Fame-Ready

Knockout Marketing Directive
  • 5.0 (2)
  • Entrepreneurship
  • Updated Weekly

Fame Ready is the personal branding and PR podcast for entrepreneurs who want to be seen, heard, and celebrated. Hosted by award-winning Personal Branding & Public Relations Expert Katrina Owens, each episode shares strategies, stories, and mindset shifts to help you build a magnetic brand, land media opportunities, and step confidently into the spotlight.

  1. 2d ago

    Taking Big Risks: How Small Steps Build Big Confidence

    Welcome to Fame-Ready! This week, Katrina Owens shares the real story behind taking big risks and why the biggest leaps in business are rarely as sudden as they seem. From moving across the country to leaving corporate life, writing her first book, and even learning to sing in public, Katrina reveals how confidence is built through action, not certainty. If you've ever felt like you're waiting to be "ready" before making your next move, this episode will remind you that courage isn't about having all the answers. It's about trusting yourself enough to take the next small step, even when you can't see what's waiting on the other side. You'll learn:• Big leaps are built through small steps. The biggest milestones in business are the result of consistent, intentional actions that build confidence over time.• Confidence comes from doing. Every uncomfortable action, from pitching yourself to sharing your journey, strengthens your belief in what's possible.• Share your journey, not just the destination. Showing your growth and embracing being a beginner creates deeper connection while inspiring others to pursue their own goals. If this episode encouraged you to take the next step towards your biggest goals, tune in now. Don't forget to rate and review the podcast, and share this episode with someone who's ready to stop waiting and start taking action. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Join the waitlist for The Six-Figure Personal Brand and be the first to get your copy when it launches this August: https://katrinaowens.com/book Big Brand Energy Live returns in 2027 for two powerful days designed to help ambitious women think bigger, build stronger brands, and take bold action toward the business and life they truly want. Early bird tickets are now available:https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

  2. Jul 22

    How to Build a Personal Brand That Grows Beyond You

    Welcome to Fame-Ready! This week, Katrina Owens shares one of the biggest mindset shifts she's made in her business and why it's changing the way she approaches growth, visibility, and opportunity. If you've been trying to grow your personal brand by doing everything yourself, this episode will challenge the way you think about scaling. Katrina shares why building a successful personal brand isn't just about creating more content. It's about treating your brand like a media company, building valuable assets, and surrounding yourself with the right people to help bring your vision to life. You'll learn: • Think like a media company. Your podcast, events, books, and content are valuable assets that can each grow your visibility and revenue. • Build the right team. The right strategic support helps bridge the gap between big ideas and consistent execution. • Grow with intention. Big dreams become achievable when you take realistic steps and build the infrastructure to support them. If you're ready to stop thinking like a solo entrepreneur and start building a personal brand with long-term impact, this episode will inspire you to expand your vision and take the next step with confidence. Tune in to this episode of Fame-Ready and discover how building the right team can help turn your biggest dreams into your next reality. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:theworkplaymethod.com/schedule Dubsado helps service based business owners streamline proposals, contracts, invoices, scheduling, and client communication so you can spend less time on admin and more time growing your business. Start your free 21 day trial with no credit card required and use code katrinaowens for 35% off your first year: http://dubsado.com/?c=katrinaowens Big Brand Energy Live returns in 2027 for two powerful days designed to help ambitious women think bigger, build stronger brands, and take bold action toward the business and life they truly want. Early bird tickets are now available:https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

  3. Jul 15

    From Free Stages to Paid Keynotes: How to Build Your Speaking Career

    Welcome to Fame-Ready! This week, Katrina Owens is breaking down one of the biggest misconceptions about paid speaking and why so many entrepreneurs are holding themselves back from getting on bigger stages. If you've ever believed you need a signature offer, years of experience, or the perfect speaker reel before you can charge for speaking, this episode will challenge everything you've been told. Katrina shares the real pathways to building a paid speaking career and why confidence, adaptability, and knowing your value matter more than waiting until you feel "ready." You’ll learn: • There isn't just one path to paid speaking. Learn the difference between corporate speaking, industry conferences, and entrepreneur events, and how each creates different opportunities. • Ask to be paid. You don't need permission to start charging. Sometimes the biggest shift is simply having the confidence to ask. • Adaptability creates opportunity. The strongest speakers know how to tailor their message for different audiences while staying authentic to who they are. Ready to stop waiting for permission and start positioning yourself for bigger stages? Tune into this episode of Fame-Ready, and discover what it really takes to build a paid speaking career that grows alongside your personal brand. WorkPlay gives you access to an on-demand global media team, complete with quarterly brand shoots, content planning, and creative support, so you can focus on growing your business while consistently showing up online. Learn more here:🔗 theworkplaymethod.com/schedule Big Brand Energy Live returns in 2027 for two powerful days designed to help ambitious women think bigger, build stronger brands, and take bold action toward the business and life they truly want. Early bird tickets are now available:https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina: Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina

