Dianne Glavaš

Dianne Glavaš

I'm talking all things personal branding, marketing, business and personal development. New episode every Monday to help your personal brand and business stand out in the marketplace. My marketing story began 15 years ago. I’ve since gained a BA Commerce (Marketing and Management) and MBA. Plus a Chartered Institute of Marketing Professional Diploma. I’ve led brands in entertainment, sport, retail and education. I'm now a personal brand coach for executive and emerging leaders, and business owners who want to gain trust in the marketplace and build industry influence. DG

  1. 23h ago

    #227. Social IQ: Cultivating relationships (and being less socially awkward)

    Let’s talk how to be less socially awkward, improve your social skills and connect with people more naturally. In this episode, we explore social intelligence, social confidence, communication skills and the subtle behaviours that shape how people experience you and your personal brand. Why do some people seem to effortlessly connect with others, while others struggle to know what to say, when to speak or how to respond? The answer isn't always charisma or confidence. It can come down to social intelligence or what we might call “Social IQ.” Social intelligence is the ability to understand social situations, notice social cues, read other people's reactions and adapt your behaviour to the context without losing your identity. It's not about becoming more extroverted, agreeable or charismatic. It's about becoming more socially perceptive. This matters for personal branding. Your personal brand isn't created solely through your LinkedIn profile, visual identity or what you say about yourself. It is also shaped by the experience people have when they interact with you. In this episode, we explore how to be less socially awkward, become more socially aware and develop stronger communication skills. You'll learn practical ways to improve your social skills, including noticing social cues, listening more carefully, asking better questions, understanding group dynamics and reflecting on your social interactions. We also explore how social intelligence can strengthen your personal brand, professional presence, leadership and ability to build meaningful relationships. Because personal branding isn't just about being visible or memorable. It's about being perceived as someone who understands the room, understands people and knows how to connect. Your personal brand is not just what you say.It's how people experience you. 0.00 Social IQ Intro 1:38 What is Social IQ 5:25 Low Social IQ 7:00 High Social IQ 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  2. 3d ago

    #226. The Lipstick Effect: Feel Rich Even in Tougher Times

    How can you feel richer, more confident and more elevated without spending a fortune? In this episode, we explore the psychology of small luxuries, affordable indulgence and the little investments that can have a surprisingly big impact on confidence, self-image, sense of abundance and personal branding. When you’re on a tight budget or times are uncertain, you don't necessarily have to give up feeling good. Instead, small, intentional purchases — from a signature scent or quality skincare to the perfect shirt, lipstick or even a fresh LinkedIn profile — can create a sense of confidence, pleasure and personal elevation without a major expense. Feel rich without the high price tag. This is where the idea of the “Lipstick Effect” comes in: the tendency to seek out smaller, affordable luxuries when larger discretionary purchases feel less attainable. It’s the small way to feel richer. But the idea goes beyond beauty and consumer spending. It offers an interesting lesson for your personal brand: you don't need an expensive wardrobe, luxury accessories or a complete career reinvention to look and feel more polished or like you’ve levelled up. Small changes can become powerful signals of who you are and how you want to be perceived. They can influence your confidence, professional presence and personal brand — sometimes without requiring much money at all. In this episode, we explore small and affordable luxuries, confidence, self-image, personal branding and how to feel rich without overspending. Sometimes, the smallest investment can create the biggest shift in how you feel and show up. 0:00 The Lipstick Effect Intro 0:35 What is the Lipstick Effect 4:33 Micro-signals 10:18 Accessible Luxury 13:38 The Lipstick Effect & Personal Branding 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  3. Aug 26

    #225. Solo Table Theory: Unlock Your Confidence & Creativity

    The Solo Table Theory trend is changing the way we think about solo dates, eating out alone, solo travel or generally spending time alone and enjoying your own company. But what if taking yourself out isn’t something to feel self-conscious about? Nor is it some big statement for your personal brand. But, rather than a way to build confidence, creativity and calm. In this episode, we explore Solo Table Theory, the viral idea sweeping TikTok and Instagram, that sitting alone at a café or restaurant can be a powerful exercise in self-confidence and self-trust. From solo lunches and solo dinners to solo travel, coffee dates, more people are intentionally learning how to enjoy their own company. But there’s a deeper psychological story behind the Solo Table Theory trend. We explore the Spotlight Effect and why we often overestimate how much other people notice or judge us when we're alone. When you sit at a restaurant by yourself, you might feel like everyone is wondering why you're alone — when in reality, most people are absorbed in their own lives. So it could be that, in fact, ‘testing the Solo Table Theory’ is neither helping nor hurting impressions of your personal brand. The real potential of the Solo Table Theory trend lies in exploring the creative power of solitude and solo dates. This includes revisiting Julia Cameron's Artist Dates from The Artist's Way, the connection between boredom and creativity, and Virginia Woolf's idea of A Room of One's Own. A solo date can be as simple as taking yourself out for lunch, visiting an art gallery, going for a long walk, browsing a bookstore, sitting in a café without your phone or exploring somewhere new alone. The point isn't to look confident. It's to create space for your own thoughts to flow, calming, uninterrupted and without the pressure of social norms. And there’s an important connection to personal branding: the real power of Solo Table Theory may have less to do with how other people perceive you and more to do with what happens when you stop performing for them. Because sometimes, the most valuable solo date is simply time alone with your own mind. If you're interested in creativity, self-confidence, personal development, and personal branding, this episode is for you. 0:00 Social Capital Intro 0:52 What is Social Capital? 5:27 Why Social Capital Still Matters? 10:15 Social Capital & Everyday Careers? 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  4. Aug 23

