Educating Homebuyers.

Host Brady Haye

Educating Homebuyers is your go-to podcast for real stories, expert tips, and honest advice about the homebuying journey. Hosted by Brady Haye, each episode features real estate pros, past clients, and local experts who break down what buyers actually need to know. Whether you're buying your first home, upgrading, or just curious about the market, this show helps you feel informed, educated, and confident every step of the way. NMLS #1450053

  1. 1일 전

    Real Bought Remax?! | With Time Scheib

    Most real estate agents are chasing deals. Very few are building a brand that actually brings the business to them. In this episode of Educating Homebuyers, we sit down with a Des Moines real estate agent who’s done exactly that. We break down what’s actually working right now in today’s market, how buyers should be thinking about interest rates, and what agents need to be doing if they want to stand out. If you’re thinking about buying a home or you're in real estate and want to grow your business, this episode is packed with real, practical insight. ⏱️ Chapters 00:00 – Intro00:33 – Why most agents struggle to stand out01:12 – Getting started in real estate (and early success)02:36 – How to win FSBO conversations04:13 – Why content + education builds trust04:41 – The easiest way to generate opportunities (new construction strategy)07:24 – Why understanding the market actually matters08:09 – What’s really driving interest rates right now10:23 – Why timing the market doesn’t work12:08 – The right way to think about buying in today’s market14:56 – Why people will still move (regardless of rates)17:18 – First-time homebuyers: what’s changed18:28 – Why expectations are hurting buyers20:49 – How to structure a home buying game plan21:56 – The real reason affordability feels harder today23:18 – What’s actually happening with inventory25:07 – Why you need to control what you can control26:45 – The hidden danger of easy debt28:22 – Does content actually generate business?31:16 – Why content builds trust (even if it doesn’t create leads)33:15 – Stop overthinking content35:35 – Simple content ideas that actually work36:29 – Final thoughts + where to connect

    37분
  2. 4월 14일

    How to Turn Social Media Into Real Estate Clients feat. Mariah Kooyman

    Most realtors are posting content… but not getting clients. So what’s missing? In this episode of Educating Homebuyers, we break down how social media actually turns into real estate business. From listing videos to local content, personal branding, and consistency, this conversation dives into what works, what doesn’t, and how to stand out in a crowded market. We also talk about how strong marketing can directly lead to accepted offers, why local content is outperforming traditional real estate posts, and how today’s buyers are finding agents in completely different ways than even a few years ago. If you’re a realtor, business owner, or someone trying to grow through social media, this episode will give you a real blueprint. Chapters: 00:00 Intro00:33 Meet today’s guest01:35 Growing up around real estate02:56 How she got into the business04:05 Using marketing and broadcasting in real estate04:59 Best social media platforms for realtors05:39 Why local content is outperforming everything else06:19 How community content creates real clients08:08 Working with a family real estate team09:48 What the Des Moines market looks like right now12:08 Why buyers move when they are ready12:24 Why preapproval matters before house hunting14:31 Local lender vs online lender16:25 The marketing strategy that sold a $2M property fast17:41 How targeted ads actually work18:15 How realtors are using AI today19:14 How AI is changing how people find agents21:17 Where to follow and connect

    23분
  3. 3월 31일

    The Truth About Home Insurance w/ Ale Hernandez

    Buying a home is one of the biggest financial decisions you’ll ever make… but most people overlook one of the most important pieces of the puzzle: insurance. In this episode of Educating Homebuyers, we sit down with a bilingual insurance broker who’s helping families and business owners make smarter, more informed decisions when it comes to protecting what matters most. From breaking down confusing policies to helping clients truly understand their coverage, this conversation is all about clarity, transparency, and confidence — the same things every homebuyer deserves. If you’ve ever felt unsure about your insurance (or just picked the cheapest option), this episode is going to change the way you think. CHAPTERS 0:00 Welcome to Educating Homebuyers0:33 Guest Introduction1:10 How He Got Started in Insurance3:00 Why Insurance is So Misunderstood5:45 Common Mistakes Homeowners Make8:20 What Coverage Actually Matters11:30 How to Shop Insurance the Right Way14:10 Bilingual Advantage & Serving More Families16:40 Working with Homebuyers & Lenders19:30 Building Trust with Clients22:15 Advice for First-Time Homebuyers25:10 Final Thoughts & Takeaways 📲 CONNECT WITH ALE Instagram: @alehernandez(Add any other links if applicable) 📲 CONNECT WITH BRADY HAYE Instagram: https://www.instagram.com/bradyhayemortgageteamTikTok: https://www.tiktok.com/@bradyhayemortgageteamYouTube: https://www.youtube.com/@bradyhayemortgageteam If you’re thinking about buying or refinancing, my goal is simple:👉 Help you feel informed, educated, and comfortable every step of the way.

