MILLION DOLLAR CHIRO: The Podcast for Chiropractic Practice Owners

Dr. Mary Frances Duncan
  • 5.0 (11)
  • 创业
  • 一周一更

Million Dollar Chiro: The Podcast for Chiropractic Practice Owners is a podcast where the spine meets strategy, alternative healthcare takes center stage, and we discuss how to build robust chiropractic practices. Dr. Mary Frances Duncan, founder and CEO of Simply Southern Chiropractic Center in South Carolina, walks you through different strategies and topics related to business, the chiropractic world, and entrepreneurship.

  1. Ep. 53: Trimming the Fat: Building a Leaner, Smarter Team

    15小时前

    Ep. 53: Trimming the Fat: Building a Leaner, Smarter Team

    This week on Million Dollar Chiro: The Podcast for Chiropractic Practice Owners, Dr. Duncan dives into the idea of “trimming the fat” in your chiropractic practice. She talks about how every business goes through seasons, and how the staff, vendors, or systems that once helped you grow may eventually hold you back. This episode unpacks how to identify what’s no longer serving your clinic, when retraining rather than replacing staff is worth the energy, and when it’s time to make a change. Dr. Duncan also shares how AI and software can help replace inefficient processes, reduce drama, and free up your time to focus on growth. If you’ve ever wondered how to keep your practice lean, efficient, and ready for the next stage of growth, this episode will show you how to evaluate your team, vendors, and systems so you can make smart, strategic decisions that protect your business’s long-term success! 📸 Follow Million Dollar Chiro on Instagram: @milliondollarchiro 💻 Explore courses + resources: milliondollarchiro.co

    27 分钟
  2. Ep. 52: Building a Brand That Patients Actually Recognize

    9月17日

    Ep. 52: Building a Brand That Patients Actually Recognize

    This week on “Million Dollar Chiro: The Podcast for Chiropractic Practice Owners,” Dr. Duncan and Kelsey dive into why your brand is so much more than a logo or a color palette—it’s the entire experience you create for your patients. From the way your team greets patients to the consistency of your care and your presence in the community, every detail shapes how people feel about your practice. In this episode, you’ll hear about how hiring the right staff, maintaining a consistent patient journey, and how grassroots marketing strategies can set your clinic apart and help you build a reputation that attracts and retains loyal patients. 📩 Join the newsletter for weekly business & leadership insights milliondollarchiro.co 📸 Follow Dr. Duncan on Instagram: @milliondollarchiro 🌐 Explore courses + resources: milliondollarchiro.co

    29 分钟
  3. Ep. 51: Navigating Change as a Practice Owner

    9月3日

    Ep. 51: Navigating Change as a Practice Owner

    SUMMARY This week on Million Dollar Chiro: The Podcast for Chiropractic Practice Owners, Dr. Duncan and Kelsey dive into the reality that change is inevitable in practice ownership. From shifting staff dynamics to updating systems, they share what it looks like to navigate change as a leader, how to decide what (and who) stays the same, and why your mindset as the practice owner sets the tone for your entire team. This episode is all about embracing change as an opportunity to grow, adapt, and keep your clinic moving forward. TAKEAWAYS Change is a constant in business and leadership. Your mindset as a leader influences how your team responds. Staff dynamics play a major role in whether change succeeds. Not every employee will adapt, and that’s okay. Don’t adjust your systems for one staff member. Trust your gut when making staffing decisions. Positive energy from leadership sets the tone for the clinic. Change can open new doors for growth when it is managed well. Are you ready to take your chiropractic practice to the next level? Enroll in our business growth course or apply for one-on-one coaching with Dr. Duncan! LET’S GET SOCIAL! Instagram @milliondollarchiro TikTok @milliondollarchiro   Listen on Apple Podcasts 🎙️ https://podcasts.apple.com/us/podcast/ep-51-navigating-change-as-a-practice-owner/id1733151475?i=1000724739469 Spotify 🎙️ https://open.spotify.com/episode/5LVhnq3quszyiFivVFFNNy?si=VE8VuiTfQVW9zWgH4djJWg

