Earn It

Jennifer Adler McLaughlin

Earn It is a podcast about ambitious entrepreneurship and the power of PR geared toward small business owners, aspiring founders, and PR and marketing professionals. If you’re running your own business, thinking about starting one, or just curious about what it actually takes, this podcast is for you! Hosted by Jennifer Adler McLaughlin, 20-year PR pro and founder of lifestyle and luxury PR firm, Adler Public Relations, Earn It is a space for sharing inspirational stories about why entrepreneurs take the leap, challenges they’ve overcome and what they’ve learned along the way. Each episode features candid conversations with small business owners, industry thought leaders, media, and influencers who’ve navigated obstacles and put in the hard work to achieve their dreams. Whether you're just starting out, scaling your business or looking for ways to level up your PR and marketing game, Earn It delivers the practical tips and actionable insights you need to succeed. Why listen? Because in an era of glorified entrepreneurship, shortcuts and overnight success illusions, this podcast pulls back the curtain on real world stories of perseverance and earned success. 

  1. 2 NGÀY TRƯỚC

    Designing a Brand with Heart and Trusting the Journey – The Story Behind LOVEDOG with Laurie Stephens

    In this inspiring episode of Earn It, Laurie Stephens shares her journey from a challenging childhood in foster care to founding LOVEDOG, a luxury dog accessories brand with a meaningful mission at its core. Built at the intersection of style and social impact, LOVEDOG supports local dog rescues while empowering the women behind them. Laurie opens up about how she turned her lifelong love for dogs and her personal experiences into a purpose-driven business, the realities of starting and growing a brand from the ground up, and what it really takes to stay resilient as an entrepreneur. She also shares how LOVEDOG has evolved over the years, what sets the brand apart in a crowded market, and the balance between creative vision and running a business. We also get into the role of PR and earned media in building brand awareness, her recent launch of LOVEDOG Weddings, and how she continues to expand the brand while staying true to its mission. Whether you’re building a business, passionate about giving back, or just love a brand that stands for something bigger, this conversation is a reminder that the most impactful brands are the ones built with heart — and earned every step of the way. 👉 Subscribe now to be notified when new episodes drop. Thank you for tuning into the Earn It podcast. If this episode resonated with you, please leave a review and tell us what you liked about it. Follow Earn It on Instagram: @earnitpodcast Follow Adler Public Relations on Instagram: @adlerpublicrelations  Follow Jen on Instagram: @jenadler27 Visit adlerpublicrelations.com for more information about Adler PR.

    1 giờ 7 phút
  2. 7 THG 4

    Seasons of Your Career, Earning Your Reputation and Why You Are Worthy of Publicity with Nicole Myden, Account Director of Adler PR

    This episode is a special one because the guest is not only an incredibly talented and well-respected publicist, but she’s the newest member of the Adler PR team, Nicole Myden. It felt only fitting to have Nicole on the podcast because she brings such a unique and well-rounded perspective to the industry. She’s seen PR from every angle —agency life, in-house roles, and building her own business from the ground up.  Nicole started her career in Los Angeles, working in entertainment PR and gaining experience at top agencies before eventually making her way to Arizona. From there, she launched her own PR business, where she built a brand centered around helping small businesses gain the visibility they truly deserve. She’s also the author of the Amazon best-selling book You Are Worthy of Publicity, and someone who deeply understands not just the strategy behind PR, but also the mindset and energy it takes to put yourself out there. Now, in this season of her career, she’s joined Adler PR as an account director, bringing with her that entrepreneurial mindset, diverse experience, and more than 25 years of expertise that Adler PR's clients are already benefiting from. This episode dives into Nicole's journey, from LA to launching her own business, to working in-house, and now being part of the Adler PR team. We also talk about the realities of entrepreneurship, when to pivot, protecting your energy and what it really takes to build a successful PR career.  👉 Subscribe now to be notified when new episodes drop. Thank you for tuning into the Earn It podcast. If this episode resonated with you, please leave a review and tell us what you liked about it. Follow Earn It on Instagram: @earnitpodcast Follow Adler Public Relations on Instagram: @adlerpublicrelations  Follow Jen on Instagram: @jenadler27 Visit adlerpublicrelations.com for more information about Adler PR.

