A Mugful of Marketing

One Nine Nine

Welcome to A Mugful of Marketing - 10 minute chats on the hottest topics and latest developments in the marketing world. We want to bundle our marketing experience into a regular, short, digestible podcast people can listen to whilst having a cuppa. It’s going to be a laid back chat where we dig into what our key takeaways are. Whether you’re working in entertainment as an artist or label or are part of a brand - there will be conversations you won’t want to miss. So who are we? We are One Nine Nine - a marketing agency with decades of experience working in Entertainment, Sustainability and with brands. We’ve worked with the biggest artists, festivals, labels and companies in the world and want to bring that experience to you in a fun, informative format.

  1. EP16 AFK: A Guide to networking and conferences

    24.09.2024

    EP16 AFK: A Guide to networking and conferences

    Barnaby and James have been attending networking events and conferences for the last 15 years or more. Amsterdam Dance Event (or ADE as it’s commonly known) is coming up in October, then Barnaby has the upcoming RSPO Roundtable in Thailand this November, so we thought an episode to help you as marketers, businesses or artists get the most from these type of events would make for a fun and useful episode. We talk about what you need to think about before, during and after the events to get everything you can out of the experience. Let’s look at how to market yourself at networking events and conferences! Recorded on 17/09/2024 On this episode: 00:00 Introduction 02:00 Initial Research - How to prepare for networking and conferences 04:00 Preparation - Tailor your 'Elevator pitch' 06:00 Preparation -Dedicated networking spaces 06:30 Preparation - Scheduling meetings in your diary 07:00 Preparation - Speaking at conferences 07:50 Approach - What you should be doing at the event 08:20 Approach - Communication 09:00 Approach - First impressions and introductions 10:20 Approach - The long-term value of meetings 11:15 Approach - Where are the best places to network? 12:00 Approach - Standing out in a positive way 13:30 After the Event - How to follow up 14:30 After the Event - Personalised "conversation call-backs" 14:55 After the Event - Have a follow up system in place 15:50 After the Event - When to follow up with people? Watch episodes on YouTube Watch here (https://www.youtube.com/@_OneNineNine/) Connect with One Nine Nine or find out more about our marketing services oneninenine.agency (https://www.oneninenine.agency/) Instagram (https://www.instagram.com/_oneninenine) LinkedIn (https://www.linkedin.com/company/35600706) TikTok (https://www.tiktok.com/@oneninenineagency?_t=8ko1Lsq2s0P&_r=1) Facebook (https://www.facebook.com/oneninenineagency) Twitter (https://twitter.com/_oneninenine)

    17 мин.
  2. EP15 How to get hired by a marketing agency

    20.08.2024

    EP15 How to get hired by a marketing agency

    Looking to land that new marketing job? Wondering why you never make it through to the interview stage? It's time for some job-seeking advice for aspiring marketing, design and PR professionals! Welcome to this week's episode - "How to get hired by a marketing agency". Over the years, James and Barnaby have collectively been part of the hiring process from job spec through to signing contracts for new hires. They've been responsible for this at One Nine Nine and previous marketing agencies they worked at countless times. They've worked their way through thousands of CVs, listened through face to face interviews and conducted more screener calls than you can shake a stick at. For this episode, they're channelling all that experience and pulling together some of their top tips to getting hired by a marketing agency! Recorded on 14/08/2024 On this episode: 00:00 Introduction 01:12 Understanding job applications 03:17 How to stand out from the crowd 05:36 Ways to present yourself 10:48 Does your social media help or hinder your chances? 11:45 Interview preparation Watch episodes on YouTube Watch here (https://www.youtube.com/@_OneNineNine/) Connect with One Nine Nine or find out more about our marketing services oneninenine.agency (https://www.oneninenine.agency/) Instagram (https://www.instagram.com/_oneninenine) LinkedIn (https://www.linkedin.com/company/35600706) TikTok (https://www.tiktok.com/@oneninenineagency?_t=8ko1Lsq2s0P&_r=1) Facebook (https://www.facebook.com/oneninenineagency) Twitter (https://twitter.com/_oneninenine)

    16 мин.

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Welcome to A Mugful of Marketing - 10 minute chats on the hottest topics and latest developments in the marketing world. We want to bundle our marketing experience into a regular, short, digestible podcast people can listen to whilst having a cuppa. It’s going to be a laid back chat where we dig into what our key takeaways are. Whether you’re working in entertainment as an artist or label or are part of a brand - there will be conversations you won’t want to miss. So who are we? We are One Nine Nine - a marketing agency with decades of experience working in Entertainment, Sustainability and with brands. We’ve worked with the biggest artists, festivals, labels and companies in the world and want to bring that experience to you in a fun, informative format.