The Entrepreneurial Therapist Podcast

Danielle Swimm

Are you a therapist looking for a one-stop shop for practice building and personal development? Then you're in the right place! Your host, Danielle Swimm, believes that therapists are meant to live full, abundant lives and create businesses along the way. We talk all things mindset, marketing and systems for today's entrepreneurial therapist. Danielle and her guests will share behind the scenes of mistakes they've made and lessons learned along the way. The episodes are raw and real, reminding you that even when times are hard, you can still achieve your own version of success. You will leave each episode feeling motivated and inspired each week to build the practice and life of your dreams. If you're a therapist who likes to listen to Lewis Howes, Rachel Rodgers or Rachel Hollis, you'll feel right at home here. Let's get started! Launching 23 Feb 2022

  1. قبل ١٦ ساعة

    EP 204: The Therapist's Guide to Planning a Successful + Sustainable 2026

    What if planning your year could feel motivating, expansive, and actually fun? In this episode, I walk you through exactly how I'm preparing for 2026—mindset, strategy, rhythm, and the behind-the-scenes reality of being a mom, therapist, and entrepreneur all at once. I share the rituals, tools, and questions I use every year to plan intentionally, avoid burnout, and build a business and life that actually feel good. From reviewing revenue to mapping out launches to honoring your real-life capacity, this is the episode that will flip planning on its head and make you excited for what's ahead. This is my final solo episode of 2025, and I wanted it to be a powerful one. If planning usually stresses you out, let this episode be the mindset reset, the strategy spark, and the permission slip you've been needing. Topics Covered in this Episode: 3:29 - The planning mistakes I made early on (and what finally changed everything) 7:11 - How motherhood, capacity, and seasons actually shape your business success 10:57 - The must-run financial reports that tell you exactly how to plan 2026 13:37 - My launch-timing breakdown for both B2B and B2C therapists 16:25 - The three mantras guiding my entire 2026 strategy 22:48 - The "12-Week Year" mindset shift that can radically collapse your timelines 25:02 - How sprints (not marathons) keep you focused, energized, and out of burnout Thank you so much for tuning in to this episode of The Entrepreneurial Therapist. If this conversation helped you feel more grounded, inspired, or clear about your 2026 vision, it would mean the world if you subscribed and left a quick review. And a huge thank-you to our sponsors, Alma and Simple Practice, for supporting therapists in building sustainable, aligned, thriving practices. If you want to go deeper, check out the full 2026 Planning Workshop—your year is waiting.   Resources Mentioned: End of Year Planning workshop: https://danielle-s-school8.teachable.com/p/end-of-year-workshop  Calendar I Bought to Plan the End of the Year: https://www.amazon.com/dp/B0B2P39G1W?ref=ppx_yo2ov_dt_b_fed_asin_title  Find out more about Alma here: helloalma.com/danielle Take 50% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

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  2. ٣ ديسمبر

    EP 203: How to Scale Your Practice When Life Sucks

    What do you do when life feels impossible… but your business still needs you? In this episode, I'm getting honest about something most people never talk about publicly: how to scale your practice when life absolutely sucks. I'm sharing the real mindset shifts, identity work, and business decisions that have helped me keep going—even in seasons where motivation disappears, personal life feels chaotic, and showing up online feels inauthentic. If you've ever felt like you're putting on a mask just to keep your practice running, this conversation will feel like a deep exhale. Together, we'll explore how to use the hardest seasons as catalysts for building a more sustainable business, why intense rest is sometimes the most productive strategy, and the surprising reason you may actually be more likely to hit your goals right now—not less. This heart-to-heart is meant to help you feel seen, supported, and grounded in the truth that your dreams are still possible, even when life is messy. Topics Covered in this Episode: 4:55 - Why your hardest seasons can teach you how to structure a stronger business 6:47 - A surprising mindset shift that makes hitting your goals more likely 8:34 - How to reframe breakdowns, burnout, and life crises into fuel for growth 10:56 - Using your story to help others (when the time is right) 12:40 - The power of intense rest and why it feels so uncomfortable 14:54 - The "delusional" mindset entrepreneurs need to scale through anything 16:30 - Why community matters most when you're at your lowest End of Year Planning Workshop is next week! For one powerful hour, I'm walking you through exactly how I plan my entire year as a multi-business owner and busy mama — and I'll guide you step-by-step through building your own plan, too. Don't miss this chance to start the new year with absolute clarity and direction. Join here: https://danielle-s-school8.teachable.com/p/end-of-year-workshop Resources Mentioned: End of Year Planning Workshop: https://danielle-s-school8.teachable.com/p/end-of-year-workshop

