Embracing Your Voice

Atima Omara

Are you a woman of color who feels like you work in spaces that don’t invest in your success? Do you feel like you’re expected to be less than who you are to make your co-workers comfortable? You know being “authentic” at work doesn’t apply to you? Have you gotten the advice to be “twice as good” to succeed at life and work? Are you tired of playing by someone else’s rules (that don’t apply to others) to have the life and career you want? Well this is the right podcast for you. Embracing Your Voice Podcast is an intentional space for ambitious women of color who want to create a life and career that taps into their expertise, talent and passion while being unapologetically themselves. Navigating life and career as a women successfully and authentically is challenging because many spaces aren’t built for us especially for women of color. If you know you are capable of doing so much more but wondering what to do about it? On this podcast you’ll hear from amazing women of color who by listening to and embracing their own voice created the life and career for themselves they wanted. Listeners will also learn the things that hold us back from being the best version of ourselves, and strategies to help us move toward our goals.

  1. EPISODE 1

    What Happens When Women of Color Own Their Stories with Cher Hale

    I’m so excited to be back with a brand new season, and this time, we’re diving deep into the experiences of women of color in business. My first guest of the season is the incredible Cher Hale - founder and director of Ginkgo PR, an agency committed to creating a more equitable media landscape by amplifying historically excluded voices. Cher’s story is deeply personal, incredibly inspiring, and wildly relatable, especially if you've ever struggled with stepping into your identity or navigating the expectations placed on you as a woman of color. What we cover in this episode: - Cher’s early love for reading, writing, and storytelling (and yes, she wrote a novel at 13!) - How a “wrong” college class led to her first PR opportunity - What it felt like to be young and burned out working in nonprofits - The challenges she faced breaking away from traditional career expectations, especially in a multicultural family - How Cher stumbled into communications career by accident, and started her first business even though she was encouraged to find a more stable job - How the loss of her mother became a turning point in reclaiming and embracing her heritage - Why she walked away from telling stories that didn’t feel aligned - and who her agency is really here to serve We also got into some honest talk about internalized oppression, learning to find pride in our identity, and the pressure to “perform” in professional spaces that weren’t made for us. This episode is for you if: - You’ve ever felt the pull between “security” and your dreams - You’ve wondered what it looks like to build a mission-driven business as a woman of color - You’re navigating identity, legacy, and visibility in your own work Cher’s vulnerability and clarity are such a gift, and this conversation set the tone for what’s to come this season. About Cher Hale:  As a first-generation Taiwanese-American, Cher is passionate about leveraging the power of media to tell diverse stories through online, print, TV, radio, and podcast mediums. She is the founder and director of Ginkgo Public Relations – a national boutique agency that believes in using storytelling and public relations as a force for good. They specialize in boosting visibility for underrepresented or marginalized authors, experts, and entrepreneurs through comprehensive communication and media relations effort. If you enjoyed the show and you want to join our community of other women of color who are embracing their voice head over to https://embracingyourvoicepod.com/ Connect with Atima on: Instagram Linkedin

