eCommerce on Fire

Adam Kitchen
  • 5.0 (1)
  • ENTREPRENEURSHIP

The best eCommerce strategies from the leading entrepreneurs in the D2C world. We interview the sharpest minds in eCommerce and find out the tactics being played out in the incredibly competitive battlefield of the D2C space right now. Hosted by Adam Kitchen, Founder & CEO at Magnet Monster, one of the world's leading eCommerce Email Marketing agencies.

  1. Using the phone to drive d2c sales - with Jason Weiss

    03/03/2022

    Using the phone to drive d2c sales - with Jason Weiss

    Hate selling by phone? You’re not alone. But…you could be leaving piles of cash on the table! 💸 Take it from 📞Jason Weiss📱 Weiss: he's been using the phone as a sales weapon for years. If you’re looking to inject a new revenue stream into your business, you need to listen to this one.

    33 min
  2. Using RFM Segmentation in eCommerce | Valentin Radu, CEO @ Omniconvert | Marketers Mastermind EP 7

    02/24/2022

    Using RFM Segmentation in eCommerce | Valentin Radu, CEO @ Omniconvert | Marketers Mastermind EP 7

    RFM segmentation is a method that allows you to analyze your customers based on three main variables: recency, frequency, and monetary value. Valentin Radu, CEO of Omniconvert, puts forward the case that segmenting your customers based on their historical transactional data enables you to optimize customer loyalty and lifetime value. We'll be discussing the merits of utilising RFM segmentation for your store as well as when (and if) it's not applicable to all D2C brands.

    30 min
  3. Headless Commerce: when is it a mistake? with Jason Greenwood

    02/24/2022

    Headless Commerce: when is it a mistake? with Jason Greenwood

    Everybody's raving about Headless Commerce and how it's transforming the industry before our very eyes. But, should some brands reign in their enthusiasm in their chance to jump on the Headless train? Jason Greenwood will join us to discuss when Headless is a mistake and when you should realistically consider the move for your business.

    26 min
  4. Here is why ROAS is BS | Romans Ivanvos - Marketing Masterminds EP 5 🧠

    02/01/2022

    Here is why ROAS is BS | Romans Ivanvos - Marketing Masterminds EP 5 🧠

    For growing brands, a solid ROAS is a surefire way to tell if your FB ads are working…right? Wrong.🛑 Tune into Marketing Masterminds with Romans Ivanons to discover why focusing on ROAS is a complete waste of time. Understanding this one simple thing will change how you look at FB ads forever. https://riumedia.com/

    24 min
  5. Scaling a luxury lamp D2C business with Robbie Nevens @ LampTwist 🛋 EP 34

    01/27/2022

    Scaling a luxury lamp D2C business with Robbie Nevens @ LampTwist 🛋 EP 34

    For most people, breaking into the luxury market is nothing but a dream. But Robbie Nevens, co-founder of LampTwist, isn’t like most people 🛋 Through intense passion, he and his two co-founders managed to corner the designer lighting market. Tune in to this episode of eCommerce on Fire to discover how he did it and his plans to scale even further! 📈 https://lamptwist.com/en/ https://www.linkedin.com/in/robbienevens/

    43 min
  6. Retargeting and Retention Myths | Khaled Bashir - Marketing Masterminds EP 4

    01/26/2022

    Retargeting and Retention Myths | Khaled Bashir - Marketing Masterminds EP 4

    Are you wasting your ad spend on retargeting? If you’re comparing their performance against these false benchmarks, you probably are. Does your retention really have to be 35% to be profitable? Tune in to this week’s Marketing Masterminds podcast with Khaled Bashir to delve deep into these two topics. Check out more of Khaled's posts: https://www.linkedin.com/in/khaledkbashir/

    28 min
  7. Making BOLD Marketing Moves with Philipp Nass @ HolyEnergy ⚡️ EP 33

    01/20/2022

    Making BOLD Marketing Moves with Philipp Nass @ HolyEnergy ⚡️ EP 33

    The gaming community is a tough one to crack🎮 Make one wrong move, and your brand is toast. HOLY Energy has managed to not only survive but THRIVE in this cutthroat industry💪 Join us on this week’s episode of eCommerce on Fire as we chat with Philipp Nass, co-founder of HOLY Energy, about how they managed to make marketing moves other brands can only dream about. https://holyenergy.eu/

    41 min
  8. Does Average Order Value (AOV) really matter in eCommerce? | Jon Ivanco and Jeremy Horowitz - Marketing Masterminds EP 3

    01/18/2022

    Does Average Order Value (AOV) really matter in eCommerce? | Jon Ivanco and Jeremy Horowitz - Marketing Masterminds EP 3

    Average Order Value: just how much does it REALLY matter for eCommerce success? 🤔 The traditional consensus is that you should always aim for a high AOV. And while on the surface this would seem to make sense, we believe it's time to dig a little deeper and see whether it always stacks up that higher AOV = higher LTV for each customer. Join Jeremy Horowitz of Daasity & Jon Ivanco of Formtoro as we dissect the data in Episode 03 of our Marketers Mastermind. https://formtoro.com/ https://www.daasity.com/

    28 min
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About

The best eCommerce strategies from the leading entrepreneurs in the D2C world. We interview the sharpest minds in eCommerce and find out the tactics being played out in the incredibly competitive battlefield of the D2C space right now. Hosted by Adam Kitchen, Founder & CEO at Magnet Monster, one of the world's leading eCommerce Email Marketing agencies.

Information

  • Creator
    Adam Kitchen
  • Years Active
    2021 - 2022
  • Episodes
    42
  • Rating
    Explicit
  • Copyright
    © Magnet Monster 2021
  • Show Website
    eCommerce on Fire