Created with Jon Youshaei

Jon Youshaei
  • 4.8 (39)
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Created with Jon Youshaei Podcast

Ex-YouTube and Instagram employee Jon Youshaei breaks down the Creator Economy with guests MrBeast, Logan Paul, Danny Duncan, Liza Koshy, and more. After working inside YouTube and Instagram for 8 years, Jon has been featured in Time, Forbes, and CNBC as "The Creators' Creator.™" On this show, he gives an inside look at how to build a business as a creator, improve your creative process, and stay ahead of the latest content trends.

  1. AUG 25

    Meet YouTube's Richest 12-Year-Old: Ryan's World

    I interviewed Ryan Kaji and parents Loann and Shion Kaji on how they built Ryan's World (aka Ryan Toys Review) into one of YouTube's biggest empires. Thanks Factor for sponsoring, use code YOUSHAEI50 to get 50% off your first Factor box plus 20% off your next month: https://bit.ly/3Lwa15d Join my newsletter for latest creator news & tips: https://created.news Join my Discord of 5,300 creators helping each other grow: / discord Subscribe for more videos ► https://bit.ly/YouTubeYoushaei Dubbing available courtesy of Eleven Labs: https://elevenlabs.io/dubbing Nearly a decade after Ryan Kaji's first upload, what started as toy reviews has grown into an empire spanning YouTube, television, a billion dollar product line in Walmart, and now Ryan’s World is heading to the big screen. Ryan's World the Movie: Titan Universe Adventure debuted in 2,100 theaters across the US on August 16. 0:00 - 1:15 Who is Ryan Kaji? 1:15 - 2:09 Police Escort Through Walmart 2:09 - 3:55 The Billion Dollar Business of Ryan’s World 3:55 - 8:03 Quitting Their Jobs For Ryan Toys Review 8:03 - 10:33 Growing Up On YouTube 10:33 - 11:30 Income Breakdown 11:30 - 13:46 The End Of Targeted Ads For YouTube Kids 13:46 - 15:11 FTC Changes 15:11 - 16:36 YouTube’s First Teenage Billionaire? 16:36 - 18:40 Ryan’s World…Without Ryan? 18:40 - 22:00 How Much Does Ryan Keep? 22:00 - 24:21 Financing Ryan’s World The Movie 24:21 - 25:41 Rejecting Brand Deals 25:41 - 26:15 Is Ryan The Next SpongeBob? 26:15 - 32:43 Ryan's World the Movie: Titan Universe Adventure 32:43 - 34:21 9 Years Later…The Channel Is Still Growing 34:21 - 36:37 Responsibilities Of Kids Creators 36:37 - 37:14 How Old Is ‘Old’…According To Ryan 37:14 - 39:47 Who Does Ryan Watch On YouTube? 39:47 - 42:15 Advice To Aspiring Creators 42:15 - 44:44 Prioritizing Ryan’s Childhood 44:44 - 46:39 Ryan’s Biggest Lessons From Parents 46:39 - 51:00 Lessons From Ryan 51:00 - 53:10 Future of Ryan’s World #RyansWorld #RyansToys #RyanKaji #YouTube #YouTubeKids #thekajis #ryantoysreviews #toyreview #ryansworldthemovie #RedTitan #youtubekids

    53 min

  2. AUG 15

    The Matt Rife Interview: Netflix's $25M Comedian

    I interviewed Matt Rife, the youngest comedian to sell out the Hollywood Bowl as he debuts Netflix's first crowd-work special called Lucid. Matt also talks about how he made $25 million, how Dave Chapelle saved him $700,000, crowdfunding his first stand up special, and gives advice for comedians, creators...and the 'Hawk Tuah' girl. ▶ Watch on YouTube ▶ Join my newsletter for latest creator news & tips ▶ Join my discord of 5,000 creators helping each other grow (0:00) Intro (0:43) Making Netflix History (3:21) From $50K to $25M Net Worth (5:09) Going all in on YouTube (8:26) Business of Comedy: Now vs Then (12:38) Reaction to Last Special...and Matt's Response (17:50) Advice for Hawk Tuah Girl (21:05) Chapelle Saved Matt $700K (25:29) Why Matt Still Edits His TikToks (27:41) Saying No (28:55) Selling Out Hollywood Bowl (32:18) Making Netflix's 1st crowd work special 'Lucid' (36:12) The art of crowd work (37:50) Advice for younger creators & comedians (39:54) Filming 'Lucid' Cont. (43:10) Looking Ahead

    44 min

  3. JUL 2

    10 Years At VidCon...Here's What I Learned (Q&A Episode)

    Today we're doing an Office Hours episode where I discuss my takeaways from VidCon 2024. (0:00) Intro (2:03) Takeaway #1: More part-time creators than ever (12:55) Takeaway #2: Creators need help... (17:56) Takeaway #3: How often should you be uploading? (27:51) Who do I watch on YouTube? If you have a question for next episode, submit it on our Discord⁠ or reply on my newsletter⁠. Wall Street Journal Article Reference: https://www.wsj.com/tech/social-media-influencers-arent-getting-richtheyre-barely-getting-by-71e0aad3

