DesignRush Podcast

DesignRush Podcast

DesignRush Podcast brings you the best insights and perspectives from industry leaders and C-suite business influencers. Each episode features successful professionals in the digital world, discussing topics ranging from digital strategy and branding to email marketing and entrepreneurship. Whether you're a young professional, a startup entrepreneur, or a business executive, DesignRush Podcast provides valuable knowledge and advice to help you succeed in your career.

  1. Your Content Strategy Is Missing One Critical Thing

    3d ago

    Your Content Strategy Is Missing One Critical Thing

    Discover more marketing insights and top agencies at https://www.designrush.com Local search is no longer just a visibility channel. For franchise systems and multi-location brands, weak local SEO, missing content, fragmented data, and disconnected tech stacks can quietly drain revenue before leaders see the problem in performance reports. In this episode of the DesignRush Podcast, host Kia Johnson sits down with Andrew Beckman, Founder of Location3 and Certified Franchise Executive, to explore how brands can connect enterprise strategy with local execution across search, paid media, content, analytics, and AI-driven discovery. Andrew explains why Location3 was built around “location, location, location,” how franchisors and franchisees can better track ROI across local markets, and why many brands are losing demand because competitors are filling their content and keyword gaps. He also breaks down why AI Overviews, ChatGPT, Gemini, Google AI Max, Meta Advantage+, TikTok, Reddit, and machine learning platforms are changing how content, creative, and paid media work together. Free DesignRush resources to go deeper: Find local SEO agencies that can support visibility, rankings, and local customer acquisition: https://www.designrush.com/agency/search-engine-optimization/local-seo Learn why multi-location brands often outgrow traditional agency models: https://news.designrush.com/multi-location-brands-outgrow-agencies Explore AI marketing tools for content, ads, visibility, and campaign workflows: https://www.designrush.com/agency/digital-marketing/trends/ai-marketing-tools You will learn: • Why local SEO is becoming a revenue issue for franchise brands • How AI-driven search is changing local visibility and customer acquisition • Why content gaps make paid media work harder • How franchisors can connect national strategy with local execution • Why fragmented tech stacks create growth problems • What founders and CMOs should fix before scaling a multi-location brand Subscribe for weekly conversations with industry leaders on brand strategy, franchise marketing, local SEO, digital growth, AI, customer acquisition, agency insights, and modern business leadership. #LocalSEO #FranchiseMarketing #MultiLocationMarketing #DigitalMarketing #AISearch #MarketingStrategy #DesignRushPodcast

    22 min
  2. Are You Ignoring Your Brand’s Biggest Revenue Opportunity?

    Jun 17

    Are You Ignoring Your Brand’s Biggest Revenue Opportunity?

    Discover more brand insights and top agencies at https://www.designrush.com Social media is no longer just a content channel. For modern brands, public conversations in comments, DMs, replies, and customer complaints can reveal churn risk, buying intent, customer trust issues, and missed revenue opportunities. In this episode of the DesignRush Podcast, host Kia Johnson sits down with Brooke Sellas, Founder and CEO of B Squared Media and author of Conversations That Connect, to explore why brands need to treat social media customer care as a true business function. Brooke explains how social media conversations helped her bring 7,500 people to a Cystic Fibrosis Foundation event and generate $60,000, why public customer complaints can act as early warning signs for churn, and how buying-intent questions on social can turn into revenue before a customer ever visits a website. She also breaks down why chasing viral growth can distract brands from building long-term trust, how social listening can reveal what customers are saying when they do not tag your brand, and what founders should fix first if they want customer conversations to become a real growth advantage. Free DesignRush resources to go deeper: Track customer conversations and brand mentions with social listening: https://www.designrush.com/agency/social-media-marketing/trends/social-listening-tools Learn how social media supports customer service, selling, and brand trust: https://www.designrush.com/agency/social-media-marketing/trends/what-is-social-media-marketing You will learn: • Why social media customer care matters for revenue and retention • How public customer conversations reveal churn risk and buying intent • Why fast replies are not enough without real customer experience systems • How social listening helps brands find customer problems and sales opportunities • Why viral growth does not always lead to long-term brand trust • What founders and CEOs should fix first to turn conversations into growth Subscribe for weekly conversations with industry leaders on brand strategy, customer experience, social media marketing, digital growth, agency insights, AI, customer trust, and modern business leadership.

