Drip Trickle Flow Flood

Tony Moceri and Melissa Cassera

Money doesn’t just come from one place—it drips, trickles, flows, and floods into our lives in different ways. Drip Trickle Flow Flood is a podcast that explores the power of multiple income streams. Whether you're an employee, a freelancer, an entrepreneur, a creative, or an investor, we break down how money enters your life and what to do with it once it’s yours.

  1. 1d ago

    #75. Nursing, Music & the Business of Becoming a Pop Star (with Veronica North)

    What if your day job isn’t getting in the way of your creative dream, but actually helping make it possible? Singer-songwriter Veronica North joins us to talk about building a music career while working full-time as a mental health nurse, and why she has no interest in embracing the starving artist narrative. We dig into how she uses her income to invest in her music, the surprising number of revenue streams available to independent artists, and the goal-setting and financial systems she uses to intentionally design the life she wants. Veronica also shares why learning to manage her money gave her more freedom to create, how she approaches her music as both art and a business, and the very big dream she’s working toward: opening for Taylor Swift. 1. Your day job can fund the dream instead of competing with it. Veronica loves nursing, but it also gives her the income and flexibility to invest in music without requiring her art to immediately pay all of her bills. 2. Design your finances around the life you actually want. Instead of starting with arbitrary financial goals, Veronica visualizes what she wants her days and life to look like, then uses those priorities to decide where her money should go and what’s worth saying no to. 3. Financial literacy can unlock creative freedom. Learning the basics of saving, investing, retirement accounts and intentional spending transformed Veronica’s relationship with money and ultimately gave her more freedom to invest in herself as an artist. 4. Look for every drip, trickle, flow and flood inside your business. A single live performance can generate ticket revenue, merch sales and publishing royalties, while streaming and physical music create additional income streams. Understanding where the money comes from is part of treating your creative work like a business. 5. Making money from your art allows you to make better art. Revenue isn’t the enemy of creativity. Veronica reinvests what she earns into studio time, equipment and production so each new project and performance can operate at a higher level. Check out Veronica’s music at her website. Our Links Tony’s website Melissa’s website Drip Trickle Flow Flood T-Shirts We’ve got merch! That’s right, Drip Trickle Flow Flood t-shirts are officially here and they’re as comfy as they are conversation-starting. Grab yours! Rate and Review If you loved this episode, please take a moment to rate and review Drip Trickle Flow Flood on your favorite podcast platform. It helps new listeners discover the show and it makes our day. Thanks for listening! Subscribe to this newsletter for income ideas that drip, trickle, flow, and flood into your life. Disclaimer: The information provided in this podcast is for informational and entertainment purposes only and should not be considered financial, investment, tax, or legal advice. The opinions expressed by the hosts and guests are solely their own and do not reflect the views of any companies or organizations they may be affiliated with. Listeners should conduct their own research and consult with a qualified financial professional before making any investment or financial decisions. While we strive for accuracy, we do not guarantee that the information presented is complete, current, or applicable to your specific situation. Investing involves risk, including potential loss of principal. By listening to this podcast, you acknowledge and agree that the hosts, guests, and producers are not responsible for any financial decisions you make based on the content discussed.

  2. Sep 1

    #74. Starving Artist? Not Here: Turning Your Art Into a Business (Re-Release)

    This one is coming back for a reason. Our #2 most-listened-to episode of all time tackles one of the biggest myths in creative work: that making great art and making good money somehow don’t belong together. We’re revisiting our conversation about the “starving artist” mentality, what it really takes to turn creative work into a sustainable income stream, and why treating your art like a business doesn’t make you any less of an artist. 1. Great work doesn’t automatically equal great income. Craft matters, but art is subjective. Being talented isn’t a business model. If you want your creative work to generate consistent income, you need strategy alongside the work itself. 2. Decide whether your art is a hobby or a business. There’s nothing wrong with creating purely because you love it. But if you expect your art to support you financially, you have to start making decisions based on your time, rates, expenses, opportunities, and return. 3. Build multiple income streams around your skills. Don’t make one client, publication, book, script, or project responsible for paying all your bills. Your creative skills can generate income in multiple ways, and some of those streams can help fund the work you ultimately want to be doing. 4. Stop undercharging just to get the opportunity. Sometimes taking a lower-paying project strategically makes sense, but it should be a conscious business decision rather than your default. Know your rate, understand the value of your time, and set expectations for what future work will cost. 5. Visibility is part of the job. Marketing your work isn’t selling out. If people don’t know your work exists, they can’t read it, buy it, hire you, recommend you, or become fans. Learning to put yourself and your work into the world is part of building a creative business. Whether you’re a writer, filmmaker, artist, musician, or freelancer, the message from this episode still holds: artists don’t have to starve. You can protect the creativity while also building the business that allows you to keep doing it. Our Links Tony’s website Melissa’s website Drip Trickle Flow Flood T-Shirts We’ve got merch! That’s right, Drip Trickle Flow Flood t-shirts are officially here and they’re as comfy as they are conversation-starting. Grab yours! Rate and Review If you loved this episode, please take a moment to rate and review Drip Trickle Flow Flood on your favorite podcast platform. It helps new listeners discover the show and it makes our day. Thanks for listening! Subscribe to this newsletter for income ideas that drip, trickle, flow, and flood into your life. Disclaimer: The information provided in this podcast is for informational and entertainment purposes only and should not be considered financial, investment, tax, or legal advice. The opinions expressed by the hosts and guests are solely their own and do not reflect the views of any companies or organizations they may be affiliated with. Listeners should conduct their own research and consult with a qualified financial professional before making any investment or financial decisions. While we strive for accuracy, we do not guarantee that the information presented is complete, current, or applicable to your specific situation. Investing involves risk, including potential loss of principal. By listening to this podcast, you acknowledge and agree that the hosts, guests, and producers are not responsible for any financial decisions you make based on the content discussed.

