119 episodes

End Hype coaches brilliant misfits, innovators, and outsiders to transform product ideas into business realities from real experience without the fluff. We deliver business knowledge gained from developing and manufacturing 100s of products.
The information comes from hard fought experience working with high-growth startups and major corporations. This show is for entrepreneurs who want better lives, more impact, and greater results. We are for the outsiders who understand action is only path to making the future.
We are sick of ...Business books with 200 pages of fillerGurus copying and offering useless contentVenture capitialist bankers offering startup adviceFancy talk from fancy people with zero action
Do we know everything? Of course not.We connect with guest experts to accelerate learning to answer new challenges. Our network and community is growing every day. Learn with us and share in the story as we grow.
Entrepreneurs are uniquely capable of improving their lives and their communities. Stop talking about what you could do. Listen in and take action. Innovation changes how we live, work, and interact.We create new opportunities.Change your life.Change the world.
About Callye KeenThrough collaboratively developing and manufacturing 100s of products, Callye saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework.
Callye has presented at national events, spoken at universities, and ran successful incubator programs. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.

End Hype with Callye Keen Callye Keen

    • Business
    • 5.0 • 179 Ratings

End Hype coaches brilliant misfits, innovators, and outsiders to transform product ideas into business realities from real experience without the fluff. We deliver business knowledge gained from developing and manufacturing 100s of products.
The information comes from hard fought experience working with high-growth startups and major corporations. This show is for entrepreneurs who want better lives, more impact, and greater results. We are for the outsiders who understand action is only path to making the future.
We are sick of ...Business books with 200 pages of fillerGurus copying and offering useless contentVenture capitialist bankers offering startup adviceFancy talk from fancy people with zero action
Do we know everything? Of course not.We connect with guest experts to accelerate learning to answer new challenges. Our network and community is growing every day. Learn with us and share in the story as we grow.
Entrepreneurs are uniquely capable of improving their lives and their communities. Stop talking about what you could do. Listen in and take action. Innovation changes how we live, work, and interact.We create new opportunities.Change your life.Change the world.
About Callye KeenThrough collaboratively developing and manufacturing 100s of products, Callye saw a massive range of strategies, tactics, successes, and failures firsthand. He packaged this experience into the Red Blue Collective framework.
Callye has presented at national events, spoken at universities, and ran successful incubator programs. Clients have built 7-8 figure businesses, raised investment, and sold products around the world.

    Building a Recession Proof E-commerce Business

    Building a Recession Proof E-commerce Business

    Part of me hopes I am wrong but recessions are inevitable. The US has avoided a true  recession for a long time.

    In this episode, I share what am I doing and what am I coaching clients to do to thrive 

    I cover ...
    General Strategies
    Having a Purpose-lead Business
    Staying Relevant with Positioning
    Capturing Imagination and the conversation
    Diversifying Sales Channels
    and ... a little on the Judo of Market Dynamics

    This episode is fast. I want to lay the groundwork for other highly tactical episodes coming to help you build a recession proof E-commerce business
    Join our Free Discordredbluecollective.com/vslJoin The End Hype Movementredbluecollective.com/movement

    • 14 min
    Product Research to Validate Winning Products

    Product Research to Validate Winning Products

    Product Research to Validate Winning Products

    You are in the shower, you got struck by some random idea. You got hit by Zeus's lightning bolt. ... And years of your life are just gone down the drain

    OR You're gonna be a millionaire.

    You had a million dollar idea. It's gonna skyrocket to the moon. All of your hopes, your dreams, your desires, your wildest fantasies are about to come true because you have just come up with a winning product idea.

    Well, probably neither of those things are true, but I wanna step through a very simple process.
    Join The End Hype Movementredbluecollective.com/movement

    • 18 min
    Losing Everything and Starting Ecommerce from Scratch

    Losing Everything and Starting Ecommerce from Scratch

    What would I do if I started from scratch? If I lost everything, I had no money. Find out in this episode 
    Join The End Hype Movementredbluecollective.com/movement

    • 25 min
    From Amazon to Outsourcing to Acquisition with EcomBalance

    From Amazon to Outsourcing to Acquisition with EcomBalance

    Nathan Hirsch and Callye Keen talk through the evolution of business, stacking skills, and the power of outsourcing.