  4. Jul 8

    The Sales Strategy That Built $40,000 Without a Hard Sell

    Welcome to Fame-Ready! This week, Katrina Owens shares the behind the scenes strategy that generated over $40,000 in sales after Big Brand Energy Live without using pressure tactics, stage pitches, or traditional sales funnels. Through an honest reflection on launching a successful live event, Katrina reveals why the most powerful sales strategy is one that feels authentic to you. If you've ever felt uncomfortable with conventional sales advice, this episode will empower you to build a process that aligns with your values while still delivering incredible results. You'll learn: • Why authentic sales outperform pressure. Katrina shares how trusting her own instincts instead of following traditional sales formulas created stronger client relationships and significant revenue. • Create experiences that build trust. Discover why Big Brand Energy Live was intentionally designed as a transformational experience rather than a sales funnel, and how genuine value naturally leads to opportunities. • Build a sales process that feels aligned. Learn how Katrina replaced the traditional hard pitch with thoughtful follow up, decision calls, and relationship driven conversations that allowed clients to make confident decisions. • Stop selling from urgency and start selling from confidence. Katrina explains why giving people the space to make grounded business decisions creates stronger long term clients and a more sustainable business. If you've ever questioned whether you have to follow traditional sales advice to grow your business, this episode will remind you that your best results often come from building a process that reflects who you are. Want to create more sales while staying true to your values? Tune into this episode and discover how authentic selling can become your greatest business advantage. Workplay gives entrepreneurs access to an on demand global media team, including quarterly brand shoots, strategic content planning, and ongoing creative support so you can stay visible while focusing on growing your business. Learn more about Workplay: https://theworkplaymethod.com/schedule Dubsado helps service based business owners streamline proposals, contracts, invoices, scheduling, and client communication so you can spend less time on admin and more time growing your business. Start your free 21 day trial with no credit card required and use code katrinaowens for 35% off your first year: http://dubsado.com/?c=katrinaowens Big Brand Energy Live is officially returning in 2027. Be the first to secure your ticket and join entrepreneurs who are ready to build bigger brands, greater visibility, and lasting business growth. Learn more about Big Brand Energy Live 2027: https://katrinaowens.com/big-brand-energy-live-2027 Follow Katrina: Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina If this episode inspired you to rethink your approach to sales and build a business that feels more aligned, rate and review the podcast, and share it with an entrepreneur who's ready to grow with confidence.

  5. Jul 1

    Why Great Launches Start Long Before Launch Day

    Welcome to Fame-Ready! This week, Katrina Owens takes you behind the scenes of launching her upcoming book, The Six Figure Personal Brand, and shares why building an engaged audience matters more than simply having a great idea. Fresh off the success of Big Brand Energy Live, Katrina reveals how creating meaningful experiences, taking consistent action, and building community are the real keys to launching a book, growing your brand, and creating long-term visibility. You'll learn: • Why marketing matters more than the launch. Writing the book is only the beginning. Katrina shares why audience engagement is what turns a great idea into real momentum.• Create experiences, not just content. Discover how the Six Figure Summer Book Club is designed to help readers implement the lessons from the book and create lasting transformation. • Stop consuming and start taking action. Learn why implementation is the biggest difference between staying inspired and creating real results in your business. • Build a brand that supports your lifestyle. Katrina shares how a profitable personal brand gives you the freedom to create success on your own terms. If you're dreaming of writing a book, launching something new, or building a more visible personal brand, this episode will inspire you to think beyond the launch and focus on creating lasting impact. Want to build a personal brand that creates opportunities long before launch day? Tune into this episode and discover how you can create your own Six Figure Summer. 6-Figure Summer Book Club Flodesk Link: https://katrinaowens.myflodesk.com/six-figure-summer WorkPlay gives entrepreneurs access to an on-demand global media team, including quarterly brand shoots, strategic content planning, and ongoing creative support so you can stay visible while focusing on growing your business. Learn more about WorkPlay: theworkplaymethod.com/schedule Adobe Acrobat Post: https://www.linkedin.com/posts/owenskatrina_acrobatambassador-adobeacrobatpartner-share-7468066610667438080-oSuu/ Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina If this episode inspired you to think differently about launching and audience building, rate and review the podcast, and share it with an entrepreneur who's ready to create lasting visibility.