    45 min
  2. EPISODE 2

    Building a Seat at the Table: How Women Can Lead in Business With Gwen Young

    Hey EYV Fam! In today’s episode of Embracing Your Voice, I’m sitting down with Gwen Young - CEO of the Women Business Collaborative (WBC) and visiting scholar at George Washington University. Gwen’s career journey is incredible, from humanitarian work to global development to leading the charge for women’s leadership across industries. We get into some real talk about why women’s voices (especially women of color) are still underrepresented in leadership spaces, and what it’s going to take to change that. If you’re passionate about building a better, more equitable future, you’re going to love this one. What We Cover: How Gwen’s early experiences - like attending a women’s college -shaped her passion for leadershipWhat working in humanitarian crises taught her about women’s voices and global leadershipWhy women need a seat at every table (not just one)What’s actually happening in the C-suite today and why diversity numbers still lag behindThe real barriers women face when climbing the leadership ladderHow mentorship, sponsorship, and building strong networks can change the game for womenAction steps organizations (and all of us) can take to create more pathways to leadership Timestamps: 00:00 – Kicking things off 02:00 – Meet Gwen Young 06:30 – Gwen’s early leadership influences 10:15 – Lessons from humanitarian work 15:20 – Why women’s representation matters across every sector 21:00 – The state of women in leadership today 27:45 – Why women of color still face the steepest hurdles 34:10 – How networks, mentorship, and sponsorship make a difference 41:20 – Real ways organizations can step up 48:00 – Final thoughts + my takeaways In this episode, I’m chatting with Gwen Young, someone who has spent her career pushing for real change when it comes to women’s leadership. We kick things off by talking about Gwen’s time at Smith College and how being in a women-centered environment shaped her belief that women belong at the decision-making table. From there, we dive into her humanitarian work and the experiences that made her realize how differently women experience crises, leadership, and opportunity. We also talk about what’s going on in corporate America today: yes, we’ve made progress, but there’s still a big gap - especially for women of color. Gwen breaks down the systemic barriers that are still holding women back, like microaggressions, a lack of networks, and missed opportunities for professional development. One of my favorite parts of our conversation? When Gwen talks about building the “women’s old girls’ network” a powerful, supportive network that can rival the “old boys’ clubs” that have existed forever. There’s so much good stuff in here about mentorship, sponsorship, leadership programs, and how organizations can actually move the needle - not just talk about it. If you care about women’s advancement, leadership, and making sure ALL women have the chance to lead, you’re going to walk away from this episode fired up and ready to take action. Guest Info: Gwen K. Young is the CEO of the Women Business Collaborative. She is also a Visiting Scholar at the Elliot School of International Affairs, George Washington University and former Director of the Global Women’s Leadership Initiative at the Wilson Center.  She is an Advisor to Concordia.   Ms. Young has worked across the globe developing strategy, programming and advocacy in the areas of humanitarian policy, international affairs and international development. This includes developing public private partnerships focused on public health, agriculture, gender equality, and access to finance.. As an attorney, Ms. Young has worked as a...

    55 min
  3. EPISODE 3

    Latina in Politics: Building a Career in Data Without a Blueprint

    In this episode of Embracing Your Voice, I sit down with Rosa Mendoza, Vice President of Account Management at Global Strategy Group. Rosa opens up about her journey from aspiring lawyer to data powerhouse in Democratic politics. From manually building spreadsheets to leading analytics for national campaigns like Kamala Harris’s 2020 presidential run, Rosa shares how saying “yes” to unexpected opportunities helped her uncover her true path and purpose. If you’ve ever felt like your journey didn’t make sense—until it did—this episode will speak directly to you. Key Takeaways: How Rosa’s pre-law background transformed after volunteering on Obama’s campaignThe power of curiosity and how it shaped her data careerLearning to code on the job and trusting your intuitionThe role of community and purpose in political campaign lifeHow mentorship and asking questions accelerated her growthNavigating cultural expectations while forging your own pathBecoming a pollster—and finally helping her family understand her work Timestamps: 00:00 – Intro and Rosa’s Pre-Law Origins 04:30 – Discovering Politics Through Obama’s 2012 Campaign 09:15 – From Volunteer to Full-Time Political Work 13:20 – Falling Into Data Analytics by Following Curiosity 19:00 – Building Skills on the Job (and Googling Everything) 23:45 – Behind the Scenes of Campaign Life and Data Culture 29:30 – Leading Analytics for Major National Organizations 36:00 – Making a Career Make Sense to Family 41:50 – What She Loves About Her Role Today 46:10 – Final Thoughts and Advice for Listeners In this episode of Embracing Your Voice, I talk with Rosa Mendoza, who shares her powerful story of transformation—from pursuing law to leading major data analytics in political campaigns. Rosa walks us through the pivotal moment she shifted her path: volunteering for Obama’s campaign in 2012. What started as community engagement soon became a full-blown career in progressive politics. Rosa opens up about learning to trust her instincts, taking on roles she didn’t feel fully prepared for, and embracing her natural curiosity. Her story reveals how she transitioned into data analytics—despite having no formal background—and how she taught herself to code by simply Googling, asking questions, and figuring it out one step at a time. We dive into the campaign world, where Rosa describes what it was like building something bigger than yourself alongside a team of mission-driven people. She also reflects on how her identity, upbringing, and immigrant parents' expectations shaped her resilience and drive. By the end of the conversation, Rosa explains how becoming a pollster finally helped her work “click” for her family, and she shares what keeps her energized in this new phase of her career. Guest Information: Rosa is Vice President of Account Management at The Global Strategy Group an award winning full-service communications, research, and public affairs agency. Global Strategy Group or GSG is a highly respected agency that has worked with top Fortune 100 companies, leading national advocacy organizations, as well as federal and state elected officials Rosa came to the firm having worked in Democratic politics for years. She started her career in politics during Obama’s 2012 Presidential reelection campaign and has served in numerous data-driven roles for NextGen, the Human Rights Campaign, and Democratic Congressional Campaign Committee. Rosa most recently served as Chief Analytics Officer for Kamala Harris’s presidential campaign. Rosa graduated from Florida Gulf Coast University, earning degrees in Economics and Political Science Learn more about some of Rosa's work at the Global Strategy Group especially on the...

