Female Founders Breaking Boundaries

Casey Gromer
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Female Founders Breaking Boundaries, hosted by Casey Gromer, talks to 7+ figure women entrepreneurs who are tired of being held back by stale, inflexible formulas for business success. In this community, we are ditching methods that don't work for women in favor of a new way of approaching entrepreneurship that paves the way for success. Casey provides tools, advice, resources, support, and encouragement for extra passionate women entrepreneurs who want to leave their legacy in this world. Learn more about Casey and Female Founders Breaking Boundaries at https://c-suiteboutique.com/podcast

  1. 02/22/2024

    Get Out Of The Weeds: Essential Activities For High-Impact Visionaries

    If you’re the visionary leader of your business but have found yourself bogged down with operational tasks for too long, you might find yourself neglecting your role or even forgetting what your role entails. Reclaiming your focus and transitioning back into being the visionary can feel challenging but is essential for the long-term success of your business. This week’s episode 105 of Female Founders Breaking Boundaries is about essential activities for high-impact visionaries! Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.” I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started! In this episode of Female Founders Breaking Boundaries, I’m sharing your job description as the visionary in your business and the tasks you should be doing to drive your business with purpose and direction. Some of the things I cover in this episode are: Celebrating Jennifer Ryan, serial entrepreneur and Co-founder of the app, Croux for creating a tool that works to solve the staffing challenges in the hospitality industry by changing the way people work in shifts. Visionary leaders are responsible for overseeing the vision, collaborations & partnerships, big-picture problems, and culture of the business. Daily activities for visionaries should be centered around strategic direction, talent building, and navigating industry change. Skills and traits that are important for a visionary leader to be successful in their role. What’s on my mind: I don’t think I am the only one to suffer from productivity guilt and the constant pull to be doing something. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! CONNECT WITH CASEY GROMER: LinkedIn Company Persona Work with Casey Gromer!  Book an Advisory Call  LINKS MENTIONED IN THIS EPISODE: Croux BLUEROOT Instagram- @JoinCroux Jennifer Ryan LinkedIn Rocket Fuel Crystalizer Assessment  Kolbe A Index HRAnswers.org FFBB: Company Culture and the Newsletter Myth

    38 min

  2. 02/01/2024

    Top 10 Indicators of a Healthy Business

    I typically find my clients in one of two camps. Either they avoid looking at metrics OR they look at every possible piece of data available. Here at C-Suite Boutique, we prefer to take a middle approach, looking at only the key pieces of data you need as a leader to give you a snapshot of your business without wasting precious time and energy. This week’s episode 104 of Female Founders Breaking Boundaries is about the top 10 metrics to pay attention to in your business! Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.” I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started! In this episode of Female Founders Breaking Boundaries, I’m sharing the top metrics you should be focusing on as a leader that, at a glance, are going to tell you the direction your business is headed in. Some of the things I cover in this episode are: Celebrating Karin Andrea Stephan, COO and Co-Founder of the AI-powered mental health platform, Earkick for spreading the message that we don’t have to be young or sacrifice our relationships and health in order to become founders.The 10 metrics you as the leader should be focusing on to gauge the health of your business.Tips for tracking each metric and what the data can tell you about your business. How to course correct if these metrics are indicating your business is headed in a negative direction.What’s on my mind: Finding a way to manage all of the communication I receive from multiple channels throughout the day that expect a response.  Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/  CONNECT WITH CASEY GROMER: LinkedIn Company Persona Work with Casey Gromer!  Book an Advisory Call  LINKS MENTIONED IN THIS EPISODE: Earkick We Funder- Invest in Earkick Karin Andrea Stephan LinkedIn

    54 min

  3. 01/18/2024

    What’s In and What's Out for 2024

    We are constantly striving for improvement here at C-Suite Boutique and one of the ways we practice this is by looking back to see what has been working for us and what’s no longer serving us. Although the start of the year is not the only time you should reflect on your habits, it can be a great time to prepare yourself for a successful year ahead. This week’s episode 103 of Female Founders Breaking Boundaries is about what’s in and what’s out for 2024.  Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.” I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started! In this episode of Female Founders Breaking Boundaries, I’m sharing my ins and outs for 2024 and actionable steps and strategies you can use in your business to pivot on the things that are no longer working and start implementing the things that are going to help your business improve. Some of the things I cover in this episode are: Celebrating C-Suite Boutique’s new integrators, Stephanie Desaulniers and Sarah Hines.  Meeting burnout is OUT, being more intentional with meetings is IN. Making poor hires and not doing anything about it is OUT, putting the right people in the right seat is IN. Having your financial blinders on is OUT, having financial clarity is IN.Setting unrealistic goals is OUT, planning ahead is IN.Wearing too many hats and micromanaging is OUT, delegating and holding your employees accountable is IN.Entrepreneurial burnout is OUT, being a visionary and thinking big picture is IN.What's on my mind: Reflecting back on everything I achieved in 2023.  Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/  CONNECT WITH CASEY GROMER: LinkedIn Company Persona Work with Casey Gromer!  Book an Advisory Call

    50 min

  4. 01/04/2024

    Are You Operating in Constant Crisis Mode?

