Digital Dividends

Your Digital Solution

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Marketing

Your Digital Solution (YDS) is a Brisbane-based digital marketing agency with over a decade of expertise in transforming business ideas into digital realities. We don’t just follow trends; we set them by creating experiences that capture and convert.

há 3 dias

How To Make Your Business Easier To Sell

In this episode of Digital Dividends, Mark speaks with Katrina Ryan about what business owners need to prepare before selling a business. They cover profit, leases, equipment, staff contracts, website ownership, social media access, systems, customer risk and why stronger marketing systems can make a business easier for the next owner to take over. A practical listen for business owners thinking about business growth, digital marketing strategy, exit planning, business systems and how to build value before it is time to sell.
há 4 dias

Build a Business Worth Selling

In this episode of Digital Dividends, Mark speaks with Katrina Ryan about building a business worth selling. Katrina shares lessons from The Golden Pig, business broking, exit planning, profit, systems, delegation, Google reviews, SEO, websites, social media and why buyers want a business that still has energy behind it. A practical listen for business owners and marketers thinking about business growth, digital marketing strategy, brand value, marketing systems and how to prepare a business for sale before the pressure is on.
19 de ago.

Why Digital Marketing Matters

In this episode of Digital Dividends, Mark and Jodie talk about why digital marketing needs to be treated as part of your business strategy, not just a pile of disconnected tactics. They unpack digital strategy, websites, SEO, Google Ads, Meta ads, AI in marketing, budget, buyer touchpoints and why businesses need a clearer plan if they want better results. If you want to understand how digital marketing supports growth, not just activity, this one is worth a listen.
13 de ago.

Your Website Is Your Most Valuable Asset

Choosing a website platform is not just a tech decision. It is a business decision.In this episode of Digital Dividends, Mark and Jodie talk through the pros and cons of different website platforms and what business owners need to know before building, rebuilding or migrating a website. They unpack AI-generated websites, WordPress, Squarespace, Webflow, Wix, hosting, SEO and the hidden costs that show up when a cheap website becomes a hard-to-manage one.They also explain why a good website starts with clearer positioning, better messaging and a stronger offer, not just a prettier layout or another DIY platform.A useful listen for business owners, marketers and growing teams who want a website that is easier to manage, easier to find and better at converting the right kind of customer.
6 de ago.

Stop Selling Features People Do Not Understand

In this episode of Digital Dividends, Mark and Dr Simon Franks talk about marketing ROI, lead generation and why clicks, impressions and enquiries only matter if they turn into real business outcomes. They cover customer lifetime value, cost of acquisition, lead response time, follow-up systems and how digital marketing strategy needs to support profit, not just activity. A useful listen for business owners and service brands who want clearer reporting, better lead conversion and marketing that connects back to commercial results.
5 de ago.

Find The Playbook That Actually Fits Your Business

In this episode of Digital Dividends, Mark and Jodie break down why there is no one-size-fits-all digital strategy. They unpack how eCommerce, local service businesses, professional services, content businesses and non-profits all need different marketing priorities, different trust signals and different conversion paths. If you want a clearer way to think about digital strategy for your kind of business, this one is worth a listen.
21 de jul.

The Cost of Growth: Knowing What to Cut to Make Room to Scale

From one contract to a national business. In this episode of Digital Dividends, Mark talks with Peter Costello about the journey behind Costello Group, from early commercial property work through to building a business across land access, property advisory and tech. They unpack the lessons that come with growth, including risk, leadership, hiring, systems, positioning and what it takes to build something long term without losing sight of the work that matters.
7 de jul.

Australia's Biggest Tax Shake-Up in 23 Years (part 2)

In this episode of Digital Dividends, Mark and Dahn talk about the federal budget, capital gains tax, small business tax concessions and the broader ripple effects these changes can have across business, property and investment decisions. They also unpack the rise of AI-generated advice, why misinformation spreads so easily through headlines and summaries and why trusted advisors still play a critical role when business owners need to make smart calls under pressure. A useful listen for small business owners, investors, founders, accountants and professionals trying to think more clearly about tax, law, risk and long-term planning.

Your Digital Solution (YDS) is a Brisbane-based digital marketing agency with over a decade of expertise in transforming business ideas into digital realities. We don’t just follow trends; we set them by creating experiences that capture and convert.

Criado por

Your Digital Solution
Anos de atividade

2025 - 2026
Episódios

27
Classificação

Livre
Copyright

© 2025 Your Digital Solution
Site do podcast

Digital Dividends