Dear BLK CEO

Karl Sona

“If you’re feeling handcuffed by the old perception of success and working hard to fit in at your corporate job in order to maintain a sense of security, and barely making 6 figures after tax with not much to show for your work, then you’re in the right place. Welcome to the Dear BLK CEO Podcast! It's the only show committed to helping you re-define yourself by your gift instead of your job title, so you can can create ownership and time freedom on your own terms. Listen in on conversations with successful black executives, entrepreneurs, and founders every week as we de-construct their best strategies for successfully breaking the handcuffs of a corporate job, and transitioning to running a business of their dreams. So get ready to ditch the pressure of trying to fit into a mold of what it means to be successful, and step into using your gift un-apologetically with your Host, Karl Sona”

  1. 03/25/2022

    Season Finale: Building Bridges Between the Corporate World and Minority-Owned Businesses

    It feels like yesterday that the idea for this podcast came to me. I was still in my corporate job and met with the decision of whether or not to go down the entrepreneurial route. Ultimately, I chose to go solo, and I haven’t looked back. In this season finale, I want to reflect on the journey so far and how minority-owned businesses can build and maintain a competitive edge in the market. I’ll also talk about the show's future and how we’ll be shifting gears to get more focussed on creating bridges to fuel growth.  Let’s dive in and start thinking about the bridges we need to build between corporations and minority-owned businesses to drive more equity and better results for everyone.  Key Highlights: You can take those corporate skills into the marketplace as an entrepreneur. What do you do when the corporate cycle fails you? You need to ask yourself if the money is worth your time and freedom. This show will be refocused on helping minority entrepreneurs navigate the ins and outs of the corporate process.  Season two of the talk show will focus on connecting minority-owned businesses to corporations and vice versa to create growth opportunities. There is a need to connect minority-owned businesses to corporations and vice versa to create opportunities for growth.   Tweetable Quotes: "We cannot remain a competitive power if we do not engage and do business with one another.” - Karl Sona “We’re going to look to create a bridge between both [the corporate world and minority-owned businesses] so that we can really see more inclusive and more equitable decisions.” - Karl Sona   Sign Up for the Dear BLK CEO Executive Board Room Meeting! LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let’s connect! You can find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don’t have to be anyone other than who you are to be a world-class CEO!

    22 min
  2. 03/22/2022

    How to Overcome Corporate Conditioning and Plan for Success (Solo Episode)

    Entrepreneurship is about moving; it's about taking that risk. Let’s continue with our topic about leaving the corporate job to get into the ownership space. It can be done when you understand there is a definite learning curve and that you need to plan for it. In this episode, I talk about breaking the corporate thought process so you can strategize your entrepreneurial journey without the mental barriers, all while bringing your learned skills along with you. To those who aspire to be successful, jump in, and let’s talk about how to overcome corporate conditioning.   Key Highlights: Corporate conditioning can be a challenge to overcome when starting a business Transitioning from corporate to entrepreneurship can’t be done without good planning Having cross-functional skill sets is essential for entrepreneurs to carry into business Time blocking can help entrepreneurs stay organized and focused It is important to stay positive and have a clear vision of why you’re starting a business   Tweetable Quotes: “You are not expendable.” - Karl Sona  “There's a definite learning curve. There's some planning at that point that you should definitely take into consideration that can definitely help your transition from corporate to entrepreneurship.” - Karl Sona "When you quit your corporate job, have you put together a business plan? This is something that I think all too often we skip because it's not sexy." - Karl Sona   Sign Up for the Dear BLK CEO Executive Board Room Meeting!   LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let’s connect! You can find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don’t have to be anyone other than who you are to be a world-class CEO!

    39 min
  3. 03/12/2022

    10 Questions Everyone Needs to Answer Before Becoming an Entrepreneur

    Are you burned out or just generally unhappy with your workplace? It's time to start finding some significance and meaning in your work! We're going to continue talking about leaving your corporate job and how to take the leap of faith in a way that will help you find success. In this episode, I break down 10 specific questions to ask yourself or to think about to determine whether or not you are ready to leave the job. Today is all about digging deep and answering the deeper questions we may have been avoiding. Dive in, and let's unpack the 10 questions everyone needs to answer before becoming an entrepreneur.   Key Highlights: You should only quit your job if you have a solid plan in place for what comes next. Figure out your north star Don't be afraid of the risks associated with leaving your job, but be realistic about the potential rewards. Make sure you're taking care of yourself physically and mentally before making any major changes. Consider all of your financial needs and obligations before making a decision. Seek out guidance from professionals or those who have been through a similar situation before making major changes. Leaving your job is not for everyone; some people can do their job and build their business.   Tweetable Quotes: "What is 'north star' for you...? For me, my goal has always been to run my own company." - Karl Sona   "Entrepreneurship, this idea of building a brand within an organization that allows you, the flexibility to do so is a very valuable way to feel and to connect with a level of significance and purpose." - Karl Sona   "It's pretty difficult to leave a high, mid-six-figure paying job and expect to make that your first year in entrepreneurship... I think that the way to overcome the dark days is not to be afraid of them." - Karl Sona Sign Up for the Dear BLK CEO Executive Board Room Meeting!   LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let's connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don't have to be anyone other than who you are to be a world-class CEO!

