Digital Shelf Insider

MetricsCart

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UPDATED WEEKLY

The Digital Shelf Insider podcast by MetricsCart is a go-to resource for insights on marketplace dynamics, digital shelf trends, and evolving shopper behaviors. Each episode features industry experts sharing actionable strategies and the latest developments shaping ecommerce success.

3 DAYS AGO

Ep 05: Morgan McAlenney, VP, Public Label - Building Future Proof Digital Shelf Strategies

Step into the new year with actionable insights from industry leaders! In the fifth episode, we sit down with Morgan McAlenney, a veteran in the e-commerce industry with over 20 years of experience. Morgan dives deep into the complexities brands face in maintaining a competitive edge, sharing actionable strategies for future-proofing your digital shelf content. This episode is packed with value for digital shelf managers, brand strategists, and online sellers looking to elevate their e-commerce performance.

18 min
12/15/2024

Ep 04: Irina Zagradskaya, E-Commerce Team Lead, Accel Club - Getting Ready for Marketplace Compliance

In this episode of the Digital Shelf Insider podcast by MetricsCart, host Shreshta sits down with Irina Zagradskaya, the e-commerce team lead at Accel Club. With over a decade of experience in e-commerce, Irina shares her journey from managing products on eBay to leading a team that excels in risk mitigation, compliance, and marketplace infrastructure building.

31 min
12/08/2024

Ep 03: François Maingret, E-Commerce Expert - Product Discovery on Digital Shelf

In this episode, we are joined by François Maingret, e-commerce thought leader and e-commerce department manager at Cleanis, who shares valuable insights into seasonal shopping trends, brand strategies, and the innovations shaping the digital commerce space. This episode is packed with actionable takeaways for brand managers, Amazon sellers, and e-commerce enthusiasts. François explores the differences between Black Friday and Christmas shopping behaviors, the power of product discovery and customer recommendations, and how brands can effectively manage challenges like pricing consistency and reverse logistics.

33 min
12/01/2024

Ep 02: Jennifer Alexander, E-Commerce & Digital Consultant - Age of Choice and Personalization

In this episode, we are joined by Jennifer Alexander, an E-Commerce and Digital Consultant with 20+ years of experience working with various CPG brands. Jennie discusses the evolution of e-commerce, emphasizing the integration of digital and physical retail to meet modern shopper expectations. She highlights the importance of personalization, consumer choice, and leveraging tools like ratings and reviews to optimize strategies. Jennie also stresses the need for tactical planning during peak seasons and adapting to shifting generational behaviors.

29 min
11/27/2024

Ep 1: Gregor Murray, Digital Commerce Global - What's Winning on the Digital Shelf?

Welcome to the debut episode of MetricsCart’s Digital Shelf Insider Podcast! In this episode, we are joined by Gregor Murray, an expert in e-commerce strategy and co-founder of Digital Commerce Global. Drawing from decades of experience in CPG and e-commerce, Gregor shares actionable insights on navigating challenges, seizing opportunities, and building competitive advantages in the digital commerce space. What You’ll Learn: 👉Mastering Amazon: Strategies to overcome operational challenges and maximize opportunities during peak seasons like Prime Day and Black Friday. 👉Legacy vs. Digitally Native Brands: How traditional and digital-first brands differ in their approach to metrics and strategies. 👉CSMART Framework: A breakdown of Content, Search, Marketing, Availability, Robustness, and Trust to optimize the digital shelf. 👉Trust and MAP Compliance: Why ratings, reviews, and consistent pricing are essential for building customer trust. 👉Actionable E-commerce Strategies: The importance of agility, cross-functional collaboration, and data-driven decision-making. 👉Future Trends: Preparing for digital-first generations and adapting to ever-evolving customer behaviors. Whether you're an established brand or just starting in the digital commerce world, this episode is packed with insights to drive your strategy forward. 🚨 𝐃𝐨𝐧'𝐭 𝐟𝐨𝐫𝐠𝐞𝐭 𝐭𝐨: 🔔 Subscribe to our channel for more insightful episodes. 👍 Like this video if you found it helpful. 👇 Comment your thoughts and questions below. 👉 Share this episode with your network. 🎧 Stay tuned for more episodes where we dive deep into the world of commerce with industry leaders and innovators. 𝐅𝐨𝐥𝐥𝐨𝐰 𝐔𝐬: Website: https://metricscart.com/ LinkedIn: https://www.linkedin.com/company/metricscart/ Newsletter: https://www.linkedin.com/newsletters/7205793186244354048/ Pinterest: https://www.pinterest.com/metricscart/ Connect with our guest and host on LinkedIn here: Gregor Murray: https://www.linkedin.com/in/gregormurray/ Shreshta Joy (Host): https://www.linkedin.com/in/shreshta-joy/

46 min

5 Episodes

The Digital Shelf Insider podcast by MetricsCart is a go-to resource for insights on marketplace dynamics, digital shelf trends, and evolving shopper behaviors. Each episode features industry experts sharing actionable strategies and the latest developments shaping ecommerce success.

Creator

MetricsCart
Years Active

2024 - 2025
Episodes

5
Show Website

Digital Shelf Insider

Digital Shelf Insider

Episodes

Ep 05: Morgan McAlenney, VP, Public Label - Building Future Proof Digital Shelf Strategies

Ep 04: Irina Zagradskaya, E-Commerce Team Lead, Accel Club - Getting Ready for Marketplace Compliance

Ep 03: François Maingret, E-Commerce Expert - Product Discovery on Digital Shelf

Ep 02: Jennifer Alexander, E-Commerce & Digital Consultant - Age of Choice and Personalization

Ep 1: Gregor Murray, Digital Commerce Global - What's Winning on the Digital Shelf?

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