Decode Sessions

Anna Anderson, Nicola Sacchi
  • 0,0 (0)
  • CULTURE ET SOCIÉTÉ
  • CHAQUE SEMAINE

Welcome to Decode Sessions, the number one marketing podcast for brands and consumers alike. Expect a straight talking show where we unpack culture in a way that makes sense to everyone - from your 70-year-old mum to your 7-year-old daughter. Be sure to leave with at least 2 very useful learnings, if you didn't - let us know. Award-winning marketing expert, Anna Anderson, engages in thought-provoking conversations with the behind-the-scenes voices and industry experts shaping the fashion and lifestyle worlds. We decode trends, talk pop culture, and explore the ideas, people, and moments driving what we consume.

  1. 13 FÉVR.

    Decode Sessions | VOGUE, SKIMS, SALOMON

    From Vogue's creative shift (Chloé Malle & Anna Wintour in conversation with The New York Times) to Skims' new campaign and Salomon's fresh creative direction, what happens when heritage brands rewrite their narrative?

    31 min

  2. 6 FÉVR.

    Decode Sessions - Less Noise, More Meaning

    The Grammys gave fashion, but not in the way we expected. From Harry's ballet flats to Gaga's drama, gender-fluid dressing, Versace's reset and the Lyst Index reality check. Because right now? Restraint is radical.

    30 min

  3. 30 JANV.

    Decode Sessions | In Conversation with Lune Founder of Monday Muse

    For this episode of Decode Sessions, we sat down with Lune, founder of Monday Muse, to explore the inspiration and creative journey behind the brand. What began as a personal skin concern became the catalyst for developing a label rooted in authenticity, intention, and self-awareness. From shaping its identity to navigating today's fashion landscape, Lune shares what it really means to build something distinctive and deeply personal.

    27 min

  4. 20 JANV.

    Decode Sessions - EP 13 Salomon: Tech is the new cool

    *]:pointer-events-auto scroll-mt-[calc(var(--header-height)+min(200px,max(70px,20svh)))]" dir="auto" tabindex="-1" data-turn-id= "request-WEB:abc4dcfb-9207-430b-9a1b-5f1bc8d37a5c-15" data-testid= "conversation-turn-32" data-scroll-anchor="false" data-turn= "assistant"> Salomon is a technical footwear brand that, in recent years, has become increasingly worn by celebrities, cementing its place at the centre of the fashion conversation. In this episode, we break down the strategy behind Salomon's rise and how it became a key player in today's fashion conversation.

    14 min

  5. 29/12/2025

    Decode Sessions - EP 12 Decoding K-Pop: The Anatomy of a Global Phenomenon

    In this episode of Decode Sessions, we turn our lens to K-pop, not just as a music genre, but as a cultural system. From idol architecture to fandom economies, aesthetics, and narrative control, we analyse how K-pop has become one of the most powerful global phenomena of our time. A conversation about identity, discipline, desire, and the future of pop culture beyond borders.

    26 min

  6. 23/12/2025

    Decode Sessions - EP11 Creating Desire: Curation & Narrative in Ultimate Luxury Spirits with Rebecca Jago

    In this episode of Decode Sessions, we sit down with Rebecca Jago to explore how desire is meticulously crafted in the world of ultimate luxury spirits. From thoughtful curation to powerful narrative building, we explore how brands move beyond products to create myths, emotions, and cultural value. A conversation about storytelling as strategy, authenticity as currency, and why true luxury is never loud, but always unforgettable.

    35 min

  7. 15/12/2025

    Decode Sessions EP 10 - The Language of Streaming with Adam Harris

    In this episode of Decode Sessions, we explore live streaming as a cultural space, looking at how it shapes communities, language and real-time connection.

    38 min

  8. 09/12/2025

    Decode Sessions - EP9 From Kooples to Sézane: The French Style Reset

    French brands are having a moment again; some are fading, some are reinventing, some are suddenly everywhere. In this episode, we unpack The Kooples, K-Way, Sandro, Maje and Sézane, and decode what their trajectories teach us about brand DNA, nostalgia, cultural timing and community power. Practical insights, no fluff.

    13 min
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À propos

Welcome to Decode Sessions, the number one marketing podcast for brands and consumers alike. Expect a straight talking show where we unpack culture in a way that makes sense to everyone - from your 70-year-old mum to your 7-year-old daughter. Be sure to leave with at least 2 very useful learnings, if you didn't - let us know. Award-winning marketing expert, Anna Anderson, engages in thought-provoking conversations with the behind-the-scenes voices and industry experts shaping the fashion and lifestyle worlds. We decode trends, talk pop culture, and explore the ideas, people, and moments driving what we consume.

Informations

  • Création
    Anna Anderson, Nicola Sacchi
  • Années d’activité
    2025 - 2026
  • Épisodes
    17
  • Classification
    Tous publics
  • Copyright
    © 2025
  • Site web de l’émission
    Decode Sessions