    34 分钟
  4. Ep. 50: Perfecting the Patient Experience

    8月19日

    Ep. 50: Perfecting the Patient Experience

    SUMMARY This week on Million Dollar Chiro: The Podcast for Chiropractic Practice Owners, Dr. Duncan and Kelsey dive into the importance of perfecting the patient experience. They share feedback from a patient who highlighted what stood out most about his journey in Dr. Duncan’s clinic, Simply Southern Chiropractic Center, showing how small details can make a lasting impact. They also explore what it means to be a clinic owner who carries the ultimate responsibility for shaping the patient experience, from first impressions to follow-up care, and why getting this right is essential for long-term success. TAKEAWAYS Listening to patient feedback is key to improving the clinic experience Small details in the patient journey can make the biggest impression As the clinic owner, you’re ultimately responsible for setting the tone and standards at your practice Team dynamics play a major role in shaping patient satisfaction Cross-training staff helps ensure consistency during transitions Hiring well is crucial to maintaining a seamless experience Public appreciation motivates staff and strengthens clinic culture Cherishing positive patient moments can reinforce your “why” as an owner Are you ready to take your chiropractic practice to the next level? Enroll in our business growth course or apply for one-on-one coaching with Dr. Duncan! LET’S GET SOCIAL! Instagram @milliondollarchiro TikTok @milliondollarchiro   🎙 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/ep-50-perfecting-the-patient-experience/id1733151475?i=1000722668728 🎙 Spotify: https://open.spotify.com/episode/6f3jrVpQrBkbY43QXKA5mY?si=hfJY5KCcRKWPEyZQ_4fRGw

    22 分钟
  5. Ep. 49: Delegate to Elevate!

    8月5日

    Ep. 49: Delegate to Elevate!

    SUMMARY This week on ‘Million Dollar Chiro: The Podcast for Chiropractic Practice Owners,’ Dr. Duncan is talking about one of the most important skills for business growth, which is delegation. If you want to truly grow your practice, you can't do everything yourself forever. In this episode, Dr. Duncan shares how delegating the right tasks to the right people has allowed her to scale her clinic, protect her time, and focus on strategy and patient care. She explains how building a trustworthy team is key and that when you hire well, you can confidently let go of the tasks that aren’t the best use of your time and energy. This episode is a must-listen for practice owners ready to reclaim their time and scale their business! TAKEAWAYS Delegation is necessary for growth and prevents burnout. You don’t need to do everything, especially tasks that drain you or slow down progress. Letting go of control doesn’t mean lowering your standards, it means trusting others to help carry the load. The quadrant method can help identify what you love, what you’re great at, and what should be delegated. Hiring the right people and paying well leads to a more independent, sellable business. Delegation is a process. Start small and keep adjusting as your team grows. Are you ready to take your chiropractic practice to the next level? Enroll in our business growth course or apply for one-on-one coaching with Dr. Duncan! LET’S GET SOCIAL! Instagram @milliondollarchiro TikTok @milliondollarchiro

    43 分钟
  6. Ep. 48: How to Delegate Marketing and Focus on Growth

    7月22日

    Ep. 48: How to Delegate Marketing and Focus on Growth

    SUMMARY: This week on ‘Million Dollar Chiro: The Podcast for Chiropractic Practice Owners,’ Dr. Duncan switches things up by interviewing her executive assistant-turned-brand manager, Kelsey! Kelsey shares how her role has evolved from executive assistant to brand manager—and how that shift has been a game changer for practice growth. She manages Simply Southern Chiropractic Center, Million Dollar Chiro, and MFD Enterprise’s marketing vendors, coordinates SSCC outreach events, and helps keep all brands running smoothly so Dr. Duncan can focus on patient care and business strategy. Whether you’re thinking about hiring an executive assistant, ready to level up your marketing, or just feeling overwhelmed doing it all yourself as a practice owner — this episode is for you! TAKEAWAYS: Hiring the right support can unlock major growth for your practice Chiropractors wear three hats—clinician, business owner, and marketer—which is doable at first, but growth requires delegation Clear systems and project management tools, such as Notion or Microsoft OneNote, help keep your marketing team aligned Marketing is more than just social media—it includes events, email campaigns, advertising, follow-up, and community presence Outsourcing to specialized vendors often works better than relying on one agency to do everything Building personal connections in your community leads to new patients and stronger brand recognition Are you ready to take your chiropractic practice to the next level? Enroll in our business growth course or apply for one-on-one coaching with Dr. Duncan! LET’S GET SOCIAL! Instagram @milliondollarchiro TikTok @milliondollarchiro   🎙 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/ep-48-how-to-delegate-marketing-and-focus-on-growth/id1733151475?i=1000718462018 🎙 Spotify: https://open.spotify.com/episode/3YP5N5JZfM9pn1RainLKBd?si=IZNMcvPZTTaI9PLIlrh2UA

