Export the Sound Ben Ma
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- Music
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Export the Sound is a new podcast exploring how the music industry moves music across borders. Driven by interviews with the industry experts behind crossover stars, host Ben Ma sheds light on the tough cultural obstacles facing international music export and the creative strategies that have worked (or not!) to overcome them.
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Alabama Music Cities: Huntsville
Huntsville, AL - a.k.a. Rocket City. It's got NASA's Marshall Center, the Army's Redstone Arsenal, and a major FBI operational center. It's got the highest engineering degrees per capita in the whole U.S. And now, it has an administration who wants to build it into a Music City with intentional and committed policymaking.
But there's no guarantee that if you build it, they will come. I traveled to northern Alabama to interview folks involved, and hear their takes on why they think it will work - or not.
Export The Sound & Music Cities Events present:
The Shoals & Huntsville
How to put a music city on the map - by leveraging its musical history, or making one -
Alabama Music Cities: The Shoals
Aretha Franklin, Etta James, Percy Sledge, Bob Seger, the Rolling Stones, Wilson Pickett, George Michael, Paul Simon... all trekked to the corner of Alabama to record in Muscle Shoals. I traveled to Northern Alabama to find out more about this history, and what the city is trying to do today to carry its cultural inheritance to future musical placemaking.
Export The Sound & Music Cities Events present:
The Shoals & Huntsville
How to put a music city on the map - by leveraging its musical history, or making one -
IBK Ademoye, on guerilla marketing from Nigeria to the world
My guest today is Ibukun Ademoye, a manager, Artists & Repertoire (or A&R) executive, and all around hustler in the Nigerian music business based in Lagos. Ibukun has been recently setting his sights on going international by arranging a UK tour for an up and coming Afrobeat artist he's managing, Ladé, with more planned for the future.
SONGS
Ladé - Duduke (cover of song by Simi)
Ladé - Adulthood Anthem -
Mattias Tell, on booking Swedish indie bands in Denmark, Europe, and beyond
Hailing from Gothenburg, Sweden, the founder of Westside Music, Mattias Tell, joins me to discuss the ins and outs of booking Swedish indie bands in Europe and beyond: through the examples of psychadelic cocktail boogie outfit Boo Boo Bama Orchestra and shoegaze dream band Boy with Apple we learn how to book tours, what bands make the cut, and how booking within the European Union is a lot easier than elsewhere.
SONGS
The Boo Boo Bama Orchestra - THE HEAT
Boy with Apple - Strawberry Boy -
Ken Kobori, on Japanese & Korean music industry collaboration with Western producers
In this episode, Ken Kobori, founder of Tokyo-based music marketplace SURF Music, joins me to talk about helping Western producers collaborate with East Asian record labels, Japan's unique lead publisher system, the formation of the K-Pop sound thru overseas collaboration, and karaoke, baby!
SONGS
Little Glee Monster - SPIN
Ken has also provided a 50% off discount code for SURF Music, for Export the Sound listeners: EXPORTTHESOUND50 -
Diego Maldonado, on riding the streaming wave in Latin America, music rights, and music education
In this episode, Diego Maldonado, global head of rights management for ONErpm, joins me to discuss the Latin American streaming market, what it takes to come up in this market as a new artist, Brazil as a musical planet, and why Latin America (or LatAm) needs a big education boost on music rights.
SONGS
Nanpa Basico - Flaca
Kevin o Chris - Incendeia