The Hyperengage Podcast

Hyperengage Inc
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The Hyperengage podcast is a weekly, interview-style podcast series uncovering bits of knowledge from some of the greatest minds in tech. We unearth the how's, why’s, and what's that drive the tech of today. Want to join in as a guest, drop an email at podcast@hyperengage.io

  1. Ep # 158: How Postgres Branching Boosts Adoption & Retention ft. Tudor Golubenco (CTO, Xata)

    -8 H

    Ep # 158: How Postgres Branching Boosts Adoption & Retention ft. Tudor Golubenco (CTO, Xata)

    On this Hyperengage episode, host Adil Saleh sits down with Tudor Golubenco, CTO and Co-founder of Xata.io, who explains the shift from an Airtable-style “builder” DB to a Postgres-native platform for real workloads. The new Xata centers on copy-on-write branching (with data), built-in anonymization, and scale-to-zero—ideal for staging/QA without leaking PII. Instead of risky migrations, teams keep production on RDS/Aurora, spin up an anonymized staging replica on Xata, and branch instantly; trust first, production later. Tudor shares how a ~25-person team and a flatter Postgres-first architecture boosted velocity and reliability, with generic Postgres tools (like blue-green deploys) planned for open source. In private beta, they optimize for revenue and churn while running qualitative loops to learn why accounts expand or leave, using light enrichment and direct founder outreach to spot high-intent users. He also covers investor alignment for patience, what he seeks in A-player engineers (product sense, platform ownership, proactive ops), and why Bay Area customer proximity matters as Europe’s deep-tech scene thrives.

    45 min
  2. Ep #157: From Spray-and-Pray to Predictive Sales ft. Viktoria Izdebska (Founder, Octrace)

    15 OCT.

    Ep #157: From Spray-and-Pray to Predictive Sales ft. Viktoria Izdebska (Founder, Octrace)

    Join Adil Saleh and Viktoria Izdebska, Founder of Octrace, on this episode of the Hyperengage Podcast as they unpack how predictive intelligence is reshaping modern sales. Viktoria shares how Octrace helps companies move beyond “spray and pray” outreach by using data-driven signals to predict when prospects are ready to buy. They discuss the evolution of outbound in the age of AI, why timing now matters more than volume, and how Octrace’s models combine CRM data, macro shifts, and trigger events to deliver 6× stronger performance. Viktoria also explains how her lean team uses AI agents internally to stay fast and efficient, the importance of hiring generalists over pedigrees, and why the real SaaS moat is shifting from technology to data and distribution. From enterprise sales to predictive GTM motion, this conversation is a masterclass for founders and GTM leaders navigating the new era of AI-powered growth.

    33 min
  3. Ep #156: The Fast-Fashion Era of SaaS ft. Joseph Lee (CEO, Supademo)

    9 OCT.

    Ep #156: The Fast-Fashion Era of SaaS ft. Joseph Lee (CEO, Supademo)

    Adil Saleh from Hyperengage Podcast interviews Joseph Lee, the founder of Supademo. They discuss the challenges and strategies of SaaS startups, highlighting the significance of platforms in enhancing onboarding processes and customer value. Joseph Lee shares his journey from working at Fresh Line to founding Supademo, based on the need to effectively demonstrate product value in non-tech-native industries. The conversation covers the role of AI in making onboarding processes interactive and personalized, the importance of building a user-friendly product, and maintaining rapid product development. Joseph Lee emphasizes the significance of being scrappy, moving quickly, and maintaining a lean team. They also touch on the company's growth strategies, including freemium models, product velocity, and SEO, and discuss operational principles and the future of tech evolution with AI. Lastly, Joseph Lee talks about the importance of SOC compliance for startups aiming to work with mid-market and enterprise customers.

    42 min
  4. Ep # 155: Building a Data-Driven SaaS Estate for CS & GTM ft. Oliver Quittek (CRO, Viio)

    25 SEPT.

    Ep # 155: Building a Data-Driven SaaS Estate for CS & GTM ft. Oliver Quittek (CRO, Viio)

    This episode of the Hyperengage Podcast features Adil Saleh in conversation with Oliver Quittek, the CRO at Viio, a platform aiding in SaaS spend management for enterprises. They discuss the challenges startups and enterprises face in managing AI and SaaS expenses, emphasizing the need for a 360-degree overview of SaaS applications. Oliver details Viio's approach to discovering and optimizing SaaS tools usage, their integrations with various systems, and the importance of data security. He also highlights the shifts in responsibilities within organizations regarding SaaS spend management and how Viio assists different personas from finance to IT in achieving cost savings and compliance. The conversation concludes with a discussion on company culture, market expansion plans, and an invitation to networking events across the US by Adil Saleh.