    #224. Social Capital: The Subtle Secret Behind Career Success

    Social capital is a hidden force behind career success, professional opportunities and personal branding. But what is social capital, and why does Pierre Bourdieu’s social capital theory still matter in personal branding today? In this episode, we explore social capital beyond basic “networking” advice — and discuss why your relationships, reputation and expertise can become powerful forms of professional capital for your personal brand. An early influencer in personal branding, Pierre Bourdieu argued that success isn't shaped by economic capital alone. Cultural capital, social capital and symbolic capital can reinforce one another, creating advantages that influence careers, education, reputation and professional success. Your social capital isn't simply about who you know. It's about what trusted relationships make possible: introductions, mentorship, insider knowledge, speaking opportunities, clients, partnerships, recommendations and access to influential networks. We explore how social capital connects with personal branding. When you become known for a particular area of expertise, your cultural capital and reputation can attract new relationships. Those relationships can create opportunities, which strengthen your personal brand and professional reputation — creating a cycle where expertise, recognition and relationships compound over time. This is why building social capital is about much more than attending networking events or collecting LinkedIn connections. It's about developing meaningful professional relationships, becoming known for something valuable and investing in relationships that may create opportunities years into the future. If you're interested in social capital theory, Pierre Bourdieu, personal branding, career success, professional networking and the psychology of professional success, this episode explores why relationships can become one of your greatest long-term career assets. 0:00 Social Table Theory Intro 0:52 What is Solo Table Theory 2:28 The Spotlight Effect 6:23 Artist Dates 12:02 A Room of One's Own 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  5. Aug 19

    #223. You-Coded: The New Era of Personal Branding

    Learn how to build a personal brand that attracts the right people, builds trust and stands out in a crowded digital world and marketplace. This episode explores how to grow your personal brand by moving beyond expertise alone and creating a personal brand built around your personality, perspective, values and presence. The future of personal branding is not just about visibility — it’s about becoming memorable. In this episode, discover how to create a personal brand strategy that communicates who you are, what you believe and why people should connect with you. A strong personal brand is no longer built by simply sharing knowledge or posting more on social media. To grow your personal brand on social media, you need to understand the deeper elements that make people pay attention: your unique point of view, cultural capital, visual identity, communication style, and the experience you create around your brand. This episode introduces the concept of a You-Coded Brand — a personal branding approach designed around your worldview, taste, personality, and presence. Learn how to build a personal brand that feels authentic, distinctive and impossible to replicate. Whether you are an entrepreneur, creator, professional, coach, consultant or expert looking to grow your personal brand online, these personal branding strategies will help you communicate your value more clearly and attract the right audience. 0:00 You-coded Personal branding Intro
1:45 Cultural Capital & Worldbuilding 
5:40 You-Coded Bios & POV
 9:03 Your Sense of Style & Visual Identity 10:09 Your Tone of Voice & Verbal Identity 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  6. Aug 16

    #222. Cultural Capital: The Hidden Advantage Behind Real Influence

    If you want to build a stronger personal brand, become more influential, improve your confidence, and develop the kind of presence that attracts opportunities, this episode explores the hidden advantage behind modern success: cultural capital. Cultural capital is the knowledge, taste, communication skills, behaviours, and social awareness that shape how people perceive you. It helps explain why some people seem instantly credible, charismatic and influential before they have even spoken. In this episode, we explore how cultural capital influences personal branding, career success, executive presence, confidence, communication skills and social influence. You’ll discover why some naturally stand out, how successful individuals develop credibility, and why your personal brand is about much more than logos, colours, or online content. Your personal brand is an expression of your cultural capital — from how you communicate and tell stories, to the ideas you share, the references you make, and the way you navigate different environments. We’ll explore:
 • What cultural capital is and why it matters
 • The three types of cultural capital: embodied, objectified and institutional
• Why taste, knowledge and communication create influence
 • How cultural capital shapes personal branding and reputation
• How to develop more confidence, charisma, and executive presence
 • Why some people attract opportunities more easily than others
 • How to build a personal brand that feels authentic, credible, and memorable In a world where attention and influence increasingly create opportunity, cultural capital may be one of the most valuable assets you can develop. Whether you’re building a personal brand, growing your career, becoming a better communicator, or improving your social confidence, understanding cultural capital can change how you see success. 0:00 Cultural Capital Intro
 1:59 The 3 Types of Cultural Capital
 5:35 Cultural Capital on the Global Stage
 8:22 Cultural Capital for Everyday Careers
 10:13 Building Cultural Capital with Intention 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  7. Aug 12

