Lazy Entrepreneur Podcast

Kristy Yoder

Are you a lazy entrepreneur who wants to work smarter, not harder? If so, you’re in the right place! Hosted by Kristy Yoder, CEO of SmartVAs and Meet5starVAs, this podcast is all about leveraging delegation, automation, systems and virtual assistants to scale your business efficiently—without doing everything yourself. Born and raised in Manila, Philippines, Kristy moved to the U.S. and grew her agency from a one-person operation to 70+ team members. Her business 10x’d within three months of hiring her first virtual assistant, and now she’s on a mission to help other overwhelmed entrepreneurs experience the same success. Each episode dives into proven strategies for delegation, outsourcing, automation, and productivity, featuring expert insights and real-world success stories. So, if you’re ready to achieve more by doing less, subscribe to Lazy Entrepreneur podcast and start building a business that runs without you doing it all!

  1. 12月1日

    Ep 230: How to Build Real Relationships on LinkedIn (and Get Clients Without Sounding Salesy) With Bryce York

    Send us a text In this value-packed episode, Kristy Yoder interviews Bryce York, LinkedIn expert and founder of Factor 15, who’s spent decades in sales helping businesses expand their reach and build relationships that actually convert. Together, they unpack the art of authentic networking on LinkedIn — a topic every entrepreneur, coach, and B2B service provider needs to master in today’s digital age. Bryce reveals the most common LinkedIn mistakes business owners make (and how to fix them), why blank connection requests actually perform better than long-winded messages, and how to use automation the right way without losing your personal touch. Here’s what you’ll learn in this episode: Why LinkedIn is not a sales platform — and what to do insteadThe simple sequence Bryce uses to turn cold connections into warm leadsHow to build trust and credibility through your profile before you send a single messageWhy commenting on your prospect’s post might be the smartest follow-up strategyHow to “do LinkedIn the lazy way” — with systems and automation that keep your pipeline fullThe #1 thing you should never do on LinkedIn if you want to protect your reputation Bryce also shares real examples from his own business, like how a simple “Congrats on the new role” comment reignited a cold lead and turned into a booked meeting. It’s proof that genuine relationships — not scripts — drive success. Whether you’re tired of being ghosted after connection requests or you want to start getting real results from your LinkedIn outreach, this episode will show you how to network smarter, not harder. Support the show Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com Be part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training.

    29 分钟
  2. 11月24日

    Ep 229: How to Build a Business That Works Around Your Life With Holly Haynes

    Send us a text In this powerful and practical episode, Kristy Yoder chats with Holly Haynes, a corporate-strategy-executive-turned-entrepreneur who now helps business owners scale sustainably — with systems that put life first. Holly shares why she ditched traditional yearly planning for her quarterly “lookback analysis” method, a simple yet game-changing process that keeps entrepreneurs focused on what’s actually working. She explains how she balances motherhood, marriage, and business by building a schedule that revolves around life seasons instead of deadlines — proving you don’t need to grind 24/7 to hit your goals. You’ll also discover: How to identify what’s really driving 80% of your results and stop wasting time on trends.The unconventional way Holly attracts high-paying clients without social media overwhelm.Why relationships, not reels, are still the foundation of profitable businesses.The secret to guilt-free delegation — and how to let go of control without losing quality.Her personal ritual for starting each year with energy, clarity, and zero pressure.By the end, you’ll feel inspired to slow down strategically, plan smarter, and finally build a business that supports your dream lifestyle — not one that drains it. Learn more about Holly Haynes: https://www.hollymariehaynes.com/ instagram.com/holly_marie_haynes Support the show Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com Be part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training.

    36 分钟
  3. 11月17日

    Ep 228: The Six Pillars of Effective Leadership: Lessons on Integrity, Empathy, and Humor from Jim Carlough

    Send us a text In this episode, Kristy Yoder interviews leadership coach and bestselling author Jim Carlough, whose book The Six Pillars of Effective Leadership provides a simple yet profound framework for leaders who want to inspire trust, stability, and growth in their teams. Jim reveals that leadership isn’t something you’re born with—it’s something you develop through experience, self-awareness, and a deep commitment to integrity. He shares his personal journey from being an untrained new manager to becoming a mentor to hundreds of emerging leaders around the world. Together, Kristy and Jim discuss: The real difference between managers and leadersHow to stay present and connected in a remote work environmentWhy integrity is non-negotiable and how to rebuild trust after a mistakeThe role of compassion and empathy in leading people through challengesWhy humor is an underrated leadership tool that builds connection and diffuses tensionThe importance of mentorship and how every leader needs someone to keep them groundedJim also leaves listeners with timeless advice: find a mentor who will tell you the truth, help you grow, and remind you that leadership is about serving, not controlling. At the end of the episode, Jim offers a special gift—an autographed copy of his book for the first three listeners who comment on the episode once it’s released. Connect with Jim: https://www.facebook.com/jimcarloughms https://www.instagram.com/jimcarloughmotivation/ https://www.linkedin/in/jimcarlough https://jim-carlough.com/ Support the show Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com Be part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training.

