Entrepreneur School

Kelly Sinclair

The Entrepreneur School Podcast shares strategies and stories of being an entrepreneur, and what it takes to run a business while raising a family. Host Kelly Sinclair is determined to change the narrative of what success looks like. Success is subjective here. This is a space where we encourage you to follow your dreams, do the work and acknowledge the challenges along the way. It’s for: → The ambitious mother who wants to create a legacy for her kids. → The goal-oriented parent who values time freedom and flexibility so that they can be there for the school concerts, hockey games and dance recitals. → The woman who’s trying to make it all work without burning out or missing out along the way. Kelly is an award-winning brand and marketing strategist. Visibility maximizer. Small-town Canadian girl. Mom of 2 girls (who couldn’t be more different). There’s more to entrepreneurship than just marketing strategies and business models. You’ll learn all about that here. And, we will talk about mindset, lifestyle tools and habits just as much. This show is all about supporting emerging and early-stage entrepreneurs on the journey from solopreneur to CEO, while wearing all of the other hats in life. It’s for business owners who want to grow their brands online using digital strategies and creating digital products or programs. And most importantly, this podcast is intended to create a movement around pursuing passions, making an impact and finding joy in the journey of raising a family and running a business.

  1. How to Stop Outsourcing Your Self-Trust

    4D AGO

    How to Stop Outsourcing Your Self-Trust

    Ever feel yourself outsourcing your power to the next course, coach or hack? Same.  In this conversation with certified coach Carly Clark Zimmer, we dig into how to rebuild self-trust so you can make clear, grounded business decisions without the constant second-guessing. We unpack why overthinking drains you more than doing, how parts work (IFS) creates internal harmony, and the simple (not easy) practice that unlocks clarity: spaciousness. You’ll hear real talk on comparison traps, sunk-cost stubbornness, and how to know when to keep going vs. pivot.  Plus, Carly’s free tool—the Five-Minute Laser Coach—to spark a quick breakthrough. We’ll Unpack:Why entrepreneurs outsource self-trust—and how to take it backThe difference between thinking about doing vs. doing (and why thinking is often more exhausting)Parts work/IFS in plain English: letting every “instrument” in your inner orchestra be heardA simple decision filter: priorities, capacity, contextWhen to stick with a strategy vs. press pause on what isn’t convertingPracticing intuitive decision-making (yes, even on “what’s for dinner”) >>MEET CARLY>Your Next Steps:Train AI to sound like you (in under 2 hours) with BrandCalibrator™   Done for you visibility plan by Valerie the Visibility Auditor Let’s work together: https://ksco.ca/ Get visible without social media Connect on Instagram >>Thanks for Listening!If you enjoyed this episode, please help us share it by: img role="img"...

    43 min
  2. 3 Simple Ways to Monetize with AI (No Coding Required)

    NOV 4

    3 Simple Ways to Monetize with AI (No Coding Required)

    Let’s talk about monetization with AI—without the overwhelm, the jargon, or pretending you’re suddenly a coder. In this episode we break down three clear paths to monetizing with AI that don’t require you to build a tool, start a tech company, or even understand how ChatGPT works behind the curtain. You’ll discover how to: Save hours (and reclaim your evenings) by using AI to streamline the behind-the-scenes workEnhance your client delivery so every touchpoint feels high-touch—without adding more calls to your calendarProductize your expertise into AI-powered experiences that sell while you sleep You’ll hear real-world examples, including how I turned my proprietary frameworks into tools like Brenda (the BrandCalibrator™) and Valerie (the Visibility Auditor)—and how these tools create scalable, on-brand experiences that feel personal and profitable. Plus, I’ll walk you through the #1 mistake most creators make when building GPTs and how to protect your intellectual property before you put your methods into AI. This episode will spark ideas for how you can work less, earn more, and serve better using AI in your business—no tech degree required. We’ll Unpack: The 3 monetization paths with AI: Operational Efficiency, Enhanced Client Delivery, ProductizationHow to measure ROI from time saved (and why that’s just as powerful as new income)A behind-the-scenes look at Kelly’s “onboarding assistant” GPT that cut her process from 20 hours to 2Why productizing your knowledge through AI tools can expand reach and protect your IPThe mindset shift from “AI is replacing us” to “AI helps us human better” >>Your Next Steps: Get the workshop replay for $1 with coupon code: Podcast. Train AI to sound like you with BrandCalibrator™ Done for you visibility plan by Valerie the Visibility Auditor Let’s work together: https://ksco.ca/ Get visible without social media Connect on Instagram >>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

