CyberBytes: The Podcast

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Welcome to CyberBytes: The Podcast by Aspiron Search, your go-to source for exclusive interviews with cybersecurity leaders. We explore their career journeys, industry insights, and the evolving world of cyber tech. Gain valuable knowledge from top experts and stay informed about the latest in cybersecurity. Subscribe now and stay ahead in the world of cybersecurity! Aspiron Search is the competitive advantage in cybersecurity staffing, specialising in early-stage and GTM cybersecurity recruitment. We’ve supported everything from building founding teams for emerging startups to scaling glo

  1. 6D AGO

    From 4 Weeks In to Winning RSA Sandbox: The Inside Story

    Fresh off winning Most Innovative Startup at the RSA Innovation Sandbox, we sit down with the Head of Marketing, Story Tweedie-Yates, at Geordie AI to break down what great marketing actually looks like at an early-stage cybersecurity company.Joining just four weeks before RSA, she was tasked with shaping the story, refining the pitch, and helping translate a highly technical product into something clear, compelling, and stage-ready.In this episode, we dive into: • How to turn complex cybersecurity products into simple, powerful narratives • The process of building a founder’s story and coaching them for high-stakes moments • Why positioning is still broken in most startups and how to fix it • How to think about messaging across different personas without losing clarity • The balance between demand generation, PR, and credibility in today’s market • What’s changed in marketing over the last few years, especially with AI and searchWe also explore her upcoming book, and why most technical founders struggle to communicate what they’ve built and how marketers can bridge that gap.If you’re a marketing leader, founder, or operator in cybersecurity or AI, this episode is a masterclass in storytelling, positioning, and building credibility from day one.Story's LinkedIn: https://www.linkedin.com/in/story-tweedie-yates-550b9234/Geordie AI: https://www.geordie.ai/Nina Korfias: https://www.linkedin.com/in/nina-korfias-39981311/Aspiron Influence: https://www.linkedin.com/company/aspiron-influence/

    18 min
  2. 12/18/2025

    From CIA Special Ops to AI Startup CEO - Andesite

    In this episode, we sit down with Brian Carbaugh, CEO and Co-Founder of Andesite, to unpack one of the most unconventional founder journeys in cybersecurity.Brian spent 25 years at the CIA, serving in special operations, covert action, and ultimately leading the agency’s Special Activities Center. Today, he’s building a well-funded AI-for-SOC company in one of the most crowded and competitive markets in tech.We dig into:• How a career in intelligence shaped Brian’s approach to leadership, risk, and company-building• Why Andesite is taking a contrarian stance on AI in the SOC by putting analysts, not automation, at the centre• What’s broken about today’s “replace the analyst” narrative in cybersecurity• How the AI SOC market has exploded and what actually differentiates vendors beyond hype• Why Andesite chose a company-builder and foundry model over traditional venture funding• The strategic decision to prioritise compliance and trust from day one• The realities of transitioning from national security to startup chaosThis conversation goes deep on human-first AI, trust in cybersecurity, and what it really takes to build an enterprise-grade company in a noisy market.Brian's LinkedIn - https://www.linkedin.com/in/brian-carbaugh-38b339243/Andesite - https://www.linkedin.com/company/andesiteai/Oliver's LinkedIn - https://www.linkedin.com/in/oliverlegg/Aspiron Search - https://www.linkedin.com/company/aspiron-search/

    36 min
  3. 12/09/2025

    Why AI Agents Keep Failing - Arcade.dev

    In this episode of CyberBytes, we sit down with Alex, co-founder and CEO of Arcade.dev, to unpack the real story behind MCP (Model Context Protocol) and why it has become one of the fastest-adopted standards in AI.Alex explains how the industry is moving past “wow” chatbots toward action-taking agents that can actually send the email, update the CRM, and automate real workflows. He also shares the unexpected pivot that led Arcade to its core product. What started as a site reliability agent turned into a breakthrough “tool execution layer” that separates an agent’s brain from its hands, making AI actions deterministic, secure, and production-ready.We dig into why most enterprise agent projects stall before production, the three bottlenecks killing ROI (accuracy, token cost, and security), and how MCP done right is not just “APIs wrapped for LLMs” but intention-based tooling built around what users want to achieve. Plus, Alex drops hard-earned lessons from his previous startup exit to Okta, including why early founders should sell fake demos first and why the best infrastructure products feel like black magic.If you are building agents, investing in the space, or trying to understand what the next 6 to 12 months of AI adoption looks like, this one is for you.Alex's LinkedIn - https://www.linkedin.com/in/alexsalazar/Arcade.dev - https://www.arcade.dev/Steffen's LinkedIn - https://www.linkedin.com/in/steffenfoley/Aspiron Search - https://www.linkedin.com/company/aspiron-search/

    31 min

About

Welcome to CyberBytes: The Podcast by Aspiron Search, your go-to source for exclusive interviews with cybersecurity leaders. We explore their career journeys, industry insights, and the evolving world of cyber tech. Gain valuable knowledge from top experts and stay informed about the latest in cybersecurity. Subscribe now and stay ahead in the world of cybersecurity! Aspiron Search is the competitive advantage in cybersecurity staffing, specialising in early-stage and GTM cybersecurity recruitment. We’ve supported everything from building founding teams for emerging startups to scaling glo

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