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  3. ٢٦ نوفمبر

    EP 202: How to Use AI to Help You Create Content with Talisa Pina

    Have you ever wondered how much easier content creation could feel if AI actually sounded like you? In this episode, I'm sitting down with social media strategist and AI expert Talisa Pina to break down the exact process for using AI to save time, spark ideas, and create content that still feels deeply human. We explore why so many creators feel overwhelmed by AI, how to overcome the fear of "doing it wrong," and the step-by-step method for training any AI tool to understand your voice, your niche, and your goals. I also dig into the real questions that content creators and therapists have been asking: Where do I even start? How do I train AI using my reels? How do I prevent it from sounding robotic? And how do I use AI as a thought partner instead of a copy-paste shortcut? Whether you're burned out from endless content creation or curious about how AI could uplevel your strategy without sacrificing authenticity, this conversation is loaded with clarity, relief, and practical steps you can implement today. Topics Covered in this Episode: 7:10 - How to turn your old Reels into a powerful AI training tool 8:47 - The truth about why your AI captions sound robotic 10:27 - How long it really takes to train AI (and what makes it quicker) 13:40 - ChatGPT vs. Claude: which platform wins for social content 16:56 - A single prompt that turns AI into your strategic thought partner 19:24 - The mistake most creators make when planning content with AI 22:01 - The biggest difference between creators who use AI… and those who don't   If this episode sparked ideas, gave you clarity, or made AI feel a little less intimidating, I'd love for you to hit subscribe, leave a quick review, and share this episode with another therapist or content creator who could use these tools right now. Resources Mentioned: Fill Your Caseload With Private Pay Clients & Build Your 6-Figure Private Practice: https://www.theentrepreneurialtherapist.com/practice-accelerator-sales-page   Connect with TalIsa: Socially-ez.com instagram.com/socially.ez

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  4. ١٩ نوفمبر

    EP 201: 1 Year of Scaling Beyond 1-1 Therapy with Carly Costello

    How do you scale your impact as a therapist without sacrificing motherhood, alignment, or joy? In this episode, I'm sitting down with Carly Costello — known as EMDR with Carly — to go behind the scenes of how she built multiple revenue streams while staying committed to her values as a mother. We dig into her journey of growing a thriving insurance-based group practice in West Virginia, expanding into EMDR consultation online, and building a niche Instagram audience that deeply trusts her expertise. We talk about the mindset shifts that helped her go from full time solo therapist to a CEO with five therapists on her team and a global reach through her consulting offers. We also explore how she strategically uses Instagram — not for viral fame, but for genuine connection — and how networking, simple visibility, and slow growth led her to sell out her first EMDR consultation cohorts for both therapists seeking certification and consultants-in-training. Carly gets real about expanding her vision while expanding her family (yes, she bought her office building while having a newborn!), navigating mom guilt, and trusting that building the business now will create more freedom for her daughter later.  Topics Covered in this Episode: 2:09 - How Carly built multiple revenue streams including a thriving group practice + EMDR consultation online 4:36 - The mindset and accountability shifts that made major growth possible 7:22 - Growing pains & boundaries when suddenly doubling your staff 18:47 - Scaling while having a newborn + buying her office building (yes, at the same time) 20:42 - The support + structure that keeps big goals moving even when life gets full If you've been dreaming of diversifying your practice or reaching beyond your state lines, this episode will show you what's possible and what it really looks like behind the scenes. Tune in now, get inspired, and walk away with ideas you can start applying today.   Resources Mentioned: Find out more about Alma here: helloalma.com/danielle Take 50% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle Apply for our New Year Scale Up Mastermind: https://www.theentrepreneurialtherapist.com/scale-up-mastermind View Carly's Website: www.emdrwithcarly.com Connect with Carly on IG: https://www.instagram.com/emdrwithcarly