    31 min

  4. JUN 17

    How my MrBeast interview happened...and how to land big collabs (Q&A Episode)

    Today we're doing an Office Hours episode where I answer your questions submitted on our Discord and newsletter. (0:00) Intro (0:51) How the MrBeast interview happened (7:35) 3 tips to land collabs with bigger creators (13:18) What should you pay good editors? (20:20) Should you buy a YouTube channel? If you have a question for next episode, submit it on our Discord or reply on my newsletter.

    24 min

  5. MAY 30

    MrBeast Reveals His Secret Project (Interview)

    I interviewed MrBeast about his creative process and a secret project 6 years in the making. Thanks to .Store for sponsoring, get your branded .store domain for your merch store for $0.99: https://go.store/jon (code: JON) and check out Viewstats: https://www.viewstats.com/ ► Watch on YouTube ► Join my newsletter⁠ for latest creator news & tips ► Join my Discord of 5,000 creators helping each other grow Apply to MrBeast’s Amazon show ⁠here⁠ (0:00) MrBeast’s Thumbnail Studio & Process (2:41) MrBeast’s Secret Project Announcement (4:52) How Jimmy Finds Video Ideas Using Outliers (7:51) Copy & Paste vs Copy With Taste (9:30 Using Outliers To Find Video Ideas (Cont.) (12:39) Analyzing MrBeast’s Last 50 Uploads (14:52) Adding ‘Story’ To A MrBeast Video (16:53) The Reality of Filming With 300 Cameras (20:07) How Jimmy A/B Tests Thumbnails (22:22) Brainstorming Videos With ViewStats (30:21) Roasting MrBeast’s Old Thumbnails (32:42) Choosing Ideas with “Interest Market Cap” (35:10) Going Beyond the Views & Budget (39:19) How Much Does a MrBeast Short Cost? (40:15) Reality of Filming a $100M Amazon Show (45:23) What Does A Shoot Day For Jimmy Look Like? (46:38) Chandler Says Hi (47:06) What Does A Shoot Day For Jimmy Look Like? (Cont.) (48:01) MrBeast’s Mental Health (51:20) How MrBeast Shoots Thumbnails (55:00) Why Jimmy Re-Shot 7 Days Stranded on an Island (57:44) Updates On Feastables (1:01:42) Income Pie Chart: Brand Deals, Feastables, etc (1:05:47) Advice to Creators Launching Products (1:09:49) Improving Past Videos (1:15:23) How to be in MrBeast's Next Video (1:18:16) How Jimmy is Using AI (1:19:57) Becoming YT's Most Subscribed Creator (1:23:32) Having a Family

    1h 26m

  6. APR 25

    How MKBHD Became The Most Powerful Man in Tech (Marques Brownlee Interview)

    I interviewed Marques Brownlee (MKBHD) about how he built his empire, his creative process, and unveiling his first products with Ridge. Thanks to Shopify for sponsoring: https://shopify.com/youshaei We also discussed Marques’ influence as a tech reviewer with the news about his Fisker Ocean and Humane Ai Pin reviews, the plans and products he’s launching with Ridge, and Marques’ process for making videos that get millions of views like Using Apple Vision Pro, Driving Tesla Cybertruck, and Reviewing Every iPhone ever. (0:00) The Most Powerful Man in Tech (2:13) Inside MKBHD's Inbox & Deciding What To Review (3:45) Power, Responsibility & Conflicts of Interest (6:28) MKBHD’s Income Breakdown (8:24) Marques’ Advice For New YouTubers (9:22) Risks of Speaking Truth to Power (12:24) How does Marques produce so much? (14:51) Closer Look At MKBHD's Creative Process (19:10) How Marques Scripts His Videos (23:30) Most Expensive Videos (25:44 )Where Marques Finds Inspiration (27:17) Science of MKBHD Thumbnails (29:57) Selling the MKBHD channel (31:20) Balancing YouTube & Personal Life (Cont.) (33:33) Favorite Productivity Apps (34:33) How MKBHD Use AI...Actually (38:05) If you were CEO... (41:14) The $1M Tweet (43:02) Why MKBHD Joined Ridge (46:09) Ripple Effect on other YouTubers (49:15) New Products, Content & What's Ahead

    58 min

  7. APR 19

    The Genius behind MrBeast & Casey Neistat's Videos (Dan Mace Interview)

