John Ghiorso, Founder and CEO of Orca Pacific, talks shop with the biggest players in retail and eCommerce, diving deep into business strategy through exclusive in-person interviews. From a studio located in Amazon’s backyard, eCommerce Deep Dive elucidates the complex eCommerce industry through the candid accounts of those who have spent their careers shaping it. Episodes are produced by Orca Pacific and released bi-monthly.
Setting Brands Up For Success At Every Retailer with Syndigo's Chris Barnes
John and Chris discuss how having a consistent presence across the eCommerce landscape, anticipating how shoppers can be different platform to platform and future content experience opportunities.
Amazon News & Trends: March 2021
In this episode of eCommerce Deep Dive, John Ghiorso and Kyle Olson from Orca Pacific recap the monthly news & trends from Amazon. They discuss updates such as Prime Day 2021, FBA fee increses, Whole Foods in-store attribution and so much more.
Protect Your eCommerce Margins with clean.io's Kathleen Booth
John and Kathleen discuss how online retailers can increase profit margins by adjusting their discounting and coupon strategy, how coupon browser extensions interfere with marketing revenue attribution reporting for online retailers and what action retailers can take, and the overall risks that extensions such as Honey and Capital One Shopping pose to online businesses.
Maximizing the Experience of Luxury eCommerce with BORN'S Jean-Christophe Chopin
John and Jean-Christophe discuss design-led lifestyle and why it matters in eCommerce, digital transformation accompanying existing businesses, and BORN's ambitions for the e-commerce space.
Amazon News & Trends: February 2021
John and Kyle discuss updates such as extreme weather impacts, DSP video creative builder, A+ content API and so much more.
Breaking Down Barriers in the Grocery Category with Profitero's Sarah Hofstetter
John and Sarah discuss how brands can design and develop a strategy around eCommerce, the dynamics of eCommerce grocery delivery, and how high funnel tv advertising connects to the actual purchase online.
Great for Staying Engaged in the Industry
I love how regular the episodes are. Always something new to listen to so I can stay up to date on the industry.
This podcast has great guests. I learn something new every week. It’s good to hear what leaders in the industry are thinking about. Keep up the good work!
The inside baseball of eCommerce
This is shaping up to be a great series of conversations with eCommerce experts talking about how brands and retailers need to transform to meet growing omnichannel consumer needs.