Create Cool Sh*t

South Made Marketing
  • 5.0 (4)
  • MARKETING

Create Cool Sh*t Podcast is for builders, brand thinkers, and creative operators who are done with copy-paste marketing advice and cookie-cutter careers. This show goes inside the real process of building brands, hiring talent, and making work that actually stands out in a sea of sameness. We talk about taste, judgment, originality, and why proof of work beats bullet points every time. From trend analysis and content strategy to hiring without resumes and building personal brands that open doors — nothing is theoretical. You’ll hear the messy thinking behind ideas that land, the debates around reach vs. integrity, and the frameworks we use to turn raw trends into on-brand stories with purpose. If you’re applying for creative roles, growing a brand, or trying to build something original in an algorithm-driven world, this podcast is your playbook. Create cool sh*t. Show your work. Don’t blend in.

Episodes

  1. FEB 11

    How A Marketing Agency Hires Without Resumes

    Tired of copy-paste marketing advice and cookie-cutter applications? We open the studio and the playbook to show how “Create Cool Shit” became more than a motto—it’s how we hire, build brands, and keep work original in a sea of sameness. From skipping resumes to asking candidates for proof of work, we explain why taste, judgment, and intent matter more than bullet points and why a strong personal brand is the best cover letter you can publish. We dig into the reality of trends: they’re useful, but only as raw material. You’ll hear how we flip trending formats into on-brand stories, the difference between posting to post and posting with a purpose, and the messy, very human process behind ideas that land. We even debate whether a “wrong your” can be strategic—because controversy and tiny frictions keep people on the post—but we draw clear lines on doing it with integrity so reach doesn’t cost you trust. Along the way, Bailey shares a viral Barstool-worthy moment that proves personality can open doors, and we get candid about feed hygiene, client perception, and why agencies always check your socials. If you’re applying for a creative role, we lay out concrete ways to stand out: build something specific, show how it fits the audience, and demonstrate range across voices. If you’re growing a brand, you’ll get frameworks for choosing trends, sharpening voice, and measuring whether a post actually does a job. Create cool sh*t. Show your work. Choose originality when the algorithm begs you to blend in. If this hit home, follow the show, share it with a friend who needs a nudge, and leave a quick review telling us the boldest way you’d apply without a resume.

    30 min
  • 1 Episode

Ratings & Reviews

5
out of 5
4 Ratings

About

Create Cool Sh*t Podcast is for builders, brand thinkers, and creative operators who are done with copy-paste marketing advice and cookie-cutter careers. This show goes inside the real process of building brands, hiring talent, and making work that actually stands out in a sea of sameness. We talk about taste, judgment, originality, and why proof of work beats bullet points every time. From trend analysis and content strategy to hiring without resumes and building personal brands that open doors — nothing is theoretical. You’ll hear the messy thinking behind ideas that land, the debates around reach vs. integrity, and the frameworks we use to turn raw trends into on-brand stories with purpose. If you’re applying for creative roles, growing a brand, or trying to build something original in an algorithm-driven world, this podcast is your playbook. Create cool sh*t. Show your work. Don’t blend in.

Information

  • Creator
    South Made Marketing
  • Years Active
    2K
  • Episodes
    1
  • Rating
    Explicit
  • Copyright
    © 2026 South Made Marketing
  • Show Website
    Create Cool Sh*t