    I interviewed Dan Mace — the award winning director hired by MrBeast and Casey Neistat.  The 3 time Cannes Lions award winning director left his career behind when @casey asked @DanMace to leave his career and come work for @368 — Neistat’s creator startup.  4 years later @MrBeast did the same, hiring Dan as the Chief Creative Officer for @BeastPhilanthropy. In our interview, Dan breaks down what he learned from both Casey and MrBeast, his 4-step process for viral videos, and the brand new Bru Bar. Subscribe for more videos ► https://bit.ly/YouTubeYoushaei ChaptersChapters: 0:00 - 1:23 Who is Dan Mace? 1:23 - 6:20 Why Casey Neistat Hired Dan 6:20 - 15:11 Reality Of Working With Casey Neistat 15:11 - 23:20  How Casey Creates Story In Vlogs 23:20 - 26:05  Does Dan Regret Quitting His Job? 26:05 - 34:26 Leaving Casey & Starting YouTube  34:26 - 37:50 Dan’s Message To Brands 37:04 - 38:43 How Much Does Dan Make? 38:43 - 43:40 Meeting MrBeast & Renée Zellweger? 43:40 - 47:36 The MrBeast Job Offer 47:36 - 50:22 MrBeast Asks “How Much Do You Want To Get Paid?” 50:22 - 57:30 What Dan Learned Working With MrBeast 57:30 - 59:47 The 4 Elements Of Story 59:47 - 1:02:30 What Dan Taught MrBeast 1:02:30 - 1:04:57 Breaking Down A Beast Philanthropy Video 1:04:57 - 1:12:55 Trying Dan’s New BRU Bar & Future Goals Subscribe to my newsletter: https://created.news/ Join my Discord Community: https://created.club/ Follow me on: ⁠⁠⁠⁠⁠⁠⁠⁠⁠YouTube⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠TikTok⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Twitter⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠

    1h 12m

  8. APR 10

    I asked MrBeast to roast his own videos

    I interviewed Jimmy Donaldson aka MrBeast about how to grow on YouTube, his creative process, and I even asked Jimmy to roast his own videos so you can learn how to improve. During this interview, Jimmy also discussed Feastables, ideas he rejected, what really happens on shoot days, his biggest arguments with his team, and how the Beast team comes up with videos that get hundreds of millions of views like Squid Game in Real Life, $1 vs $500,000 Plane Ticket, and I Spent 50 Hours Buried Alive. Special thank you to Derral Eves and the VidSummit team for this opportunity and providing footage, Jimmy, Mateo, Chucky and the Beast team for helping me prepare, Firebrand Media for filming onsite, DrewTheDirector and Lumen Studios for post production, and everyone who helped make this possible. Took a village.  Chapters: 0:00 - 1:15 Intro 1:15 - 2:37 MrBeast's Creative Process 2:37 - 6:23 How MrBeast "Storyboards" Thumbnails 6:23 - 7:23 Crafting Perfect Intro 7:23 - 12:15 What MrBeast Learned from Thumbnail Tests 12:15 - 16:45 MrBeast Roasts His Worst & Best Videos 16:45 - 19:18 Video Ideas That MrBeast Rejected...And Why 19:18 - 22:04 MrBeast breaks down his best Shorts 22:04 - 24:32 MrBeast's schedule (removing yourself as bottleneck) 24:32 - 25:40 Recent Disagreements with Team 25:40 - 26:46 Advice and ideas for smaller YouTubers 26:46 - 29:11 How AI & Deepfakes Impact Jimmy's Production 29:11 - 31:22 Jimmy's Documentary & Talking with Streaming Platforms 31:22 - 32:17 What Jimmy watches on YT  32:17 - 34:39 Final Tips for Creators Subscribe for more videos ►⁠ https://bit.ly/YouTubeYoushaei⁠ Join my Discord with 4,500 creators helping each other grow:⁠⁠ https://discord.com/invite/created ⁠⁠ Sign up for my cartoon newsletter for creators:⁠⁠ https://www.created.news⁠⁠ Join waitlist for my Insider Accelerator:⁠⁠ https://www.insider.school⁠⁠ Follow me on: ⁠YouTube⁠ ⁠TikTok⁠ ⁠LinkedIn⁠ ⁠Twitter⁠ ⁠Instagram⁠ ⁠Threads

    35 min
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Trailer

4.8
out of 5
39 Ratings

About

Ex-YouTube and Instagram employee Jon Youshaei breaks down the Creator Economy with guests MrBeast, Logan Paul, Danny Duncan, Liza Koshy, and more. After working inside YouTube and Instagram for 8 years, Jon has been featured in Time, Forbes, and CNBC as "The Creators' Creator.™" On this show, he gives an inside look at how to build a business as a creator, improve your creative process, and stay ahead of the latest content trends.

Information

  • Creator
    Jon Youshaei
  • Years Active
    2022 - 2024
  • Episodes
    29
  • Rating
    Explicit
  • Copyright
    © Jon Youshaei
  • Show Website
    Created with Jon Youshaei

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