Higher Months Podcast

Kellie Sanders

After 25+ years in the fitness industry and helping more than 2,000 women grow their businesses, I’ve seen a LOT of what works, what doesn’t, and what it actually takes to build, grow and sustain a successful fitness business. Higher Months is the podcast for women in fitness who want more clients, more income and a business that doesn’t require them to be constantly online, posting or working more to grow. We talk fitness marketing, sales, offers, pricing, lead generation, systems, automation and the mindset and patterns that can keep your business at the same level. Because the answer isn’t always more leads, throwing more money ar ads, more content or another marketing strategy. Your offer might be the problem. You could have plenty of leads but low sales conversions. Your marketing might not be creating enough demand, your systems might not support your growth, or you might know exactly what to do but something keeps getting in the way of actually doing it. The hardest part is often working out what actually needs to change. That’s what we do here. I’ll share what I’ve learned from 25+ years in the fitness industry to help you understand what your business needs next, build multiple ways for clients to find you, create more consistent income and put the systems in place so your business can keep growing without needing more and more of you. Because one great month isn’t the goal. Making Higher Months your new normal is.

  1. 1d ago

    EP. 46 Fitness Marketing: How to Get Your First 100 Fitness Clients Without Ads

    In this episode, I’m breaking down the fitness marketing strategies and business foundations that actually help you attract more clients - from creating offers people want to buy and knowing how to sell them, to building multiple ways for new clients to find you without relying solely on social media. We’ll talk about referrals, email marketing, your offer suite, systems and automation, knowing your numbers, and the mindset patterns that can get in the way as you grow. Because successful fitness marketing isn’t about finding one magic strategy or posting more content. It’s about understanding what your business actually needs, creating multiple pathways for people to find you and building the systems to support your growth. Whether you’re working towards your first 100 fitness clients or you’ve been sitting at the same number for a while, this episode will help you work out what to focus on next. Mentioned in this episode: Free Cash + Clients Plan Not sure what’s actually keeping your business at the same level? Apply for a free 20 minute Cash + Clients Plan for your business and we’ll look at your numbers, offers, marketing and sales to work out what you need to focus on next. Details Here Episode 45: Why Marketing Feels Harder Than It Should (And What to Do Instead) Discover how your Human Design profile can give you another lens for thinking about the way you naturally market, connect and grow your business. Listen Here. Ready to Take Your Fitness Business to the Next Level? Higher Months If you’ve built a successful fitness business but you’re stuck at the same level, Higher Months helps you identify what actually needs to change. We look at your numbers, offers, marketing, sales and systems, alongside the mindset and patterns that could be getting in the way. With weekly coaching, strategy and support, the goal is consistent Higher Months without working more, being online all the time or giving your business more of your life. $25 Ultimate Fitness Business Bundle Get instant access to 19 courses on marketing, sales and retention, plus proven templates, systems and resources to help you attract more clients, retain them for longer and add an extra $10K+ a month to your business. Join my free Facebook Community Connect with 5,000+ health and fitness business owners and get practical tips, ideas and resources to grow your business. Follow along on Instagram @kellie_sanders for more insights.

  2. Oct 5

    Ep. 45 Why Marketing Feels Harder Than It Should (And What to Do Instead)

