76 episodes

The world of drinks is a big one. Drinks At Work talks to those who have built — or are building — rewarding and creative careers in the drinks industry, from bar owners to spirits marketers, brand ambassadors, distillers, writers and more. Hosted by Sam Bygrave and produced by Boothby Media.

Drinks At Work with Sam Bygrave Boothby Media

    • Arts

The world of drinks is a big one. Drinks At Work talks to those who have built — or are building — rewarding and creative careers in the drinks industry, from bar owners to spirits marketers, brand ambassadors, distillers, writers and more. Hosted by Sam Bygrave and produced by Boothby Media.

    Mentorship, colour-coded calendars: how Jake Down won Diageo World Class Bartender of the Year Australia

    Mentorship, colour-coded calendars: how Jake Down won Diageo World Class Bartender of the Year Australia

    This episode we're talking to Jake Down, the newly crowned winner of the Diageo World Class Bartender of the Year Australia for 2024.

    • 27 min
    How to open your first bar — what to know about landlords, money and more

    How to open your first bar — what to know about landlords, money and more

    This episode is a recording of a live interview with four top bar operators I held back in June at the Better Bars Summit during Bartenders’ Weekender in Brisbane. On the panel: Stefano Catino (Maybe Group and five time World's 50 Best Bars stalwart, Maybe Sammy), Martin Lange (Cobbler, Death & Taxes, Dr Gimlette, Antico), and Dani and Oska Whitehart (Bar Bellamy). The panel discusses their experiences and motivations for opening their own bars. They talk about their age and experience when they first opened their bars, the challenges they faced, and the importance of creative control and owning their mistakes. They also discuss the importance of location and concept, the role of landlords and leases, and the financial aspects of opening a bar. The panel emphasises the need for research, planning, and seeking help from mentors and professionals.

    • 30 min
    Emma Sleight on how The World’s 50 Best Bars works

    Emma Sleight on how The World’s 50 Best Bars works

    Ahead of The 2024 edition The World’s Best Bars, which takes place in Madrid this October, head of content Emma Sleight talks to Sam Bygrave about how the World's 50 Best Bars list actually works and dispels a few rumours along the way, and shares some insight into what is one of the drinks world’s unique jobs — there really is nothing like it.

    • 24 min
    How the big Never Never deal got made (and what it means for the indie brand)

    How the big Never Never deal got made (and what it means for the indie brand)

    I’ve got a little bonus episode for you this week, I’n talking Sean baxter and George Georgiadis of the little Australian producer that got started in 2016, Never Never Distilling Co — and I’m talking to them because on May 1st the news broke that they had been acquired by Asahi Beverages here in Australia. It’s huge news and represents a big investment in the brand, it’s one that bartenders I think have been big supporters of since they got started, I’ve interviewed Sean before — he’s always great chat — but I wanted to talk to them to talk through what a deal like this involves, and I asked them a couple times to share the price of the deal — you can hear how effective that was or wasn’t for yourself. A quick disclaimer too, Never Never is the sponsor of the Best Bar award for the Boothby Best Bars events in Queensland, NSW, and Victoria this year, and they’re a sponsor of the Bartenders Weekender up in Brisbane which, yes, is kicking off on Sunday — Sean talks a bit about that as well.

    • 27 min
    “I very much saw a gap in the market.” Sean Baxter & Cara Devine on creating brands

    “I very much saw a gap in the market.” Sean Baxter & Cara Devine on creating brands

    Today’s episode is an interesting panel discussion that I hosted at Paramount Liquor’s Future Proof event in Adelaide back at the start of April, with writer, YouTuber, bartender and now co-owner of Melbourne bar, Goodwater, Cara Devine — and with Sean Baxter, the co-founder of Never Never Distilling Co., a brand based in McLaren Vale and one that has been in the news recently — more on that in a moment. It’s a discussion all about how they built their brands, and there are lessons in there whether you’re wanting to develop a booze brand, open a bar, or indeed boost your career and work on — for want of a better term — your personal brand.Never Never was in the news last week, The Shout reported that the small gin-focused distillery, a favourite among bartenders, had been wholly acquired by Asahi Beverages here. That news came through after this panel chat, obviously, so we don’t get into that in this discussion, but I guess it just highlights that Sean and the folks at never Never have done a good job of building their brand.https://www.bartendersweekender.com/ (https://www.bartendersweekender.com/)https://www.boothby.com.au/ (https://www.boothby.com.au/)

    • 37 min
    “I want to feel hosted.” Five years in at Alba Deli & Bar with Jamie Fleming

    “I want to feel hosted.” Five years in at Alba Deli & Bar with Jamie Fleming

    Jamie Fleming discusses the five-year anniversary of Alba Bar & Deli and the key pillars that have shaped its identity: Sherry, jamon, and hip hop. He emphasizes the importance of creating a unique and memorable experience for guests, going against the grain, and standing out in a competitive industry. Fleming also highlights the challenges faced during the Covid pandemic and the opportunities that arose from adapting to the circumstances. He credits the longevity of Alba to taking advantage of opportunities, being part of the conversation, and building strong industry connections. The conversation covers topics such as the reception of the bar in the Brisbane scene, the evolution of the menu and offerings, the focus on Sherry, and the key elements of a great bar. The conversation ends with a discussion about the upcoming fifth anniversary celebration of the bar.Bartenders' Weekender — early bird tickets to the better Bars Summit are now live at bartendersweekender.com (https://bartendersweekender.com).

    • 35 min

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