    36 分钟
  7. Ep. 47: From Clinic to Campus: Dr. Bill Sherrier’s Presidential Path (Part 2)

    7月8日

    Ep. 47: From Clinic to Campus: Dr. Bill Sherrier’s Presidential Path (Part 2)

    SUMMARY: This week on ‘Million Dollar Chiro: The Podcast for Chiropractic Practice Owners,’ Dr. Duncan continues her conversation with Dr. Bill Sherrier, President of Palmer College of Chiropractic - Florida. They dive into the future of chiropractic education, the shift towards blended learning, and how student demographics are evolving. Dr. Sherrier also shares why alumni support and professional networking are so important, and encourages students to stay open-minded about the different career paths available in chiropractic today. This episode is a must-listen for upcoming college graduates considering chiropractic school, current Palmer students exploring their future, and proud Palmer alumni who want to stay connected with their alma mater. TAKEAWAYS: Dr. Sherrier is a former practicing chiropractor, chiropractic professor, and now the President of Palmer College of Chiropractic in Port Orange, Florida. Palmer College’s enrollment remains strong despite declining enrollment at other chiropractic schools around the nation. There are a growing number of female and minority students entering the chiropractic field. Gen Z students make up the majority of the current student body and thrive in collaborative, group-based learning. It’s important to take advantage of what’s available in chiropractic school, like alumni networking, professional development, and practicing your clinical skills with hands-on experiences. Career options in chiropractic go beyond adjusting, including teaching and research. Staying active in state chiropractic associations is essential for your professional growth as a chiropractor. Are you ready to take your business or chiropractic practice to the next level? Enroll in our business growth course or apply for one-on-one coaching with Dr. Duncan! LET’S GET SOCIAL! Instagram @milliondollarchiro TikTok @milliondollarchiro   🎙 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/ep-47-from-clinic-to-campus-dr-bill-sherriers-presidential/id1733151475?i=1000716320073 🎙 Spotify: https://open.spotify.com/episode/78fhNQ7C3FtOFuo4Re4suw?si=Q1lUvH9cTFCbA_ChQ2GFAQ

    36 分钟
  8. Ep. 46: From Clinic to Campus: Dr. Bill Sherrier’s Presidential Path (Part 1)

    6月24日

    Ep. 46: From Clinic to Campus: Dr. Bill Sherrier’s Presidential Path (Part 1)

    SUMMARY: This week on ‘Million Dollar Chiro: The Podcast for Chiropractic Practice Owners,’ Dr. Mary Frances Duncan sits down with a very special guest - Dr. Bill Sherrier, president of Palmer College of Chiropractic’s Florida campus. In part one of this two-part series, Dr. Sherrier shares his inspiring journey from private practice to academia, offering valuable insight into the evolution of chiropractic education, the importance of mentorship, and how personal experiences can shape professional paths. This episode is a great listen for any current chiropractic student exploring their career path—whether you're planning to open your own clinic, join an existing practice as an associate, or one day step into the world of chiropractic education. Dr. Sherrier’s journey offers valuable insight into all three paths and how to find what’s right for you! TAKEAWAYS: Dr. Sherrier began his career as a practicing chiropractor before moving into education. He currently serves as the campus president at Palmer College of Chiropractic in Port Orange, Florida. For chiropractors considering teaching, he recommends gaining at least five years of clinical experience first. His path highlights the growing opportunities within the chiropractic profession beyond clinical care. Are you ready to take your business or chiropractic practice to the next level? Enroll in our business growth course or apply for one-on-one coaching with Dr. Duncan! LET’S GET SOCIAL! Instagram @milliondollarchiro TikTok @milliondollarchiro   🎙 Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/ep-46-from-clinic-to-campus-dr-bill-sherriers-presidential/id1733151475?i=1000714356340 🎙 Spotify: https://open.spotify.com/episode/6dzZ58f3nAdHbgUduFmP3m?si=aqdD9xomQvCO5sgodbjDLA

    36 分钟
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Million Dollar Chiro: The Podcast for Chiropractic Practice Owners is a podcast where the spine meets strategy, alternative healthcare takes center stage, and we discuss how to build robust chiropractic practices. Dr. Mary Frances Duncan, founder and CEO of Simply Southern Chiropractic Center in South Carolina, walks you through different strategies and topics related to business, the chiropractic world, and entrepreneurship.

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