264 episodes

Each week, Embedded Computing Design’s EVP Rich Nass speaks to an executive in the embedded industry to understand what’s happening with the latest products, standards, and trends. The frank discussions reveal the real, behind the scenes issues, so the design community knows what’s coming down the pike.  Topics covered in artificial intelligence, machine learning, embedded systems, internet of things, industrial automation, automotive applications, open source and more.

Embedded Executive Podcast Rich Nass, Embedded Computing Design

    • Technology
    • 5.0 • 1 Rating

Each week, Embedded Computing Design’s EVP Rich Nass speaks to an executive in the embedded industry to understand what’s happening with the latest products, standards, and trends. The frank discussions reveal the real, behind the scenes issues, so the design community knows what’s coming down the pike.  Topics covered in artificial intelligence, machine learning, embedded systems, internet of things, industrial automation, automotive applications, open source and more.

    Embedded Executive: Sensors Are Exploding in Number, Requiring Lots More Energy - Infineon

    Embedded Executive: Sensors Are Exploding in Number, Requiring Lots More Energy - Infineon

    Why would you put sensors and power components into the same business unit if you’re a component supplier? That’s what I asked Adam White, President, of Infineon’s Power and Sensors Division. After hearing his response, it made perfect sense—today’s sensors are quickly growing in number and power consumption. So it only makes sense to put those engineers in the same room. Adam explained it better than I could, citing lots of power numbers and energy requirements needed by various applications...

    • 11 min
    Embedded Executive: Memory For the Car Is Different, Micron

    Embedded Executive: Memory For the Car Is Different, Micron

    Memory for automotive applications needs to be different from memory that’s intended for other applications. Why is that? I could not answer that question, so I turned to Michael Basca, the Vice President of Embedded Products and Systems within Micron’s Embedded Business Unit. As you might expect, Michael had no trouble answering the question. Hear what he had to say on this week’s Embedded Executives podcast.

    • 15 min
    Embedded Executive: The Uncrashable Car, Indie Semiconductor

    Embedded Executive: The Uncrashable Car, Indie Semiconductor

    Is it possible to develop a car that would never crash? We’re talking about a physical crash, not a software crash. According to Chet Babla, Indie Semiconductor’s Senior Vice President, it is. Being a non-believer, I had Chet as my guest on this week’s Embedded Executives podcast. Chet walked me through exactly what needs to happen to make this phenomenon a reality. Check it out.

    • 13 min
    Embedded Executive: Going All In on Generative AI, Synopsys

    Embedded Executive: Going All In on Generative AI, Synopsys

    Synopsys is all in on generative AI, and it’s putting its money where its mouth is by creating a Center for Generative AI within the company. Being that I had no idea what this meant, how it would work, or what it would mean to the industry, I invited the Center’s Executive Director, Stelios Diamantidis, to join me on this week’s Embedded Executives podcast. He laid out what the Center looks like today, and what it will mean to the entire industry going forward.

    • 12 min
    Embedded Executive: A Raspberry Pi Really Can Be Secure, Zymbit

    Embedded Executive: A Raspberry Pi Really Can Be Secure, Zymbit

    Understatement: Raspberry Pi is popular with the embedded community.Myth: Raspberry Pi is not a secure platform.I believed in that myth until a recent conversation with Alex Kaay, the CTO and co-founder of Zymbit. The beauty of the Pi is in its simplicity, but don’t equate simplicity with unsecure. Alex walked me through why people's beliefs are what they are, and more importantly, why those beliefs are misguided. Check out this week’s Embedded Executives podcast and see if you’re a believer.

    • 10 min
    Embedded Executive: Choosing a Medium For Smart Metering with the Wi-SUN Alliance

    Embedded Executive: Choosing a Medium For Smart Metering with the Wi-SUN Alliance

    One area of technology that many vendors and technologies are gunning for is smart metering, whether commercial or residential electric meters, water meters, or something else.The number of potential meters is HUGE. But which technology makes the most sense for this application? As you might expect, it depends on who you talk to. For this podcast, I spoke to Phil Beecher, the President and CEO of the Wi-SUN Alliance. Phil explained why Wi-SUN makes the most sense in this week’s Embedded Execu...

    • 11 min

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