48 episodes

Driven: Ecommerce at Work is a podcast for B2B Distributors. Pulling from over a decade of experience in the digital commerce industry and building ecommerce storefronts, we will bring you conversations with industry experts to talk about their process and lessons learned in creating an impact on the online business and leaving their imprints on the global scale. This show helps you to learn end-to-end from technology, sales, marketing, and everything you need to know to grow your online business. And by the way, I’m your host Shiva Kumaar, heading the strategy for DCKAP’s digital product suites. New episodes every Friday. All you need to do is, tune in to finetune your expertise.

Driven: Ecommerce at Wor‪k‬ DCKAP

    • Management
    • 5.0 • 1 Rating

Driven: Ecommerce at Work is a podcast for B2B Distributors. Pulling from over a decade of experience in the digital commerce industry and building ecommerce storefronts, we will bring you conversations with industry experts to talk about their process and lessons learned in creating an impact on the online business and leaving their imprints on the global scale. This show helps you to learn end-to-end from technology, sales, marketing, and everything you need to know to grow your online business. And by the way, I’m your host Shiva Kumaar, heading the strategy for DCKAP’s digital product suites. New episodes every Friday. All you need to do is, tune in to finetune your expertise.

    48. Creating Marketing Campaigns On A Shoestring Budget

    48. Creating Marketing Campaigns On A Shoestring Budget

    Marketers have been long struggling with budgets for campaigns. One of the first places that sees a significant financial cut is the marketing budget during any economic shrinking. With less disposable income available in the broader economy, it's...

    • 9 min
    47. Loyalty Programs For Distributors: The What? & The How?

    47. Loyalty Programs For Distributors: The What? & The How?

    Successful B2B relationships are built on a deep foundation of great customer relationships. Successful B2B businesses are aware of this and make the most of their relationships with their customers. Modern loyalty programs drive customer relationships...

    • 10 min
    46. Balancing Great Technology With Great Customer Experience For Your B2B E-commerce Platform

    46. Balancing Great Technology With Great Customer Experience For Your B2B E-commerce Platform

    One on hand lies the convenience of the high-tech service; on the other, there’s the quality of service, which increases loyalty and sales. Emotions and experience drive customers to continue their business with a brand. While making sales and pushing...

    • 11 min
    45. High Tech Stack With High Touch Model For B2B Distributors

    45. High Tech Stack With High Touch Model For B2B Distributors

    If you think about it, at the start of the pandemic, customers shifted from distributors to retail competitors.This decision wasn’t because of the pricing. But when things are difficult, customers cared more about getting materials quickly and through...

    • 6 min
    44. Direct Tech Stack That Delivers 5x Returns for Distributors

    44. Direct Tech Stack That Delivers 5x Returns for Distributors

    What makes a tech stack successful for distributors? It's got to be predictable so that success is the overwhelming norm, fast so distributors can measure the return in weeks or months, not quarters or years, and it's material so that the return must be...

    • 11 min
    43. Why Distributors Need To Think More Like Ecommerce Companies

    43. Why Distributors Need To Think More Like Ecommerce Companies

    The rise of e-commerce has been a disruptive force for industrial wholesale and distribution companies. The supply chain that could once only be accessed via a dedicated distributor can now be tapped on the web.So listen up, distributors! You're not the...

    • 11 min

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