    39 分钟
  4. 11月10日

    Ep 227: Google Ads vs SEO: How to Choose the Right Marketing Strategy for Your Business

    Send us a text In this episode of The Lazy Entrepreneur Podcast, host Kristy Yoder sits down with John, the CEO of StubGroup, a digital marketing agency specializing in Google Ads, SEO, and email marketing. John shares his inspiring journey from blue-collar jobs to leading a successful marketing firm and dives deep into how business owners can decide between SEO and Google Ads—or use both together to create a powerful online growth strategy. Throughout the conversation, Kristy and John explore the pros and cons of each marketing channel, discuss realistic ad budgets, and unpack how AI tools like ChatGPT and Google Gemini are transforming the way people search online. John also reveals his leadership lessons, including the importance of hiring slowly, firing quickly, and building a strong, values-driven team. This episode is filled with practical insights for entrepreneurs who want to grow their businesses sustainably, attract more qualified leads, and make smarter marketing investments. What You’ll Learn The difference between Google Ads and SEO, and how they complement each otherWhen to prioritize paid ads vs. organic search optimizationHow to set a realistic ad budget (and why $2,000/month is a good starting point)How AI and ChatGPT are reshaping search behavior and marketing strategyWhy **hiring the right people fast—and letting go of the wrong ones faster—**is essential for long-term growth Key Takeaways ✅ SEO builds sustainable, long-term visibility—Google Ads delivers faster, measurable results.  ✅ A combined strategy maximizes reach and conversions.  ✅ Understanding your audience’s search intent is critical before spending on ads.  ✅ AI is changing the future of SEO, making adaptability more important than ever.  ✅ Strong leadership means protecting your team culture through intentional hiring. About John John is the CEO of StubGroup, a digital marketing agency helping businesses succeed online through Google Ads, SEO, and email marketing. With over a decade of experience, John has guided countless brands in optimizing their online presence and scaling sustainably. 🌐 Website: www.stubgroup.com 📺 YouTube: Search “StubGroup” for tutorials and free marketing insights Support the show Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com Be part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training.

    31 分钟
  5. 11月3日

    Ep 226: Raising Four Kids Alone and a Business: Megan’s Journey to Financial Freedom

    Send us a text In this episode of The Lazy Entrepreneur Podcast, host Kristy Yoder sits down with Megan, the CEO and founder of Sidekick Accounting, a bookkeeping and tax firm that helps small business owners across the U.S. master their finances using the Profit First system. Megan’s story is one of grit, faith, and financial wisdom. As a single mom of four, she turned life’s hardest moments into a foundation for success—building a thriving business from scratch with little savings and a lot of determination. She shares how she overcame self-doubt, learned to price her services confidently, and grew her all-women accounting team while raising her children. Megan also breaks down how the Profit First method transformed her business and why every entrepreneur should understand their numbers to achieve financial freedom and peace of mind. Her journey is proof that success doesn’t come from hustle—it comes from clarity, confidence, and smart systems that work for your life. 💡 Key Takeaways Profitability creates freedom—pay yourself first and track every dollar.Asking for help builds strength, not weakness.Create systems that let you grow your business and live your life.Define success by peace and flexibility, not just revenue. 🔗 Connect with Megan 🌐 Website: https://www.sidekick-accounting.com/ 📱 Instagram | Facebook | LinkedIn: @SidekickAccounting 🎧 Listen now to be inspired by Megan’s incredible story and learn how to build a business that brings both profit and purpose. Support the show Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com Be part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training.

    35 分钟
  6. 10月27日

    Ep 225: The Courage to Start Again: Turning Failure into a Purpose-Driven Brand

    Send us a text In this episode of The Lazy Entrepreneur Podcast, host Kristy Yoder talks with Kate Assaraf, founder of Dip Sustainable Hair Care, about the courage it takes to rebuild after failure — and how slowing down can lead to greater success. After 20 years in the beauty industry, Kate walked away from toxic marketing and burnout to create a plastic-free, award-winning hair care brand built on integrity and sustainability. But before Dip, she had to face the pain of closing her first business and starting over with just $40,000 and a lot of faith. Kate shares how she turned shame into strength, built her own factory after a major setback, and proved that doing less—but better—can build a business that lasts. 💡 Key Takeaways: Failure can be the foundation for purpose and growthSustainability and profitability can coexistDoing less leads to clarity and impactBoundaries protect your peace and creativity 🌿 About Kate Assaraf: Founder of Dip Sustainable Hair Care, Kate is on a mission to make high-performance hair care sustainable, ethical, and fun. Connect with Kate:  🌐 dipalready.com | 📱 @dipalready Support the show Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com Be part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training.