    1 giờ 16 phút
  3. 24 THG 2

    Differentiating Your Business Through Technology and Surprising Oral Health Facts with Dr. Kris Alpers, Founder of Alpers Dentistry

    In this episode of Earn It, Jennifer interviews Dr. Kristopher Alpers, founder of Alpers Family and Cosmetic Dentistry and Adler PR client, to explore what it takes to build and scale a premier dental practice rooted in innovation, trust, and leadership. Recognized as one of Arizona’s Best Doctors, Dr. Alpers has built a Scottsdale-based practice that blends cutting-edge technology with a deeply personalized, patient-first approach. From comprehensive 3D imaging and early-detection diagnostics to advanced cosmetic and implant solutions, he is redefining modern dentistry by prioritizing prevention and whole-body health. His philosophy is simple but powerful: patients should feel informed, empowered, and genuinely cared for — not rushed through an appointment. Jen and Dr. Alpers discuss his journey from collegiate athlete to entrepreneur, the lessons in discipline and resilience that shaped his leadership style, and the realities of acquiring and growing a private practice. He shares how he has scaled his business while maintaining culture, invested heavily in team development, and leveraged emerging technologies, including AI, to elevate both clinical outcomes and the overall patient experience. The conversation also dives into mentorship, community involvement and why giving back is a core pillar of his business model. From coaching fellow dentists nationwide to his continued service with The Neighborhood Christian Clinic, Dr. Alpers believes true success is measured by impact beyond his own walls. He also shares surprising oral health facts, key business lessons learned along the way, and his perspective on where healthcare and dentistry are headed in the years ahead. 👉 Subscribe now to be notified when new episodes drop. Thank you for tuning into the Earn It podcast. If this episode resonated with you, please leave a review and tell us what you liked about it. Follow Earn It on Instagram: @earnitpodcast Follow Adler Public Relations on Instagram: @adlerpublicrelations  Follow Jen on Instagram: @jenadler27 Visit adlerpublicrelations.com for more information about Adler PR.

    1 giờ 1 phút
  4. 3 THG 2

    Making Your Passion Your Purpose with Kirk McClure, Founder of Stadium Classic and Construction Industry Exec.

    Season 2 of Earn It kicks off with a conversation that perfectly captures what this show is all about: building success through hard work, relationships and giving back to the local community. In this episode, Jen is joined by longtime Adler PR client and friend, Kirk McClure, a construction industry leader at JE Dunn Construction and founder of two golf-focused ventures – Stadium Classic and 3Ten. Kirk shares his path into the construction industry, how he carved out a niche in new business development, and what his client solutions role at JE Dunn entails. He also opens up about what it’s like to balance a demanding full-time career while building and scaling two side businesses, both related to his passion for golf. With Stadium Classic around the corner, this timely episode dives into how Kirk has grown the annual event into one of the Valley’s most unique and impactful charity golf tournaments supporting deserving nonprofits. Throughout the conversation, Kirk and Jen discuss leadership, lessons learned along the way, the power of community involvement, and the effectiveness of PR for both large corporate organizations and mission-driven nonprofits. This episode is a must-listen for professionals who want to grow their careers, entrepreneurs building something on the side, and anyone who believes success is more meaningful when it’s used to make a difference. 👉 Subscribe now to be notified when new episodes drop. Thank you for tuning into the Earn It podcast. If this episode resonated with you, please leave a review and tell us what you liked about it. Follow Earn It on Instagram: @earnitpodcast Follow Adler Public Relations on Instagram: @adlerpublicrelations  Follow Jen on Instagram: @jenadler27 Visit adlerpublicrelations.com for more information about Adler PR.