    23 min
  4. 03/02/2022

    Creating a Brand Bigger than Itself with Hassan Pierre

    Consumers want to do the right thing if only manufacturers would give them the opportunity. Today’s guest is stepping in to fill the gaps! We have Hassan Pierre, CEO, and co-founder of Maison de Mode, a luxury ethical fashion retailer! In this episode, Hassan discusses sustainable fashion and how his company is leading the way in this growing industry. He shares how he is creating things that make an impact greater than itself, how to penetrate the market, and how he's bringing sustainability to the luxury fashion space.    Dive in, and let’s learn how to create a brand that doesn’t just impact the environment but gets people rushing to the check-out counter!   Key Highlights:   Hassan shares his experience becoming a co-found and CEO of a luxury ethical fashion retailer, his background in organics, and how he started “upcycling” vintage clothes. The ten pillars brands have to have to be considered sustainable. How Hassan got the conversation going with major retail brands by framing his concept as innovation from a marketing perspective. Hassan’s education and how a diverse cultural influence played a huge part in his success. How Maison de Mode's company shot up 161% last year and what led them to be chosen to host the Sustainable Style Awards in La.   Tweetable Quotes:   “People who have different cultures and different views thrown at them make the best leaders because they can really understand a wider view of the population as opposed to just being so tunnel vision.” - Hassan Pierre   "Sustainable fashion is anything that has a social, environmental, or economic impact that's greater than their aesthetic.” - Hassan Pierre   “I think being flexible is your path to achieving your goal. What’s been really instrumental to me is not being so rigid in my ways because I do have an end goal, and I can achieve that end goal if I move slightly left or right.” - Hassan Pierre Want to connect with Hassan? You can find him on Instagram, Twitter, and Linkedin. If you’re looking to combine luxury fashion with ethical and sustainable business, look no further than https://maison-de-mode.com/.  Sign Up for the Dear BLK CEO Executive Board Room Meeting!   LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let’s connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don’t have to be anyone other than who you are to be a world-class CEO!

    28 min
  5. 02/26/2022

    Leaving Your Corporate Job: The Process Required to Get the Promise (Solo Episode)

    Leaving your corporate job can seem like a daunting idea, but it doesn't have to be, not if you know what's at stake. If you're prepared for the challenges and are willing to put in the work, you can build a successful business and achieve the financial freedom you've always wanted. In this episode, I share my thoughts on the importance of taking the time to understand the process and some of the challenges you may face along the way. At the end of the day, you need to be honest with yourself and live a life that is true to you. So dive right in and let's talk about what it takes to leave that corporate job, whether or not it's right for you, and the promise that's yours if you're willing to take the leap.   Key Highlights:   -Quitting a corporate job can empower people to build a nest egg and work towards some financial freedom and flexibility -In order to be successful as a business owner, one must be willing to wear many hats and take on many responsibilities -Quitting a corporate job can symbolize the death of one version of oneself in order to create a rebirth of a greater version -The process of quitting a corporate job and becoming a business owner is not for everyone and should not be taken lightly -It is important to question whether or not you actually like your life before making the decision to quit your corporate job Tweetable Quotes: "Quitting a corporate job can symbolize the death of one version of you. In order to create a rebirth of a greater version of you." - Karl Sona "One of the best things about leaving the corporate world Is just the freedom that it provides. Life is too short to not be yourself. Life is far too precious to never come to terms with who you truly are, what excites you, what revs you up, and what you're here for!" - Karl Sona   Sign Up for the Dear BLK CEO Executive Board Room Meeting! LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let’s connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don’t have to be anyone other than who you are to be a world-class CEO!

