In this episode, Gary and Naren discuss 6 important factors for your dental practice that should be included in your readiness checklist before you decide to go out of network and how to utilize them along with must-do tactics. Listen to this insightful podcast episode to help make your practice the best it can be as you transition towards a thriving fee-for-service practice.
Introduction to today’s episode > 00:52 How to avoid the common reaction of impatience > 04:54 Step 1: Develop a Done-For-You Marketing Plan > 06:07 Step 2: Strengthen the Relationship-Driven component of Your Practice > 09:47 Start doing evening “We Care” contact Make sure you have personal digital notes about your patients Make sure you do a Morning huddle and prep doctor and team members on the patients you will be seeing that day using those digital notes Step 3: Add an in-office membership plan so that you can attract people in your community who don’t have insurance > 11:44 Step 4: Do verbal skills training for team members that answer the phone to be able to answer the question “Do you take my insurance?” > 12:39 Step 5: Do verbal skills training for ALL team members to answer the question “How come you're not taking my insurance anymore?” > 16:52 Step 6: Ten Reasons why a patient should choose your practice > 20:34
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N: This is the less insurance dependent podcast with my good friend Gary Takacs and myself Naren Arulrajah. G: We appreciate your listenership, we appreciate your time, we appreciate your intention to reduce insurance dependence in your practice. Our goal is to provide information to you that will allow you to successfully reduce dependency on insurance and make this your best year yet. Thank you.
N: Hello everyone. Welcome to another episode of the Less Insurance Dependence podcast show. Today’s episode is a very powerful episode – it’s called the ‘Your readiness checklist’ but before I talk about that I want to kind of share my thoughts on why this is a powerful episode.
See people are either choosing you because you are on their insurance, or people are either choosing you because you are ready to care of them at a level in which that accompany their pay out of their pocket – is ready to take care of them.
So your readiness checklist came out of Gary’s time spent over the last 40 years working with private practices to get them ready. So there are lots and lots of different reasons why people chose those practices and why people chose to stay with those practices. For example – 80% of Gary’s patients toady are not on insurance vs in 2007 80% of them were on insurance. So how did all these other people who don’t have insurance plus the people who do have insurance decide to go to Gary even though they are not in the network?
So it is a great episode and if you want to get a crash course on how this happens and you are not one of Gary’s coaching clients I would recommend you take the MBA. There’s one coming up in July – go to the ThrivingDentist.com/MBA. Its 2 evenings, 2 Friday evenings – check it out. There are also other dates and formats – pick the one you like. So Gary lets jump into today’s topic ‘Your readiness checklist’.
G: You know Naren I wish that I would have had this readiness checklist when we started to go out of network in 2007. I wish I would have had this because it’s almost like a- imagine you are building a house and you don’t have a blueprint. How would that go? *laughs* Not really well. Why do you need the blueprint? Because you need all the details - I wish I could have this when we were out of the network I 2007 – we