    1 giờ 13 phút
  5. 30/12/2025

    Creating Timeless Restaurant Concepts and Commitment to Quality with Adam Strecker, CEO of Hi Noon Hospitality

    In this Season 1 finale of Earn It, Jen is joined by Adler PR client, Adam Strecker, CEO and founding partner of Hi Noon Hospitality, the locally-owned restaurant group behind Valley favorites Buck & Rider, Ingo’s Tasty Food, and its newest concept, Pinyon Coastal Mediterranean. Born and raised in New Orleans, Adam’s passion for food started early and was shaped by his love of fishing, cooking, and hospitality. After joining the military to pay for college, he earned a degree in Hospitality Management from the University of New Orleans and went on to spend a decade with Hillstone Restaurant Group before joining LGO Hospitality. Over 15 years with LGO, Adam rose to Partner, COO, and President, while co-founding Buck & Rider and Ingo’s along the way. In this episode, Adam shares how a relentless commitment to quality, consistency, and craft has guided every stage of his career, from opening a single restaurant to thoughtfully scaling multiple concepts without cutting corners. He discusses the discipline required to grow a local restaurant group, why design details and service standards matter just as much as the menu, and how Hi Noon Hospitality continues to build brands that stand the test of time. If you’re an entrepreneur or aspiring restaurateur, this episode is packed with  wisdom gained from decades of working in all aspects of the restaurant industry and offers a behind-the-scenes look at what is required to create standout restaurant concepts. This conversation with Adam is another lesson in what it takes to earn long-term success and is an amazing listen to close out 2025 and the first season of this podcast. 👉 Subscribe now to be notified when new episodes drop. Thank you for tuning into the Earn It podcast. If this episode resonated with you, please leave a review and tell us what you liked about it. Follow Earn It on Instagram: @earnitpodcast Follow Adler Public Relations on Instagram: @adlerpublicrelations  Follow Jen on Instagram: @jenadler27 Visit adlerpublicrelations.com for more information about Adler PR.

    1 giờ
  6. 04/11/2025

    A Long Career in Radio and Quality of Life with "Joey Boy" Rodriguez, Host of The Morning Mess on LIVE 101.5

    "Joey Boy" Rodriguez, host of The Morning Mess radio show on LIVE 101.5 Phoenix, joins the show for a fun episode about his long career in local radio.  Joey was born in Philly, grew up in S. CA and then relocated to Phoenix which he has called home for many years. He has worked in radio for a long time, getting his start at Power 106 in Los Angeles, working at Q104.7 in Ventura (close to my hometown) before moving to Phoenix in 2002 and ultimately joining Live 101.5 in 2013. The Morning Mess was created in 2014 with Joey Boy as the ringleader and, although it has evolved significantly over the years, it is still going strong as one of the top morning radio shows in Phoenix. Joey is a proud Puerto Rican and dad of a blended family and is never afraid to share stories about his kids on social media and through his popular YouTube channel Rollin with Rodriguez. Tune in to this episode for more about Joey Boy's story, diverse background and passion for radio, along with the some important lessons he's learned over the years, like prioritizing quality of life over money.  👉 Subscribe now to be notified when new episodes drop. Thank you for tuning into the Earn It podcast. If this episode resonated with you, please leave a review and tell us what you liked about it. Follow Earn It on Instagram: @earnitpodcast Follow Adler Public Relations on Instagram: @adlerpublicrelations  Follow Jen on Instagram: @jenadler27 Visit adlerpublicrelations.com for more information about Adler PR.

    1 giờ 16 phút
  7. 30/09/2025

    Growing a Successful Practice and Experiential Brand with Scottsdale's Premier Plastic Surgeon, Dr. Gawley

    Dr. Bryan Gawley, one of Phoenix and Scottsdale’s premier plastic surgeons, joins the show today as the first Adler PR client guest on Earn It. Dr. Gawley is the founder of both MD Plastic Surgery in Scottsdale and MDSkin Lounge, a med spa with locations in Arcadia, N. Scottsdale and Park City, Utah. He specializes in cosmetic and reconstructive surgery of the breast, body, and face and combines his extensive training and state-of-the-art technology to provide his patients with personalized care and natural results. Dr. Gawley has more than 13 years of advanced education and training. He is board-certified by the American Board of Plastic Surgery and completed a 5-year accredited plastic surgery residency program at the University of Texas, Galveston. During his residency, he also completed the externship at the M.D. Anderson Cancer Center.  Dr. Gawley is one of Arizona’s leading experts in cosmetic facial surgery and provides unparalleled facial rejuvenation through his signature G|Restore treatment. He also is one of the top cosmetic and reconstructive breast surgeons in the Valley and prides himself on helping breast cancer patients regain their sense of wholeness following mastectomy. In recognition of his accomplishments and excellence in plastic surgery, Dr. Gawley has been voted one of Phoenix Magazine’s Top Doctors for more than 10 years running and been recognized with numerous other prestigious industry and top doctor awards. His comprehensive training, focus on patient care, and outstanding results have made Dr. Gawley one the most sought-after plastic surgeons in the Valley. For more information about Dr. Gawley and his plastic surgery practice, visit gawleyplasticsurgery.com.  For more information about MDSkin, visit mdskinlounge.com. 👉 Subscribe now to be notified when new episodes drop. Thank you for tuning into the Earn It podcast. If this episode resonated with you, please leave a review and tell us what you liked about it. Follow Earn It on Instagram: @earnitpodcast Follow Adler Public Relations on Instagram: @adlerpublicrelations  Follow Jen on Instagram: @jenadler27 Visit adlerpublicrelations.com for more information about Adler PR.