    1h 3m
  4. EPISODE 4

    Building Wealth & A Career on Your Terms with Brown Ambition's Mandi Woodruff-Santos

    In this episode, I got to sit down with the amazing Mandi Woodruff Santos—host and executive producer of the award-winning Brown Ambition podcast and the powerhouse behind Mandi Money Media. We talk about everything from humble beginnings and financial trauma to building a multi-six-figure career and helping other women of color do the same. Mandi’s story is real, raw, and deeply inspiring. From growing up with a single mom and tight finances to getting laid off just three months into her "dream" job in NYC, she shares how she turned those challenges into fuel for creating financial security—and eventually, financial freedom. Now, with nearly a decade of podcasting and millions of listeners behind her, she's using her voice and experience to empower others. What we cover in this episode: How Mandi turned her love of books and storytelling into a journalism careerThe financial trauma that shaped her drive to build wealthWhy getting laid off early in her career was a blessing in disguiseThe myth of stability and how it keeps women stuckMandi’s journey from $35K to $300K a year—and how she helps others do the sameThe importance of negotiating, pivoting, and betting on yourselfWhy now, more than ever, women of color need financial autonomy This isn’t your typical finance chat. Mandi keeps it 100% real about the emotional weight of money, how to take back your power, and how she’s creating generational change—not just for herself, but for her kids and her community. Whether you're mid-pivot, dreaming of more, or just tired of feeling stuck, this conversation will light a fire under you. Mandi Woodruff-Santos is sought after personal finance expert and career coach. Most famously, she is the Host and Executive Producer of the very popular and award winning podcast Brown Ambition, the first money and career podcast for women of color by women of color. She is also the founder of the growing Mandi Money Media LLC which provides coaching and training on careers and negotiating those paychecks. Her mission with both is to empower women of color through financial and career education.   Before all of this, Mandi started off as a journalist, but it was being laid off her job three months in trying to make ends meet that led her to vow to really teach herself about building a financial safety net and personal wealth and that was the beginning of a personal and professional journey that led her to the businesses she runs today. Need career coaching or help negotiating your salary for a new job or raise? https://www.mandimoney.com/ And if you somehow haven't check out Brown Ambition podcast on Apple/Spotify and major streaming platforms. https://podcasts.apple.com/us/podcast/brown-ambition/id1039708229

    1h 6m
  5. EPISODE 5

    EPISODE REWIND: S2 Ep.3 Changing the Business of Politics by Starting A Business w/Alicia Sisneros

