've thoughfully included "crafted" in the title of this pod. Lately I've been asking myself whether my own content has actually been living up to that definition. This one is a real-time reckoning. Six months into posting daily mini vlogs on Instagram, something started feeling off. They are falling flat. And when I sat with it, I figured out what was missing: the conversation. The part where it actually becomes a connection. In this episode, I talk about: What connection actually means to me and why I define it as intentional, purposeful, and meaningful (not just a follow or a like)The difference between posting and connecting and how easy it is for one to masquerade as the otherHow my entire freelance career was built on just a handful of relationships that opened into a whole networkWhy "post and ghost" is the enemy of real community-buildingThe honest callout from my sister when I launched this podcast and why she wasn't wrongWhy story is the most unforgettable element of marketing, and how it's really about how you make people feelThe content overload reality and why I'm releasing myself (and you) from the pressure to keep up A few moments I kept thinking about after I hit stop:Naming out loud that my six-month Instagram streak was starting to feel like slop, even while I kept showing up anywayThe gut-check I keep coming back to: when someone's name lights up on your phone, what's your first reaction? That feeling is the connection.The shift I'm committing to ➡️ less broadcasting, more actual conversation with the people who are already here If this made you think of someone who's been pouring into their content but lost the conversation along the way, please send it to them. And if it made you think, I'd genuinely love to hear from you.Community Co-Working Monthly Kick-Off Start the month with me! Once a month, on the first business day, we get together on Zoom to close out what just happened, set intentions for what's next, and actually work on something that matters. Quiet focus, real community, and an accountability WhatsApp group to keep the momentum going all month long. It's free. It's monthly. 👉 Sign Up! Need Help Clarifying Your Story? Story Strategy Sessions are designed to help you uncover your narrative, refine your messaging, and build a visibility strategy that actually feels like you. 🎥 Book your session and use code PODCAST for 25% off: https://katelyncalhoun.as.me/story-strategy-session Join the Conversation 📲 Instagram: @CraftedConnectionsPod 📬 DM me and tell me—what format makes you come alive when you communicate? Crafted Connections is lovingly produced by Calhoun Creative Consulting, a strategic storytelling firm helping people and brands tell stories that resonate. 🌟 Subscribe so you don’t miss an episode.  Keep creating. Keep connecting.

    12 min
  5. Episode 60: Why Your Insignificance is Your Superpower with Jennifer Magley

    APR 30

    Episode 60: Why Your Insignificance is Your Superpower with Jennifer Magley

    Episode 60: Why Your Insignificance is Your Superpower with Jennifer Magley Hosted by Katelyn Calhoun There are people who talk about going for it. And then there are people who literally GO FOR IT. Because like my guest Jennifer Magley says, "People don't care if you win, they just want to see you try." Jennifer is a speaker, creator, and the kind of person who doesn't just dream big — she builds the infrastructure to get there. Dynamic, layered, and funny as hell, she has a presence that grabs you whether she's on a stage or in a video fully in character. This conversation is about Stage Quest — her second season of what she calls "quest" — where she set a goal of 100 speaking stages in 365 days. As of this episode, she's 50 stages in with under 200 days to go. But really, this episode is about what happens when you stop waiting for permission and start treating visibility like a practice. In this episode, we talk about: What Stage Quest actually is — and how it evolved from Season 1 (Stooge Quest) into something bigger and more intentionalThe pivotal health scare during Season 1 that shifted Jennifer's "why not me, why not now" into high gearHow she uses brand hacking and data-driven thinking to get in front of audiences who already love what she stands forThe "collecting no's" philosophy — and why more swings at the plate is always the moveWhat it looks like to build a community that shows up for you (aka the "ride at dawn" crew)How she invited her audience into Season 2 — and what that did for connection and momentumThe 1,000 true fans framework and why consistency over time is what makes the math workA few moments that stood out: Jennifer described her "unsubscribe" video — essentially inviting people who weren't her people to leave — and it hit differently. There's something so freeing about curating who's in your corner.The idea that the "throw up moments" (the ones that make you go, "oh God, what am I doing?") are actually the indicator that you've hit the mark. More chips in, more yourself you become."Why not me, why not now." Write it down. If this episode lit something up in you, send it to the friend who keeps saying they're "almost ready." They've been almost ready long enough. And if you want to follow Jennifer on this ride, find her on Instagram and LinkedIn. She's so fun to keep up with. Community Co-Working Monthly Kick-Off Start the month with me! Once a month, on the first business day, we get together on Zoom to close out what just happened, set intentions for what's next, and actually work on something that matters. Quiet focus, real community, and an accountability WhatsApp group to keep the momentum going all month long. It's free. It's monthly. 👉 Sign Up! Need Help Clarifying Your Story? Story Strategy Sessions are designed to help you uncover your narrative, refine your messaging, and build a visibility strategy that actually feels like you. 🎥 Book your session and use code PODCAST for 25% off: https://katelyncalhoun.as.me/story-strategy-session Join the Conversation 📲 Instagram: @CraftedConnectionsPod 📬 DM me and tell me—what format makes you come alive when you communicate? Crafted Connections is lovingly produced by Calhoun Creative Consulting, a strategic storytelling firm helping people and brands tell stories that resonate. 🌟 Subscribe so you don’t miss an episode.  Keep creating. Keep connecting.