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  5. ١٢ نوفمبر

    EP 200: Consistency, Capacity, & Behind-the-Scenes Truths: Celebrating 200 Episodes

    Have you ever wondered what actually goes into showing up for your podcast audience week after week? In this milestone 200th episode, I take you behind the scenes of The Entrepreneurial Therapist Podcast — the lessons, the growth, the messy real-life moments (including recording with my feet in a foot warmer), and what this journey has taught me. I share the mindset that helped me stay committed, why I view this podcast like a high-value service people are paying for, and the exact strategy that has helped the show grow significantly in the last six months. I'm also answering your raw and honest questions from Instagram — from what niches are thriving right now, to how to navigate the business side of therapy while going through the hardest seasons of your personal life. Whether you're dreaming of launching a podcast or scaling beyond your current capacity, this episode will help you think bigger while protecting your most valuable resource: you. Topics Covered in this Episode: 0:59 - Why this milestone episode is a behind-the-scenes Q&A celebration 2:24 - How entrepreneurship creates flexibility for working moms 3:44 - The mindset + commitment behind 200 weekly episodes 7:28 - Treating your podcast like listeners are paying for it 9:49 - Why podcasting feels lonely at first (and when that changes) 10:51 - How I structure production so weekly episodes are realistic 14:43 - What 7-figure entrepreneurs do differently to protect their energy 17:34 - Navigating business during a divorce, grief, or your hardest season 21:51 - Niches that are thriving right now — and why they stand out If this episode inspired you or gave you a peek inside what's possible, the best way to say thanks is to hit follow, leave a review, and share it with another therapist building something bold this year. You showing up here every week is what keeps this show going and I can't wait for the next 200 episodes with you!   Resources Mentioned: Find out more about Alma here: helloalma.com/danielle Take 50% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

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  6. ٥ نوفمبر

    EP 199: 5 Ways Therapists Can Use AI in Their Practice with Uriah Guilford

    Want to learn how therapists can use AI to work smarter—not harder? In this episode, I'm joined by Uriah Guilford, founder of The Productive Therapist, to talk about the five most powerful ways you can use AI to streamline your practice, boost productivity, and prevent burnout.  From writing your clinical notes to creating a virtual business coach, automating admin tasks, and even using AI to answer your phone, Uriah breaks down how to integrate these tools ethically and effectively without losing the human connection that makes therapy so meaningful. Topics Covered in this Episode: 4:17 - The five most practical ways therapists can use AI in private practice 7:06 - How AI-written progress notes are saving time (and sanity) 11:15 - Building your own "AI business coach" to guide growth and strategy 15:32 - Fresh, creative ways to use AI for marketing and content creation 19:25 - How to cut admin overload using AI for email and task management 23:20 - Meet the AI receptionist: answering calls, booking consults, and more 26:32 - Navigating ethics, consent, and client comfort around AI 28:53 - The response-time advantage that's helping practices grow faster Ready to see what AI can do for your practice? Tune in now and learn how to use technology to elevate your therapy practice.   Resources Mentioned: Want my free AI Guide to Attracting More Clients? Download it here: https://www.theentrepreneurialtherapist.com/guide Find out more about Alma here: helloalma.com/danielle Take 50% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle Connect with Uriah: https://productivetherapist.com/  Productive Therapist YouTube Channel: https://www.youtube.com/@productivetherapist  Listen to The Productive Therapist Podcast: https://pod.co/the-productive-therapist-podcast