    23분
  4. 3월 17일

    How Luis Solis Built “Loans with Luis” | The Key Mortgage Group Culture

    Buying a home can feel overwhelming, especially if you don’t have someone in your corner guiding you through the process. In this episode of Educating Homebuyers, Brady sits down with Des Moines mortgage lender Luis Solis to talk about how he built his personal brand “Loans with Luis” and why relationships and culture are the foundation of a great mortgage experience. Luis shares how he entered the mortgage industry with no prior real estate background, what he learned navigating one of the most challenging housing markets in recent history, and how focusing on people instead of transactions helped him build a growing business. They also discuss the culture inside Key Mortgage Group, the transition to Atlantic Coast Mortgage, and how technology, communication, and teamwork help create a better experience for homebuyers and real estate partners. If you're thinking about buying a home, working in real estate, or simply curious how the mortgage process works, this episode offers valuable insight from professionals who live it every day. Follow Luis Solis Instagramhttps://instagram.com/_loanswithluis Be sure to follow Luis for mortgage tips, social media content, and behind-the-scenes looks at the homebuying process. Connect with Brady Apply for a mortgagehttps://teambhaye.com Follow BradyInstagram: https://instagram.com/bradyhayeYouTube: https://youtube.com/@bradyhaye ⏱️ YouTube Chapters 0:00 Intro0:33 Meet Luis Solis2:04 How Luis Got Into the Mortgage Industry4:23 Starting a Mortgage Career in a Tough Market6:06 Controlling What You Can in Real Estate7:29 Creating a Better Client Experience9:28 The Culture Inside Key Mortgage Group11:55 Transition to Atlantic Coast Mortgage16:15 Technology and Systems in the Mortgage Process17:32 How Luis Built “Loans with Luis” on Social Media20:32 Why Most Mortgage Content Doesn’t Work23:21 The Right Way to Create Real Estate Content26:06 Sharing Client Stories vs Just Sold Posts28:29 Why Relationships Matter in Mortgage Lending29:24 Final Thoughts

    30분
  5. 2월 10일

    Brand Yourself, Not Your Company | Why Homebuyers Hire You, Not the Logo

    Most people think clients choose a real estate agent or lender because of the company name behind them. That’s not true. In this episode of Educating Homebuyers, I sit down with Mark Charter to talk about why your personal brand matters more than the brokerage or company logo — and how building a career around who you are leads to longer-lasting success. We cover what 20+ years in real estate teaches you about branding, identity, imposter syndrome, purpose, and why chasing volume or awards alone often leads to burnout. Mark also shares why he built an agent-first brokerage, why agents should own their relationships, and how clarity in your “why” changes everything. This episode is for real estate agents, lenders, and business owners who want to build something sustainable, authentic, and aligned with their life.   00:00 – Intro 01:15 – Mark’s real estate journey 03:00 – Getting through downturns and hard seasons 04:30 – Why most agents struggle 06:10 – Time, priorities, and defining your why 08:10 – Enjoying the process, not chasing the finish line 10:00 – Why awards and volume don’t equal fulfillment 11:20 – Belief, confidence, and deserving success 13:00 – Selling yourself without feeling salesy 14:50 – Building a process you believe in 15:10 – Why Mark started his own brokerage 17:00 – Why the agent should be the brand 19:15 – What agents really deserve to earn 21:55 – Imposter syndrome in real estate 24:25 – Losing everything and redefining identity 26:00 – Gratitude and perspective 28:20 – Comparison as the thief of joy 29:40 – Content, podcasts, and personal platforms 31:30 – Relationship-based business vs chasing virality 33:15 – Staying positive in a tough market 35:00 – Real estate as a people business 37:25 – Final thoughts

    40분

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Educating Homebuyers is your go-to podcast for real stories, expert tips, and honest advice about the homebuying journey. Hosted by Brady Haye, each episode features real estate pros, past clients, and local experts who break down what buyers actually need to know. Whether you're buying your first home, upgrading, or just curious about the market, this show helps you feel informed, educated, and confident every step of the way. NMLS #1450053

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