  3. Aug 25

    #73. Multiple Income Streams Without More Work

    When we talk about multiple income streams, it’s easy to picture multiple businesses, side hustles, freelance gigs, or jobs all competing for your time and attention. But building multiple streams of income doesn’t have to mean doing more work. In this episode, we explore the other side of the Drip, Trickle, Flow, Flood model: putting the money you already earn to work for you. From high-yield savings accounts and dividend stocks to real estate, business investments, and employer retirement matches, we break down ways to start creating additional income without adding another job to your life. 1. Multiple income streams don’t have to mean multiple jobs. If the idea of running several businesses or juggling side hustles makes you want to run in the opposite direction, that’s okay. Income can also come from your money itself through interest, dividends, bonds, investments, and other assets. 2. Start with the simplest options available to you. A high-yield savings account, employer-sponsored 401(k) with a match, dividend-paying investments, CDs, or T-bills can all be relatively accessible starting points. You don’t need an elaborate investing strategy to begin putting your money to work. 3. Small drips can grow into meaningful income over time. A few dollars of interest or dividends may not feel exciting today, but consistently adding money and allowing it to compound can turn a drip into a trickle and eventually a flow. The goal doesn’t always have to be finding the next huge opportunity. 4. Your income strategy can change with your season of life. There may be seasons when you have the time and energy for real estate, active investing, or owning a business, and others when you want everything to be as passive and simple as possible. Your approach doesn’t have to stay the same forever. 5. Learn, experiment, and talk about money. You don’t have to figure everything out alone. Talk to friends, family, financial professionals, and people whose approach you respect. Read, learn, test different strategies at a level of risk you’re comfortable with, and normalize having conversations about how people save, invest, and build wealth. Our Links Tony’s website Melissa’s website Drip Trickle Flow Flood T-Shirts We’ve got merch! That’s right, Drip Trickle Flow Flood t-shirts are officially here and they’re as comfy as they are conversation-starting. Grab yours! Rate and Review If you loved this episode, please take a moment to rate and review Drip Trickle Flow Flood on your favorite podcast platform. It helps new listeners discover the show and it makes our day. Thanks for listening! Subscribe to this newsletter for income ideas that drip, trickle, flow, and flood into your life. Disclaimer: The information provided in this podcast is for informational and entertainment purposes only and should not be considered financial, investment, tax, or legal advice. The opinions expressed by the hosts and guests are solely their own and do not reflect the views of any companies or organizations they may be affiliated with. Listeners should conduct their own research and consult with a qualified financial professional before making any investment or financial decisions. While we strive for accuracy, we do not guarantee that the information presented is complete, current, or applicable to your specific situation. Investing involves risk, including potential loss of principal. By listening to this podcast, you acknowledge and agree that the hosts, guests, and producers are not responsible for any financial decisions you make based on the content discussed.

  4. Aug 18

    #72. What If You Don’t Want the "American Dream"?