    If marketing your business is starting to feel exhausting, frustrating or like one more thing you have to force yourself to do, this episode is for you. I’m joined by Yvette Mayer, creator of Human Design for Marketing, to talk about why so many women are questioning the way they market their businesses and what to do instead. Because sometimes marketing feels frustrating simply because you’re putting in the effort and not getting the results. But is the strategy actually the problem? Are you marketing in a way that doesn’t suit you? Or has “this doesn’t feel aligned anymore” become a very convenient reason to avoid the uncomfortable things that come with greater visibility and growth? We get into all of it. We talk about what marketing could look like if social media wasn’t your main strategy, how understanding yourself can help you choose marketing methods that feel more natural and still get results, and how to tell the difference between something genuinely not being right for you and something simply feeling uncomfortable because you’re growing. We also explore where Human Design can be incredibly useful in marketing and where taking it too literally can turn it into yet another set of rules about what you should and shouldn’t do. If you’re over your current marketing, don’t throw the whole thing out just yet. This conversation will help you look at what’s actually not working, what might need to change, and how to build a way of marketing your business that you can actually sustain. Connect with Yvette on Instagram https://www.instagram.com/yvettemayer_/ Ready to Take Your Fitness Business to the Next Level? Higher Months If you’ve built a successful fitness business but you’re stuck at the same level, Higher Months helps you identify what actually needs to change. We look at your numbers, offers, marketing, sales and systems, alongside the mindset and patterns that could be getting in the way. With weekly coaching, strategy and support, the goal is consistent Higher Months without working more, being online all the time or giving your business more of your life. $25 Ultimate Fitness Business Bundle Get instant access to 19 courses on marketing, sales and retention, plus proven templates, systems and resources to help you attract more clients, retain them for longer and add an extra $10K+ a month to your business. Join my free Facebook Community Connect with 5,000+ health and fitness business owners and get practical tips, ideas and resources to grow your business. Follow along on Instagram @kellie_sanders for more insights.

  3. Sep 18

    Ep. 44 Business Has Changed. Have You?

    If your sales have slowed down, your marketing isn’t working like it used to, or your numbers just aren’t where you want them to be, the answer isn’t necessarily to work harder or change ALL the things. Business has changed. The way people buy has changed. And what got you here might not be what creates your next Higher Month. In this episode, I’m sharing how to work out what needs to change, what you need to keep doing and how to make the right changes when your results aren’t what you want. Because the goal isn’t just to have another Higher Month. It’s knowing how to create them again and again without working more. Ready to Take Your Fitness Business to the Next Level? Higher Months If you’ve built a successful fitness business but you’re stuck at the same level, Higher Months helps you identify what actually needs to change. We look at your numbers, offers, marketing, sales and systems, alongside the mindset and patterns that could be getting in the way. With weekly coaching, strategy and support, the goal is consistent Higher Months without working more, being online all the time or giving your business more of your life. $25 Ultimate Fitness Business Bundle Get instant access to 19 courses on marketing, sales and retention, plus proven templates, systems and resources to help you attract more clients, retain them for longer and add an extra $10K+ a month to your business. Join my free Facebook Community Connect with 5,000+ health and fitness business owners and get practical tips, ideas and resources to grow your business. Follow along on Instagram @kellie_sanders for more insights.

  4. Sep 11

    Stop Fixing the Wrong Problem: Why Your Income Is Stuck

    If your income has plateaued, it’s easy to assume you need more leads, better marketing, a new offer or another strategy. Or you go the other way and decide it must be a mindset block, a fear of being seen or something within you that needs fixing. But what if you’re trying to fix the wrong problem? In this episode of the Higher Months Podcast, I’m breaking down how to work out what’s actually keeping your business where it is. I’ll share two client examples where the women wanted the same thing — more clients and more income — but what needed changing was completely different. I’ll also walk you through the exact areas I look at when someone’s income hasn’t moved, from how many people are seeing your content and the leads you’re generating, to your offer, sales process, systems and the patterns affecting how consistently you’re doing what works. Because when you know what the real problem is, you can stop doing ALL the things and focus on what actually needs to change. Making Higher Months your new normal isn’t about continually doing more. It’s knowing what actually needs to change and changing it. Ready to Take Your Fitness Business to the Next Level? Higher Months If you’ve built a successful fitness business but you’re stuck at the same level, Higher Months helps you identify what actually needs to change. We look at your numbers, offers, marketing, sales and systems, alongside the mindset and patterns that could be getting in the way. With weekly coaching, strategy and support, the goal is consistent Higher Months without working more, being online all the time or giving your business more of your life. $25 Ultimate Fitness Business Bundle Get instant access to 19 courses on marketing, sales and retention, plus proven templates, systems and resources to help you attract more clients, retain them for longer and add an extra $10K+ a month to your business. Join my free Facebook Community Connect with 5,000+ health and fitness business owners and get practical tips, ideas and resources to grow your business. Follow along on Instagram @kellie_sanders for more insights.