    34 min
  5. Ep #154: The Future of Data Warehousing in the Age of AI ft. Jacqueline Cheong (CEO, Artie)

    17 SEPT.

    Ep #154: The Future of Data Warehousing in the Age of AI ft. Jacqueline Cheong (CEO, Artie)

    In this episode of the Hyperengage Podcast hosted by Adil Saleh , Jacqueline Cheong, CEO and co-founder of Artie, shares insights about her company’s unique technology that optimizes time and manages data storage efficiently. Jacqueline explains how her husband, Robin Cheong, who co-founded the company and has extensive experience with databases and distributed systems, was pivotal in addressing data streaming challenges faced at companies like Zendesk and Opendoor. She discusses the evolution of their product from its inception at Y Combinator, the complexities they encountered with enterprise-level data streaming, and the importance of real-time data processing. Jacqueline also touches on AI’s role in enhancing data infrastructure, the challenges of enterprise sales cycles, and their future product roadmap, which includes expanding database support and introducing sophisticated features. Additionally, she highlights the value of her personal coach, Roz, and recommends the book The Score Takes Care of Itself by Bill Walsh for leadership inspiration. The conversation also emphasizes the importance of women in leadership roles and overcoming imposter syndrome.

    29 min
  6. Ep #153: Scaling SaaS with No-Code Mobile Apps & AI ft. Kaius Meskanen (CEO, Choicely)

    26 AOÛT

    Ep #153: Scaling SaaS with No-Code Mobile Apps & AI ft. Kaius Meskanen (CEO, Choicely)

    In this episode of the Hyperengage Podcast, Adil Saleh sits down with Kaius Meskanen, CEO of Choicely, to explore how no-code and AI are transforming mobile app development. Kaius shares his journey from architecture and military service to building Choicely, a platform that enables anyone to create production-ready mobile apps in just a day, without writing a single line of code. They discuss how Choicely’s AI-powered builder can turn websites into mobile apps in under 90 seconds, the growing demand for native mobile experiences, and why mobile apps are becoming essential for SaaS businesses of all sizes. Kaius also dives into customer success strategies, scalability challenges, and how Choicely is making enterprise-grade apps accessible to SMBs at a fraction of the cost. From AI agents and SDK integrations to customer adoption and retention, this episode highlights the future of app development and what it means for entrepreneurs, SaaS founders, and product teams looking to deliver world-class mobile experiences.

    34 min
  7. Ep # 152: Why AI Could Replace Your Sales Team ft. Dan Thomson (Founder & CEO, Sensay)

    13 AOÛT

    Ep # 152: Why AI Could Replace Your Sales Team ft. Dan Thomson (Founder & CEO, Sensay)

    On this episode, host Adil Saleh interviews Dan Thomson, CEO and founder of Sensay.io, to explore Sensay's journey in the AI industry. Sensay.io is a hybrid platform focused on building hyper-personalized AI chatbots for various use cases like sales, marketing, and customer support. Dan discusses how the concept of digital immortality inspired the platform's development and the challenges of maintaining focus in a rapidly evolving AI landscape. The conversation also covers Sensay’s efforts in customer education, the economic aspects of API usage, and the company's principles like using AI to optimize workflows. This episode goes over the importance of niche targeting for customer acquisition and effective communication in managing remote teams.

    37 min
  8. Ep # 151: Revealing the Million-User Milestone from Day One ft. Simone Macario (Founder of Sharly.ai)

    12 AOÛT

    Ep # 151: Revealing the Million-User Milestone from Day One ft. Simone Macario (Founder of Sharly.ai)

    In this episode of the Hyperengage podcast, we welcome Simone, the founder of Sharly.ai, an AI-first platform focused on improving workflow management and operational excellence. Simone discusses the journey of onboarding a million users in the first year, challenges faced by startups, and the importance of staying grounded and data-driven. He emphasizes the critical role of AI in enhancing productivity and the evolving landscape of automation for business functions. The conversation dives deep into customer success, retention strategies, and the future of AI in various industries, offering valuable insights for tech enthusiasts and aspiring entrepreneurs.

    47 min
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À propos

The Hyperengage podcast is a weekly, interview-style podcast series uncovering bits of knowledge from some of the greatest minds in tech. We unearth the how's, why’s, and what's that drive the tech of today. Want to join in as a guest, drop an email at podcast@hyperengage.io

Informations

  • Création
    Hyperengage Inc
  • Années d’activité
    2021 - 2025
  • Épisodes
    157
  • Classification
    Tous publics
  • Copyright
    © Hyperengage Inc
  • Site web de l’émission
    The Hyperengage Podcast