    In this episode, we dig into the growing shift away from the traditional path of buying a house, climbing the corporate ladder, grinding for decades, and eventually retiring. Inspired by a Moneywise article about Gen Z’s changing priorities, we explore what happens when freedom, flexibility, experiences, and meaningful work become more important than following the financial milestones previous generations were taught to chase. We also wrestle with the other side of that freedom: the importance of investing, building financial security, preparing for the unexpected, and creating income that can support you throughout your life. The traditional American Dream isn’t the only path to financial security. Homeownership, corporate promotions, and retirement at 65 may work for some people, but younger generations are increasingly building lives around flexibility, experiences, gig work, entrepreneurship, and other definitions of success.Living for today and planning for tomorrow don’t have to be opposites. You can travel, work less, take sabbaticals, or reject the traditional grind while still putting money aside and allowing compound growth to work in your favor.Your career doesn’t necessarily peak when you’re young. In many fields, experience creates opportunities later in life, which challenges the assumption that you need to sprint through your 20s and 30s so you can eventually stop working.Investing in yourself belongs in your financial plan. Education, skills, training, networking, and developing your own business or intellectual property can be just as important to your future earning power as traditional investments.Multiple income streams can bridge the gap between freedom now and security later. The goal doesn’t have to be seven jobs or endless side hustles. Building different sources of income can create more options, resilience, and the ability to design work around the life you actually want. Our Links Tony’s website Melissa’s website Drip Trickle Flow Flood T-Shirts We’ve got merch! That’s right, Drip Trickle Flow Flood t-shirts are officially here and they’re as comfy as they are conversation-starting. Grab yours! Rate and Review If you loved this episode, please take a moment to rate and review Drip Trickle Flow Flood on your favorite podcast platform. It helps new listeners discover the show and it makes our day. Thanks for listening! Subscribe to this newsletter for income ideas that drip, trickle, flow, and flood into your life. Disclaimer: The information provided in this podcast is for informational and entertainment purposes only and should not be considered financial, investment, tax, or legal advice. The opinions expressed by the hosts and guests are solely their own and do not reflect the views of any companies or organizations they may be affiliated with. Listeners should conduct their own research and consult with a qualified financial professional before making any investment or financial decisions. While we strive for accuracy, we do not guarantee that the information presented is complete, current, or applicable to your specific situation. Investing involves risk, including potential loss of principal. By listening to this podcast, you acknowledge and agree that the hosts, guests, and producers are not responsible for any financial decisions you make based on the content discussed.

  5. Aug 11

    #71. Rejection, Persistence and Making Money as a Cartoonist (with Dave Coverly, Speed Bump)

    What does it really take to build a creative career that lasts for decades? In this episode of Drip, Trickle, Flow, Flood, we sit down with award-winning cartoonist Dave Coverly, creator of the internationally syndicated comic panel Speed Bump. Dave shares how he went from years of rejection letters to syndication, why developing your own creative voice takes time, and how he built multiple income streams through cartoons, books, greeting cards, illustration, and licensing. We also talk about the realities of making money as a creative, handling criticism, navigating social media, and why loving the work itself may be one of the biggest advantages you can have. Dave also talks about his upcoming book, My Support Dog Ate My Comfort Food, a collection of his best dog cartoons from the past decade, coming in October. For artists, writers, freelancers, and anyone trying to turn creativity into a sustainable career, Dave’s story is a reminder that success rarely happens overnight. It’s built one idea, opportunity, rejection, connection, and income stream at a time. 1. Persistence matters more than an overnight breakthrough. Dave spent roughly eight to ten years pursuing syndication before Speed Bump was picked up. Instead of hiding his rejection letters, he hung them above his drawing table as motivation to keep submitting. His career is a great example of what can happen when you stay in the game long enough for preparation and opportunity to meet. 2. Your creative voice is something you develop through doing the work. Early in a creative career, it’s natural to be influenced by the people whose work you admire. Dave explains that eventually something shifts: you stop imagining someone else’s version of the work and begin seeing your own style in your head. You can’t shortcut that process. You have to create enough work to discover what your work actually looks and sounds like. 3. A sustainable creative career often needs multiple income streams. Speed Bump became the anchor of Dave’s career, but it isn’t his only source of income. Over the years, his cartoons have expanded into books, greeting cards, children’s books, licensing, illustration, and other opportunities. One of his smartest observations is that creators should look for ways their existing work can continue generating revenue without having to create something brand new every time. 4. Build relationships with curiosity, not an agenda. Throughout his career, Dave reached out to cartoonists he admired to learn from them. Those connections weren’t about asking someone for a job or an introduction. They started with genuine admiration and curiosity. That approach helped him learn the business of cartooning, find mentors, build friendships, and eventually become someone who can offer the same encouragement to younger artists. 5. Make the work for yourself first. One of the most important pieces of advice Dave received early in his career was to make himself laugh rather than trying to predict what everyone else would find funny. After decades of creating Speed Bump, he knows he won’t hit a home run every day. The job is to keep creating, meet the deadline, trust your voice, and come back tomorrow to do it again. Check out Dave’s website. Our Links Tony’s website Melissa’s website Drip Trickle Flow Flood T-Shirts We’ve got merch! That’s right, Drip Trickle Flow Flood t-shirts are officially here and they’re as comfy as they are conversation-starting. Grab yours! Rate and Review If you loved this episode, please take a moment to rate and review Drip Trickle Flow Flood on your favorite podcast platform. It helps new listeners discover the show and it makes our day. Thanks for listening! Subscribe to this newsletter for income ideas that drip, trickle, flow, and flood into your life. Disclaimer: The information provided in this podcast is for informational and entertainment purposes only and should not be considered financial, investment, tax, or legal advice. The opinions expressed by the hosts and guests are solely their own and do not reflect the views of any companies or organizations they may be affiliated with. Listeners should conduct their own research and consult with a qualified financial professional before making any investment or financial decisions. While we strive for accuracy, we do not guarantee that the information presented is complete, current, or applicable to your specific situation. Investing involves risk, including potential loss of principal. By listening to this podcast, you acknowledge and agree that the hosts, guests, and producers are not responsible for any financial decisions you make based on the content discussed.

