Creative Wayfinding

Create Potential

Creative Wayfinding explores how we create direction & forward progress even when the path ahead isn’t clear. Hosted by artist & researcher Nicole Shannon, the podcast examines creativity as a navigation skill—one that supports effective thinking, decision-making, & constructive action amid uncertainty, complexity, & change. Drawing from creativity research, psychology, flow science, & human performance, this is a research-informed space exploring how we find our way through ambiguity. If you’re facing a transition or constraint & want a more thoughtful way forward, this podcast is for you.

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  1. Episode 1: Creating the Path Forward

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    Episode 1: Creating the Path Forward

    𝗪𝗵𝗮𝘁 𝗱𝗼 𝘆𝗼𝘂 𝗱𝗼 𝘄𝗵𝗲𝗻 𝘁𝗵𝗲 𝗽𝗮𝘁𝗵 𝗮𝗵𝗲𝗮𝗱 𝗶𝘀𝗻’𝘁 𝗰𝗹𝗲𝗮𝗿? In this first episode of Creative Wayfinding, host Nicole Shannon, founder of Create Potential, explores why so many people feel stuck—not because they lack motivation, but because the frameworks they were taught for how life is “supposed” to work no longer fit the terrain they’re navigating. Blending psychology, cognitive science, and lived experience, Nicole introduces a different premise: direction isn’t something you discover—it’s something you create. Especially when certainty is unavailable, conditions are changing, and familiar paths no longer exist. This episode lays the foundation for Creative Wayfinding as a research-informed practice—one that treats creativity not as self-expression or innovation, but as a core human navigation capacity that supports effective thinking, decision-making, and forward progress amid uncertainty, complexity, and change. 🎧 𝗜𝗻 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲, 𝘆𝗼𝘂’𝗹𝗹 𝗲𝘅𝗽𝗹𝗼𝗿𝗲: ✧ Why confusion is often a signal of mismatch—not personal failure ✧ How inherited mental models quietly shape the way we pursue success and meaning ✧ Why achievement alone doesn’t reliably produce fulfillment or direction ✧ What it means to create a path forward when no obvious one exists ✧ How creativity functions as a practical navigation skill—not a personality trait This is an episode about orientation—about learning how we generate direction when the old maps stop working, and why creativity is essential for moving forward when certainty disappears. 🔗 𝗘𝘅𝗽𝗹𝗼𝗿𝗲 𝗺𝗼𝗿𝗲: Sign up for the Create Potential newsletter at createpotential.com/signupFollow Nicole on Instagram: @creative.wayfinderCheck out the research references for this episode at:https://www.createpotential.com/creative-wayfinding-podcast/episode-1 💬 𝗟𝗶𝗸𝗲 𝘁𝗵𝗶𝘀 𝗲𝗽𝗶𝘀𝗼𝗱𝗲? Subscribe, and share it with someone navigating a transition or uncertain next step.

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Creative Wayfinding explores how we create direction & forward progress even when the path ahead isn’t clear. Hosted by artist & researcher Nicole Shannon, the podcast examines creativity as a navigation skill—one that supports effective thinking, decision-making, & constructive action amid uncertainty, complexity, & change. Drawing from creativity research, psychology, flow science, & human performance, this is a research-informed space exploring how we find our way through ambiguity. If you’re facing a transition or constraint & want a more thoughtful way forward, this podcast is for you.