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  7. ٢٩ أكتوبر

    EP 198: 5 Ways to Manage Your Energy When Scaling Your Therapy Practice

    Have you ever felt like scaling your business was draining the very energy you need to make it work? In this episode, I'm sharing how I've learned to protect and rebuild my energy while scaling and why that's the real secret behind every successful entrepreneur.  This is what it actually looks like to sustain high-energy seasons (like running three back-to-back live launches) without burning out. We'll talk about the physical, mental, and emotional sides of managing your energy, how to find white space in your schedule, and why your "why" matters more than any strategy. If you've ever felt like you're running on empty while chasing big dreams, this one's for you. Topics Covered in This Episode: 1:22 - The truth about managing energy through intense seasons of growth 3:15 - Why your problem isn't that you're doing too little 5:00 - The two biggest energy drains you probably haven't noticed yet 8:09 - The kind of why that will carry you through your hardest seasons 11:40 - How to use anger, loss, or frustration as powerful motivation 13:05 - The importance of knowing your on and off seasons in business 14:35 - The mindset shift: "Did I rest enough to work?" 15:45 - Why high-performing entrepreneurs obsess over their physical health   Ready to stop running on fumes? Tune in to learn how to protect your energy, reclaim your drive, and scale your business with clarity and purpose.   Resources Mentioned: Find out more about Alma here: helloalma.com/danielle Take 50% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle

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  8. ٢٢ أكتوبر

    EP 197: Scaling a Group Therapy Practice That Gives You Freedom with Megan Richert

    What does it really take to step out of burnout and into the CEO role of your practice, without sacrificing your family or freedom along the way? In this episode, I sit down with Megan Richert, owner of Bloom Maternal Therapy, to unpack her inspiring journey from solo therapist to thriving group practice leader. We dive into the mindset shifts, systems, and strategic decisions that helped her double her intakes, scale her team, and reclaim her time—all while still picking her kids up from school every day. You'll hear how Megan went from feeling isolated in solo practice to confidently leading a team of nine, and how she built a business that thrives even when she steps away. If you've ever wondered how to scale sustainably, lead with balance, and create a business that supports your life instead of the other way around, this episode is your roadmap. Topics Covered in This Episode: 3:21 – The turning point that pushed Megan to transition from solo to group practice 7:09 – The mindset shift that helped her scale from owner to true CEO 10:25 – How she learned to delegate, delete, and focus on what moves the needle 12:11 – The strategy that doubled her consult calls—without working more hours 13:44 – Building a business that runs even when life requires rest 15:32 – The honest truth about "doing it all" and the help behind the scenes 17:10 – How she overcame scarcity mindset and leaned into sustainable growth 20:02 – The single piece of advice she'd give therapists ready to scale If this episode spoke to you, make sure you're subscribed so you don't miss future conversations that help you scale with intention and freedom. Leave a quick review to help more therapists find the show and come hang out with me on Instagram @entrepreneurialtherapist for more tools, strategies, and behind-the-scenes insights.   Resources Mentioned: Find out more about Alma here: helloalma.com/danielle Take 70% off your first 4 months of Simple Practice + a 7 day free trial using the link: simplepractice.com/danielle Visit Megan's Website: bloommaternaltherapy.com Connect with Megan on IG: @bloommaternaltherapy

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حول

Are you a therapist looking for a one-stop shop for practice building and personal development? Then you're in the right place! Your host, Danielle Swimm, believes that therapists are meant to live full, abundant lives and create businesses along the way. We talk all things mindset, marketing and systems for today's entrepreneurial therapist. Danielle and her guests will share behind the scenes of mistakes they've made and lessons learned along the way. The episodes are raw and real, reminding you that even when times are hard, you can still achieve your own version of success. You will leave each episode feeling motivated and inspired each week to build the practice and life of your dreams. If you're a therapist who likes to listen to Lewis Howes, Rachel Rodgers or Rachel Hollis, you'll feel right at home here. Let's get started! Launching 23 Feb 2022

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