Elevate with Stefan

Stefan Gilliam

Inject your life and business with everything needed to get results! Elevate with Stefan isn't your typical "business tips and tricks" snooze fest. Each week, Stefan unleashes his signature cocktail of wisdom, intelligence, strategic genius, and cutural insight that's helped businesses and entrepreneurs crush hundreds of millions in revenue. Elevate with Stefan is: - No BS strategies that eliminate roadblocks - Perspectives to spark curiosity and bring clarity to complex business practices - Inspired convos to push you out of your comfort zone Whether you're scaling your empire or just lighting the entrepreneurial spark, Elevate helps you  turned impossible into DONE! New episodes drop regularly, stay tuned!

Episodes

  1. Episode 3 : Pricing

    11/21/2024

    Episode 3 : Pricing

    In this eye-opening episode, Stefan challenges conventional pricing wisdom and delivers a masterclass on strategic pricing that goes far beyond simple profit calculations. Drawing from extensive market research and real-world experience, he dismantles the popular but misleading advice that “your only competition is yourself” and explains why blindly raising prices can actually damage your business’s growth potential. Stefan dives deep into the psychology of pricing, revealing how your price points serve as powerful communication tools that shape customer perceptions and expectations. He explores: The Price-Trust Matrix: Understanding how different price points trigger specific psychological responses in potential customers, and how to leverage this knowledge to build lasting trust with your target market. Competitive Reality Check: Why ignoring your competition’s pricing is a dangerous strategy, and how to position your prices within the market landscape while maintaining your unique value proposition. Value Communication Framework: A detailed breakdown of how pricing acts as a silent but powerful messenger of your brand’s value, quality, and market position. Stefan explains why misaligned pricing can create cognitive dissonance that drives potential customers away. The Revenue Optimization Sweet Spot: Learn how to find the delicate balance between accessibility and premium positioning, ensuring your prices attract the right customers while maximizing sustainable revenue. If you’re launching a new product or reassessing your current pricing strategy, this episode provides the concrete tools and frameworks needed to develop pricing that attracts customers and drives sustainable business growth.

    39 min
  2. Episode 2 : Calling

    11/19/2024

    Episode 2 : Calling

    In this transformative episode (which has two parts), Stefan delves into the fundamental framework of discovering and mastering your true calling – a crucial compass for entrepreneurs and business leaders seeking deeper purpose and greater results from their work. He walks through and precisely defines what a calling is and how it is utilized in the lives of entrepreneurs and individuals, while impressing upon listeners, that no matter what they feel or believe, they have one and it’s unique to them. Stefan also delineates between your calling and your purpose and explains why everyone has the exact same purpose in life. He then unpacks the four essential pillars that form the foundation of every individual’s unique calling: Gifts: those natural capabilities that seem to come effortlessly to you but may be challenging for others.Abilities: developed skills and learned expertise play a crucial role in manifesting your calling.Passions: examining the often misunderstood role of passion in professional success. Stefan will challenge common misconceptions about ‘following your passion’ while providing a practical framework for identifying the deep drivers that fuel sustained motivation and dedication in your work.Personality: illuminating how your unique character traits, communication style, and natural tendencies shape the expression of your calling Whether you’re just starting your business journey, looking to pivot an existing venture, or have seen success over years of entrepreneurship, this episode offers essential insights for creating a deep alignment between your business and your authentic self, positioning you for meaningful success.

    26 min

About

Inject your life and business with everything needed to get results! Elevate with Stefan isn't your typical "business tips and tricks" snooze fest. Each week, Stefan unleashes his signature cocktail of wisdom, intelligence, strategic genius, and cutural insight that's helped businesses and entrepreneurs crush hundreds of millions in revenue. Elevate with Stefan is: - No BS strategies that eliminate roadblocks - Perspectives to spark curiosity and bring clarity to complex business practices - Inspired convos to push you out of your comfort zone Whether you're scaling your empire or just lighting the entrepreneurial spark, Elevate helps you  turned impossible into DONE! New episodes drop regularly, stay tuned!