    19 min
  3. How to Protect Your IP in the Age of AI

    OCT 28

    How to Protect Your IP in the Age of AI

    Join us for the Next AI Era Workshop: GPT Ecosystems (use coupon code “podcast” to get in for only $1) __________________________________________________________________________________ This week I’m thrilled to introduce you to Andrew Bartle, longtime entrepreneur and software developer who’s been exploring how artificial intelligence can empower creators — without compromising ethics or security. He’s passionate about transparency, responsible AI, and helping people understand the technology shaping the next era of business. And more importantly, he and I have been building a new AI platform that we’re so excited to share with you!!! You’ve heard me share how much I use AI tools like ChatGPT in my business — from writing show notes to managing workflows — but I’ve also been feeling the tension between innovation and integrity. As creators, so much of what we share online comes from our own intellectual property: our ideas, frameworks, and hard-won experience. And yet, we rarely stop to ask: where does all that information actually go? In this conversation, Andrew and I dig into the real-world risks and responsibilities of using generative AI as creators. We talk about what happens behind the curtain of tools like ChatGPT, what “AI governance” even means, and why protecting your IP and your audience’s data has to be part of the creative process. It’s not about fear, it’s about awareness. AI can be an incredible support system when we understand how to use it wisely, with clear boundaries and ownership in place. What You’ll LearnWhy creators need to think critically about data privacy and ownershipThe hidden risks of uploading your work to open AI platformsWhat “responsible AI” looks like in everyday business useSimple ways to check if a tool aligns with your values and data standardsHow to stay creative and innovative without giving away your IP >>Your Next Steps:Train AI to sound like you (in under 2 hours) with BrandCalibrator™   Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Get visible without social media Connect on Instagram >>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

    25 min
  4. How to Get Clients Without Being Everywhere

    OCT 21

    How to Get Clients Without Being Everywhere

    Have you ever felt like you’re doing all the marketing things—and still not being seen? In this special replay, I’m flipping the mic and joining Lori Young on The OfferMojo Show to talk about visibility the sustainable way: relationship-led, energy-aligned, and supported by AI. We dig into why social media is not your only path (or even your best lead source), the difference between performative vs. strategic visibility, and the 10-minute-a-day habit that compounds into speaking invites, partnerships, and clients—without burning you out. I also share how I’m using AI (including custom GPTs) to repurpose smarter, pitch faster, and keep momentum when life gets lifey. We’ll UnpackWhy visibility ≠ “be everywhere” (and what to do instead)Social media as nurture, not lead gen—and what to use for leadsStrategic vs. performative visibility (and how to spot the difference)The 10-minute visibility habit that compounds over 60–90 daysRelationship-led growth: collaborations, podcasts, speakingPractical ways I use AI to save time and stay in my voicePermission to rest: energetic alignment beats algorithm anxiety >>CHECK OUT LORI’S POD>Your Next Steps:The Next AI Era: GPT Ecosystems workshop for $1 with coupon: PODCAST Train AI to sound like you (in under 2 hours) with BrandCalibrator™   Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Get visible without social media Connect on Instagram >>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

    53 min
  5. What If AI Actually Made You More Human?

    OCT 14

    What If AI Actually Made You More Human?

    You already know AI can save you time—but what if that’s not the real win? Let’s dive into a belief shift that’s completely changed how I think about AI—because it’s not just about doing things faster. It’s about showing up better. I’ll share how I turned a 20-hour task into a 2-hour one using AI. Not so I could do less, but so I could have deeper, more meaningful conversations with my clients. Because when you stop treating AI like a shortcut and start using it as a value multiplier, everything changes. This episode will help you see how AI can actually make your business more human, not less. You’ll learn: Why faster doesn’t mean less valuableHow to use AI to elevate your work, not replace itThe combo effect of human insight + AI supportHow to spot where AI can give you more time for what matters If you’ve been curious (or even a little skeptical) about how to use AI without losing your authenticity, this one’s going to open up a whole new way of thinking about it. >>Your Next Steps:Train AI to sound like you (in under 2 hours) with BrandCalibrator™   Grab the Ease & Alignment with AI bundle (FREE until Oct. 12) Register for the FREE Her AI Era Summit Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Get visible without social media Connect on Instagram >>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

    12 min
  6. The Lie About AI Content That’s Costing You Clients

    OCT 7

    The Lie About AI Content That’s Costing You Clients

    You’ve seen the promises: “300 posts in a day” or “an entire month of content in 30 minutes.” And yes, AI makes it possible—but here’s the problem: more content doesn’t equal more visibility. What actually matters is resonance. If your message isn’t landing, no amount of posting will fix it. In this rant-style episode, I’m sharing why visibility without calibration is just noise, and how to use AI the right way—so it sounds like you and helps you build momentum instead of burnout. Here’s what I cover: Why “more” isn’t the answer to your visibility strugglesThe biggest lie the online space keeps feeding entrepreneursHow AI is a mirror, not a magic wandWhat calibration really means (and why it changes everything)My own story of feeling like an imposter at a tech event—and the clarity that shifted everything >>Your Next Steps:Train AI to sound like you (in under 2 hours) with BrandCalibrator™   Grab the Ease & Alignment with AI bundle (FREE until Oct. 12) Register for the FREE Her AI Era Summit Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Get visible without social media Connect on Instagram >>Thanks for Listening!If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodc

    21 min
  7. Why Women Must Lead the AI Revolution

    SEP 30

    Why Women Must Lead the AI Revolution

    What started out lighthearted turned into one of the most empowering conversations I’ve had on Entrepreneur School. Kinsey Soderberg is the founder of Authentic AI and co-host of the upcoming Her AI Era Summit, a women-led event showcasing how entrepreneurs can harness AI to expand their impact. And she said something that gave me full body chills: “Women feel guilty using AI.” This conversation cracked open why so many of us hesitate to use AI, the risks if women don’t step into this space, and how embracing it can completely change our capacity, creativity, and even the future of equality in business. Ease is not cheating. It’s power. And every woman needs to hear this. What you’ll learn in this episode: Why women hesitate to use AI more than men—and what it’s costing usHow AI can expand, not replace, your creativity and critical thinkingKinsey’s “human-first” approach to using AI tools authenticallyHow embracing AI can help close the gender gap in business productivity and incomeThe movement behind the Her AI Era Summit and why it matters now more than ever >>MEET KINSEY>CONNECT WITH KINSEY>Your Next Steps: Train AI to sound like you (in under 2 hours) with BrandCalibrator™   Grab the Ease & Alignment with AI bundle (FREE until Oct. 12) Register for the FREE Her AI Era Summit Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Get visible without social media Connect on Instagram >>Thanks for Listening! If you enjoyed this episode, please help us share it by: Following the show—this helps you stay updated and supports us! Leaving a positive review—this boosts our ranking and helps more entrepreneurs find the podcast. Sharing it on Instagram and tagging @entrepreneurschoolpodcast

    43 min
  8. Human-First AI: How to Reduce Harm in Your Marketing

    SEP 23

    Human-First AI: How to Reduce Harm in Your Marketing

    This conversation hit deep. I invited Annie Gichuru onto Entrepreneur School because her AI Bias Guide stopped me in my tracks. Annie is a leading Racial Equity Coach & Consultant, and she’s one of the contributors inside my Ease & Alignment with AI Bundle. We went way beyond “AI tips.” Annie opened my eyes to the invisible gaps in our businesses when we believe kindness equals inclusion—and why AI is never neutral. From filters that don’t recognize darker skin to community platforms that flag “foreign” names as spam, bias shows up in ways you may not even see. This episode is an invitation to pause, to reflect, and to build more intentionally inclusive brands—because as Annie says, the goal isn’t perfection, it’s reducing harm. We unpack: Why “AI isn’t neutral”—and how data, algorithms and human inputs all carry biasThe difference between not intentionally excluding and intentionally includingReal examples of tech bias that impact people every dayHow to prompt AI through your values, not just your voiceA simple self-audit that reveals who you’re serving—and who you might be leaving outWhy reducing harm (not aiming for perfect) is the most powerful commitment you can make Guest Links & BioMeet Annie Gichuru Annie Gichuru is a leading Racial Equity Coach & Consultant for online entrepreneurs. She has helped many prominent online business leaders build intentionally inclusive businesses – the most notable of which is her partnership with The Beautiful You Coaching Academy, where she supports trainees and emerging coaches as a DEI Trainer. She is deeply passionate about representation through a racial justice lens and combines her experience as an internationally certified life coach, her love of storytelling, and her extensive career as a Human Resource specialist to deliver REPRESENTED—a transformational online program described as “a must for all business owners who are ready to build a racially diverse, inclusive and equitable business.” Annie’s grace, gentle spirit, and passion for a racially equitable world is setting her apart in the coaching and personal development industry as a compassionate educator with an incredible space-holding ability. Website: https://anniegichuru.com/Instagram: https://www.instagram.com/annie.gichuruAnnie’s podcast Represented: https://anniegichuru.com/podcast Check out Annie’s AI Bias Aware Experience. >>Your Next Steps: Train AI to sound like you (in under 2 hours) with BrandCalibrator™   Grab the Ease & Alignment with AI bundle (FREE until Oct. 12) Register for the FREE Her AI Era Summit Let’s chat about your custom visibility plan: https://tidycal.com/ksco/discovery-call Get visible without

    40 min
5
out of 5
16 Ratings

About

The Entrepreneur School Podcast shares strategies and stories of being an entrepreneur, and what it takes to run a business while raising a family. Host Kelly Sinclair is determined to change the narrative of what success looks like. Success is subjective here. This is a space where we encourage you to follow your dreams, do the work and acknowledge the challenges along the way. It’s for: → The ambitious mother who wants to create a legacy for her kids. → The goal-oriented parent who values time freedom and flexibility so that they can be there for the school concerts, hockey games and dance recitals. → The woman who’s trying to make it all work without burning out or missing out along the way. Kelly is an award-winning brand and marketing strategist. Visibility maximizer. Small-town Canadian girl. Mom of 2 girls (who couldn’t be more different). There’s more to entrepreneurship than just marketing strategies and business models. You’ll learn all about that here. And, we will talk about mindset, lifestyle tools and habits just as much. This show is all about supporting emerging and early-stage entrepreneurs on the journey from solopreneur to CEO, while wearing all of the other hats in life. It’s for business owners who want to grow their brands online using digital strategies and creating digital products or programs. And most importantly, this podcast is intended to create a movement around pursuing passions, making an impact and finding joy in the journey of raising a family and running a business.

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