    Does everything in your business feel like an emergency? More often than not, there is no real emergency yet we find ourselves operating in this constant crisis mode. Why? When operating in crisis mode for long enough, we develop a sense of comfort and emotional addiction to the chaos. This familiarity can cause us to unintentionally seek out or create crises in our lives and in our business. This week’s episode 102 of Female Founders Breaking Boundaries is about breaking free from operating in constant crisis mode.  Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.” I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started! In this episode of Female Founders Breaking Boundaries, I’m sharing ways you can combat crisis mode, move from a reactive state to a proactive state, and avoid burnout in the process. Some of the things I cover in this episode are: Celebrating Tricia Timm, a first-generation Latina who rose through the ranks of Silicon Valley advising high-tech companies and being one of the few Latinas to attain the triple achievement of reaching the C-suite, joining the boardroom, and cracking the VC ceiling.The dangers of operating in crisis mode for long periods.Taking a clarity day to take a step back, set aside distractions, and give yourself space.  Lean on your leadership team to identify issues and help resolve obstacles in advance.Formulate a plan B so you can feel ready for anything.How to determine if you’re being reactive or proactive. What's on my mind: It is so important to celebrate others’ achievements because the sum is greater than the parts.  If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/  CONNECT WITH CASEY GROMER: LinkedIn Company Persona Work with Casey Gromer!  Book an Advisory Call  LINKS MENTIONED IN THIS EPISODE: Tricia Timm- LinkedIn Tricia Timm- Website Embrace the Power of You by Tricia Timm A Fresh Wave of Marketing by Casey Gromer Reactive vs. Proactive Leader

    31 min

  5. 12/21/2023

    Company Culture & The Newsletter Myth

    Company culture is not built overnight. It is ingrained into every aspect of your business making sure that everyone on your team is working towards the same goals, feeling satisfied and fulfilled in their roles, and having consistent expectations when they show up to work. And if your company is missing the mark on company culture, it can lead to some very costly employee turnover. This week’s episode 101 of Female Founders Breaking Boundaries is about your company culture and debunking the newsletter myth.  Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.” I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started! In this episode of Female Founders Breaking Boundaries, I’m clearing up some common company culture misconceptions and how some of the methods you might be using to foster a positive company culture might be falling short. Some of the things I cover in this episode are: Why we should care about company culture in the first place. The direct and indirect costs associated with replacing an employee. A newsletter isn’t the solution to your company culture problems especially when you are saying and doing two different things. Tools we use at C-Suite Boutique to help our clients foster a company culture that is aligned with their values.What’s on my mind: Sharing the story of my first deer hunting experience on my quest to try things out of my comfort zone.  Company culture is not something you can put a bandaid on. Your employees are intuitive and as soon as they notice you’re saying one thing and doing another, they’re going to start looking for a different role.  Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/  CONNECT WITH CASEY GROMER: LinkedIn Company Persona Work with Casey Gromer!  Book an Advisory Call  LINKS MENTIONED IN THIS EPISODE: FFBB: Why You Need a Business Blueprint FFBB: How to Boost Employee Retention and Productivity

    31 min

  6. 11/02/2023

    Hire Slow, Fire Fast

    Bringing someone new onto your team is a significant investment in both time and money. Not only in the financial compensation you give them but in the benefits and the time it takes to onboard and train them. Because of this, it is so important that you take your time when hiring and hire intentionally. And if it doesn’t work out it is equally as important to let them go quickly as to not waste additional time and money. This week’s episode 100 of Female Founders Breaking Boundaries is about hiring slow and firing fast! Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.” I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started! In this episode of Female Founders Breaking Boundaries, I’m sharing the importance of doing the upfront work it takes to ensure you’re hiring an employee that is both aligned with the position as well as the company and actionable advice you can use to hire with intention. Some of the things I cover in this episode are: Celebrating Michelle Maryns, founder and CEO at We Sparkle Co. for creating an all-in-one tool that helps women entrepreneurs in launching and expanding their business.Using quarterly planning, accountability charts, and scorecards to be more intentional about who you’re bringing onto your team.Commonly overlooked things that are important to evaluate when it comes to hiring the right person.Knowing when it's time to invest in the development of an employee or let them go.What's on my mind: The life lesson I am still working on is shifting my perspective to accept that good days are still good days, even when they look different from one another. It is worth it to take your time and hire with intention. Not only will it save you time and money, it’ll save you the energy it takes to start the hiring process from scratch.  CONNECT WITH CASEY GROMER: LinkedIn Company Persona Work with Casey Gromer!  Book an Advisory Call  LINKS MENTIONED IN THIS EPISODE: We Sparkle Co.  Michelle Maryns LinkedIn Michelle Maryns Instagram Kolbe Assessment  CliftonStrengths Assessment  FFBB: Tracking and Keeping Score of Your Metrics  FFBB: Accountability is Key

