Digging Into the Pet Industry™

Nancy Hassel
  • 5.0 (6)
  • ENTREPRENEURSHIP
  • UPDATED BIWEEKLY
Digging Into the Pet Industry™

Welcome to Digging Into the Pet Industry™ Podcast helping you navigate and learn about the $150+ Billion Dollar Pet Industry! Brought to you by American Pet Professionals® (APP) – the only organization that caters to all pet professionals – helping pet entrepreneurs unite and grow their businesses since 2009. This is the podcast where we dig in with Pet Entrepreneurs every week to know what works for their pet businesses and what can work for your business too. Tune in to hear ideas, know-how, simple step-by-step strategies, and even some thought-provoking marketing concepts that you can apply to your own business. Prepare to be inspired and take action to grow your pet business! Hosted by Nancy Hassel, the founder and President of American Pet Professionals® who has over 20 years in the industry and even more in media! Nancy has been speaking and educating pet professionals at industry events since 2008. 

  1. 6 DAYS AGO

    #82 Meet Ina Jones, President of Ava's Pet Palace! - Digging Into the Pet Industry

    Send us a textFeatured Guest: Ina Jones, President of Ava’s Pet Palace and APP MemberAbout Ina Jones and Ava’s Pet Palace:In this heartwarming episode of Digging Into the Pet Industry, we talk with Ina Jones, the President of Ava’s Pet Palace and proud mom of its young founder and CEO, Ava. Ava’s Pet Palace is a vibrant, health-focused brand known for its organic, premium dog treats made with simple, wholesome ingredients. Each treat is crafted with love and passes the ultimate taste test fro...

    31 min

  2. OCT 22

    #81 Zero to 50 Locations - Woofie's! Digging Into the Pet Industry

    Send us a textFeatured Guest: Amy Addington, Co-founder and President of Woofie’s Pet Ventures, an Authority Brands Company, and APP MemberAbout Amy Addington and Woofie’s: In this episode of Digging Into the Pet Industry, we sit down with Amy Addington, the co-founder and president of Woofie’s Pet Ventures. Woofie’s started as a local pet care business offering mobile grooming, pet sitting, and dog walking in 2004, and has since grown into a national franchise with 50 locations across the co...

    33 min

  3. OCT 15

    #80 Pilots to the Rescue! Digging Into the Pet Industry Episode

    Send us a textFeatured Guest: Michael Schneider, Top Dog of Pilots To The Rescue and APP MemberAbout Michael Schneider and Pilots To The Rescue: In this powerful episode of Digging Into the Pet Industry, we highlight the incredible work of Michael Schneider, founder and leader of Pilots To The Rescue (PTTR). This non-profit organization is driven by volunteers and dedicated to saving the lives of at-risk animals. PTTR's mission is to prevent homeless pets from being euthanized by using both a...

    37 min

  4. SEP 17

    #79 Hemp for Pets? Learn from Billy Hatzichristos of Native Ceuticals

    Send us a textFeatured Guest: Billy Hatzichristos, Founder and CEO of Native Ceuticals (Long Island Hemp) and APP MemberAbout Billy Hatzichristos and Native Ceuticals: In this episode, we welcome Billy Hatzichristos, the visionary behind Native Ceuticals, a company that blends traditional herbal remedies with modern science to provide holistic wellness solutions for pets. Native Ceuticals offers a range of high-quality cannabidiol (CBD) products specifically designed to address various health...

    29 min

  5. AUG 27

    #78 Are You Consuming Content or Creating it for Your Pet Business?

    Send us a textHost: Nancy Hassel, Founder and President of American Pet ProfessionalsAbout This Episode: In this solo episode, Nancy Hassel dives into a critical question for anyone in the pet industry: Are you creating content, or just consuming it? As the digital landscape becomes increasingly crowded, Nancy emphasizes the importance of being a content creator rather than just a consumer. She shares insights on how producing your own content can set your pet business apart, drive engagement...

    15 min

  6. AUG 20

    #77 Are you being Demure Promoting Your Pet Business?

    Send us a textHost: Nancy Hassel, Founder of American Pet ProfessionalsAbout This Episode: In this solo episode, Nancy Hassel tackles the trending topic of being demure on TikTok and other social media platforms. While the trend may be taking over, Nancy offers a different perspective: when it comes to promoting your pet business, now is not the time to be demure. Drawing from her experience and insights in the pet industry, she shares why being assertive and confident in your marketing appro...

    12 min

  7. AUG 13

    #76: Consistency is Key, but sometimes life gets in the way.

    Send us a textHost: Nancy Hassel, Founder of American Pet ProfessionalsAbout This Episode: In this special solo episode, Nancy Hassel opens up about the realities of life and how sometimes, despite our best efforts, it can get in the way of consistency. After a brief hiatus, Nancy is excited to return to the podcasting world, bringing with her a renewed energy and a lineup of engaging content. She shares her reflections on the journey, the challenges faced, and the excitement of getting back ...

    8 min

  8. AUG 6

    #75: What It Took to Craft a Revolutionary Dog Crate with Zel Crampton of Diggs

    Send us a textFeatured Guest: Zel Crampton, CEO and Founder of Diggs and APP MemberAbout Zel Crampton and Diggs: Zel Crampton is the visionary behind Diggs, a brand that revolutionizes dog products by challenging the status quo and redefining what pet parents can expect. As CEO and Founder, Zel has led Diggs to become a game-changing brand known for its innovative, high-quality and beautifully designed pet products that enhance the lives of both pets and their owners.Episode Highlights:Zel Cr...

    31 min
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Ratings & Reviews

5
out of 5
6 Ratings

About

Welcome to Digging Into the Pet Industry™ Podcast helping you navigate and learn about the $150+ Billion Dollar Pet Industry! Brought to you by American Pet Professionals® (APP) – the only organization that caters to all pet professionals – helping pet entrepreneurs unite and grow their businesses since 2009. This is the podcast where we dig in with Pet Entrepreneurs every week to know what works for their pet businesses and what can work for your business too. Tune in to hear ideas, know-how, simple step-by-step strategies, and even some thought-provoking marketing concepts that you can apply to your own business. Prepare to be inspired and take action to grow your pet business! Hosted by Nancy Hassel, the founder and President of American Pet Professionals® who has over 20 years in the industry and even more in media! Nancy has been speaking and educating pet professionals at industry events since 2008. 

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