  6. Aug 4

    #70. Customer Service Is the New Marketing

    As more businesses automate everything from sales to support, genuine human connection has become one of the biggest competitive advantages you can have. In this episode, we share stories of exceptional customer service, frustrating AI experiences, and the small touches that keep customers coming back year after year. Whether you’re a business owner, freelancer, creative, or employee, you’ll walk away with practical ideas for creating experiences people remember and recommend. 1. Great customer service is a competitive advantage. As AI handles more customer interactions, businesses that make it easy to connect with a real person will increasingly stand out. 2. Small gestures create memorable experiences. A quick response, free coffee, a thoughtful gift, or simply following up can transform an ordinary transaction into a lasting relationship. 3. Reliability builds trust. Meeting deadlines, responding promptly, and communicating clearly often matter just as much as talent or technical skill. 4. Customer experience extends beyond the sale. Marketing may bring customers in, but the service they receive afterward determines whether they become loyal advocates or leave for a competitor. 5. Relationships are built through consistency. The businesses and professionals people recommend are often the ones who consistently show up, solve problems, and make every interaction feel personal. Our Links Tony’s website Melissa’s website Drip Trickle Flow Flood T-Shirts We’ve got merch! That’s right, Drip Trickle Flow Flood t-shirts are officially here and they’re as comfy as they are conversation-starting. Grab yours! Rate and Review If you loved this episode, please take a moment to rate and review Drip Trickle Flow Flood on your favorite podcast platform. It helps new listeners discover the show and it makes our day. Thanks for listening! Subscribe to this newsletter for income ideas that drip, trickle, flow, and flood into your life. Disclaimer: The information provided in this podcast is for informational and entertainment purposes only and should not be considered financial, investment, tax, or legal advice. The opinions expressed by the hosts and guests are solely their own and do not reflect the views of any companies or organizations they may be affiliated with. Listeners should conduct their own research and consult with a qualified financial professional before making any investment or financial decisions. While we strive for accuracy, we do not guarantee that the information presented is complete, current, or applicable to your specific situation. Investing involves risk, including potential loss of principal. By listening to this podcast, you acknowledge and agree that the hosts, guests, and producers are not responsible for any financial decisions you make based on the content discussed.

  7. Jul 28

    #69. How Local Businesses Can Compete With Big Box Retailers (with Hardware Sales)

