Encore: Why You Need to Audit Your Tech Stack

Welcome back to Digital Marketing Answered! Today, we're diving into a topic that’s more relevant than ever: the impact of tech stacks in 2024. So, we’re asking you—could this be the perfect time to give your tech stack a little audit?

In this encore episode, we're revisiting an insightful conversation between Tim Butler, CEO of Innovation Visual, and our MarTech expert Chris Watson-James. They delve into the importance of technology audits and how they can transform today’s businesses. With the rapid evolution of tech stacks, it’s crucial to ensure that your technology is genuinely supporting your growth goals.

In this episode, Chris and Tim will cover:

• How a well-integrated tech stack can not only boost your revenue but also keep your costs in check.
• The vital importance of aligning your tech stack with your CRM for a seamless view of customer data.
• How bringing in an outside agency can help uncover hidden opportunities within your tech and streamline your systems.

So, whether you’re considering an audit or just curious about optimising your tech, stick around—there’s a wealth of knowledge coming your way!

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About Innovation Visual:
Innovation Visual are a technology-led RevOps Consulting Agency based in Surrey, who have extensive experience working with national and global clients. Their talented team of experts work in partnership with clients to align marketing, sales, and customer success through smart use of tech, data, and automation.

Get in touch:
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📞 Call ➞ 0333 772 0509 (+ 44 (0)1483 604256 - Outside UK)
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