The BIG Strategy Podcast

Jeff Eyet
  • 5.0 (17)
  • MANAGEMENT
  • UPDATED WEEKLY

This is your go-to spot for Real Talk with the masterminds of business strategy. Each week, join top entrepreneurs and leaders as they share stories, insights, and lessons learned to help you unlock BIG Growth in your business's strategic plan.

  1. E074: Standing on the Shoulders of Others

    6H AGO

    E074: Standing on the Shoulders of Others

    In this episode, I reflect on a foundational idea in leadership: we do not build alone. Every opportunity, perspective, and step forward is shaped by the people who came before us. Recognizing this is more than an act of gratitude, it’s a shift in how we understand responsibility. Because over time, that dynamic evolves. As we grow, we also become the foundation for others. Teams, clients, and communities begin to rely on our judgment, our decisions, and our direction. This episode explores what it means to move from being supported to becoming the support and how that awareness reshapes leadership, accountability, and long-term impact. In this episode, I explore: 00:38 - Recognizing the shoulders you stand on 02:12 - The transition from being supported to supporting others 03:45 - The weight of responsibility in leadership 05:20 - Reframing pressure as privilege 06:58 - A personal reflection on this shift 08:32 - How this perspective shapes leadership decisions 10:05 - Building with legacy in mind 11:28 - A closing reflection on responsibility and impact If this episode resonates, consider sharing it with someone who has been part of your journey. Subscribe to The BIG Strategy Podcast for more conversations on leadership, strategy, and growth. Connect with Jeff Eyet on LinkedIn Follow The Berkeley Innovation Group Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel Find out more about The Berkeley Innovation Group: www.biginnovates.com

    15 min
  2. E073: Generosity as a Strategy

    APR 7

    E073: Generosity as a Strategy

    In this episode, I reflect on one of the most important lessons I learned from my father: generosity. We often think of generosity as something soft, something separate from strategy. I see it differently. I believe generosity is foundational to how we lead, build relationships, and create long-term value. But I’ve also experienced the downside. When generosity lacks boundaries, it can lead to burnout, misalignment, and difficult leadership trade-offs. This episode is about navigating that tension and how to give in a way that is both human and sustainable. In this episode, I explore: 00:44 – Why I see generosity as a strategic advantage 02:48 – The role of human connections 03:59 – The Boomerang Concept 04:17 – My own experience with over-giving and burnout 06:15 – Why generosity without boundaries doesn’t work 07:39 – How generosity, when applied well, can shift culture and performance 11:00 – Why generosity needs systems to scale 12:06 – How I now think about where and how I give Generosity matters. But the real work is learning where to give, how to give, and when to hold the line. If this resonates, share it with someone who’s thinking about leadership, culture, or growth. And if you’re reflecting on your own approach to generosity, I’d love to hear your perspective. Subscribe now and join me for the journey. Connect with Jeff Eyet on LinkedIn Follow The Berkeley Innovation Group Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel Find out more about The Berkeley Innovation Group: www.biginnovates.com

    14 min
  3. Season 7 Teaser: The Shift Behind the Strategy

    MAR 24

    Season 7 Teaser: The Shift Behind the Strategy

    Season 7 of The BIG Strategy Podcast begins with a different kind of conversation. After a personal loss and a period of reflection, this season shifts inward exploring strategy not just as a business discipline, but as something deeply human. In this teaser, I share the story behind that shift and introduce the three themes that will shape the opening episodes: generosity, standing on the shoulders of others, and leaving a legacy. This season is more personal. More intentional. And more focused on the principles that guide how we build, lead, and live. If you’re thinking about the kind of impact you want to create in your work and beyond, this season is for you. Subscribe now and join me for the journey. Connect with Jeff Eyet on LinkedIn Follow The Berkeley Innovation Group Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel Find out more about The Berkeley Innovation Group: www.biginnovates.com

    4 min
  4. Special Episode: The Untold Adventures of Leigh Hunt: Gold, Newspapers, and the Birth of Las Vegas

    12/23/2025

    Special Episode: The Untold Adventures of Leigh Hunt: Gold, Newspapers, and the Birth of Las Vegas

    Writer and educator Larry Rand, alongside his son Chris Rand, brings to life the untold story of their ancestor Leigh Hunt, an overlooked but extraordinary adventurer and entrepreneur from the late 19th and early 20th centuries. Tune in to this candid conversation uncover Hunt’s globe-trotting exploits, strategic genius, and the impact of legacy on family and business. In this episode, we explore: (00:00) The inspiration behind writing about Leigh Hunt (09:14) Leigh Hunt’s global journey (14:39) Life of a global pioneer (23:42) Creating synergies for shared success (29:27) Resilience amid tragedy and struggle (39:31) Daring mine confrontation (46:56) Japan vs. Russia: Roosevelt’s dinner debate (49:17) Hunt’s timeless, informed analysis (57:47) Exploring Sudan’s plantation history (01:02:09) Diverse pursuits and innovation (01:10:20) Mercurial decision-making and downfall (01:13:42) Roosevelt, Hunt, and Brazil adventures (01:18:44) Visionary resilience in Las Vegas (01:23:44) Hoover connection and land project Theodore Roosevelt and the Rise of America to World Power by Howard K. Beale High Stakes: The Life and Times of Leigh S.J. Hunt by Larry Rand Connect with Jeff Eyet on LinkedIn Follow The Berkeley Innovation Group Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel Find out more about The Berkeley Innovation Group: www.biginnovates.com