    41 min

  7. 10/19/2023

    Why I Don't Do Time Tracking

    Time tracking is a great tool for understanding efficiency. It can be helpful in finding places where you can reduce the time it takes to do certain tasks or reduce the transition time between tasks. Time tracking is NOT the tool to use when determining if your staff is doing what they’re supposed to be doing. This week’s episode 99 of Female Founders Breaking Boundaries is about why I don’t do time tracking! Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.” I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started! In this episode of Female Founders Breaking Boundaries, I’m sharing an area of frustration that comes up a lot for my clients which is knowing whether or not you’re getting what you’re paying for from your employees and actionable steps you can take right now to figure out why something is not working and resolve it quickly. Some of the things I cover in this episode are: Celebrating Maureen Werrbach (The Group Practice Exchange), Julie Herres (Green Oak Accounting), and Niki Ramirez (HR Answers) for working together with me to become the powerhouse leadership team you need for your business.The drawbacks of using time tracking to see if employees are doing what they’re supposed to be doing. What we can do instead of time tracking to keep our employees accountable.  Determining the most effective KPIs to include on your scorecard.Other factors (outside of the employee’s control) that are keeping them from hitting their targets.  What’s on my mind: Using timeblocking as a simple way to maximize your time and keep your brain in one lane. Your concerns are valid when something is not working in your business. However, how you handle the solution must be delicate so that you aren’t doing more harm than good to employee morale.  If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/  CONNECT WITH CASEY GROMER: LinkedIn Company Persona Work with Casey Gromer!  Book an Advisory Call  LINKS MENTIONED IN THIS EPISODE: The Group Practice Exchange HR Answers Green Oak Accounting FFBB: Tracking and Keeping Score of Your Metrics  FFBB: Accountability is Key FFBB: Using Time Blocking to Save Your Sanity

    33 min
  8. How To Be A Successful Serial Entrepreneur with Morgan Hancock

    09/07/2023

    How To Be A Successful Serial Entrepreneur with Morgan Hancock

    It’s not often that when you think about bourbon, visual art comes to mind. That’s what has made our guests nonprofit so successful. She’s married two things that have meaning and have impacted the culture of her community in a way to give back through charity work. This week’s episode 98 of Female Founders Breaking Boundaries is about leading a successful nonprofit organization with Morgan Hancock! Morgan Hancock is a commercial real estate agent, entrepreneur, US ARMY veteran, mother-of-two, bourbonista, and passionate advocate of the arts. She is a charismatic force who can completely capture a room, radiating positivity with a disarming demeanor and sharp sense of humor. Bourbon with Heart's mission is to leverage the influence and popularity of Bourbon to raise awareness surrounding Kentucky's art community, provide Kentuckians with better access to first-class arts experiences regardless of age, race, class, gender, or ability -and raise funds for other non-profits.  Have you ever felt like you were WAY too busy, stressed out, burnt out, and overwhelmed, so you were advised to delegate some tasks to take things off your plate and free up some time? Except, maybe it didn't work. If getting out of the day-to-day in your business was as simple as hiring more people, then why are you still feeling overwhelmed and burned out? You are not alone! Sometimes, simply delegating tasks doesn’t work and instead shifts your workload from “doing” to “managing.” I invite you to use the exercise that our own C-Suite clients use to take the first step in turning your team into a well-oiled, self-managed machine- and get you out of the delegation catch-22. Download the exercise here to get started! Morgan and I discuss: Why bourbon and art as a nonprofit theme?How Morgan’s multiple ventures all tie together. The comparison between ADHD and entrepreneurship.Embracing visibility as a way to advance your goals and visions.Strategies for being a more visible leader. Thanks for listening! Be sure to tune in to all the episodes to receive tons of tools, advice, resources, support, and encouragement that resonates with the modern businesswoman and to hear even more about the points outlined above. If you enjoyed this episode, take a screenshot of the episode to share and tag me!  And don’t forget to follow, rate, and review the podcast and tell me your key takeaways! Learn more about Female Founders Breaking Boundaries and Casey at https://c-suiteboutique.com/podcast/  CONNECT WITH MORGAN HANCOCK:  Bourbon with Heart Arts and Spirits Magazine Facebook Instagram - Bourbon with Heart Instagram - Morgan Hancock CONNECT WITH CASEY GROMER: LinkedIn Company Persona Work with Casey Gromer!  Book an Advisory Call  LINKS MENTIONED: Heaven’s Door Bourbon

    30 min
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Female Founders Breaking Boundaries, hosted by Casey Gromer, talks to 7+ figure women entrepreneurs who are tired of being held back by stale, inflexible formulas for business success. In this community, we are ditching methods that don't work for women in favor of a new way of approaching entrepreneurship that paves the way for success. Casey provides tools, advice, resources, support, and encouragement for extra passionate women entrepreneurs who want to leave their legacy in this world. Learn more about Casey and Female Founders Breaking Boundaries at https://c-suiteboutique.com/podcast

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