    Overview: This week on Embracing Your Voice, host Atima Omara is joined by Alicia Sisneros, founder of Sisneros Strategies, a 100% Latina-owned political consulting firm. Alicia opens up about her career journey, from breaking into the industry to launching a successful business centered on diversity and inclusion. Together, they discuss navigating systemic challenges, the importance of mentorship, and how Alicia's firm is reshaping the political consulting space for women and minorities. Key Timestamps:[00:00:00] Introduction: Atima introduces the show and its focus on empowering women of color, followed by an introduction of Alicia Sisneros and her firm, Sisneros Strategies.[00:02:30] Meet Alicia Sisneros: Alicia introduces herself as a business owner, mother, and advocate and reflects on her upbringing in a union family and the lack of career awareness growing up.[00:14:00] Highlights in Nevada Politics: Alicia discusses her role in electing the most women and Latino/a legislators in Nevada's history.[00:16:30] Transition to National Politics: Alicia reflects on her move to Chicago to work for Organizing for Action, Obama's C4 organization, and her unique role as a data visualization manager.[00:20:00] Entry into Political Consulting: Alicia describes her transition into consulting in Ohio, gaining experience with multiple campaigns and nonprofit organizations.[00:24:00] Challenges in Consulting Firms: Alicia discusses facing limited opportunities for upward mobility in white-male-dominated consulting firms.[00:28:00] Building Her Own Firm: Alicia explains her motivation to launch Sisneros Strategies in 2019, including her desire for flexibility, authenticity, and better work-life balance.[00:35:00] The Impact of the Pandemic: Alicia discusses how the pandemic leveled the playing field for consulting firms and created new opportunities for her business.[00:38:00] Breaking Barriers as a Latina Business Owner: Alicia reflects on being overlooked in traditional consulting spaces and her determination to change the culture of political consulting.[00:42:00] Supporting Women and Diverse Voices: Alicia describes her commitment to mentoring women of color in politics and fostering authenticity in her candidates and employees.[00:46:00] Challenges in Securing Clients: Alicia shares anecdotes about being stereotyped as "too niche" while advocating for diversity and cultural competency in political outreach.[00:49:00] Balancing Career and Family: Alicia emphasizes the importance of defining work-life balance on her terms and creating a supportive work environment for her team.[00:53:00] Closing Thoughts: Alicia encourages listeners to spend their energy wisely, embrace authenticity, and challenge traditional structures in their industries. Key TakeawaysDiversity in Campaigns: Sisneros Strategies redefines political consulting by prioritizing cultural competency and authentic representation.Mentorship Matters: Alicia emphasizes the importance of mentoring women of color to ensure the next generation faces fewer barriers.Resilience in Leadership: Alicia's journey highlights the power of persistence and creating opportunities when the system won't make space for you. Resources and LinksLearn More about Sisneros Strategies: Visit Alicia's WebsiteNetworking Tips for Women Leaders: Read This GuideStarting a Consulting Business: Explore These Steps Stay Up To Date Subscribe to Embracing Your Voice for more stories of trailblazing women of color and their journeys to success. Sign up for our newsletter ata href="https://www.embracingyourvoicepod.com/" rel="noopener...

    57 min
  6. EPISODE 6

    EPISODE REWIND: S1 Ep.11 Creating the Space You Want For Yourself With Carissa Begonia