  5. Jun 5

    How To Double Your Income By Removing The Hidden Blocks Keeping You Stuck - In Less Than 90 Days

    You’ve got the offer, strategy and you're taking action.  So why do you keep finding yourself back at the same income level? The problem isn't what you're doing. It's what's running underneath it. In this episode, I’m breaking down the hidden patterns that keep women stuck at the same income even when they're doing everything right. You’ll learn: Why overthinking, procrastination and self-sabotage aren't random - they're patternsThe difference between urgent action and certain actionWhy creating higher months and keeping them are two completely different skillsThe 3 step process I use to identify what's actually capping your growthWhy your income only stabilises at the level your body feels safe holdingBecause the problem often isn’t strategy, it’s your patterns running underneath it. And once you can see the pattern, you can change it. Ready to Take Your Fitness Business to the Next Level? Higher Months If you’ve built a successful fitness business but you’re stuck at the same level, Higher Months helps you identify what actually needs to change. We look at your numbers, offers, marketing, sales and systems, alongside the mindset and patterns that could be getting in the way. With weekly coaching, strategy and support, the goal is consistent Higher Months without working more, being online all the time or giving your business more of your life. $25 Ultimate Fitness Business Bundle Get instant access to 19 courses on marketing, sales and retention, plus proven templates, systems and resources to help you attract more clients, retain them for longer and add an extra $10K+ a month to your business. Join my free Facebook Community Connect with 5,000+ health and fitness business owners and get practical tips, ideas and resources to grow your business. Follow along on Instagram @kellie_sanders for more insights.

  6. May 29

    Why Smart Women Stay Stuck: The Hidden Cost Of Outsourcing Your Power

    You know what to do. You've got the strategy. You've done the courses. You've hired the coaches. So why aren't you doing it? In this episode, I sit down with Hayley Lam to talk about the real reason so many women stay stuck: they've outsourced their power. We're not talking about mindset hacks or productivity tips. We're talking about what happens when your nervous system no longer feels safe with growth, visibility, or success. When stress becomes your operating system. When you're self-leading from fear instead of clarity. Hayley breaks down: What "outsourcing your power" actually looks like in real life (and why capable women do it without realising)The difference between intuition and fear and how to know which voice you're listening toWhy so many women sabotage consistency the moment things start workingWhat nervous system regulation actually looks like in business (not just in theory)How to re-parent your mind and start self-leading from trust instead of pressureThis isn't about doing more. It's about reconnecting with yourself so you can finally do what you already know works. If your income hasn't moved in months despite doing all the "right" things - this episode will show you why. Connect with Hayley on Instagram. Ready to Take Your Fitness Business to the Next Level? Higher Months If you’ve built a successful fitness business but you’re stuck at the same level, Higher Months helps you identify what actually needs to change. We look at your numbers, offers, marketing, sales and systems, alongside the mindset and patterns that could be getting in the way. With weekly coaching, strategy and support, the goal is consistent Higher Months without working more, being online all the time or giving your business more of your life. $25 Ultimate Fitness Business Bundle Get instant access to 19 courses on marketing, sales and retention, plus proven templates, systems and resources to help you attract more clients, retain them for longer and add an extra $10K+ a month to your business. Join my free Facebook Community Connect with 5,000+ health and fitness business owners and get practical tips, ideas and resources to grow your business. Follow along on Instagram @kellie_sanders for more insights.