  6. Jun 24

    How to Build the Back End of Your Personal Brand Business with Annie Mosbacher

    Welcome to Fame-Ready! This week, Katrina Owens sits down with Annie Mosbacher, Chief Growth Officer at Dubsado, for a conversation about what it really takes to grow a personal brand-based business that can support your next level. From building systems before you feel ready to creating brand partnerships that actually make sense, this episode is packed with practical insights for entrepreneurs who want more visibility, more ease, and a business that can grow with them. In this episode, Katrina and Annie break down: • Build your systems early. Waiting until you feel ready to set up your back end only slows your growth. The sooner you automate and streamline your client experience, the more energy you have for the work that actually moves your business forward. • Protect your client experience. Smooth proposals, contracts, invoices, and communication do more than save time. They build trust, strengthen your personal brand, and make your business feel polished from the very first touchpoint. • Create sponsorships that feel aligned. The best brand partnerships are not about logos alone. They are built around reciprocity, meaningful integration, and creating an experience that feels valuable for both the audience and the sponsor. • Bet on yourself before there is proof. You do not need all the answers before making your next move. Annie shares why betting on yourself is about making measured decisions, trusting your skills, and taking action before you feel fully ready. Want to simplify your client experience and build a business that supports your growth behind the scenes? Dubsado helps you streamline proposals, contracts, invoices, scheduling, and workflows all in one place. Dubsado:Start your free 21-day trial at http://dubsado.com — no credit card required. Use code katrinaowens for 35% off your first year! Use link: http://dubsado.com/?c=katrinaowens Follow Annie Mosbacher:Instagram: https://www.instagram.com/anniemosbacherLinkedIn: https://www.linkedin.com/in/anniemosbacher Follow Katrina:Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrina If this episode helped you think differently about the systems, support, and strategy behind your next level, tune in now, share it with an entrepreneur who’s building something big, and don’t forget to rate and review Fame-Ready.

  7. Jun 17

    Your AI Insurance Policy is Your Personal Brand

    Welcome to Fame-Ready! This week, Katrina Owens dives into the intersection of AI and PR, exploring how to embrace your unique human experience and growth journey to stand out in ways AI never could. You’ll never beat AI at being AI, but by leveraging what AI can’t replicate, your brand will remain timeless. Katrina breaks down how to build an AI-proof personal brand into three key steps: Showcase your growth. Share your challenges and wins authentically, documenting your journey with vulnerability and transparency. This makes you human and trustworthy.Make in-person connections. Face-to-face relationships develop faster and deeper than online-only connections. Showing up as your authentic self reinforces your brand in a way AI can’t replicate.Leverage traditional media. TV, magazines, and established publications still carry authority that boosts your personal brand beyond the online noise.Stop hiding your journey and authentic growth behind the scenes—showcase it. That’s what makes your personal brand your ultimate insurance policy against AI. Want help future-proofing your personal brand? Check out the Fame Ready Entrepreneur Program to learn how to leverage traditional media, podcasting, and speaking engagements to build a human-centred brand that stands the test of time. Learn more: https://katrinaowens.com/group-coaching Follow Katrina: Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/TikTok: https://www.tiktok.com/@katrinaowensprLinkedIn: https://ca.linkedin.com/in/owenskatrinaIf this episode helped you rethink visibility, audience building, or what it truly takes to create momentum around your brand, rate and review the podcast—and share it with someone ready to stop waiting and start building the room she wants to be known in.