    58 min
  6. EP 59: SOLO - How Identity Shapes Your Story

    APR 23

    EP 59: SOLO - How Identity Shapes Your Story

    Episode 59: SOLO - How Identity Shapes Your Story Struggling to clearly communicate who you are or what you do? It might not be a content problem. It might be an identity problem. In this solo episode of Crafted Connections, Katelyn Calhoun explores how identity shapes your storytelling, personal brand, and the way you show up in your business and life. If you’ve ever felt stuck between who you are now and who you’re trying to become, this conversation will help you close that gap. Through personal stories and real-time reflection, Katelyn breaks down how to align your identity with your actions, recognize the version of yourself that already exists, and use that clarity to strengthen your message and deepen connection. This episode is especially relevant for creatives, entrepreneurs, and anyone navigating a season of transition. What You’ll Learn in This Episode  Why identity is the foundation of effective storytelling and personal branding  How unclear identity leads to unclear messaging and missed connection  The difference between “becoming” someone and recognizing who you already are  A real example of imposter syndrome in creative work  How to bridge the gap between your current identity and future goals  Why flexibility in identity can create more opportunities in business and life  Practical questions to help you clarify your story and how you show upCommunity Co-Working Monthly Kick-Off Start the month with me! Once a month, on the first business day, we get together on Zoom to close out what just happened, set intentions for what's next, and actually work on something that matters. Quiet focus, real community, and an accountability WhatsApp group to keep the momentum going all month long. It's free. It's monthly. 👉 Sign Up! Need Help Clarifying Your Story? Story Strategy Sessions are designed to help you uncover your narrative, refine your messaging, and build a visibility strategy that actually feels like you. 🎥 Book your session and use code PODCAST for 25% off: https://katelyncalhoun.as.me/story-strategy-session Join the Conversation 📲 Instagram: @CraftedConnectionsPod 📬 DM me and tell me—what format makes you come alive when you communicate? Crafted Connections is lovingly produced by Calhoun Creative Consulting, a strategic storytelling firm helping people and brands tell stories that resonate. 🌟 Subscribe so you don’t miss an episode.  Keep creating. Keep connecting.

    12 min
  7. EP 58: Navigating Identity and Change as a Creative with Caroline Calhoun