    28 min
  3. Will AI Actually Replace Your Logistics Sales Team?

    Jun 10

    Will AI Actually Replace Your Logistics Sales Team?

    Discover more marketing insights and top agencies at https://www.designrush.com Sales, customer service, and trust are critical to business growth, especially in trucking and logistics, where customers feel every delay, communication gap, and service breakdown immediately. For growing companies, the challenge is not just finding more customers. It is building the systems, training, and accountability needed to serve them well over time. In this episode of the DesignRush Podcast, host Kia Johnson sits down with Daman Grewal, Founding Partner of LogisticsSales.com, to explore how logistics companies can grow through customer service, stronger sales processes, operational structure, and long-term partnerships. Daman explains why founders need to move beyond doing everything themselves, how sales teams can become trusted advisors, and why customer trust is built through consistency, accountability, and service. He also discusses how AI can support sales teams through CRMs, automation, lead generation, email insights, and feedback loops, while explaining why high-value business relationships still require human connection, respect, and trust. You will learn: • Why customer service is a key driver of business growth • How logistics companies build and maintain customer trust • Why founders need sales systems before scaling • How feedback loops improve sales and operations • Where AI helps sales teams and where human relationships still matter Subscribe for weekly conversations with industry leaders on business growth, sales strategy, logistics, customer trust, entrepreneurship, AI, operations, and modern leadership.

    38 min
  4. How Psychology Drives Better Marketing, Conversions, and ROI

    Jun 3

    How Psychology Drives Better Marketing, Conversions, and ROI

    iscover more marketing insights and top agencies at https://www.designrush.com Customers do not always buy because of logic, price, or product features. In marketing, the real challenge is understanding how people make decisions, what stops them from taking action, and which behavioral triggers can turn attention into trust, response, and sales. In this episode of the DesignRush Podcast, host Kia Johnson sits down with Nancy Harhut, Co-Founder and Chief Creative Officer of HBT Marketing and author of Using Behavioral Science in Marketing, to explore how behavioral science can help brands create stronger, more persuasive campaigns. Nancy explains why customers often operate on autopilot, how emotional decision-making shapes buying behavior, and why marketers need to look beyond benefits alone when trying to drive action. She also breaks down brain-friendly messaging, loss aversion, reciprocity, social proof, authority, labeling, and present-focused bias, showing how small changes in language, framing, and proof can improve engagement, conversions, response rates, and ROI. You will learn: • Why customers do not always make rational buying decisions • How behavioral science improves marketing and conversions • What brain-friendly messaging means for brands • Why buyers hesitate and how brands can reduce friction • How social proof, authority, and loss aversion drive action Follow us for weekly conversations with industry leaders on marketing strategy, branding, customer psychology, behavioral science, digital campaigns, agency growth, and modern business leadership

    30 min
  5. AI Isn’t Replacing Support Jobs. It’s Making Them More Human

    Apr 29

    AI Isn’t Replacing Support Jobs. It’s Making Them More Human

    AI is changing customer support faster than most companies are prepared for. In 2026, the real challenge is not just automation or job loss. It is how AI is reshaping attrition, hiring, retention, and the human skills support teams now need to succeed. In this episode of the DesignRush Podcast, host Kia Johnson sits down with Funmi Mide Ajala, Head of Customer Support & Digital Operations at Hugo, to explore what the AI age means for customer support talent and why so many companies are still thinking about support roles the wrong way. Funmi explains why lower ticket volume does not always mean less pressure, how automation is leaving human teams with more complex and emotionally demanding work, and why that shift is forcing companies to rethink how they hire, train, and support their people. She also discusses the new skills that matter most in customer support today, why curiosity, judgment, creativity, and AI fluency are becoming essential, and how leaders should approach this transition with more empathy, clearer standards, and stronger systems for growth. You will learn: • Why AI is changing attrition and burnout in customer support • How automation is reshaping hiring and retention • Which human skills matter more in the AI age • Why training and onboarding need to evolve • How companies can help support teams grow through change

