32 episodes

Welcome to Enterprising Minds, where industry veterans, and friends, Alex Pokorny, Ruthi Corcoran, and Dave Dougherty delve into the evolving world of digital marketing, merging insights with innovation. 
Each episode explores the intricacies of marketing technology, AI-driven strategies, and key trends—from SEO tactics to data-driven decision-making. Beyond just discussing current trends, our hosts examine the interplay between technology, leadership, and organizational culture, providing practical advice on how creativity and personal development can revolutionize marketing and business strategies, keeping you at the cutting edge of innovation.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and like, comment, and share to stay at the forefront of innovation with insights that can transform your business strategy and personal growth.

Enterprising Minds Dave Dougherty, Ruthi Corcoran, Alex Pokorny

    • Business

Welcome to Enterprising Minds, where industry veterans, and friends, Alex Pokorny, Ruthi Corcoran, and Dave Dougherty delve into the evolving world of digital marketing, merging insights with innovation. 
Each episode explores the intricacies of marketing technology, AI-driven strategies, and key trends—from SEO tactics to data-driven decision-making. Beyond just discussing current trends, our hosts examine the interplay between technology, leadership, and organizational culture, providing practical advice on how creativity and personal development can revolutionize marketing and business strategies, keeping you at the cutting edge of innovation.Join the conversation by subscribing to Enterprising Minds on Apple, Spotify, YouTube, or your favorite podcast player. Don’t miss out on our bi-weekly episodes that bridge the gap between technology and creativity in digital marketing, and like, comment, and share to stay at the forefront of innovation with insights that can transform your business strategy and personal growth.

    Ep 32 - AI Developments and Future Implications: Google I/O, ChatGPT 4o, and More

    Ep 32 - AI Developments and Future Implications: Google I/O, ChatGPT 4o, and More

    In this episode, we dive into the latest advancements in artificial intelligence from industry leaders like OpenAI, Google, and Microsoft. Join hosts Dave Dougherty, Ruthi Corcoran, and Alex Pokorny as they explore the exciting updates and their implications for digital marketing, workplace productivity, and everyday life. We discuss OpenAI’s new features, including real-time voice interaction and mobile integration, as well as highlights from Google IO 2023, focusing on AI’s ability to under...

    • 56 min
    Ep 31 - Navigating Change Without Burning Out: Strategies and Insights

    Ep 31 - Navigating Change Without Burning Out: Strategies and Insights

    In this episode of Enterprising Minds, Alex, Ruthi, and Dave tackle the complexities of change management and the critical challenge of avoiding burnout. They delve into effective strategies for maintaining creativity and motivation during significant changes and offer personal anecdotes alongside expert advice on managing both personal and team burnout. Learn how to recognize the signs of burnout, engage in activities that restore joy, and the profound impact that daily routines can hav...

    • 45 min
    Ep 30 - AI, Leadership, and the Future of Team Management

    Ep 30 - AI, Leadership, and the Future of Team Management

    In this episode of Enterprising Minds, the conversation delves into the evolving role of leadership in the age of artificial intelligence (AI). The discussion is sparked by insights from a Harvard Business Review article titled Leading in the Flow from the January-February 2024 edition, proposing five core energies leaders can tap into: purpose, wisdom, growth, love, and self-realization. Alex, Ruthi, and Dave explore the balance between technical skills and soft skills in management, th...

    • 25 min
    Ep 29 - Embracing AI in the Workplace: Challenges and Opportunities

    Ep 29 - Embracing AI in the Workplace: Challenges and Opportunities

    In this episode of Enterprising Minds, Alex, Ruthi, and Dave discuss the potential impact of artificial intelligence (AI) on marketing jobs, inspired by conversations and a notable quote from Sam Altman suggesting that advanced AI could handle 95% of tasks currently done by marketers, consultancies, and creatives. The discussion covers the implications of this shift, how jobs in marketing might evolve rather than disappear, and how businesses across various sizes might be affected differ...

    • 42 min
    Ep 28 - Behind the Scenes - Part 1: Microphones, Recording, and Audio Editing

    Ep 28 - Behind the Scenes - Part 1: Microphones, Recording, and Audio Editing

    Discover the secrets behind crafting the Enterprising Minds podcast in this exclusive behind-the-scenes tour! Get insights into our recording setup featuring top-notch gear like the Logitech 4K webcam, Shure MV7 microphone, and custom LED lighting. Learn valuable recording techniques to maintain pristine sound quality and the importance of separating work and personal equipment. Dive into post-production with software like Apple Logic and Final Cut for editing, and gain expert tips on au...

    • 20 min
    Ep 27 - 7 Essential Steps to Successful SEO Content Migration | Expert Insights

    Ep 27 - 7 Essential Steps to Successful SEO Content Migration | Expert Insights

    In this episode, Dave delves into the critical process of SEO content migrations, outlined through a detailed seven-step plan. This comprehensive guide is designed for individuals and organizations looking to effectively migrate their digital content without compromising site performance. The steps range from pre-work and discovery, technical reviews, and content analysis, to post-launch activities and continuous improvement, emphasizing the importance of meticulous planning, stakeholder enga...

    • 42 min

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