    APR 16

    EP 58: Navigating Identity and Change as a Creative with Caroline Calhoun

    Episode 58: Navigating Identity and Change as a Creative with Caroline Calhoun Hosted by Katelyn Calhoun This week’s episode is a special one. I’m sitting down with my sister, Caroline Calhoun. She is officially the guest on Crafted Connections that I’ve known the longest and someone I deeply admire. Caroline is in the middle of a brave, real-life transition. She’s moving across the country to Seattle and stepping into a new chapter professionally. What unfolds in this conversation is honest, layered, and a pinch of silliness among sisters. We talk about what it looks like to build a life rooted in creativity, and what happens when that path no longer feels aligned. We dig into the courage it takes to step away from something you once thought would be “the thing.” This is a conversation about evolving. About trusting yourself. About letting chapters change, even when it’s uncomfortable. And because we’re sisters, it’s also filled with laughter, shared memories, and a few chaotic tangents along the way. In this episode, we talk about: Caroline’s journey through music, music therapy, and where things started to shiftThe reality of burnout in helping professions and the emotional weight that comes with itWhat it feels like to step away from a career path you’ve invested years intoIdentity, grief, and the process of redefining yourself in your 20sThe difference between what looks good on paper and what actually feels right in your bodyLearning to trust your intuition (and what happens when you ignore it for too long)Creating a life that supports how your brain actually worksThe beauty of starting fresh and building something new on your own termsA few moments that stuck with me: Realizing that choosing something “logical” doesn’t always mean it’s the right emotional choiceThe quiet grief of missed experiences and imagined timelinesHow deeply we can tie our identity to the work we doThe reminder that stepping away isn’t failure...it’s alignmentIf this episode resonates… Send it to a friend who’s in a season of change. Or someone who might need permission to pivot, pause, or start over. And if you’re navigating something similar yourself, just know - you’re not behind. You’re in process. Community Co-Working Monthly Kick-Off Start the month with me! Once a month, on the first business day, we get together on Zoom to close out what just happened, set intentions for what's next, and actually work on something that matters. Quiet focus, real community, and an accountability WhatsApp group to keep the momentum going all month long. It's free. It's monthly. 👉 Sign Up! Need Help Clarifying Your Story? Story Strategy Sessions are designed to help you uncover your narrative, refine your messaging, and build a visibility strategy that actually feels like you. 🎥 Book your session and use code PODCAST for 25% off: https://katelyncalhoun.as.me/story-strategy-session Join the Conversation 📲 Instagram: @CraftedConnectionsPod 📬 DM me and tell me—what format makes you come alive when you communicate? Crafted Connections is lovingly produced by Calhoun Creative Consulting, a strategic storytelling firm helping people and brands tell stories that resonate. 🌟 Subscribe so you don’t miss an episode.  Keep creating. Keep connecting.

    56 min
  8. EP 57: SOLO - Reflecting on One Year of Crafted Connections

    APR 9

    EP 57: SOLO - Reflecting on One Year of Crafted Connections

    Episode 57: SOLO - Reflecting on One Year of Crafted Connections Hosted by Katelyn Calhoun This week on Crafted Connections, I’m celebrating something that feels big: one full year of the podcast. What started as an idea I had been sitting on for years officially came to life on April 1st, 2025 and somehow, here we are, 50+ episodes later. In this solo episode, I take a moment to pause, reflect, and celebrate not just the podcast itself, but what it represents: showing up, staying consistent, and allowing something to evolve over time. This episode is also a reminder to celebrate yourself. Not only the big milestones, but every time you show up, invest in yourself, and put something into the world. What I’ve Loved Most This Year: The opportunity to talk to my friends This podcast has been a way to bring together incredible humans from all corners of my life. Crafted Connections guests range different industries, different experiences, all connected by curiosity and humanity. It’s been so fun to deepen those relationships and share them with you. An outlet for expression From solo episodes to interviews, this space has allowed me to share my thoughts, tell stories, explore ideas, and connect more deeply with both guests and listeners. It’s become a place where I get to fully be myself.  Proving to myself that I can stay consistent Over 50 episodes later, I’ve shown myself that I can commit to a creative project - even when life gets messy and things aren’t perfect. And that kind of self-trust? It changes everything. This podcast has also done something I didn’t fully expect: It brought me back to my creativity. After a few tough years that left me feeling disconnected from creating, Crafted Connections became a way back in. I've reconnected with what I love most: storytelling and human connection. And through that process, it’s opened doors. Opportunities. Conversations. Possibilities. I'm flipping pumped about what's to come. If there’s one thing I hope you take from this episode, it’s this: You don’t need to have it all figured out to begin. You just have to start… and keep going. Thank You If you’ve listened to one episode, shared it with a friend, or been along for the full journey...thank you. I’m so grateful you’re here. And I’m really excited to keep going. Community Co-Working Monthly Kick-Off Start the month with me! Once a month, on the first business day, we get together on Zoom to close out what just happened, set intentions for what's next, and actually work on something that matters. Quiet focus, real community, and an accountability WhatsApp group to keep the momentum going all month long. It's free. It's monthly. 👉 Sign Up! Need Help Clarifying Your Story? Story Strategy Sessions are designed to help you uncover your narrative, refine your messaging, and build a visibility strategy that actually feels like you. 🎥 Book your session and use code PODCAST for 25% off: https://katelyncalhoun.as.me/story-strategy-session Join the Conversation 📲 Instagram: @CraftedConnectionsPod 📬 DM me and tell me—what format makes you come alive when you communicate? Crafted Connections is lovingly produced by Calhoun Creative Consulting, a strategic storytelling firm helping people and brands tell stories that resonate. 🌟 Subscribe so you don’t miss an episode.  Keep creating. Keep connecting.

    11 min

Ratings & Reviews

5
out of 5
5 Ratings

About

We talk to folks in our community about how they use storytelling to build their community