    22 min
  6. 02/23/2022

    Leaving Your Corporate Job: How to Know When It's Time (Solo Episode)

    When I stopped caring and stopped being motivated, I knew it was time to leave. If you're not putting your all into your job, it's time to move on. In this episode, I talk about my experience leaving my corporate job to become an entrepreneur. I believe if you're no longer happy in your job, it's probably time to consider moving on and start making decisions like an owner. Let's dive in and look at knowing when it's time to go, the importance of thinking like an owner.    Tweetable Quotes: "I think that's something a lot of people can relate to. They're not fulfilled in their job and they're not really doing what they want to do." - Karl Sona "Think like an owner, don't just think like an employee... Think like someone who adds value to the marketplace." - Karl Sona Key Highlights: How I recently exited my corporate W-2 job and decided to go off on my own as an entrepreneur. If you're no longer happy in your job, it might be time to consider moving on.  If you're going through the motions, you might not be motivated anymore and it's time to wake up. Thinking like an owner can help you make decisions that are best for your career.   Sign Up for the Dear BLK CEO Executive Board Room Meeting! LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let’s connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. Remember, you don’t have to be anyone other than who you are to be a world-class CEO!

    20 min
  7. 02/19/2022

    Asking the Difficult Questions; An Uncensored Talk About Our Society with Trey Johnson

    Did anything ever change by staying comfortable? There are things happening in society today that, until we recognize and plan for, we will never break the cycles of. In this episode, me and my good friend, Trey Johnson aka Uncle Trey, have a very candid conversation about the current state of society, and future opportunities for minorities and people of color. Trey is the owner and operator of TREYD LLC, a cryptocurrency investment company. Trey believes within the next ten years cryptocurrency will facilitate the biggest wealth transfer America has ever seen.     Let’s dive in deep and start asking the difficult questions and talk candidly about what is happening in the world around us!   Asking the Difficult Questions; An Uncensored Talk About Our Society: [00:01 – 05:34] Opening Segment  I welcome Trey Johnson to the show Trey gives us a look into his background  Born and raised in Sacramento  Tried a little bit of everything in the job space  Now going into entrepreneurship Trey’s story about building a relationship with his dad [05:35 – 26:22] A Look at the Current State of Society Trey shares his perspective of the role fathers play in their children’s lives “It takes a man to raise a man”  There’s something different about having your own father with you  You need to find a mentor  “Old man for council, young men for war”  How finding mentorship ultimately plays into your success  Trey talks about his experience with his mentors  You can get mentored by people you’ve never met  We need to be more receptive to paying our success forward  How we need to engage with other black folks in business We need to get comfortable with doing business with each other “Your enemies look like you” - the preconditioning of competition  We’re craving black brotherhood  Getting rid of the excuse that “this was the hand you were dealt”  Look at yourself in the mirror and be honest Then you act - what do you want to change?  Be hard on yourself and do the work  Trey and I unpack the difficult conversation around what it takes to be a high achiever You have to unplug - how our algorithms are working against us  Social media is engineered to create certain types of people  Trey talks about how we’re undergoing the biggest wealth transfer in modern history Pretty soon there will only be rich and poor  Book your free consultation at The Kas Company [26:23 – 38:06] Asking the Difficult Questions Trey shares his thoughts on what is happening right now in society There will only be rich and poor, no middle class The time for people to step up is now  We take a look at the biggest companies and how we should engage with them Get back to the basics - S.T.E.M. We can put our dollars back into the community  We need to move away from begging for things  Unpacking the misconceptions in politics  We can’t keep looking for a savior  There are people in the community that can actually make a difference It’s within our control to be on the right side of history  A look into the next 10 years  Wealth is transferring The government is becoming more authoritative  It’s up to us to create a plan and carry our community forward  Exposing the reality of poverty  It’s not just a financial problem, it’s a mindset problem A lot of people are asleep to it Trey talks about how people are waking up to reality and making shifts A lot of people are unplugging from social media Now more than ever people are investing in crypto Maneuvering out of jobs and going into entrepreneurship Tech is the future and you need to pay to play  [38:07 – 52:39] Turning Things Around for Yourself  Trey gives his insights on leveraging capital You don’t get anywhere by being realistically  Thinking is free, so think big Tapping into your creativity to make things change  Going back to the concept of unplugging Get into books and build yourself up  It comes down to becoming intentional with your energy  What can you create that can be of value to others? [47:41 – 52:39] Closing Segment  We need to keep getting candid with these conversations  Audit your conversations with your closest units  Are you expanding or contracting?  You deserve to be the best person you can be  It takes doing the work  Do the things that others aren’t willing to do  Do what you can do to get closer to your target Final words        Tweetable Quotes: “What things do I want to change about myself? What things can I change? What things can’t I change? Write down the list, then attack it!” - Trey Johnson  “You don’t get anywhere by thinking realistically… What I want to do in the next two years is unrealistic.” - Trey Johnson    Want to connect with Trey? Go show Uncle Trey some love over on Instagram.  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let’s connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don’t have to be anyone other than who you are to be a world-class CEO!