    Summary:In this episode of the Embracing Your Voice podcast, Atima Omara sits down with Carissa Begonia, founder of Conscious Exchange. From her journey as a Filipina American in corporate America to her pivot into coaching, Carissa shares her lessons on leadership, entrepreneurship, and creating the space you want for yourself. Together, they explore identity, resilience, and empowerment themes for women of color navigating traditional career paths and beyond. Key Timestamps[00:00:00] Introduction: Atima introduces the podcast and its focus on empowering women of color to create impactful careers while being unapologetically themselves. [00:01:00] Meet Carissa Begonia: Carissa Begonia, a second-generation Filipina American and founder of Conscious Exchange, is introduced. Her work focuses on helping BIPOC entrepreneurs build time, location, financial, and occupational freedom. [00:09:00] Career in Fashion: Carissa discusses her journey working at Macy’s, including managing multi-million-dollar portfolios and learning key skills in business planning and forecasting. [00:13:00] Navigating Corporate Spaces: Carissa describes her experiences as a young Asian woman in corporate America, including challenges with representation, office politics, and microaggressions. [00:17:00] Thriving Under Women of Color Leadership: Carissa reflects on how mentorship and leadership from women of color positively impacted her career and contrasts it with experiences under white male leadership. [00:20:00] The Journey to DEI Work: Carissa recounts her transition into diversity, equity, and inclusion (DEI) work, creating spaces for women and marginalized groups within companies like Zappos. [00:30:00] Challenges of Representation: Atima and Carissa discuss the pressures and biases women of color face in leadership roles, including stereotypes and the difficulty of balancing assertiveness with emotional intelligence. [00:39:00] Pivot to Entrepreneurship: Carissa explains her decision to leave corporate America, finding her purpose in creating spaces and opportunities for marginalized communities through entrepreneurship. [00:54:00] Challenges of Starting a Business: A candid discussion about the realities of entrepreneurship, including financial struggles, systemic barriers, and the need for honest mentorship. [00:59:00] Creating Spaces for BIPOC Entrepreneurs: Carissa emphasizes the importance of representation and community for entrepreneurs of color, shifting her focus to business coaching for people of color. [01:03:00] Closing Thoughts: Carissa shares insights on self-awareness, recognizing patterns, and aligning purpose with action to create impactful and fulfilling work. Key Takeaways:Leadership Lessons: Authentic leadership requires empathy and courage.Entrepreneurial Mindset: Align your values with your work for a more significant impact.Overcoming Barriers: Empowerment starts with giving yourself permission. To learn more about her/or work with her. Check out: https://www.consciousxchange.com/home If you enjoyed the show and you want to join our community of other women of color who are embracing their voice head over to https://embracingyourvoicepod.com/ Connect with Atima on: Instagram Linkedin

    1h 7m
  7. EPISODE 7

    Finding Your Voice in the Music Industry with Naima Cochrane

    In this episode of Embracing Your Voice, Atima welcomes music industry veteran, writer, and cultural commentator Naima Cochrane for an inspiring conversation about building a career that aligns with your true self. From her early days in entertainment law to leading marketing at iconic labels and managing artists like John Legend, Naima shares her journey through a changing industry. Tune in as they discuss navigating creative careers, the evolution of Black music and culture, and lessons on embracing the parts of yourself that make you stand out. Key Takeaways Career Alignment Comes Over Time: Naima shares how her current career—teaching, writing, and storytelling—is the most aligned with who she has always been.The Power of Storytelling in Marketing: Through her marketing work at major labels, Naima learned that telling the artist’s story is as critical as promoting their music.Managing Talent Is About Trust: Her time managing John Legend revealed how essential communication, trust, and healthy boundaries are in artist management. Episode Highlights [00:01:00] — Naima’s early life growing up in a musical family; roots of her love for music. [00:09:00] — Moving from a corporate marketing career into freelance and entrepreneurship. [00:17:00] — How #MusicSermon began as a passion project on Twitter. [00:24:00] — Building an authentic community online and resisting pressure to monetize early. [00:31:00] — The moment #MusicSermon unexpectedly launched her journalism career. [00:36:00] — Balancing full-time teaching with creative and entrepreneurial work. [00:42:00] — Dealing with perfectionism and ADHD when creating content. [00:49:00] — How her values drive her work and decision-making. [00:55:00] — The challenges of scaling as a solo creative — when and how to bring on help. [01:03:00] — Learning to embrace being seen as a thought leader in music and culture. [01:14:00] — Community is the true driver of #Music Sermon — why she continues to resist monetization that changes the experience. [01:15:00] — How #Music Sermon opened doors to journalism, teaching, and partnerships. [01:23:00] — Leading the award-winning marketing campaign for Aaliyah’s catalog release. [01:27:00] — Learning to promote her own voice and accomplishments after years of building others’. [01:33:00] — Final advice for creatives: sell your unique voice, trust the process, and give yourself grace. Quotes "Everything that I do now reflects little Naima in a really great way—even the parts of myself I once tried to turn down." — Naima Cochrane "Marketing is where you get to tell the artist’s story, explain the vision, and help shape how the world sees them." — Naima Cochrane "As a manager, your job is to free the talent to be creative. You take on the logistics so they can focus on their art." — Naima Cochrane Naima Cochrane is a music industry veteran who is a storyteller, and leading voice on Black music and culture. She spent 20 years rising through the ranks at legendary music labels Arista, Columbia and Epic Records. She would then work on the artist management side with EGOT John Legend and Emmy, Grammy, and Tony award winning Cynthia Erivo. Now, she is best known for being the creator of the viral storytelling series on Twitter and Instagram called #MusicSermon which prompted a move from the business side into more music...