  8. May 27

    How to Sell Out Your Event: Personal Branding, Ticket Sales & Building a Room People Want to Be In

    Show Notes: In this tactical yet deeply honest episode of the Fame-Ready Podcast, Katrina Owens pulls back the curtain on what it actually takes to sell out an event—and why hosting one of your own is one of the fastest ways to test the strength of your personal brand. Recorded in the final weeks leading up to Big Brand Energy Live, Katrina shares the real behind-the-scenes realities of event planning: the financial risks, the mindset spirals, the pressure of ticket sales, and the uncomfortable vulnerability of asking people to invest their time, money, and energy into being in a room with you. But this episode isn’t just about events. It’s about visibility, leadership, community building, and the difference between wanting to be seen… versus actually being willing to put yourself in the position to be seen. From why your first event should probably be smaller than you think, to the surprising truth about speakers not actually selling tickets, Katrina breaks down the exact mindset shifts and strategies that have helped her grow from a 30-person podcast launch party to a nearly sold-out 100-person live experience. If you’ve ever wanted to host a workshop, retreat, conference, mastermind, networking event, or live experience—but felt terrified no one would come—this episode will challenge the way you think about audience building, authority, and what it really means to create momentum around your brand. Because selling out a room isn’t just about marketing. It’s about trust. Clarity. Community. And your willingness to keep showing up before the evidence arrives. In this episode, you’ll learn: • Why hosting an event is one of the strongest indicators of a powerful personal brand • The mindset shift Katrina uses when ticket sales feel slow • Why your first event should be smaller, simpler, and more strategic than you think • The real financial risks behind hosting live events—and how to approach them responsibly • Why event planning becomes its own full-time business while you’re in launch mode • The surprising reason most speakers do not actually sell tickets to your event • How Katrina went from a 30-person podcast launch party to a 100-person live event • Why local brand awareness matters more than entrepreneurs realize • How getting into local rooms can directly impact ticket sales and visibility • The importance of creating multiple messaging angles when promoting an event • Why people buy event tickets based on transformation and connection—not just speaker lineups • How to help potential attendees self-select in or out of your event with clear messaging • Why staying “in integrity” matters even if your event doesn’t fully sell out • The emotional reality of putting yourself out there publicly as an event host • How personal brands create momentum by consistently moving people into action Sponsors & Resources This episode is brought to you by FaireIf you’re building a product-based business and thinking bigger, beyond your own storefront or city, wholesale might be your next visibility move. Faire is the leading online wholesale platform connecting independent brands with retailers around the world. With over 100,000 brands on the platform, Faire helps founders expand distribution, grow authority, and get their products discovered globally.If expanding your reach and diversifying revenue is part of your next-level strategy, explore Faire here and use code KATRINA10 for 10% off: https://fairewholesaleinc.sjv.io/KBeVeA Big Brand Energy Live This episode is also brought to you by Big Brand Energy Live—Katrina’s signature live event for ambitious women ready to grow their visibility, authority, and next-level opportunities. Happening June 11, 2026 in Surrey, BC, this immersive experience is designed for women who are ready to think bigger, move bolder, and take action on the business and personal brand goals they’ve been sitting on. Grab your ticket and use code FAMEREADY to save: https://katrinaowens.com/events Follow Katrina: Instagram: https://www.instagram.com/katrinaowenspr/Instagram (FameReady): https://www.instagram.com/getfameready/Tiktok: https://www.tiktok.com/@katrinaowenspr LinkedIn: https://ca.linkedin.com/in/owenskatrina If this episode helped you rethink visibility, audience building, or what it really takes to create momentum around your brand, rate and review the podcast—and share it with someone who’s ready to stop waiting and start building the room she wants to be known in.

See All (84)

5
out of 5
2 Ratings

About

Fame Ready is the personal branding and PR podcast for entrepreneurs who want to be seen, heard, and celebrated. Hosted by award-winning Personal Branding & Public Relations Expert Katrina Owens, each episode shares strategies, stories, and mindset shifts to help you build a magnetic brand, land media opportunities, and step confidently into the spotlight.

Information

  • Creator
    Knockout Marketing Directive
  • Years Active
    2025 - 2026
  • Episodes
    84
  • Rating
    Explicit
  • Copyright
    © 2026 Knockout Marketing Directive Inc.
  • Show Website
    Fame-Ready