    #221. Creative Confidence (5 Ideas That Changed the Way I Create)

    Let’s talk about how to build creative confidence, overcome self-doubt and develop the mindset needed to start creating. In this episode, I share five creative confidence strategies that can help you stop waiting for the perfect moment and start bringing your ideas to life for a personal brand that’s uniquely you. Creative confidence is not something you are simply born with - it’s a skill you can build through intentional habits, mindset shifts and consistent creative action. Whether you want to start a YouTube channel, write a book, launch a personal brand, share your ideas online, or express yourself more creatively, building confidence is the first step. In this episode, we explore the psychology behind creative confidence and the hidden barriers that prevent so many talented people from creating. From overcoming Resistance and perfectionism to using identity shifts, alter egos, creative rituals, and deliberate practice, these ideas will help you develop a stronger creative mindset. You’ll discover how confident creators:
 • Overcome self-doubt and fear of judgement
 • Build confidence through consistent action
 • Use identity-based habits to become the person they want to be 
• Unlock creativity through practices like Morning Pages and Artist Dates 
• Embrace experimentation and share their work before it feels perfect Creative confidence is also a powerful part of personal branding. The way you communicate your ideas, share your expertise, and show up consistently shapes how others perceive your personal brand. Your creativity is part of your professional identity. Every episode you publish, idea you share, presentation you deliver, or project you begin is a vote for the person you are becoming. If you’ve been waiting for more confidence before creating, this episode will show you why confidence often comes after you begin. 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

  8. Aug 9

    #220. The 1-Hour Rule. How to Stop Procrastinating

    How to stop procrastinating and build discipline with the 1-Hour Rule. In this episode, I share a powerful productivity habit that can help you overcome procrastination, beat Resistance, take action, and make meaningful progress to achieve your most ambitious goals. If you struggle with procrastination, a lack of motivation, perfectionism or waiting for the “right time” to begin, this mindset shift can help you develop stronger daily self-discipline and create lasting change. Inspired by Steven Pressfield’s ideas in Put Your Ass Where Your Heart Wants to Be and The War of Art, the 1-Hour Rule shows how small daily actions in your everyday routine can compound into extraordinary results. This productivity strategy can help you: 
• Stop procrastinating and overcome resistance 
• Build discipline and be more consistent 
 • Create better daily habits and routines
 • Make progress on your biggest goals
 • Become the person you want to become The biggest obstacle to achieving your goals is often not a lack of time or talent — it is the internal resistance that stops you from starting. Learn how to develop a growth mindset, take intentional action, and create a daily habit that moves you closer to your future self. Subscribe for more videos on personal development, productivity, confidence, mindset, career growth, and building a powerful personal brand. 👋🏽 Hi, I'm Dianne - personal brand coach, consultant and speaker for emerging leaders, executives and entrepreneurs. For more on personal branding, let's connect: YOUTUBE🎥 http://youtube.com/@dianneglavas?sub_confirmation=1PODCAST🎙APPLE PODCAST: https://podcasts.apple.com/au/podcast/dianne-glavas/id1720602238 🎙SPOTIFY: https://open.spotify.com/show/1tx9vTW44b0gaZqrI7rUBz?si=a9608268b1754b9e TIP OF THE WEEK EMAIL 📧 https://mailchi.mp/2e6d481e63f3/dianne-baruch SOCIALS 🖇 LINKEDIN: https://www.linkedin.com/in/dianneglavas/ 📸 INSTAGRAM: https://www.instagram.com/diannebaruch/ BLOG✍🏽 dianneglavas.com/blogWEBSITE💻 dianneglavas.comDG

About

I'm talking all things personal branding, marketing, business and personal development. New episode every Monday to help your personal brand and business stand out in the marketplace. My marketing story began 15 years ago. I’ve since gained a BA Commerce (Marketing and Management) and MBA. Plus a Chartered Institute of Marketing Professional Diploma. I’ve led brands in entertainment, sport, retail and education. I'm now a personal brand coach for executive and emerging leaders, and business owners who want to gain trust in the marketplace and build industry influence. DG