Enterprise Explores BFM Media

On the back of Earth Day earlier this week, Enterprise explores the 2024 Earth Day report that was released by market research firm Ipsos Malaysia with Arun Menon, Managing Director at Ipsos Malaysia.

This is the 4th edition of the report and is based on a 33-country survey conducted where 24,000 people were interviewed between January 26th and February 9th.

Below are the 6 key findings from the report, which we explore in more depth in the show.

Globally, across 33 countries, a majority think governments, businesses and individuals have a responsibility to tackle climate change. But conviction has dropped notably over the past three years.
Millennial and Generation Z men feel more apathetic and fatalistic about climate change compared with older generations and with women. Three in ten say it’s already “too late” to tackle climate change. And this sense that it’s too late to take action on climate change is particularly strong among young men.
A majority globally believe that developed countries, with historically high emissions, should contribute more towards climate action. Perhaps unsurprisingly, those in developed countries are less likely to agree with this.
Although awareness is improving, globally, people continue to misjudge which household actions would have the most impact on reducing their carbon footprint. People overestimate the effectiveness of low impact actions such as recycling.
Most are optimistic that transitioning economies away from fossil fuels will have environmental benefits, but views are mixed on the economic and affordability impacts.
Financial incentives and access to information are the leading motivators globally that could spur more climate action by individuals, followed by seeing climate impacts in their country.

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In the fast-paced world of advertising, language is not just a tool for communication but also an element of brand identity and cultural representation. Recently, concerns have arisen regarding the incorrect use of Bahasa Melayu in advertisements and public signage, sparking debates about linguistic integrity versus creative freedom. As advertisers and creative agencies navigate these waters, they face the challenge of balancing the evolving nature of language with the need to preserve its correctness and cultural significance.

This discussion is critical, as the implications extend beyond mere communication, but also influencing social perceptions and national identity.

Today, we speak with Prof Said Bani C.M. Din, Founder and Managing Director of bzBee Consult, who is also the President of PRCA Malaysia; and Khaidi Kamaruddin, the Founder of BULB Communique, to delve deeper into this matter where it is essential to consider how creative teams can foster linguistic accuracy while maintaining the innovative spirit that advertising demands.
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Today, Enterprise explores the KL20 action plan and what is in store for the startup ecosystem in Malaysia with Bikesh Lakhmichand, Founder at 1337 Ventures and Kevin Brockland, Founder and Managing Partner at Indelible Ventures.

For some context, the KL20 is a summit organised by the Malaysian government that aims to stimulate Malaysia’s startup scene by addressing some of the challenges faced by startup founders in the country like access to funding, navigating regulatory barriers and attracting top talent.

At the event, Prime Minister Datuk Seri Anwar Ibrahim launched the KL20 Action Paper, which is a comprehensive roadmap outlining tangible reforms to achieve convergence among key stakeholders – founders, venture capitalists, talent, incubators and accelerators, to propel Malaysia's startup tech sector to new heights.

Today on the show, Bikesh and Kevin help us break down the KL20 action plan and whether it fulfils the needs of startup founders in Malaysia as well as how this will facilitate the bigger goal of taking Kuala Lumpur into the ranks of the top 20 global startup hubs by 2030.
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Today on the show, Enterprise explores Echelon’s annual Top100 Program, a program specifically curated to boost the growth for startups in Malaysia. To help me break down the significance of this program to startups across SouthEast Asia, I’m joined in the studio by Mohan Belani, CEO and Co-Founder of e27, the startup ecosystem's go-to platform for insights, connections, funding, and talent opportunities.

Recently, Echelon has revealed the first 26 participants in this program for 2024 and some of the them include startups from Laos, the Philippines, and Malaysia, along with Singaporean applicants.

With that and along the course of our discussion today, Mohan helped us get a better picture on the selection process for startups to enter this program, why fundraising has become more challenging in the startup ecosystem as well as some of the differences between Malaysia's tech startup ecosystem with other participating countries from across SEA.
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Enterprise explores the 15th edition of CPA Australia’s Asia-Pacific Small Business survey which provides insights about small businesses across 11 economies, including Malaysia.

The annual survey results indicate that 2024 is expected to be a better year than 2023, with 78% of small businesses expected to grow this year. This is Malaysia's best result since 2012 and it is higher than the survey average of 70%.

To help me breakdown and explore the survey, we’re joined by Gavan Ord and Azfar Asa’Ad, from CPA Australia’s Business & Investment Policy team.

Along the course of the conversation today, Gavan and Azfar will be giving us an in-depth breakdown of the survey and give us a better picture on the state of small businesses here in Malaysia for 2024 and the foreseeable future.

*CPA Australia defines ‘small business’ as businesses with less than 20 employees, which includes high-growth small businesses and tech startups as well.

Photo Credit: Shutterstock
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In this episode, Enterprise explores the complexities of digital fragmentation and how businesses can address it to unlock real business value with Michael Bachman, Head of Architecture and AI Strategy at Boomi, a software company that specialises in integration platform as a service, API management, master data management and data preparation.

While data is increasingly valued in today's business landscape, many organisations struggle to bring out its full potential due to a common issue: data fragmentation. This fragmentation occurs when data is spread across various systems and locations, leading to inefficiencies in storage, compliance challenges, and management complexities.

With that, Michael will help us explore the impact of data fragmentation to businesses, strategies to overcome this hurdle for maximising the value of organisational data and the importance of offering the right governance and integration capabilities needed to weave AI into user experiences and business processes.
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