    36 min
  6. Why CEOs Still Misunderstand Social Media in 2026

    Apr 22

    Why CEOs Still Misunderstand Social Media in 2026

    Discover more marketing insights and top agencies at https://www.designrush.com Social media is no longer just a branding channel. In 2026, it plays a direct role in how brands build trust, shape buyer perception, and influence pipeline long before a sales conversation begins. In this episode of the DesignRush Podcast, host Kia Johnson sits down with Amore Watters, Content Marketing Director at DesignRush, to explore why many CEOs still misunderstand social media as a business function and how that mistake can cost companies growth. Amore breaks down why social media should be treated as part of the revenue system, not just a marketing activity, and explains what separates random posting from a strategy that actually creates pipeline. She also discusses why platform specialization matters, why organic social media is still underestimated, which metrics CEOs should actually track, and how social media now influences AI-driven discovery through brand mentions, reviews, engagement, and public signals.

    35 min
  7. Why AI Speed Means Nothing Without Brand Consistency

    Apr 15

    Why AI Speed Means Nothing Without Brand Consistency

    Discover more marketing insights and top agencies at https://www.designrush.com AI can generate content faster than ever, but speed means very little if brands cannot actually use that content consistently across channels, formats, and markets. In this episode of the DesignRush Podcast, host Kia Johnson sits down with Simon Davis, Co-Founder and CEO of wearemighty, to explore why faster AI output is not the same as usable AI output, and what that gap is costing brands right now.Simon shares how wearemighty’s AI tool SecretSauce was built out of a real production problem, not trend chasing and why many AI tools that look impressive in demos break down in real workflows. He also discusses what founders and brand leaders need to get right before they can trust AI at scale. You will learn: • Why AI speed alone does not create business value • Why consistency becomes a serious growth issue for brands • What separates impressive AI demos from usable workflows • How founders should think about product-market fit and commercialization • What businesses need to get right before scaling AI content Subscribe for weekly conversations with industry leaders on AI strategy, brand growth, creative production, and marketing transformation. #AIForBrands #BrandConsistency #MarketingStrategy #CreativeProduction #BusinessGrowth #AIInMarketing #DesignRushPodcast

    19 min
  8. Most Agencies Don't Know What They Signed Up For! The Truth.

    Apr 8

    Most Agencies Don't Know What They Signed Up For! The Truth.

    Most agencies say they understand multi-location marketing. Then your brand scales, and everything breaks.Matt Powell, CEO of Moroch (the agency behind McDonald's, Planet Fitness, and Midas), reveals why most agencies fail when complexity hits, what separates talk from execution, and the exact moment brands realize their partner isn't built for growth.👉 WHAT YOU'LL LEARN:- Why agencies that work with big brands still fail at multi-location marketing- The 600-location brand with 18 failing markets, and how one insight fixed it- Why "great campaign metrics" mean nothing if business results don't move- How brands lose the local advantage that built them while chasing national scale- The first red flag that your agency partner can't handle multi-location growth- Why one strategy across every location eventually collapses

    16 min
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About

DesignRush Podcast brings you the best insights and perspectives from industry leaders and C-suite business influencers. Each episode features successful professionals in the digital world, discussing topics ranging from digital strategy and branding to email marketing and entrepreneurship. Whether you're a young professional, a startup entrepreneur, or a business executive, DesignRush Podcast provides valuable knowledge and advice to help you succeed in your career.

Information

  • Creator
    DesignRush Podcast
  • Years Active
    2023 - 2026
  • Episodes
    178
  • Rating
    Clean
  • Copyright
    © DesignRush Podcast
  • Show Website
    DesignRush Podcast