    EcomBalance
    https://ecombalance.com/

    Outsource School
    https://www.outsourceschool.com/
    Join The End Hype Movementredbluecollective.com/movement

    • 26 min
    How to Grow your Sales with our Community The End Hype Movement

    How to Grow your Sales with our Community The End Hype Movement

    You want to launch and grow your product business.
    You want to have a brand.
    You want to turn that idea into something that impact your life and community.

    Maybe you have massive goals, maybe you're just having an obstacle you want to tackle today. Focus and follow what I tell you...
    In this episode, I have something very special to share. 

    I know this sounds wild, but the technique I use to presale $700 fidget spinners is the same simple technique. I consistently use to sell eight figures of my products to the biggest companies on earth. If you listen to the show regularly, I share the lessons and strategies that I've learned. 

    But the show is short. I try to make topics more entertaining. I bring on guests, we chop it up. But in the end to really teach you how I need to go in depth. We need to communicate. We need to collaborate. We need to ask each other difficult questions to get simple answers. 

    Here's the deal.

    I, my clients, my partners are taking advantage of new opportunities in sourcing and marketing to build new products and to grow product companies. Without years of engineering experience or millions of followers or some rich uncle showering you with cash. 

    When you click on the link in the notes
    Redbluecollective.com/movement 
    You can watch the testimonials if you are that skeptical. 

    But look. For any business or product or idea someone has already earned an audience who would want to buy. Why not let them sell. It for you. Instead of posting to social media every 10 minutes, instead of paying the skyrocketing costs of ads, instead of hoping some hot influencer goes viral. You create a legit brand, you sell premium products. 

    And you sell using other people's businesses.

    Sure. If you listen to the show and join the community, You'll improve your core direct to consumer business. If that's your thing. But I can help position you and your brand to have an army of salespeople, distributors offline, online retailers. This scales. This scales from working with small online brands to wholesale, to partnering with massive corporations companies. 

    Putting you on a platform. For success. I want to protect you from the scammers and gurus selling drop shipping, Amazon automation and marketing gimmicks that we all know don't really get results. I want to share with you the secrets that I've learned in a special private community called The End Hype Movement. 

    We are laser focused on results. Growing your revenue. 

    Membership to the end height movement includes weekly training driven by a roadmap of topics from you. Access to a vetted network of partners. We have product developers, manufacturers, access to capital consultants. And more partners coming. They're all just designed to solve your problems and speed your growth. 

    I've got incredible guest experts, friends coming in sharing disruptive insights. We have a growing vault of training, videos and resources detailing exactly how to execute the specific strategies to grow your business. And yeah, a community of product owners to network and collaborate with on your business. 

    It's pretty simple. I want to share with you what I've learned. I want you to be able to replicate that success. 

    I want to share with you what I've learned over developing and manufacturing, hundreds of products for businesses of all sizes. gave me the opportunity to see how eight and nine figure businesses go from idea to growth, to acquisition. 

    If you want support and advice from somebody with actual experience, this community is where I'm pouring my energy and attention focus is leverage. 

    If I put more of what I do into one place, I can have greater impact. 

    I'll see you on the inside.  


    Join The End Hype Movementredbluecollective.com/movement

    • 17 min
    Growing an 8-Figure Business without Ads

    Growing an 8-Figure Business without Ads

    Austin Larson shares his experience growing an e-commerce business to 8 figures without ads.

    Learn More about Austin
    IG: https://www.instagram.com/driven2do/
    FB: https://www.facebook.com/a.lars24
    Join The End Hype Movementredbluecollective.com/movement

    • 29 min

Customer Reviews

5.0 out of 5
179 Ratings

179 Ratings

jonnyy12365 ,

Best podcast right now

Thanks for this I listen to the new episode ever time when I’m at work and it what I look forward to keep pushing strong and uploading

SEYSELJHOO123 ,

Awesome podcast!

This podcast is a must listen for anyone looking to level up in business, mindset, and so much more! Callye Keen is a great host and each episode is truly inspiring.

AELXANDAR125 ,

it better than other podcasts?

I'm really glad to hear such a podcast. Through this podcast I got to know experts, writers, teachers, trainers, otherworldly love love etc. Listen to this podcast at least once I recommend. Thanks

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