    32 分钟
  7. 10月20日

    Ep 224: Lazy but Smart: How Kira Shishkin Creates Freedom Through Systems

    Send us a text In this episode of the Lazy Entrepreneur Podcast, Kristy sits down with Kira Shishkin, CEO of informed.now and a seasoned serial entrepreneur. Kira has built four companies across different industries, including crypto infrastructure, publishing, and consumer tech. With a background that spans Ukraine, Israel, and the United States, he brings a truly global perspective on resilience, leadership, and building businesses that last. Kira shares how he has applied the principles of what he calls “lazy entrepreneurship”—not about avoiding work, but about creating efficiency and freedom through smart systems, delegation, and automation. He explains why mastering tasks before delegating them makes hiring more effective, how to communicate clearly within international teams, and why prioritization is an essential daily discipline for entrepreneurs. This conversation is packed with practical advice for entrepreneurs who want to scale their business without burning out and who are ready to shift from doing everything themselves to building smarter, sustainable systems. Key Takeaways: Master before you delegate: Learn the task yourself so you can give clear feedback and evaluate success.Hire early and wisely: The right hires accelerate growth, while the wrong ones slow it down.Prioritization is a discipline: Always order your to-do list by importance, not randomness.Communication is non-negotiable: Build a culture of proactive honesty, especially in international teams.Systems create freedom: Use technology and processes to make your business run without constant founder oversight. 👉 Connect with Kira Shishkin: https://l.informed.now/kira   https://informed.now/ To automate LinkedIn outreach, you can use Kira's partner status with Dripify: https://try.dripify.com/kira Support the show Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com Be part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training.

    51 分钟
  8. 10月13日

    Ep 223: Why Every Leader Must Be AI-Literate With Randi-Sue Deckard

    Send us a text In this episode of the Lazy Entrepreneur Podcast, host Kristy Yoder welcomes Randi Deckard, Senior Vice President of Growth at BESLER and trusted CRO advisor. With a career that began in clinical science, Randi brings a unique perspective to business and leadership—treating every strategy as an experiment and applying data-driven insights to growth. Over the past five years, she has integrated AI into her daily leadership practices, not simply for efficiency, but to achieve what she calls the ability to “people more.” For Randi, AI is a tool that allows leaders to be more present for their teams and customers while removing friction from business processes. During the conversation, Randi shares practical ways leaders can use AI, from building custom GPTs to automate research, to creating AI-powered one-on-one agendas that make team coaching more effective. She also highlights the importance of intent marketing, deal rooms, and governance frameworks that ensure AI is used responsibly. Listeners will gain valuable insights into how AI can support leadership, empower teams, and improve customer experiences. Randi also addresses the risks of AI adoption—such as data integrity, compliance, and security—and explains why business leaders must become AI-literate in order to guide their organizations through the rapid pace of technological change. This episode is packed with actionable advice for entrepreneurs and executives who want to harness AI without losing sight of the human side of business. Key Takeaways: Leaders must be AI-literate in order to guide their teams effectively.AI should always be tied to business outcomes, not hype or trends.Custom GPTs and automation can save leaders hours of time daily.Clear communication and empowerment remain the core of leadership in the AI era.Responsible AI adoption requires governance, security, and ongoing evaluation. 👉 Connect with Randi Deckard on LinkedIn Support the show Are you in need of any assistance? Are you tired and running out of time? It's time to start looking for a virtual assistant! Learn how to get your freedom and life back by visiting smartvirtualassistants.com Be part of our Facebook community page for entrepreneurs who want to become a master delegator. Do you want to learn how to hire a virtual assistant? Access our free training.

    43 分钟
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关于

Are you a lazy entrepreneur who wants to work smarter, not harder? If so, you’re in the right place! Hosted by Kristy Yoder, CEO of SmartVAs and Meet5starVAs, this podcast is all about leveraging delegation, automation, systems and virtual assistants to scale your business efficiently—without doing everything yourself. Born and raised in Manila, Philippines, Kristy moved to the U.S. and grew her agency from a one-person operation to 70+ team members. Her business 10x’d within three months of hiring her first virtual assistant, and now she’s on a mission to help other overwhelmed entrepreneurs experience the same success. Each episode dives into proven strategies for delegation, outsourcing, automation, and productivity, featuring expert insights and real-world success stories. So, if you’re ready to achieve more by doing less, subscribe to Lazy Entrepreneur podcast and start building a business that runs without you doing it all!