    1h 38m
  8. EPISODE 8

    Things I’ve Learned from 7 Years of Running My Business

    Hey EYV fam — I’m back! After a whirlwind few weeks packed with writing deadlines and client work, I’m hopping back on the mic to wrap up this season’s focus on women of color in business with something personal. In this solo episode, I’m sharing the real lessons I’ve learned from seven years of building and running Omar’s Strategy Group. This one’s for the side hustlers, the full-time dreamers, the maybe-somedays — and even those who just need to make a little extra cash in this expensive economy. Whether you’re ready to jump or just testing the waters, there’s something in here for you. In this episode, I share 5 key lessons I’ve learned, including: 01:00 – Who this episode is for: full-timers, side-hustlers, and the curious01:15 – Lesson 1: Start with what you actually enjoy doing02:00 – How to figure out what you’re interested in and test it with your circle02:40 – Lesson 2: Find the need — why skill alone isn’t enough03:40 – A cupcake-shop example to explain market saturation04:00 – Lesson 3: Get your house in order — name, legal, and promo basics05:00 – Why you need a lawyer (even early on) to get contracts and structure right05:45 – Quick tips for websites (even if you’re not ready to hire help)06:30 – Don’t skip this: why having something online matters07:00 – Lesson 4: Your personal network is your first (and best) marketing tool07:50 – How your network can refer others even if they’re not your ideal client08:00 – Lesson 5: Find a business community so you don’t go it alone08:40 – Where to look for support if you’re just starting out09:00 – Final reflections and how to get in touch with questions Too many people glamorize the hustle — but building something real and lasting takes more than ambition. This is my honest take on what it looks like to create a sustainable business, especially as a woman of color navigating systems that weren’t made with us in mind. This is the pep talk (and plan) you didn’t know you needed. Have questions or want to connect? Email: embraceyourvoicepod@gmail.com Follow the show and share this episode with someone dreaming of their own business

    10 min

Trailers

4.7
out of 5
15 Ratings

About

Are you a woman of color who feels like you work in spaces that don’t invest in your success? Do you feel like you’re expected to be less than who you are to make your co-workers comfortable? You know being “authentic” at work doesn’t apply to you? Have you gotten the advice to be “twice as good” to succeed at life and work? Are you tired of playing by someone else’s rules (that don’t apply to others) to have the life and career you want? Well this is the right podcast for you. Embracing Your Voice Podcast is an intentional space for ambitious women of color who want to create a life and career that taps into their expertise, talent and passion while being unapologetically themselves. Navigating life and career as a women successfully and authentically is challenging because many spaces aren’t built for us especially for women of color. If you know you are capable of doing so much more but wondering what to do about it? On this podcast you’ll hear from amazing women of color who by listening to and embracing their own voice created the life and career for themselves they wanted. Listeners will also learn the things that hold us back from being the best version of ourselves, and strategies to help us move toward our goals.