The Brand Podcast

Liran Hirschkorn
  • 4.8 (27)
  • ENTREPRENEURSHIP

Learn about scaling your ecommerce brand by learning from the journey of other successful brand founders and executives with host Liran Hirschkorn.

  1. NOV 19

    Amazon Unboxed 2025 Recap: What Every Brand Needs to Know

    In this in-depth update, Liran Hirschkorn and Mansour Norouzi from Incrementum Digital break down all the major announcements from Amazon Unboxed 2025 — even if you didn’t make it to Nashville. From the unified DSP + Sponsored Ads console to AI-powered campaign creation, Share of Voice reservations, and streaming TV ad tools, this is a must-watch for any brand serious about dominating Amazon Ads. Request a free custom growth plan for your brand here https://forms.incrementumdigital.com/t/13Ub6E8fxpus?referral_source=podcast

    38 min

  2. OCT 10

    Inside Amazon Accelerate: Key Highlights and Future Implications for Sellers

    Amazon Accelerate 2025: Comprehensive Update on New AI Tools and Features. Join Liran Hirschkorn and Mansour Norouzi of Incrementum Digital as they provide a detailed update on the latest announcements from Amazon Accelerate 2025. In this video, we cover noteworthy updates like AI-powered seller assistants, enhanced listing creation, new advertising tools, proactive account health features, product opportunity explorer improvements, and more. This episode also discusses new tools for launching and scaling products faster, including boosted visibility for new listings, Amazon Vine enhancements, and AI-driven custom clearance. Additionally, find out how Amazon is aiding sellers with efficiency and cost reduction through innovative tools such as custom analytics, customer journey analytics, and profit analytics. Don’t miss insights on groundbreaking features like the end of inventory co-mingling, enhanced multi-channel fulfillment, and FBA regional launches. All these changes aim to improve the selling experience on Amazon, making it crucial to stay updated. Tune in to learn how to optimize your business with these exciting new features. Visit incrementumdigital.com to grow your business on Amazon/Walmart/Tiktok

    42 min

  3. MAR 26

    How Discipline is Killing Your Business feat. Craig Ballantyne

    In this episode, Incrementum Digital’s Liran Hirschkorn sits down with Craig Ballantyne — widely known as the World’s Most Disciplined Man. Craig is the author of The Dark Side of Discipline and The Perfect Day Formula, the creator of the Turbulence Training fitness system, and the founder of EarlyToRise.com. Together, they explore why success doesn’t have to come through suffering, the myth of willpower, how to prevent self-sabotage, and much more. Tune in for powerful mindset shifts and practical takeaways you can apply today.

    35 min

  4. 12/24/2024

    2024 Amazon Changes Every Seller Should Know

    Reviewing the biggest updates of the year, including the shocking update to reimbursements just announced! With Yoni Mazor of Getida Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/

    33 min

  5. 11/19/2024

    Maximize Profit for Black Friday Cyber Monday (Webinar Recording)

    Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/

    58 min

  6. 10/31/2024

    Amazon's 3Q earnings and what it means for you

    Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/

    10 min

  7. 09/24/2024

    Amazon Accelerate Conference Highlights and recap

    A recap of the Amazon Accelerate 2024 conference, highlighting key announcements and developments for sellers. The event focused on the integration of artificial intelligence (AI) into the seller experience, with new tools to generate video content, refine product listings, and improve customer return analysis. Another significant theme was the expansion of Amazon Prime’s reach, with new features for Buy with Prime allowing merchants to use Prime benefits on their own websites and platforms like TikTok. Finally, Amazon Shipping unveiled new logistics capabilities including drone delivery, faster delivery times, and a new mobile app for managing inventory and deliveries. Links: Scale on Amazon and Retail Media: Incrementumdigital.com Follow Liran on Linkedin https://www.linkedin.com/in/liranhirschkorn/

    12 min

  8. 09/23/2024

    Breaking Down Amazon Accelerate 2024: What Sellers Need to Know

    In this episode, Liran Hirschkorn and Kate Bray from Incrementum Digital dive into the biggest updates from Amazon Accelerate 2024. They explore how Amazon’s new logistics initiatives will streamline seller operations, the opportunities arising from the TikTok Shop partnership, and what sellers can expect in the coming year. Whether you're an established brand or just starting on Amazon, this episode is packed with insights to help you stay ahead of the curve. Don’t miss out on these crucial updates that could shape your strategy for 2024 and beyond!

    14 min
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4.8
out of 5
27 Ratings

About

Learn about scaling your ecommerce brand by learning from the journey of other successful brand founders and executives with host Liran Hirschkorn.

Information

  • Creator
    Liran Hirschkorn
  • Years Active
    2020 - 2025
  • Episodes
    162
  • Rating
    Clean
  • Copyright
    © Liran Hirschkorn
  • Show Website
    The Brand Podcast

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