Designed to Sell

Cora-Lynn Hazelwood & Chantal Gatien

Where coaches, course creators and 9 to 5 escape artists go for no BS advice to grow and scale their online business.

  1. 10/31/2024

    Finding Your Spark with Selling & Owning Your Power with Dr Nikki

    In this enlightening episode of the Designed to Sell Podcast, we are joined by Dr. Nikki, a licensed psychologist and pleasure coach based in Houston, Texas. As we dive into her journey of pivoting from a traditional therapy practice to a focus on empowering high-achieving Black women, Dr. Nikki shares her insights on mental and sexual wellness. Listeners will learn about the importance of pleasure as a source of empowerment and how Dr. Nikki is redefining her business to include workshops, retreats, and speaking engagements. Join us as we explore the challenges and triumphs of entrepreneurship, the mindset around selling, and how to stay true to one’s passion in business. 💡 Key Takeaways: Dr. Nikki's background and her transition from academia to entrepreneurship. The significance of pleasure in personal empowerment. Strategies for overcoming the fear of selling and finding joy in the process. Insights on building a brand that reflects personal values and expertise. 🔗 Connect with Dr. Nikki: Website: drnikkinows.com Instagram: @drnikkinows TikTok: @drnikkinows 📅 Episode Highlights: [00:00] Introduction to Dr. Nikki [00:27] Dr. Nikki's journey and business focus [02:40] Transitioning from therapy to workshops and retreats [07:06] Mindset challenges around selling [19:27] The importance of branding and self-promotion [25:05] Strategies for soft selling and building audience trust [46:01] Closing thoughts and upcoming projects   CONNECT WITH YOUR HOSTS: Visit the Website: https://www.scalingbydesign.com Learn on Youtube: https://www.youtube.com/channel/UCn-TQXRw7jzjkd1YGSHg12Q 🥳 Follow Cora-Lynn on Instagram 🥳 Follow Chantal on Instagram

    49 min
  2. 10/17/2024

    Blending Career and Business: Finding Your Unique Path to Success with Amy Henkels

    This week we sit down with Amy Henkels who took a step back from business and is ready to get back into the game... on her terms.  If you've ever felt like you're starting fresh, you're going to love this episode. We talk about: Embracing Her Unique Path: Unlike many who want to quit their jobs to focus on their businesses full-time, our guest enjoys her job at the library and finds ways to blend her work and business. We helped her realize how she can continue using both worlds to fuel each other. Integrity in Business: She shares how her previous business, which involved teaching Human Design, felt out of integrity. We explored how she can now approach her offers with authenticity and without pressure to monetize immediately, giving her the freedom to help people without feeling rushed. Targeting Her Dream Clients: She’s passionate about helping neurodivergent women build confidence and take care of their mental and emotional health. We worked with her to narrow down her target market and figure out how to craft an offer that blends Human Design with personal growth and embodiment. The Challenge of Overwhelm: While the online space seems saturated with Human Design experts, we helped her see that what feels overwhelming is an opportunity to focus on her unique voice and the value she can bring. We discussed how to stay broad while also tailoring her offers to the specific needs of her audience. Integrating Human Design: One key takeaway was the idea of using Human Design not as the sole focus, but as a tool to help her clients bridge the gap between information and embodiment. She’s excited about moving beyond standard readings to offer something more holistic and personalized. Connect with Amy:Instagram: https://www.instagram.com/theneurospicylibrarian/ Our Links: Visit the Website: https://www.scalingbydesign.com Learn on Youtube: https://www.youtube.com/channel/UCn-TQXRw7jzjkd1YGSHg12Q 🥳 Follow Cora-Lynn on Instagram 🥳 Follow Chantal on Instagram

    57 min
  3. 10/03/2024

    Align Your Energy: How to Soft Sell Without Convincing Anyone With Christine Parker

    Our guest this week Christine Parker, joins us for an insightful and inspiring conversation. Christine is a registered massage therapist, bioenergetics master practitioner, and spiritual B.E.S.T master practitioner, with a passion for helping people resolve stress before it manifests physically. Christine opens up about her journey, her services, and the struggle many entrepreneurs face—blending authenticity with the pressure to "perform" on social media. Our discussion unpacks the mindset challenges many face, especially the fear of judgment, and how to dissolve it by shifting the narrative around who you're speaking to. Instead of trying to convince hard-driven, hustle-minded individuals about the value of energetic work, we explore how to connect with those who already resonate with her message. If you've been feeling that disconnect between what you know and what you're saying, this episode is for you. A little of what you can expect: Shift your mindset from convincing to connecting with those who already value your work. Understand the difference between hard and soft selling, and how to make subtle but impactful changes in your messaging. Use your life as proof—personal stories and experiences resonate deeply with your audience and build trust. Authenticity doesn’t need perfection—rambling and being natural can connect more than polished sales pitches. Overcoming the fear of judgment starts by recognizing your worth and aligning your message with the people who get it. Connect With Christine INSTA: @christine.parker.rmtYOUTUBE: https://www.youtube.com/@parkerchristineWEBSITE: https://www.parkerchristine.com/PROGRAMS https://www.parkerchristine.com/JoinTheFun   Our links:  Visit the Website: https://www.scalingbydesign.com Learn on Youtube: https://www.youtube.com/channel/UCn-TQXRw7jzjkd1YGSHg12Q 🥳 Follow Cora-Lynn on Instagram 🥳 Follow Chantal on Instagram

    48 min
5
out of 5
3 Ratings

About

Where coaches, course creators and 9 to 5 escape artists go for no BS advice to grow and scale their online business.