    1h 31m
  5. E072: GTM Strategy & Storytelling – Why Stories Matter

    10/21/2025

    E072: GTM Strategy & Storytelling – Why Stories Matter

    Jennifer Caleshu is a leadership communications expert, executive coach, and faculty director at the Berkeley Executive Coaching Institute, with deep ties to the Haas School of Business. In this episode, Jennifer joins Jeff Eyet to dive into the power of storytelling in business, how leaders build trust, and practical strategies for authentic, memorable communication – whether pitching, presenting, or leading teams. In this episode, we explore: (05:55) Leading authentically through story (09:34) Tuning your message to the audience (12:10) Knowing and inspiring your audience (16:26) The hidden power of nonverbal cues (18:57) Simple strategies for better communication (23:08) Owning your expertise with confidence (24:03) How to know your audience and share with ease (28:21) Final insights on storytelling and connection Connect with Jennifer Caleshu on LinkedIn Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    30 min
  6. E71: Problem Framing & Opportunity Sizing – Unlocking Big Growth with Design Principles

    10/14/2025

    E71: Problem Framing & Opportunity Sizing – Unlocking Big Growth with Design Principles

    Dave Rochlin is a leading expert in design thinking, corporate innovation and entrepreneurship, blending practical experience with academic insight from teaching at HAAS. In this episode, Dave joins host Jeff Eyet to break down how to determine if an idea is worth pursuing, validate its potential, navigate pivots and avoid common innovation pitfalls – sharing hard-won strategies for real-world business growth. In this episode, we explore: (05:43) Customer-centric value creation (07:01) Navigating pivoting and sunk costs (10:07) Innovation strategy funnel (13:49) Beyond data, observing real behaviors (18:50) Focused discovery and validation process (20:16) Market sizing and validation steps (25:14) Creating effective problem-solving hypotheses (27:43) Embracing trial and error (29:16) Creative data-driven decision making (37:41) Startup pivot dynamics (39:08) Strategic pivoting explained Connect with Dave Rochlin on LinkedIn Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    42 min
  7. E070: DT Mindset & Process – Unlocking Big Growth with Design Principles

    10/07/2025

    E070: DT Mindset & Process – Unlocking Big Growth with Design Principles

    Clark Kellogg is a renowned design thinker, architect, and co-founder of Berkeley Innovation Group. With decades of experience in architecture, teaching and business strategy, Clark has pioneered bringing design thinking mindsets and processes to organizations and business schools. In this conversation, Clark unpacks the evolution of design thinking, what makes it so powerful and how leaders can apply it to drive meaningful innovation. In this episode, we explore: (00:00) Design thinking over technical skills (05:23) Beyond buildings: the birth of design thinking (11:41) Embracing vulnerability and empathy (18:03) Human ingenuity vs AI creativity (22:50) Are we asking the right question (27:23) Importance of user feedback (33:43) Research beyond people to materials (43:07) Reframing questions for better solutions (46:25) Ideation without self-censorship (52:17) Iterative prototyping for market readiness (54:59) Prototyping fuels design and feedback (01:01:54) Uncovering bias in storytelling (01:08:58) Enduring importance of design thinking Connect with Clark Kellogg on LinkedIn Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    1h 10m
  8. E069: Systems Thinking – What Space Research Teaches Us About Innovation

    09/30/2025

    E069: Systems Thinking – What Space Research Teaches Us About Innovation

    Miki Sode is a scientist and educator at Stanford’s d.school. She brings a unique mix of physics, aerospace and bioengineering expertise, including groundbreaking research on bone loss aboard the International Space Station. In this episode, Miki explores how systems thinking, innovation, and human-centred design intersect to tackle complex challenges, both in space and here on Earth. We explore: (05:36) Space research for drug discovery (08:04) Integrative thinking in design (11:30) Bone health, vitamins and athlete impact (13:50) Space-based research opportunities (18:19) Unexpected research on the ISS (21:54) Innovative strategies for growth (26:13) Space station plant research (27:27) Risks of returning space capsules (31:32) Shooting for the moon workshop (35:54) Plant changes in microgravity (37:42) System adaptation in space (41:19) Human-centered design education Connect with Mike Sode on LinkedIn Connect with Jeff Eyet on LinkedIn  Follow The Berkeley Innovation Group  Download The BIG Strategy Playbook for FREE Subscribe to The Berkeley Innovation Group Youtube Channel  Find out more about The Berkeley Innovation Group: www.biginnovates.com

    43 min
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5
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About

This is your go-to spot for Real Talk with the masterminds of business strategy. Each week, join top entrepreneurs and leaders as they share stories, insights, and lessons learned to help you unlock BIG Growth in your business's strategic plan.

Information

  • Creator
    Jeff Eyet
  • Years Active
    2024 - 2026
  • Episodes
    76
  • Rating
    Clean
  • Copyright
    © 2024 Jeff Eyet. All rights reserved.
  • Show Website
    The BIG Strategy Podcast