    1 giờ 24 phút
  8. 16/09/2025

    Lessons in Early Adoption and AI Innovation with Dallas McLaughlin, Digital Marketing Leader

    It was only a matter of time before I had my husband as a guest on the show and today’s the day!  Dallas McLaughlin is a digital marketing leader and the founder of Dallas McLaughlin Digital Marketing. With more than 12 years of experience in full-service advertising agencies, Dallas has worked with businesses and marketing teams across a variety of industries, including travel, hospitality, e-commerce, retail, finance and nonprofits. There, he was responsible for hiring and managing teams, building standard operating procedures, and leading the development and execution of full-funnel digital marketing strategies, all of which helped businesses achieve their annual growth goals. Four and half years ago, Dallas left his career in traditional agencies to start his own business, Dallas McLaughlin Digital Marketing, which offers paid search, paid social media, streaming and programmatic display. His business model is direct-to-expert and provides tailored strategies aligned with client goals, with transparent pricing and cancel anytime contracts. Today, Dallas manages millions of dollars in annual ad spend for over a dozen clients, operating across the full sales funnel to deliver exceptional results. Dallas is a Google Certified Premier Partner, which is awarded to only the top 3% of US Agencies, and he also was recognized as the 2023 winner of the American Marketing Association’s Best Digital Marketing Campaign. He’s been featured on major industry sites including Entrepreneur, Inc, Simply Measured and Kissmetrics and was a guest on the TED Original Podcast, WorkLife with Adam Grant. Dallas is a digital marketing industry leader, early adopter of AI, and one of the smartest people I know, which is one of the reasons I married him. Tune into this episode to hear Dallas' digital marketing expertise, insights and unconventional way of thinking, along with some NEW NEWS...an exciting announcement about his latest venture!  For more information about Dallas McLaughlin Digital Marketing, visit dallasmclaughlin.com.   👉 Subscribe now to be notified when new episodes drop. Thank you for tuning into the Earn It podcast. If this episode resonated with you, please leave a review and tell us what you liked about it. Follow Earn It on Instagram: @earnitpodcast Follow Adler Public Relations on Instagram: @adlerpublicrelations  Follow Jen on Instagram: @jenadler27 Visit adlerpublicrelations.com for more information about Adler PR.

    1 giờ 32 phút

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Giới Thiệu

Earn It is a podcast about ambitious entrepreneurship and the power of PR geared toward small business owners, aspiring founders, and PR and marketing professionals. If you’re running your own business, thinking about starting one, or just curious about what it actually takes, this podcast is for you! Hosted by Jennifer Adler McLaughlin, 20-year PR pro and founder of lifestyle and luxury PR firm, Adler Public Relations, Earn It is a space for sharing inspirational stories about why entrepreneurs take the leap, challenges they’ve overcome and what they’ve learned along the way. Each episode features candid conversations with small business owners, industry thought leaders, media, and influencers who’ve navigated obstacles and put in the hard work to achieve their dreams. Whether you're just starting out, scaling your business or looking for ways to level up your PR and marketing game, Earn It delivers the practical tips and actionable insights you need to succeed. Why listen? Because in an era of glorified entrepreneurship, shortcuts and overnight success illusions, this podcast pulls back the curtain on real world stories of perseverance and earned success. 

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