  7. May 7

    Why Your Revenue Has Plateaued: The Biological Limit on Your Business Growth

    READY TO HOLD YOUR NEXT LEVEL? Stop interrupting your momentum and start following through when it matters. Join my free daily coaching audios here. Ever feel like you’re working harder than ever, following every strategy, but your revenue just… won't budge? It’s not a strategy problem. It’s a safety problem. In this episode of Designed for Wealth, we’re decoding the biological mechanism that keeps you stuck at your current income level. Your nervous system’s job isn't to make you rich, it’s to keep you alive. And to your body, the unknown (even that 50k month you’re dreaming of) can feel like a threat. In this episode, we break down: The 3 Sabotage Patterns: Are you an Over-Complicator, a Freezer, or a Resetter?The Identity Trap: Why your body is fighting to keep you in your current "normal."Capacity vs. Strategy: Why you’ll never out-earn your nervous system’s capacity to hold success.3 Steps to Normalize Your Next Level: How to train your body to feel safe in expansion.Stop letting your subconscious pull you back to the baseline. It’s time to expand your capacity and make your next level your new normal. Ready to Take Your Fitness Business to the Next Level? Higher Months If you’ve built a successful fitness business but you’re stuck at the same level, Higher Months helps you identify what actually needs to change. We look at your numbers, offers, marketing, sales and systems, alongside the mindset and patterns that could be getting in the way. With weekly coaching, strategy and support, the goal is consistent Higher Months without working more, being online all the time or giving your business more of your life. $25 Ultimate Fitness Business Bundle Get instant access to 19 courses on marketing, sales and retention, plus proven templates, systems and resources to help you attract more clients, retain them for longer and add an extra $10K+ a month to your business. Join my free Facebook Community Connect with 5,000+ health and fitness business owners and get practical tips, ideas and resources to grow your business. Follow along on Instagram @kellie_sanders for more insights.

  8. May 1

    Why Hard Work Isn't Scaling Your Income (And What Actually Will)

    In this episode, I break down the exact loop keeping your business stuck, why your reactions are resetting your results, and how your nervous system is driving your income more than your actions. We cover: Why sales slow down (and why that’s not the real problem)What you’re actually doing that’s stopping your resultsHow reacting from fear is killing your momentumThe pattern keeping you stuck at the same levelWhat needs to change so your actions actually start workingOnce you see the pattern, you can interrupt it. And that’s when your business will grow.  Ready to Take Your Fitness Business to the Next Level? Higher Months If you’ve built a successful fitness business but you’re stuck at the same level, Higher Months helps you identify what actually needs to change. We look at your numbers, offers, marketing, sales and systems, alongside the mindset and patterns that could be getting in the way. With weekly coaching, strategy and support, the goal is consistent Higher Months without working more, being online all the time or giving your business more of your life. $25 Ultimate Fitness Business Bundle Get instant access to 19 courses on marketing, sales and retention, plus proven templates, systems and resources to help you attract more clients, retain them for longer and add an extra $10K+ a month to your business. Join my free Facebook Community Connect with 5,000+ health and fitness business owners and get practical tips, ideas and resources to grow your business. Follow along on Instagram @kellie_sanders for more insights.

About

After 25+ years in the fitness industry and helping more than 2,000 women grow their businesses, I’ve seen a LOT of what works, what doesn’t, and what it actually takes to build, grow and sustain a successful fitness business. Higher Months is the podcast for women in fitness who want more clients, more income and a business that doesn’t require them to be constantly online, posting or working more to grow. We talk fitness marketing, sales, offers, pricing, lead generation, systems, automation and the mindset and patterns that can keep your business at the same level. Because the answer isn’t always more leads, throwing more money ar ads, more content or another marketing strategy. Your offer might be the problem. You could have plenty of leads but low sales conversions. Your marketing might not be creating enough demand, your systems might not support your growth, or you might know exactly what to do but something keeps getting in the way of actually doing it. The hardest part is often working out what actually needs to change. That’s what we do here. I’ll share what I’ve learned from 25+ years in the fitness industry to help you understand what your business needs next, build multiple ways for clients to find you, create more consistent income and put the systems in place so your business can keep growing without needing more and more of you. Because one great month isn’t the goal. Making Higher Months your new normal is.