    53 min
  8. 02/01/2022

    Equity for Some, Equality for All with Nikki Lanier

    Welcome back to another great episode of the Dear BLK CEO Podcast. To reach equality and diversity in the workplace, it takes brilliant minds like Nikki Lanier to make sure black and brown talent thrive once they’re there! Nikki is the CEO of Harper Slade, a racial equity advisory firm focused on “helping organizations advance equity for some and equality for all.” A Chief HR Officer for three companies, Nikki, takes a more collaborative approach to leadership that has proven successful for over 25 years. She is responsible for driving accelerated cultural change and creating and implementing innovative organizational development.  Get ready for a power-packed episode where we’ll explore the urgency of the racial equality mission, how organizations can get involved, and why this nation’s future depends on it!    Equity for Some, Equality for All: [00:01 – 04:16] Opening Segment  I welcome Nikki Lanier to the show Bio  Nikki talks about the role of faith in her incredible journey  Acting out a divine assignment  A mission to build racial equality in the workplace  [04:17 – 12:06] Operating From a Divine Downloading Nikki shares about her vision and “divine downloading” Righting wrongs and resetting narratives  Her experience as a Louisville native during the Breonna Taylor murder Fasting to ask God to illuminate the path to racial equality  Deciding to build a company/asset around this mission Nikki talks about her time in the Federal Reserve  Confidence in being carried by intellect  “Presumed deference” - feeling like you have to work to prove your position Drop the assumptions and know that you deserve your role  [12:07 – 21:40] Equity for Some, Equality for All  How Harper Slade is disrupting the DEI space The presumptions of marginalization of darker citizens  Being darker in this country has significant ramifications Being afraid to offend the ones in control  So what are we doing to fix the problem through DEI?  Unearthing the culture and climate, you’re cultivating  Making sure black and brown people can thrive in the workplace  Amplifying the talent that comes from diversity  Nikki explains the missteps organizations have been making We have inherited this race issue, not created it  It’s our generation’s responsibility to unpack this  It’s not about blame; it’s about restoration  It’s going to take a collective resetting  Book your free consultation at The Kas Company [21:41 – 33:41] Operating the Mission of Racial Equality with Urgency We need to speak the right language  Arguments have a place, but they don’t move capital  Minorities are already the majority  Understand the health of the middle class  We will be relying on black and brown people to bolster the economy  Holistically, “It’s not a black or brown issue, it’s an American issue”  The main call to action for organizations to start doing the right thing  Compliance has its place, but commitment also has its place  Choices made vs. choices had  Realize that change and disruption doesn’t feel safe  Staying the same is truly what’s unsafe  Opportunities to get on board with this mission  Launch discussions around the country  How to get involved Links below  [33:42 – 38:48] Closing Segment  The legacy Nikki is leaving in this world Does Nikki have a pre-speech/pre-talk ritual?  Cutting loose with a little Proud Mary  One stereotype that needs to be done away with?  The idea that anger needs to play a major role in equality  Nikki’s favorite wealth-building strategy  Enacting this mission to create equality for future generations Final words        Tweetable Quotes: “When we think about the workplace, it is a microcosm for the entire society at large. And our society has conditioned itself to presume marginalization, stunting, muting, diminution, of darker citizens.” - Nikki Lanier “I’m not interested in helping you devise a recruiting plan. I’m more interested in understanding and unearthing what kind of culture and climate you’re cultivating in the workplace to ensure that, once recruited, black and brown talent can thrive.” - Nikki Lanier “Arguments still apply, but they don’t move capital.” - Nikki Lanier Resources Mentioned:  Black Enterprise: Black Business Development   Want to connect with Nikki? You can find her active on LinkedIn. Advance racial equity and equality by visiting https://www.harperslade.com/.  LEAVE A RATING AND REVIEW on Itunes and subscribe to get first access to every inspirational story shared on the show and share with friends and family. Let’s connect! Find me on LinkedIn, Instagram, or check out my website http://karlsona.com/. And The Kas Company to find out more about my coaching program. You don’t have to be anyone other than who you are to be a world-class CEO!

    39 min
5
out of 5
13 Ratings

About

“If you’re feeling handcuffed by the old perception of success and working hard to fit in at your corporate job in order to maintain a sense of security, and barely making 6 figures after tax with not much to show for your work, then you’re in the right place. Welcome to the Dear BLK CEO Podcast! It's the only show committed to helping you re-define yourself by your gift instead of your job title, so you can can create ownership and time freedom on your own terms. Listen in on conversations with successful black executives, entrepreneurs, and founders every week as we de-construct their best strategies for successfully breaking the handcuffs of a corporate job, and transitioning to running a business of their dreams. So get ready to ditch the pressure of trying to fit into a mold of what it means to be successful, and step into using your gift un-apologetically with your Host, Karl Sona”