Decoding Big Tech’s AI Gambit: The $10K Developer Dilemma

The AI gold rush is here, but for enterprise teams, the price tag is starting to bite. Developers are quietly racking up $10,000+ a month in token spend, as agentic workflows and sprawling context windows drive costs into uncharted territory. In this episode, we pull back the curtain on Big Tech’s market bets, the hidden economics of LLM adoption, and why smarter context, not bigger models, may decide who wins.