    How does a local business compete when customers can buy almost anything online or head to a massive retailer down the street? For more than 60 years, Hardware Sales has been a fixture in Bellingham, Washington, growing from a family business that once sold dynamite to a sprawling operation with 50,000 products, around 150 employees, multiple revenue streams, and a footprint spanning seven city blocks. In this episode, we sit down with Brookelyn, Hardware Sales’ Marketing and Business Strategy Manager, to talk about what keeps customers coming back. We dig into their “white glove” approach to customer service, the value of knowledgeable employees, and why treating people like family can become a serious competitive advantage. We also explore how Hardware Sales is evolving through social media, events, ecommerce, rentals, and new revenue streams while holding onto the personal experience that made the business successful in the first place. Customer service can be a competitive advantage. At Hardware Sales, the goal is to greet customers and offer help almost immediately. In a world where customers are often left searching for an employee or navigating a purchase alone, being genuinely helpful can be a powerful differentiator. Knowledge is part of the product. Customers are not only coming in to buy a plumbing part, tool, or hose. They are coming because an experienced employee can listen to the problem, help them figure out what they need, and walk them through how to solve it. Local businesses can offer something scale can’t easily replicate. Hardware Sales competes in a market with big-box retailers and online shopping, but decades of relationships, familiar employees, personalized service, and deep ties to the community give customers reasons to choose local beyond price or convenience. Community can turn a business into a destination. From partnering with local events to hosting a barbecue competition for construction companies, Hardware Sales is finding ways to bring people together. The store becomes a “third space” where customers know people, run into friends, and feel connected to their community. Staying local doesn’t mean staying the same. Over the decades, Hardware Sales has continually adapted, expanding into rentals, industrial sales, ecommerce, Amazon brand management, events, social media, and other opportunities. The business keeps evolving while protecting the customer experience and community relationships at the heart of its brand. Check out Hardware Sales at their website or on Instagram. Our Links Tony’s website Melissa’s website Drip Trickle Flow Flood T-Shirts We’ve got merch! That’s right, Drip Trickle Flow Flood t-shirts are officially here and they’re as comfy as they are conversation-starting. Grab yours! Rate and Review If you loved this episode, please take a moment to rate and review Drip Trickle Flow Flood on your favorite podcast platform. It helps new listeners discover the show and it makes our day. Thanks for listening! Subscribe to this newsletter for income ideas that drip, trickle, flow, and flood into your life. Disclaimer: The information provided in this podcast is for informational and entertainment purposes only and should not be considered financial, investment, tax, or legal advice. The opinions expressed by the hosts and guests are solely their own and do not reflect the views of any companies or organizations they may be affiliated with. Listeners should conduct their own research and consult with a qualified financial professional before making any investment or financial decisions. While we strive for accuracy, we do not guarantee that the information presented is complete, current, or applicable to your specific situation. Investing involves risk, including potential loss of principal. By listening to this podcast, you acknowledge and agree that the hosts, guests, and producers are not responsible for any financial decisions you make based on the content discussed.

  8. Jul 21

    #68. The Businesses AI Still Can't Replace

    AI is changing the workforce faster than ever, leaving many people wondering what careers and businesses will still thrive in the years ahead. In this episode, we explore a recent Forbes article on why more people are buying blue-collar businesses, what makes certain careers resistant to AI, and how human connection is becoming one of the most valuable skills in the economy. Think beyond technology when planning your future. AI will reshape many industries, but careers built around physical skills, human relationships, and hands-on service are likely to remain in high demand.The next opportunity may already exist. Thousands of baby boomer business owners are preparing to retire, creating opportunities to purchase established local businesses with loyal customers and proven systems.Human connection is becoming a competitive advantage. Coaching, pet care, hospitality, healthcare, recreation, and community-centered businesses offer something AI can’t easily replicate: real relationships and trust.Your side hustle doesn’t have to stay a drip or trickle. Many successful businesses started as simple experiments before growing into a flow or flood.AI-proofing your career starts with curiosity. Brainstorm ideas, talk to local business owners, explore industries you’re naturally drawn to, and don’t be afraid to test a “drip” before committing to something bigger. The best opportunities often come from trying something new. Our Links Tony’s website Melissa’s website Drip Trickle Flow Flood T-Shirts We’ve got merch! That’s right, Drip Trickle Flow Flood t-shirts are officially here and they’re as comfy as they are conversation-starting. Grab yours! Rate and Review If you loved this episode, please take a moment to rate and review Drip Trickle Flow Flood on your favorite podcast platform. It helps new listeners discover the show and it makes our day. Thanks for listening! Subscribe to this newsletter for income ideas that drip, trickle, flow, and flood into your life. Disclaimer: The information provided in this podcast is for informational and entertainment purposes only and should not be considered financial, investment, tax, or legal advice. The opinions expressed by the hosts and guests are solely their own and do not reflect the views of any companies or organizations they may be affiliated with. Listeners should conduct their own research and consult with a qualified financial professional before making any investment or financial decisions. While we strive for accuracy, we do not guarantee that the information presented is complete, current, or applicable to your specific situation. Investing involves risk, including potential loss of principal. By listening to this podcast, you acknowledge and agree that the hosts, guests, and producers are not responsible for any financial decisions you make based on the content discussed.

Ratings & Reviews

5
out of 5
2 Ratings

About

Money doesn’t just come from one place—it drips, trickles, flows, and floods into our lives in different ways. Drip Trickle Flow Flood is a podcast that explores the power of multiple income streams. Whether you're an employee, a freelancer, an entrepreneur, a creative, or an investor, we break down how money enters your life and what to do with it once it’s yours.

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